rocca s r l

What rocca s r l does

La Rocca S.r.l. (DBA: Caffè La Rocca) is an Italian private limited company (S.r.l.) headquartered in Via Borgo Vecchio 24, Correggio, Reggio Emilia, that manufactures and distributes a broad portfolio of coffee and soluble beverage products. The company operates four integrated business lines: (1) roasted coffee, freeze-dried coffee, capsules, instant cappuccino, and roasted barley products for cafés, restaurants, retail trade, and vending/automatic distribution; (2) bulk instant coffee and coffee-cereal blends targeted at institutional and community buyers; (3) contract manufacturing of private label / customer-brand products; and (4) turnkey supply and staff training for typical Italian espresso coffee shops in Italy.

The company's underlying technology stack centers on conventional coffee processing — bean roasting, grinding, freeze-drying (liofilizzazione) for soluble products, and multi-format packaging — supported by flexible SKU formats ranging from 1.5g single-dose sachets to 1000g bulk packages across vacuum bags, pods, capsules, and jars. Core technology differentiators highlighted in the source data are cost efficiency in freeze-dried processing, domain specialization in roasting, and configurability of packaging formats and sizes.

La Rocca's revenue model combines direct product sales across HoReCa, retail, and vending channels, private label/OEM manufacturing on a licensing-style basis, and a professional services revenue stream from coffee shop establishment and staff training. The company operates with a sales-led go-to-market motion focused on direct supply to Italian distribution channels, with website localization in Italian, English, German, and Dutch suggesting intent to reach broader European markets. Pricing is not publicly disclosed, and no customer logos, revenue figures, or headcount data are available in the source material.

Name

rocca s r l

Legal name

La Rocca S.r.l.

Website

https://caffelarocca.it

Company type

Private

Operating status

Operating

Short description

La Rocca S.r.l. is an Italian coffee manufacturer in Correggio that produces roasted coffee, freeze-dried and instant beverages, capsules, and private label products for cafés, retail, vending, and institutional buyers across Europe.

Ownership category

akta.pro rank

Product category

Roasted Coffee Manufacturing

NAICS

Coffee and Tea Manufacturing (311920), Coffee and Tea Manufacturing (31192)

SIC

Beverages (2080)

akta.pro primary industry

Coffee (Roasted, Ground, Whole Bean) (CRADAHAG)

akta.pro secondary industries

Instant Coffee & Coffee Extract Manufacturing (AFAFADAD), Coffee & Tea Concentrates, Syrups & Extracts (CRADAHAI)

Keywords

• Coffee roasting manufacturing
• Freeze-dried instant coffee
• Private label coffee
• Soluble coffee blends
• Coffee capsules production

Headquarters

HQ city

Correggio

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Coffee and instant product sales: Revenue generated from manufacturing and selling roasted coffee products, freeze-dried/instant coffee, cappuccino, and related products to B2B and B2C channels
2. Private label/customer brand products: Manufacturing of products under customer's own brand name (OEM/white-label arrangements)
3. Coffee shop establishment and training: Complete assistance and supply of typical Italian espresso coffee shop establishments including equipment and staff training services

Go-to-market motion1 record

Distribution channels4 records

Marketing channels1 record

Core offering

La Rocca S.r.l. is an Italian coffee manufacturer that roasts, grinds, and processes coffee beans into roasted coffee (whole bean, ground, decaffeinated, capsules), freeze-dried/instant soluble coffee, instant cappuccino, coffee-cereal blends, and ground roasted barley. The company supplies commercial channels (cafés, restaurants, retail, vending) and offers bulk instant products for institutional buyers, private label/OEM contract manufacturing under customer brands, and turnkey Italian espresso coffee shop establishment with staff training.

Product overview

Rocca S.r.l. is an integrated coffee manufacturer offering four distinct business lines: (1) products for cafés, restaurants, retail trade, and automatic distribution including roasted coffee, freeze-dried coffee, coffee capsules, instant cappuccino, and barley; (2) instant products for communities in institutional packaging sizes; (3) customer's brand named private label products; and (4) typical Italian espresso coffee shop establishment with staff training services. The portfolio includes whole bean and ground roasted coffee (6g-1000g), freeze-dried coffee (1.5g-250g), instant coffee (150-200g), coffee capsules, instant cappuccino (12g-200g), ground roasted barley (6g-1000g), and coffee-cereal blends (150-200g).

Differentiator

Problem solved

Functional benefit

Products and services

• Ground and Grains Roasted Coffee

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators1 record

Expansion highlights4 records

Broad incumbents

• JDE Peet's: Global coffee and tea group (Douwe Egberts, Jacobs, L'OR, Peet's) with strong European foodservice and retail soluble/roast presence — comparable as a large multi-format incumbent serving many of the same buyer segments as La Rocca.
• Nestlé (Nescafé): Global incumbent in instant and soluble coffee under the Nescafé brand, including freeze-dried lines — overlaps directly with La Rocca's soluble coffee and community/vending channels, but at vastly larger scale.

Direct peers

• Boncafé: Italian-origin specialty coffee company producing roasted, capsule, and instant coffee for foodservice, offices (vending/OCS), and retail — closely comparable to La Rocca on integrated format and OCS/vending focus.
• Lavazza: Italy's largest coffee roaster, offering roasted beans, ground coffee, capsules (A Modo Mio), and instant coffee across foodservice, retail, and private label — directly overlapping with La Rocca's full-format Italian coffee portfolio.
• illycaffè: Premium Italian espresso roaster and capsule system (iperEspresso) serving cafés, retail, and HoReCa worldwide — comparable as an integrated Italian coffee manufacturer with strong foodservice and retail reach.
• Segafredo Zanetti: Italian coffee roaster with espresso-focused product lines, foodservice distribution, and a franchised coffee-shop network (Segafredo Zanetti Caffè) — directly comparable on both roasting and coffee-shop establishment activities.
• Massimo Zanetti Beverage Group: Global Italian-origin coffee group producing roasted, ground, capsule, and instant coffee under brands such as Segafredo and Boncaf, and serving foodservice plus private-label customers — a scaled analogue of La Rocca's integrated model.
• Kimbo: Naples-based Italian coffee roaster active in espresso blends, pods/capsules, and foodservice distribution — a similarly sized Italian competitor targeting the same HoReCa and retail customers.
• Pellini Caffè: Italian coffee roaster with HoReCa and retail lines, including capsules and private-label production — a direct comparable for La Rocca's Italian foodservice and private-label business.
• Costadoro: Turin-based Italian specialty coffee roaster serving HoReCa and retail with blends, pods, and capsules — overlapping with La Rocca's mid-tier Italian espresso foodservice positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about rocca s r l