Association Belge du Diabète

What Association Belge du Diabète does

Association Belge du Diabète (ABD), founded in 1942 and headquartered at 9 avenue de Roodebeek, Brussels, is a Belgian non-profit association (ASBL) that serves as the country's primary patient-and-professional organization for diabetes. It brings together people living with diabetes (Type 1, Type 2, gestational, MODY, LADA, and prediabetes), parents of diabetic children, and healthcare professionals (endocrinologists, GPs, dietitians, nurses), with member-elected governance spanning all three groups. Its mission centers on diabetes education, peer support, advocacy for patient rights, and prevention/awareness, anchored by the bimonthly DIALOGUE magazine (read by ~78% of surveyed members), free webinars and educational videos, the 'Gardons la Forme' exercise video series co-produced with Fyzio+ Kampenhout, educational vacation camps for diabetic youth at ADEPS Engreux, Patient Expert peer-support matching, and a dedicated diabetes educator service.

The association does not develop proprietary technology products. Its digital stack is a conventional content-and-commerce build: an own webshop for diabetes self-monitoring supplies (needles, test strips, ketone strips, FRIO cooling bags, needle-disposal containers) gated behind the €35 annual membership, paid publications such as the seasonal recipe book 'Mon assiette au fil des saisons' (€18.50 member / €25 non-member), Vimeo-embedded educational video content, Eventbrite-ticketed events, and a WordPress-style CMS with PayPal payments, Google Analytics, and BPost fulfillment. An online Type 2 diabetes risk-assessment questionnaire and free downloadable dietary guides serve as top-of-funnel awareness tools.

ABD's business model is a non-profit multi-stream model: (1) recurring annual membership fees at €35, (2) one-time product and publication sales restricted to members in good standing, (3) donations, and (4) sponsorship and co-funding from a broad bench of pharmaceutical and medtech partners (Medtronic, Dexcom, Novo Nordisk, Lilly, Abbott, AstraZeneca, Boehringer Ingelheim, Roche, Insulet, Ascensia, Servier, Echosens, MDE), plus Lotto (national lottery). Distribution is Belgium-only, via the Brussels office (phone, in-person purchases during limited hours) and the online webshop. Strategic activity in 2024–2026 has been concentrated on leadership transition (Patricia Landssiers succeeding Nicole Pirotte), national advocacy on GLP-1 reimbursement reform, co-branded awareness work with Diabetes Liga, and the launch of the EU/IDF Europe-backed 'Move Up' physical activity program.

Name

Association Belge du Diabète

Legal name

Association Belge du Diabète asbl

Website

https://diabete-abd.be

Company type

Private

Founded year

1942

Operating status

Operating

Short description

Association Belge du Diabète is a Brussels-based non-profit (ASBL, founded 1942) that unites Belgian people living with diabetes, their families, and healthcare professionals to deliver diabetes education, peer support, advocacy, member publications, and a webshop for diabetes self-monitoring supplies.

Ownership category

akta.pro rank

Product category

Patient association services for diabetes

NAICS

Voluntary Health Organizations (813212)

SIC

Services-Membership Organizations (8600)

akta.pro industry

PRIMARYHLAKADAA

Diabetes (General)

Healthcare & Life Sciences/Specialist Medical Practice/Endocrinology & Diabetes

SECONDARYHSADAFAF

Diabetes & Blood Sugar Nutrition Coaching

Home & Personal Services/Fitness, Wellness & Personal Training/Nutrition Coaching & Weight Management

Keywords

• Diabetes patient association
• Diabetes education and advocacy
• Member publications and magazines
• Diabetes self-monitoring supplies
• Peer support services

Headquarters

HQ city

Brussels

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Membership Fees: Annual membership fee of €35 provides access to the webshop for purchasing diabetes management supplies, the magazine DIALOGUE, educational resources, and member-exclusive services.
2. Product Sales: Sale of diabetes management products including self-monitoring supplies, injection equipment, needles, and educational publications such as recipe books. Sales are exclusively to members in good standing.
3. Publications: Sale of paid publications including the recipe book 'Mon assiette au fil des saisons' at €18.50 for members and €25 for non-members.
4. Donations: The association accepts donations to support its mission of diabetes prevention, support, and advocacy.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels9 records

Core offering

Association Belge du Diabète is a non-profit association that provides diabetes education, peer support, advocacy, and member services in Belgium. Its core offerings include an annual membership (€35) granting access to the bimonthly DIALOGUE magazine, a member-exclusive webshop selling self-monitoring supplies (needles, test strips, FRIO cooling bags), a Patient Experts peer-support service, a diabetes educator consultation, an online Type 2 diabetes risk test, exercise videos, free webinars, youth diabetes camps, and the "Move Up" physical-activity program.

Product overview

Association Belge du Diabète is a non-profit organization offering a comprehensive suite of diabetes management resources and services. The portfolio centers on the bimonthly DIALOGUE magazine and paid publications like the recipe book 'Mon assiette au fil des saisons'. Members receive access to a specialized webshop for medical supplies (needles, test strips, ketone strips, FRIO bags), while free educational content includes the 'Gardons la Forme' exercise video series and various downloadable guides. The association provides peer support through Patient Experts, professional diabetes education via educator Marie-Pierre Douxfils, and hosts events including youth camps and webinars. An online diabetes risk assessment tool is available to the general public.

Differentiator

Problem solved

Functional benefit

Products and services

• Revue DIALOGUE Bimonthly member magazine providing scientific information, practical advice, and updates on diabetes management including nutrition, technology, travel, and complications.
• Mon assiette au fil des saisons Paid recipe and menu book containing 52 seasonal menus and recipes adapted for people with diabetes and their families, with dietary advice and cooking tips. Priced at €18.50 for members and €25 for non-members.
• Webshop de matériel (aiguilles, bandelettes, trousses) Online store exclusive to association members in good standing selling self-monitoring and injection supplies including needles, test strips, ketone strips, FRIO cooling bags, and needle-disposal containers at preferential prices. Payments processed via PayPal and deliveries handled by BPost.
• Série vidéos Gardons la Forme Exercise video series (11 videos) of stretching and muscle-strengthening exercises adapted for people with diabetes, created in collaboration with Fyzio+ Kampenhout and accessible to all fitness levels.
• Service Patients Experts Peer-support service connecting members with trained expert patients who share their experience living with diabetes; covers topics such as insulin pump use, via [email protected].
• Éducatrice en diabétologie (diabetes educator consultation) Diabetes educator service providing guidance via email ([email protected]) and phone on diabetes management, injection techniques and daily follow-up, delivered by Marie-Pierre Douxfils on Tuesdays and Fridays 09:30-12:30.
• Séjours de vacances pour jeunes diabétiques Educational and sports vacation camps for children and adolescents with diabetes, held at ADEPS center 'Les deux Ôtes' in Engreux, Ardennes; supervised by a multidisciplinary team including pediatric diabetes specialists.
• Test de risque de diabète en ligne Online Type 2 diabetes risk-assessment questionnaire (about 30 seconds) for the general public to identify predisposing factors; explicitly not a diagnostic test.
• Publications éducatives gratuites Free downloadable educational publications covering healthy eating, glycemic index, food myths, nutrition guides and practical diet tips for diabetes management.

Quantifiable outcome

• 70% of surveyed members report being very satisfied with their membership
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

19 partnerships are on record, tiered minor and core.

• MedtronicminorGTM or Marketing PartnerMedtronic is a medical device company specializing in insulin pumps (MiniMed 780G system). Their logo appears on the association's partners page, indicating sponsorship or promotional support.
• DexcomminorGTM or Marketing PartnerDexcom provides continuous glucose monitoring (CGM) systems. Partner logo displayed on the association's website partners section.
• Novo NordiskminorGTM or Marketing PartnerPharmaceutical company specializing in diabetes medications including Ozempic and other GLP-1 analogues. Appears as a partner supporting association activities.
• Lilly (Eli Lilly Benelux)minorGTM or Marketing PartnerPharmaceutical company providing diabetes medications. Listed among partners supporting the association's national campaign.
• Lotto (Loterij National)minorGTM or Marketing PartnerNational lottery organization providing financial support as a sponsor. Logo appears on the partners page.
• AbbottminorGTM or Marketing PartnerHealthcare company providing FreeStyle Libre glucose monitoring systems. Partner supporting the association's awareness campaigns.
• Ascensia Diabetes CareminorGTM or Marketing PartnerCompany specializing in blood glucose meters (CONTOUR NEXT ONE). Their logo appears on the association's partners page.
• MDE (Making Diabetes Easier)minorGTM or Marketing PartnerPlatform dedicated to making diabetes management easier. Partner logo displayed on the association's website.
• Boehringer IngelheimminorGTM or Marketing PartnerPharmaceutical company providing diabetes medications. Listed among supporters of the national awareness campaign.
• Insulet (Omnipod)minorGTM or Marketing PartnerCompany providing Omnipod insulin patch pumps. Partner supporting association activities.
• AstraZenecaminorGTM or Marketing PartnerPharmaceutical company specializing in diabetes and cardiovascular medications. Partner listed on the association's campaign supporters.
• Diabetes LigacoreStrategic or Co-development PartnerBelgian diabetes organization collaborating on national campaigns, surveys (iVOX 2025), and the 'Diabète, la menace invisible' awareness campaign. Major strategic partner for joint advocacy and awareness efforts.
• RocheminorGTM or Marketing PartnerHealthcare company providing diabetes management solutions including Eversense CGM. Listed among supporters of the national awareness campaign.
• ServierminorGTM or Marketing PartnerPharmaceutical company supporting the national diabetes awareness campaign.
• EchosensminorGTM or Marketing PartnerMedical device company supporting the national diabetes awareness campaign.
• IDF Europe (International Diabetes Federation - Europe)coreStrategic or Co-development PartnerEuropean branch of the International Diabetes Federation. Partner supporting the 'Move Up' physical activity program for people with chronic diseases including diabetes, co-sponsored by the European Union.
• SciensanominorStrategic or Co-development PartnerBelgian scientific institute of public health providing diabetes epidemiology data through the IQED initiative (Initiative pour la Promotion de la Qualité et l'Épidémiologie du Diabète).
• Dia'BullesminorStrategic or Co-development PartnerASBL organization running 'Café Papote' parent support meetings for parents of young diabetics, held monthly at the association.
• Fyzio+ KampenhoutminorImplementation/ SI/ Consulting PartnerPhysiotherapy practice that collaborated with the association to create the 'Gardons la Forme' exercise video series for people with diabetes.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Diabetes UK: The UK's leading diabetes charity providing patient education, advocacy, research funding, and community programs. Directly comparable operating model — non-profit federation delivering content, member services, and policy advocacy at national scale.
• Association Française des Diabétiques (AFD): France's national diabetes patient association, providing nearly identical services: education, publications, advocacy, peer support, and member programs. Closest functional peer given shared francophone audience, regulatory environment, and ASBL-equivalent non-profit structure.
• Diabetes Liga: The Flemish-language counterpart patient organization serving people with diabetes in Belgium. Directly comparable in mission (education, advocacy, member services) and operates as a co-lead on joint national campaigns and surveys with ABD.

Broad incumbents

• International Diabetes Federation (IDF): The umbrella global federation of national diabetes associations; ABD is already an active partner via IDF Europe on the EU-funded Move Up program. Comparable in mission (advocacy, awareness, member support) but operates supra-nationally rather than as a single-country patient association.
• American Diabetes Association: The largest diabetes non-profit globally, offering education, advocacy, research funding, and risk assessment at a national scale across the US. Comparable mission and programming breadth but operates at materially larger scale than ABD.
• JDRF International: Leading global non-profit funding Type 1 diabetes research and providing patient support. Comparable as a high-profile diabetes advocacy organization with strong pharma/device partnerships, though its funding model is more research-grant-centric than ABD's.

Emerging players

• diaTribe Foundation: US non-profit producing high-quality diabetes education content and advocacy programs, including the diaTribe Learn platform. Comparable in content-and-advocacy focus, but operates primarily digitally without a traditional membership/club structure.
• Beyond Type 1: Digital-native, US-headquartered non-profit focused on the Type 1 diabetes community, with global content, programs, and digital tools. Comparable mission and audience, but lighter-weight operating model and digital-first distribution — represents the kind of entrant that could pressure traditional associations.

Regional players

• Diabetes Canada: Canada's national diabetes charity providing research funding, education, advocacy, and member services. Highly comparable mission and structure, but geographically distinct and does not directly compete with ABD in Belgium.
• Diabetes Australia: Australia's national diabetes non-profit offering education, advocacy, products, and member services. Highly comparable operating model and program mix, but serves a different geography and does not directly compete with ABD.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Association-du-Diab%C3%A8te-104013634388179

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Association Belge du Diabète