auburn area community theatre

What auburn area community theatre does

Auburn Area Community Theatre (AACT) is a private, non-profit, volunteer-driven community theatre organization founded in 2006 and based in Auburn, Alabama. The organization produces multiple theatrical productions annually, including mainstage plays and musicals performed by adult community volunteers, children's theatre productions, and a Young Performers program serving youth ages 5-18. Its core product portfolio also includes the AACT Academy, which offers theatre arts education through seasonal classes, workshops, and summer camps, plus the Little AACTs early childhood introduction program. Special community events such as A Holiday Walk in the Woods (in partnership with Kreher Preserve and Nature Center) extend the programming beyond traditional stage productions.

AACT's operations are supported by a lean technology stack centered on TicketSpice for online ticket sales, a WordPress-based website (auburnact.org) for information dissemination, Google Calendar for event scheduling, and the City of Auburn's Online Registration Portal for class and audition sign-ups. Performances are held across multiple venues, with the Jan Dempsey Community Arts Center serving as the primary mainstage venue and Grace United Methodist Church hosting Young Performers productions. The organization also operates from a primary theater location at 222 E. Drake Ave, Auburn, with a mailing address at PO Box 1402.

Revenue is generated through three primary streams: ticket sales (adult tickets ~$15, student/senior ~$12, with Pay-What-You-Can nights), donations and sponsorships (including season sponsors Auburn Day School, Auburn Reprographics and Supply, and Auburn Bank, plus a grant from the Alabama State Council on the Arts), and AACT Academy class/camp registration fees. The marketing approach is community-led and event-driven, relying on the website, email newsletter, Facebook, Google Community Calendar, and word-of-mouth. The organization does not publicly disclose financial information, and its scale is best characterized as a small, stable community institution now in its 19th season.

Name

auburn area community theatre

Legal name

Auburn Area Community Theatre

Website

https://auburnact.org

Company type

Private

Founded year

2006

Operating status

Operating

Short description

Auburn Area Community Theatre is a non-profit, volunteer-driven community theatre in Auburn, Alabama that produces mainstage and youth theatrical productions, operates the AACT Academy for theatre education, and serves local community members and families.

Ownership category

akta.pro rank

Product category

Community Theatre and Performing Arts

NAICS

Theater Companies and Dinner Theaters (711110), Performing Arts Companies (7111), Fine Arts Schools (61161)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Community & Amateur Theatre (MPAGABAD)

akta.pro secondary industries

Arts Education & Community Arts Programs (BPAGAHAC), Theater & Drama Education (Acting, Improvisation, Musical Theater) (EDAMAAAG), Community Theatre & Storytelling Festivals (MPAGAEAI)

Keywords

• Community theatre productions
• Theatre arts education
• Youth theatre programs
• Live performing arts
• Theatre summer camps

Headquarters

HQ city

Auburn

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Ticket Sales: AACT generates revenue through ticket sales for theatrical productions. Adult tickets are typically priced around $15 and student/senior tickets around $12. Special pricing includes Pay-What-You-Can nights.
2. Donations and Sponsorships: The organization receives support from season sponsors and community donations. Season sponsors include Auburn Day School, Auburn Reprographics and Supply, Auburn Bank, and funding from Alabama State Council on the Arts.
3. AACT Academy Classes: Revenue from theatre classes and summer camps offered through AACT Academy for children and young performers.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Auburn Area Community Theatre (AACT) is a non-profit volunteer community theatre that produces and presents live theatrical productions, including plays and musicals, and delivers theatre arts education through its AACT Academy for children and young performers. The organization runs seasonal mainstage shows, youth-focused productions, classes, summer camps, and community events such as the Holiday Walk in the Woods, selling tickets directly to community members.

Product overview

Auburn Area Community Theatre (AACT) operates as a non-profit community theatre organization offering theatrical productions, educational programs, and community engagement opportunities. The core product portfolio includes main stage theatrical productions (plays and musicals performed by adult volunteers), a Young Performers program for youth ages 5-18, and the AACT Academy providing theatre arts education through classes and summer camps. Additional offerings include volunteer participation opportunities, children's theatre productions, and special community events such as the Holiday Walk in the Woods. The organization operates as a volunteer-driven community theatre with productions held at the Jan Dempsey Community Arts Center.

Differentiator

Problem solved

Functional benefit

Brands

• AACT Academy: Children's theatre education program offering classes, summer camps, and youth productions.
• AACT Jr. Performers

Products and services

• AACT Academy Theatre arts education program offering classes, workshops, and training for children and young performers, including fall, winter, spring, and summer class sessions.
• Summer Camps Intensive theatre camps offered during summer months for young performers to learn and perform in theatrical productions.
• Young Performers Program Main-stage and theatre productions specifically designed for and performed by young actors, typically ages 5-18, also known as AACT Jr. Performers.
• Main Stage Productions Full-scale theatrical productions including plays and musicals performed by adult community members, the core offering featuring various classic and contemporary works.
• Children's Theatre Theatre productions specifically created for and targeted at children and family audiences, often featuring adaptations of classic children's literature.
• Little AACTs Early introduction theatre program for young children to experience basic theatre concepts and activities.
• Special Events (Holiday Walk in the Woods) Special community events such as the Holiday Walk in the Woods, which combines outdoor walking tours through the piney woods at Kreher Preserve with live musical performances at various stations.
• Spitfire Grill An upcoming main stage production of the musical based on the novel by Lynn Ahrens and Stephen Flaherty, performed for the community with ticketed admission.

Named customers1 record

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Jan Dempsey Community Arts CentercoreOthersPrimary venue for AACT productions including Hands on a Hardbody and James and the Giant Peach. Provides performance space for mainstage productions.
• Kreher Preserve and Nature CenterminorStrategic or Co-development PartnerPartner for A Holiday Walk in the Woods event. The event features outdoor walking tours through the piney woods at Kreher Preserve with performance stations.
• Grace United Methodist ChurchminorOthersVenue for Young Performers productions including Holmes and Watson: The Game's Afeet.
• City of Auburn Parks and RecreationcoreStrategic or Co-development PartnerPartnership for youth theatre programs. City of Auburn's Online Registration Portal used for AACT Academy and Young Performers audition sign-ups.
• Autosport Bodyworks of OpelikaminorStrategic or Co-development PartnerContributed a real Nissan Hardbody truck for use as a prop in Hands on a Hardbody production, serving as a 17th cast member.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Birmingham Children's Theatre: A long-standing Alabama-based children's theatre producing youth-oriented productions and education programs. Directly comparable to AACT's AACT Academy and Young Performers programming in the same state market.
• Flat Rock Playhouse: North Carolina community/regional theatre producing a multi-show season with strong education and youth programming. Directly comparable mission and operating model to AACT.
• Nashville Children's Theatre: A regional children's theatre with professional productions, classes, and camps for young performers. Highly comparable to AACT's children's theatre, Young Performers, and AACT Academy offerings.
• Omaha Community Playhouse: One of the largest community theatres in the U.S., producing a multi-show season with extensive education and youth programs. Closely mirrors AACT's volunteer-driven, education-anchored community theatre model at larger scale.
• Imagination Stage: A professional children's theatre and performing arts education organization producing shows and year-round classes for young people. Directly comparable to AACT's combined performance-plus-academy structure.
• Cumberland County Playhouse: A nonprofit regional/community theatre in Tennessee producing a year-round season including musicals and youth programming. Highly comparable operating model to AACT in a similar small-market Southeast setting.
• Stage West: A Fort Worth-based community theatre producing a season of plays and musicals with education components. Comparable as a mission-driven community theatre of similar scale to AACT.

Broad incumbents

• Alabama Shakespeare Festival: The state of Alabama's flagship professional regional theatre in Montgomery, producing a full season of plays and musicals. Comparable as a higher-tier theatre in the same state that AACT's patrons may also attend.
• PCPA (Pacific Conservatory of the Performing Arts): A regional repertory theatre and conservatory in California producing a full season of plays and musicals while training young performers. Comparable mix of producing + education that AACT pursues at smaller scale.

Regional players

• Theatrical Outfit: A professional regional theatre in Atlanta producing a season of plays and musicals with education and community programming. Comparable as a Southeast U.S. producing theatre, though operating at a higher professional tier and in a larger metro than AACT.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/auburnact

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about auburn area community theatre