coleguium

What coleguium does

Coleguium Rede de Ensino is a Brazilian private K-12 school network operating 20 physical units across two states — 18 in Minas Gerais (primarily the Belo Horizonte metropolitan area) and 2 in Pará. The network delivers the full Brazilian basic education pathway from Educação Infantil through Ensino Médio, with optional Ensino Integral (full-time) and academic olympiad preparation programs. Coleguium Mais sub-brand units offer premium tracks including Programa de Educação Bilíngue and Missão Maker, while the Dia Lab program integrates AI and digital literacy into the standard curriculum, complemented by the Laboratório Inteligência de Vida for emotional intelligence development.

The company's business model is subscription-based recurring tuition, billed monthly, with pricing not publicly disclosed and negotiated on a per-family basis. The 2027 Programa de Bolsas scholarship campaign — featuring an entrance exam on 22/08 — drives top-of-funnel acquisition by offering discounted tuition, supported by diagnostic assessments for older students and pedagogical workshops for younger entrants. Distribution is fully direct-to-consumer through the school units, a centralized phone line ((31) 3490-5000), and a website with enrollment inquiry forms. Marketing is conducted under the Grupo Salta Educação umbrella, which provides brand governance and data handling.

The company is privately held as part of Grupo Salta Educação, with no public listing, external venture capital, or disclosed funding rounds identified. Headcount is reported in the 1,001–5,000 range. Customer base consists of families seeking quality K-12 education across all schooling stages, with no enterprise customers or B2B revenue component. The competitive positioning emphasizes differentiated proprietary curriculum (AI/digital literacy, bilingual, emotional intelligence) layered on top of a multi-state physical footprint — though 18 of 20 units remain in Minas Gerais, limiting the geographic diversification of the platform.

Name

coleguium

Legal name

Coleguium Rede de Ensino

Website

https://coleguium.com.br

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Coleguium Rede de Ensino is a Brazilian private K-12 school network operating 20 units across Minas Gerais and Pará, serving families from early childhood through high school with subscription-based tuition and differentiated curricula including AI literacy, bilingual, and maker programs.

Ownership category

akta.pro rank

Product category

Private K-12 Education

NAICS

Elementary and Secondary Schools (611110), Educational Support Services (611710), Language Schools (611630)

SIC

Services-Educational Services (8200)

akta.pro primary industry

International/Global Curriculum Schools (IB, Cambridge, etc.) (EDAJABAG)

akta.pro secondary industries

Bilingual & Language-Immersion Early Learning Academies (EDACADAG), Foreign Language Subject Tutoring (School Coursework) (EDANAAAF)

Keywords

• Basic education services
• K-12 private schools
• Bilingual education programs
• Early childhood education
• School tuition services

Headquarters

HQ city

Belo Horizonte

HQ country

Brazil

HQ region

Latin America

Offices18 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Tuition/Monthly Fees: Monthly tuition payments from enrolled students. The school offers scholarship programs and negotiated discounts for tuition fees. Families enroll for specific academic years (e.g., 2027 scholarship program)

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Coleguium Rede de Ensino operates a network of 20 private K-12 schools across the Brazilian states of Minas Gerais and Pará, delivering basic education from early childhood (Educação Infantil) through high school (Ensino Médio), including full-time integral programs, bilingual education, and specialized curricula in AI/digital literacy, emotional intelligence, and academic olympiad preparation. Revenue is generated through recurring monthly tuition fees paid by enrolled families, with scholarship discounts negotiated annually.

Product overview

Coleguium Rede de Ensino is a unified educational platform offering comprehensive basic education services from early childhood through high school. The core offering is the Educação Básica Coleguium basic education program, supplemented by specialized programs including the Bolsa 2027 scholarship program, Dia Lab digital literacy, Vida Intelligence Lab emotional intelligence curriculum, bilingual education, Maker Lab hands-on learning spaces, and academic olympiad preparation. Schools operate in full-time format across multiple campuses in Minas Gerais and Pará states, Brazil.

Differentiator

Problem solved

Functional benefit

Brands

• Coleguium Mais: Educational units offering Bilingual Education Program (Programa de Educação Bilíngue) and Maker Mission (Missão Maker).

Products and services

• Educação Básica Coleguium (Basic Education Program)

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Grupo Salta EducaçãocoreOthersColeguium is part of Grupo Salta Educação, which is the parent educational group. Marketing materials authorize the use of family images for marketing content under the Grupo Salta Educação brand. The group operates the school's privacy policy and data handling practices.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Ânima Educação: Brazilian education group operating K-12 and higher education brands. Comparable as a multi-segment education platform targeting Brazilian families with similar recurring tuition dynamics.
• Yduqs: Brazilian education group with presence in K-12, higher education, and online learning. Comparable as a diversified Brazilian education operator with similar geographic exposure and institutional positioning.
• Cogna Educação: Largest Brazilian education company operating K-12 brands (Pitágoras, Maxi) plus higher education and language schools. Comparable as a multi-brand private education platform serving Brazilian families across price points.

Direct peers

• Maple Bear: Brazilian-originated bilingual school network with global presence. Comparable as a direct competitor in the bilingual K-12 segment that Coleguium targets through its Coleguium Mais units.
• Colégio Bandeirantes: Elite private K-12 school in São Paulo with strong academic reputation and full-time programming. Comparable as a premium private school targeting the same upper-middle-class Brazilian family segment.
• Grupo SEB (Sistema Educacional Brasileiro): Brazilian education group operating multiple K-12 brands including Pueri Domus and Praças. Comparable as a multi-brand K-12 operator with bilingual and premium positioning in Brazil.
• Pueri Domus: Brazilian bilingual school network focused on international curriculum. Comparable as a direct competitor in the premium bilingual K-12 segment that Coleguium Mais units target.
• Colégio Positivo: Brazilian private K-12 school network offering bilingual and full-time programs across multiple campuses. Directly comparable as a multi-unit Brazilian private school network with similar curriculum enrichment offerings.

Emerging players

• Cultura Inglesa: Brazilian English-language school chain. Comparable as an adjacent language-education provider competing for the same family's discretionary education spend, particularly relevant given Coleguium's bilingual program.

Others

• Wizard by Cogna: Brazilian English-language school franchise under Cogna. Comparable as an ecosystem-adjacent language education provider that competes for family education budgets in Coleguium's geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/coleguium

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about coleguium