body vision los angeles
Body Vision Los Angeles designs and manufactures fine handmade body piercing jewelry, selling exclusively through professional piercing studios in 30+ countries via a vetted wholesale portal, with lifetime defect guarantees and customization across 3,000+ designs.
- Company typePrivate
- Founded1996
- HeadquartersLos Angeles, United States
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What body vision los angeles does
Body Vision Los Angeles (BVLA), founded in 1996 by Nick Martin, designs and manufactures fine body piercing jewelry in owned and operated workshops across Los Angeles County. The company offers over 3,000 original designs across body-area collections (Ears, Nose, Nipple, Navel, Eyebrow, Labret), themed collections (Engagement, Untraditional, Perfect Geometry), and curated drops, with customization across 7 precious metals including platinum and 150+ gemstone choices. All pieces are handmade in California and backed by a lifetime guarantee against manufacturing defects.
BVLA sells exclusively through vetted professional piercing studios via a B2B wholesale portal that supports custom designer tools, order tracking, and downloads, with territorial restrictions to protect existing studio partners. The company maintains a global footprint spanning 30+ countries across North America, Europe, Asia Pacific, Latin America, the Middle East, the Caribbean and Central America. Pricing is quote-based and not publicly disclosed. The company also operates the Future Stars Apprentice Program, launched in 2020, providing paid fine jewelry apprenticeships to under-resourced BIPOC youth in Los Angeles.
The business is founder-owned with no disclosed institutional investors, funding rounds, or revenue figures. Marketing is driven by organic social channels (Instagram, Facebook, Pinterest), an email newsletter, and community engagement through the annual BVLA Artistic Expressions Photo Contest featuring piercing artists worldwide.
body vision los angeles firmographics
Firmographics- Name
- body vision los angeles
- Legal name
- Body Vision Los Angeles
- Website
- https://bvla.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Short description
- Body Vision Los Angeles designs and manufactures fine handmade body piercing jewelry, selling exclusively through professional piercing studios in 30+ countries via a vetted wholesale portal, with lifetime defect guarantees and customization across 3,000+ designs.
- Ownership category
- akta.pro rank
body vision los angeles industry classification
Industry- Product category
- Fine Body Jewelry Manufacturing
- NAICS
- Jewelry and Silverware Manufacturing (33991), Jewelry, Watch, Precious Stone, and Precious Metal Merchant Wholesalers (42394)
- SIC
- Jewelry, Precious Metal (3911)
- akta.pro primary industry
- Custom Body Jewelry & Piercing Jewelry (Made-to-Measure) (CRAKAHAL)
- akta.pro secondary industries
- Fine Jewelry Manufacturing (Precious Metals & Gem-Set) (CRAKAIAA), Fine Jewelry Manufacturing & Atelier Production (CRAKAAAK)
Keywords
Where body vision los angeles is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
body vision los angeles business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Others
Revenue model
- Fine Body Jewelry Sales: BVLA designs, manufactures and sells fine body jewelry through wholesale relationships with professional piercing studios worldwide. Each piece is designed, handmade and polished in Los Angeles, California. The company offers customization with 7 different precious metals and 150+ unique gemstone choices.
- Wholesale/B2B Jewelry Sales: Sells jewelry exclusively to professional piercing studios through wholesale accounts. Studios can access custom designer tools, place orders, track production, and access downloadable documents through the wholesale portal.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
body vision los angeles product offering
Product offeringCore offering
BVLA designs, handcrafts and sells fine body piercing jewelry using precious metals and gemstones, all manufactured in Los Angeles, California. The company sells exclusively to professional piercing studios through wholesale accounts, offering more than 3,000 original designs in seven precious metals (including platinum) and 150+ gemstone options, with custom design services and a lifetime guarantee against manufacturing defects.
Product overview
BVLA (Body Vision Los Angeles) is a designer and manufacturer of fine body jewelry offering a single unified product line of over 3,000 original designs. Founded in 1996, the company operates owned and operated workshops across Los Angeles County. The core offering consists of precious metal and gemstone body piercing jewelry available in seven precious metals (including platinum) and over 150 unique gemstone choices. Products are organized into body-area collections (Ears, Nose, Nipple, Navel, Eyebrow, Labret, etc.), themed collections (Engagement, Sets, Best Sellers, Untraditional, Perfect Geometry, Tricks and Treats), and specialty curated collections (Spotlight: Daith, Body Highlight: Navel, Only At BVLA). The company provides custom design services enabling customers to create pieces with any metal and gemstone combination. BVLA sells exclusively through verified piercing studio partners via a wholesale portal, and backs all products with a lifetime guarantee against manufacturing defects.
Differentiator
Problem solved
Functional benefit
Products and services
- Fine Body Jewelry Collection Over 3,000 original designs of precious metal and gemstone body piercing jewelry, handcrafted in Los Angeles, California and sold exclusively through professional piercing studios.
- Gemstone Collection Selection of more than 150 unique gemstones in varied shapes and sizes available as configuration options across BVLA's jewelry designs.
- Precious Metal Options Seven precious metals including platinum are available for customers to specify in any BVLA jewelry design or custom order.
- Custom Design Service Bespoke jewelry design service allowing customers to commission pieces with virtually any combination of precious metal and gemstone, delivered through BVLA's wholesale studio partners.
- Wholesale Portal B2B web platform that lets approved piercing studio accounts configure price quotes, place orders, use the custom designer, track production and access downloadable product documents.
Quantifiable outcome
- Lifetime guarantee against manufacturing defects for every piece
- +1 more outcomes
Companies that use body vision los angeles
Customer profileNamed customers10 records
Segments2 records
Ideal customer profiles1 record
body vision los angeles technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
body vision los angeles partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Piercing Artists WorldwidecoreBVLA maintains close friendships and collaborations with piercing artists around the world. These artists help bring their vision to life while BVLA places the health and wellness of the wearer at the forefront by choosing premium metals and considering the human anatomy with every design.
Scale indicators6 records
Recent moves5 records
Expansion highlights5 records
body vision los angeles competitors and assessment
Company assessmentDirect peers
- Gorilla Glass Body Jewelry: Body jewelry brand producing premium glass and metal pieces for the professional piercing channel. Comparable on wholesale-to-piercer distribution and high-quality body jewelry category.
- Anatometal: U.S.-based designer and manufacturer of fine body jewelry using precious metals and gemstones, selling through professional piercing studios. Closely comparable to BVLA on product, materials, channel and customer base.
- Maria Tash: Luxury fine jewelry brand specializing in piercing, with a strong DTC and piercing-studio omnichannel model. Comparable on fine body jewelry category and premium positioning, with a more retail-forward go-to-market.
- Junipurr Jewelry: Canadian fine body jewelry brand manufacturing in precious metals and gemstones, distributing through vetted piercing studios globally. Closely comparable on craft positioning, materials and channel discipline.
- Industrial Strength: Long-standing U.S. designer and manufacturer of premium body piercing jewelry sold wholesale to professional piercers. Directly comparable on product category, channel model and target customers.
- Neometal: Manufacturer of high-end body piercing jewelry in titanium, niobium and precious metals with wholesale distribution through piercing studios. Directly comparable on category, materials and professional-only channel.
- Tawapa: Designer and manufacturer of body jewelry including fine and gold ranges, distributed wholesale to piercing studios. Comparable on product breadth, precious-metal offerings and professional channel focus.
- LeRoi Fine Jewelry: Manufacturer of fine body jewelry in gold, platinum and gemstones sold through professional piercing studios. Directly comparable on product, materials and channel structure.
Emerging players
- Mejuri: Direct-to-consumer fine jewelry brand with growing ear-stack and piercing assortment. Partial overlap on fine jewelry materials and the piercing consumer; different channel model (DTC vs BVLA wholesale).
Broad incumbents
- Pandora: Global jewelry incumbent with a meaningful ear-stack and piercing-adjacent assortment across gold and silver. Broad incumbent rather than niche specialist; overlapping end consumers but very different product depth and channel.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
body vision los angeles social profiles
Digital presencebody vision los angeles financial estimates
Financial estimateRevenue estimate
Valuation estimate
body vision los angeles leadership team
Management profileNumber of profiles
Profiles2 records
body vision los angeles funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
body vision los angeles M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about body vision los angeles
What does body vision los angeles do?
BVLA designs, handcrafts and sells fine body piercing jewelry using precious metals and gemstones, all manufactured in Los Angeles, California. The company sells exclusively to professional piercing studios through wholesale accounts, offering more than 3,000 original designs in seven precious metals (including platinum) and 150+ gemstone options, with custom design services and a lifetime guarantee against manufacturing defects.
Is body vision los angeles a public or private company?
body vision los angeles is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was body vision los angeles founded?
body vision los angeles was founded in 1996.
Where is body vision los angeles based?
body vision los angeles is headquartered in Los Angeles, United States, in the North America region.
How does body vision los angeles make money?
Two revenue lines are on record. Fine Body Jewelry Sales are the primary driver. The others are wholesale/B2B Jewelry Sales.
Who are body vision los angeles's main competitors?
Direct peers on record are Gorilla Glass Body Jewelry, Anatometal, Maria Tash, Junipurr Jewelry, Industrial Strength, Neometal, Tawapa and LeRoi Fine Jewelry. Mejuri is listed as an emerging player. Pandora is listed as a broad incumbent.
Does body vision los angeles have an API?
No public API is recorded for body vision los angeles.
What industry is body vision los angeles in?
body vision los angeles's product category is Fine Body Jewelry Manufacturing. Its primary akta.pro industry code is CRAKAHAL, Custom Body Jewelry & Piercing Jewelry (Made-to-Measure), with a secondary code of CRAKAIAA, Fine Jewelry Manufacturing (Precious Metals & Gem-Set). Its NAICS code is 33991 and its SIC code is 3911.