blue beacon
Blue Beacon is a French Riviera-based SARL that develops the Shoppeer mobile commerce platform for local merchants and municipalities, operating across interactive commerce, tourism, and smart-city administration.
- Company typePrivate
- Founded-
- HeadquartersCannes La Bocca, France
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
What blue beacon does
Blue Beacon is a French micro-company (BLUE BEACON SARL, SIRET 839 225 000) headquartered at the CréACannes incubator, 11 Avenue Maurice Chevalier, 06150 Cannes La Bocca, and led by Gérant Grégory Biondo. The company develops mobile marketing solutions organized around three domains: Interactive Commerce, Interactive Tourism, and Interactive Administration (Smart City), with the Shoppeer mobile application as its flagship product, launched in 2020 to serve local merchants and consumers on the French Riviera.
The Shoppeer platform combines local merchant listings, geolocation, and loyalty mechanics within a single mobile interface, deployed in partnership with municipalities and regional institutions including the Ville de Cannes, Ville de Mandelieu-la-Napoule, Communauté d'Agglomération Cannes Pays de Lérins, CRT Côte d'Azur France, and CCI Nice Côte d'Azur. Inclusion in the UGAP public procurement framework extends the addressable buyer base to French public-sector organizations, and recognition through the 2019 RDT Project Prize from ProCotedazur supports regional credibility.
The business model rests on municipal and institutional contracts paired with local merchant participation on the Shoppeer app, with no disclosed pricing structure, transaction fees, or SaaS tiers. The company participates in the FrenchTech Côte d'Azur ecosystem and took part in the regional COVID-19 solidarity initiative in 2020, signaling alignment with local innovation networks rather than a venture-funded growth posture.
blue beacon firmographics
Firmographics- Name
- blue beacon
- Legal name
- BLUE BEACON SARL
- Website
- https://bluebeacon.fr
- Company type
- Private
- Operating status
- Operating
- Short description
- Blue Beacon is a French Riviera-based SARL that develops the Shoppeer mobile commerce platform for local merchants and municipalities, operating across interactive commerce, tourism, and smart-city administration.
- Ownership category
- akta.pro rank
blue beacon industry classification
Industry- Product category
- Mobile Marketing Services
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Community/Neighborhood C2C Marketplaces (CRAFAKAK)
- akta.pro secondary industry
- Destination & Local Services Marketplaces (Transfers, Guides, City Passes) (THALAFAK)
Keywords
Where blue beacon is headquartered
LocationHeadquarters
- HQ city
- Cannes La Bocca
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
blue beacon business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Mobile Application Development: Custom development of mobile applications (native, hybrid & web) with high technical value for businesses and public entities.
- Mobile Marketing Solutions: Data-driven marketing strategies and mobile solutions for proximity commerce, interactive tourism, and smart administration.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
blue beacon product offering
Product offeringCore offering
Blue Beacon is a mobile marketing agency that designs and develops mobile applications (native, hybrid, and web) and delivers mobile marketing solutions for local merchants, restaurateurs, hoteliers, tourism operators, and municipalities in the Côte d'Azur region. Its flagship consumer product, Shoppeer, is a mobile app connecting end users with nearby merchants for click-and-collect, delivery, and exclusive local offers.
Product overview
Blue Beacon operates as a mobile marketing solutions company offering a portfolio centered on mobile application development and a consumer-facing product called Shoppeer. Their core offering consists of developing native, hybrid, and web mobile applications with high technical value, combined with R&D activities focused on contactless technologies. The company serves three main domains: interactive commerce (featuring Shoppeer for local retail and hospitality), interactive tourism (creating rich digital content for visitor experiences), and interactive administration (enabling smart city services). The product portfolio is unified under their mobile marketing umbrella, with Shoppeer being the flagship consumer product that demonstrates their 'digital proximity' vision connecting physical retail to mobile experiences.
Differentiator
Problem solved
Functional benefit
Brands
- Shoppeer: Interactive commerce application enabling local consumers to support nearby businesses with delivery and click-and-collect services. Available on Google Play and App Store.
Companies that use blue beacon
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
blue beacon technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
blue beacon partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Communauté d'Agglomération Cannes Pays de LérinscoreRegional inter-municipal authority partner. Blue Beacon's Shoppeer application was launched on the Cannes territory in partnership with the municipality.
- Ville de Cannes (City of Cannes)coreMunicipal government partner for smart city and interactive administration initiatives. Shoppeer app launched on the Cannes territory with city support.
- Ville de Mandelieu-la-NapouleminorMunicipal government partner for proximity digital initiatives in the Mandelieu-la-Napoule area.
- CRT Côte d'Azur FrancecoreRegional Tourism Committee for Côte d'Azur. Partner for interactive tourism domain, generating qualitative digital content for tourist sites.
- CCI Nice Côte d'AzurcoreChamber of Commerce and Industry for Nice and Côte d'Azur region. Strategic partner supporting local business digital transformation.
- UGAPminorUnion des Groupements d'Achats Publics - French public procurement marketplace. Listed partner for distributing Blue Beacon solutions to public sector buyers.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
blue beacon competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
blue beacon social profiles
Digital presenceblue beacon financial estimates
Financial estimateRevenue estimate
Valuation estimate
blue beacon leadership team
Management profileNumber of profiles
Profiles1 record
blue beacon funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
blue beacon M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about blue beacon
What does blue beacon do?
Blue Beacon is a mobile marketing agency that designs and develops mobile applications (native, hybrid, and web) and delivers mobile marketing solutions for local merchants, restaurateurs, hoteliers, tourism operators, and municipalities in the Côte d'Azur region. Its flagship consumer product, Shoppeer, is a mobile app connecting end users with nearby merchants for click-and-collect, delivery, and exclusive local offers.
Is blue beacon a public or private company?
blue beacon is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was blue beacon founded?
blue beacon was founded in -1.
Where is blue beacon based?
blue beacon is headquartered in Cannes La Bocca, France, in the Europe region.
How does blue beacon make money?
Two revenue lines are on record. Mobile Application Development is the primary driver. The others are mobile Marketing Solutions.
Does blue beacon have an API?
No public API is recorded for blue beacon.
What industry is blue beacon in?
blue beacon's product category is Mobile Marketing Services. Its primary akta.pro industry code is CRAFAKAK, Community/Neighborhood C2C Marketplaces, with a secondary code of THALAFAK, Destination & Local Services Marketplaces (Transfers, Guides, City Passes). Its SIC code is 7310.