damiani srl
Damiani Books Srl is an Italian independent publisher selling curated art, photography, fashion, and design books — including the Toiletpaper sub-brand by Cattelan and Ferrari — directly to consumers worldwide via a Shopify e-commerce storefront, with special editions priced up to €240.
- Company typePrivate
- Founded-
- HeadquartersBologna, Italy
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What damiani srl does
Damiani Books Srl is an Italian independent book publisher headquartered in the Bologna area (per P.IVA IT03147040376), specializing in art, photography, fashion, contemporary culture, and watchmaking publications. The company operates a curated catalog including general releases (€45–€95), signed books, limited editions, and rare collectibles (up to €240), alongside the Toiletpaper sub-brand — a surrealist art magazine and book series created by Maurizio Cattelan and Pierpaolo Ferrari. Product breadth spans Toiletpaper Magazine issues, signed editions, limited runs, and rare collectible titles across photography, contemporary art, fashion, watches, and lifestyle categories.
The company runs a direct-to-consumer go-to-market through a Shopify-powered e-commerce storefront at damianibooks.com, with global shipping and free delivery on orders over €80. Distribution is supported by a multi-channel marketing approach spanning social media (Facebook, LinkedIn, Instagram, YouTube), email newsletter, blog content, Meta advertising, and event-based customer acquisition such as the Paris Photo book fair. Revenue is generated through one-time unit-priced transactions on physical books and special editions rather than subscriptions or licensing.
Operationally, the firm is small (1–10 employees), privately held, with no disclosed institutional investors, parent company, subsidiaries, or M&A activity. Technology infrastructure is the Shopify commerce platform with integrated Google Analytics, Meta ads, and cookiebot consent management — entirely off-the-shelf rather than proprietary. No patents, trademarks, certifications, management team bios, or leadership transitions were disclosed in the source material. The company is headquartered in Italy but operates internationally via its e-commerce channel and is actively taking orders at the time of data capture.
damiani srl firmographics
Firmographics- Name
- damiani srl
- Legal name
- Damiani Books Srl
- Website
- https://damianieditore.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Damiani Books Srl is an Italian independent publisher selling curated art, photography, fashion, and design books — including the Toiletpaper sub-brand by Cattelan and Ferrari — directly to consumers worldwide via a Shopify e-commerce storefront, with special editions priced up to €240.
- Ownership category
- akta.pro rank
damiani srl industry classification
Industry- Product category
- Art Book Publishing
- NAICS
- Book Publishers (513130), Book Retailers and News Dealers (4592)
- SIC
- Books: Publishing Or Publishing & Printing (2731), Retail-Nonstore Retailers (5960)
- akta.pro primary industry
- Lifestyle, Travel & Leisure Books Publishing (MPAJAAAH)
- akta.pro secondary industry
- Hardcover & Premium Editions Publishing (MPAJAAAE)
Keywords
Where damiani srl is headquartered
LocationHeadquarters
- HQ city
- Bologna
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
damiani srl business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Book Sales: Direct sales of new titles, special editions (signed books, limited editions, rare books), and magazines through their e-commerce storefront. Revenue is generated through one-time transaction fees for physical books and publications.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard new releases and bestsellers |
| Unit Pricing | Pay-as-you-go | Limited and special editions |
| Other | Pay-as-you-go | Free shipping threshold |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
damiani srl product offering
Product offeringCore offering
Damiani Books is an independent Italian publisher that produces and sells curated art, photography, fashion, contemporary culture, and watchmaking books directly to consumers worldwide through its own Shopify e-commerce storefront. The catalog includes general titles, signed and limited special editions, rare collectible books, and the Toiletpaper sub-brand magazine created by Maurizio Cattelan and Pierpaolo Ferrari.
Product overview
Damiani Books is an independent Italian publisher specializing in art, photography, fashion, contemporary culture, and watchmaking books. The company operates both a core book publishing catalog and a sub-brand, Toiletpaper, which encompasses an eponymous surrealist art magazine created by Maurizio Cattelan and Pierpaolo Ferrari. The product portfolio includes general books across multiple categories (photography, contemporary art, fashion, watches, inclusivity), special editions (signed books, limited editions, rare books), and the Toiletpaper Magazine publication. The company sells directly through its Shopify-based e-commerce platform, participating in book fairs like Paris Photo.
Differentiator
Problem solved
Functional benefit
Brands
- Toiletpaper: Magazine and book series created by Maurizio Cattelan and Pierpaolo Ferrari
Companies that use damiani srl
Customer profileSegments3 records
Ideal customer profiles3 records
damiani srl technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
damiani srl partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights3 records
damiani srl competitors and assessment
Company assessmentDirect peers
- Taschen: Taschen publishes and sells high-quality art, photography, fashion, design, and collectible books worldwide. Its broad illustrated-book catalog and direct specialty positioning closely match Damiani's publishing and DTC retail model.
- Assouline: Assouline focuses on luxury illustrated books across art, fashion, photography, design, and lifestyle subjects. Its premium editions and direct-to-consumer merchandising are particularly comparable to Damiani's limited and collectible offerings.
- Phaidon: Phaidon publishes visually driven books spanning art, photography, design, fashion, and culture. It serves the same design-conscious readership and competes for premium shelf space, online visibility, and artist or author relationships.
- Steidl: Steidl is an independent publisher known for photography, art, and high-production illustrated books. Its focus on premium visual publishing makes it a close product and customer comparator for Damiani.
- Aperture: Aperture publishes photography books, limited editions, and specialist photographic content and sells through its own channels. It directly overlaps with Damiani's photography catalog and collector-oriented audience.
- MACK Books: MACK Books is an independent publisher specializing in photography, artists' books, and contemporary visual culture. Its niche editorial focus and edition-led model are closely comparable to Damiani's art and photography activities.
- Rizzoli International Publications: Rizzoli publishes illustrated books in art, fashion, photography, design, and lifestyle and sells specialty editions to consumers. Its curated catalog and premium positioning align closely with Damiani's product mix.
- Hatje Cantz: Hatje Cantz is an art publisher with a strong emphasis on photography, contemporary art, design, and museum-quality books. It competes for the same artists, cultural audiences, and premium visual-book demand.
- Distributed Art Publishers: Distributed Art Publishers distributes and retails a broad catalog of art, photography, architecture, and design books through Artbook. Its specialist assortment and direct online bookstore format make it a strong channel and customer peer.
Broad incumbents
- Thames & Hudson: Thames & Hudson is an established illustrated-book publisher covering art, photography, fashion, design, and visual culture. It serves overlapping audiences and competes for premium publishing projects, although its portfolio is broader than Damiani's niche.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
damiani srl social profiles
Digital presencedamiani srl financial estimates
Financial estimateRevenue estimate
Valuation estimate
damiani srl leadership team
Management profileNumber of profiles
damiani srl funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
damiani srl M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about damiani srl
What does damiani srl do?
Damiani Books is an independent Italian publisher that produces and sells curated art, photography, fashion, contemporary culture, and watchmaking books directly to consumers worldwide through its own Shopify e-commerce storefront. The catalog includes general titles, signed and limited special editions, rare collectible books, and the Toiletpaper sub-brand magazine created by Maurizio Cattelan and Pierpaolo Ferrari.
Is damiani srl a public or private company?
damiani srl is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was damiani srl founded?
damiani srl was founded in -1. It employs 1 to 10 people.
Where is damiani srl based?
damiani srl is headquartered in Bologna, Italy, in the Europe region.
How does damiani srl make money?
One revenue line is on record: book Sales.
Who are damiani srl's main competitors?
Direct peers on record are Taschen, Assouline, Phaidon, Steidl, Aperture, MACK Books, Rizzoli International Publications, Hatje Cantz and Distributed Art Publishers. Thames & Hudson is listed as a broad incumbent.
Does damiani srl have an API?
No public API is recorded for damiani srl.
What industry is damiani srl in?
damiani srl's product category is Art Book Publishing. Its primary akta.pro industry code is MPAJAAAH, Lifestyle, Travel & Leisure Books Publishing, with a secondary code of MPAJAAAE, Hardcover & Premium Editions Publishing. Its NAICS code is 513130 and its SIC code is 2731.