comexposium japan k.k.

Name

comexposium japan k.k.

Legal name

Comexposium Japan株式会社

Website

https://comexposium-jp.com

Company type

Private

Founded year

2013

Operating status

Operating

Short description

Comexposium Japan K.K. is a Tokyo-based subsidiary of Comexposium Group that produces nine+ branded B2B conferences and content properties — including flagship ad:tech tokyo and the Brand/Commerce/Retail/HR/B2B/OTT/Inbound Summit series — serving advertising, marketing, retail, and digital professionals across Japan and Singapore.

Ownership category

akta.pro rank

Product category

Business Conferences and Trade Events

NAICS

Convention and Trade Show Organizers (56192)

akta.pro industry

PRIMARYMPAGAGAA

Industry Trade Shows & Expos

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Conventions & Conferences (Business Events)

SECONDARYMPAGAHAB

Trade Shows & Industry Expos (B2B)

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Corporate & Private Events (Galas, Product Launches)

SECONDARYBPAFAGAD

Trade Shows & Exhibitions (Booths, Show Management)

Business & Public Services/Marketing, Advertising & PR Services/Experiential & Event Marketing

Keywords

• Marketing conferences
• Advertising summits
• Trade exhibitions
• Business events
• Industry conferences

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Conference Sponsorship: Companies sponsor events such as ad:tech tokyo and various Summit conferences at different tiers (diamond, gold, silver) to gain visibility among marketing professionals and advertisers.
2. Event Participation Fees: Attendees pay to participate in conferences, with some events offering free visitor passes and paid conference passes.
3. Exhibition and Booth Fees: Exhibitors pay for booth space and exhibition opportunities at events.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Comexposium Japan organizes and produces business-to-business conferences, summits, and trade events in Japan for the marketing, advertising, retail, and digital industries. Its flagship property is ad:tech tokyo, accompanied by a portfolio of themed summits (Brand, Commerce, Retail, HR Leaders', BtoB Marketers', OTT, Inbound Marketing) and the NRF Retail's Big Show Asia Pacific. It also operates ad:chan, a weekly live streaming program for marketing and advertising professionals.

Product overview

Comexposium Japan K.K. operates a portfolio of marketing and advertising conferences under multiple branded event series. The core offering includes ad:tech tokyo (the flagship international marketing conference now in its 18th year), complemented by the Summit series covering Brand, Commerce, Retail, HR Leaders, BtoB Marketers, and OTT topics. Additional products include the Inbound Marketing Summit and NRF Retail's Big Show Asia Pacific partnership. The company also produces ad:chan, a weekly live streaming channel for marketing communications content. All events collectively serve the advertising, marketing, digital, and commerce professional community across Japan and Asia.

Differentiator

Problem solved

Functional benefit

Brands

• ad:tech tokyo: Long-established international marketing conference overlooking the advertising and marketing industry, the flagship event of Comexposium Japan.
• Brand Summit
• Commerce Summit
• BtoB Marketers' Summit
• Retail Summit
• Over The Top Summit
• HR Leaders' Summit
• Inbound Marketing Summit
• ad:chan

Products and services

• ad:tech tokyo Flagship annual conference for the marketing, advertising, and digital technology ecosystem in Japan, featuring keynotes, panel sessions, and an exhibition floor. Held in Tokyo and targeted at enterprise sponsors and senior marketing/advertising professionals.
• Brand Summit Themed summit focused on brand strategy and marketing leadership in Japan, delivered as both spring and autumn editions for senior brand and marketing professionals.
• Commerce Summit Summit covering digital commerce trends and platforms for brands, retailers, and commerce solution providers operating in Japan.
• Retail Summit Industry summit addressing retail transformation, omnichannel strategy, and retail technology for retail executives and solution vendors.
• HR Leaders' Summit Summit for HR leaders covering people strategy, workforce transformation, and HR technology trends in Japan.
• BtoB Marketers' Summit Summit dedicated to B2B marketing practice, demand generation, and account-based marketing for B2B marketers in Japan.
• Over The Top Summit (OTT Summit) Conference focused on over-the-top streaming, video, and digital media trends for media, content, and advertising professionals in Japan.
• Inbound Marketing Summit Summit covering inbound marketing methodology, content marketing, and marketing automation for marketers in Japan.
• NRF Retail's Big Show Asia Pacific Asia Pacific edition of the National Retail Federation's flagship retail industry event, organized in partnership in Japan to serve regional retail executives.
• ad:chan Weekly live streaming program covering marketing and advertising topics, providing year-round content engagement between the company's larger conference events.

Quantifiable outcome

• 14,000-16,000+ annual participants per major event through combined in-person and digital attendance
• +1 more outcomes

Named customers15 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor and core.

• Dentsu Inc.minorGTM or Marketing Partner · 21 May 2024Dentsu served as diamond sponsor of ad:tech tokyo for 2024, 2025, and 2026, supporting the conference's marketing and promotional activities.
• Amazon AdsminorGTM or Marketing Partner · 23 August 2023Amazon Ads was diamond sponsor of ad:tech tokyo for 2021, 2022, and 2023, supporting the conference's marketing and promotional activities.
• NRF (National Retail Federation)coreStrategic or Co-development Partner · 16 January 2023Partnership between NRF and Comexposium to expand Retail's Big Show to the Asia Pacific region. NRF 2024: Retail's Big Show Asia Pacific was held in Singapore in June 2024, with Comexposium Japan handling regional operations.
• Advertising Week AsiaminorGTM or Marketing Partner · 11 January 2023ad:tech tokyo supports Advertising Week Asia as a promotional partner, contributing to the 2023 marketing industry event ecosystem.
• ANA (Association of National Advertisers)minorStrategic or Co-development Partner · 2 June 2021ad:tech tokyo regularly distributes reports from the US-based Association of National Advertisers (ANA), positioning the conference as connected to global marketing standards.
• Comexposium GroupcoreOthers · 11 February 2019Comexposium Japan is a subsidiary of Comexposium Group, one of the world's largest event organizers. The company operates ad:tech and Summit events under the parent company's global brand.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Regional players

• Nikkei BP Events: Event arm of Nikkei Business Publications, organizes high-attendance Japanese business and marketing conferences (e.g., Nikkei Cross Trend). Comparable as a Japan-domestic B2B conference organizer targeting marketing and business professionals.
• JEITA / Inter BEE: Japan Electronics and Information Technology Industries Association's Inter BEE, one of Japan's largest broadcasting and media technology trade shows. Comparable as a long-established Japan-based industry trade show attracting enterprise sponsors and professional audiences.

Broad incumbents

• Comexposium Group: France-based parent company and one of the world's largest event organizers, running sister events across multiple verticals globally. Comparable as the source of licensed event IP (ad:tech, NRF APAC) and as the upstream owner that defines strategic direction.
• Salesforce Dreamforce: Flagship annual marketing technology and CRM conference of comparable scale (tens of thousands of attendees, premium sponsorship tiers). Comparable as a benchmark for what scaled B2B marketing conferences achieve in sponsorship revenue and global brand pull.
• Informa Markets Japan: Japan operations of Informa Markets, a global B2B events and exhibitions giant. Comparable as a large incumbent operating marketing, retail, and technology trade shows in Japan with much broader international resources.
• Dentsu Live (Dentsu Inc.): Events and experiences division of Japan's largest advertising agency. Comparable as an enterprise-scale organizer of marketing and brand experiences; also a customer (long-term diamond sponsor) of Comexposium Japan.

Direct peers

• National Retail Federation (NRF): Owner of NRF Retail's Big Show (the world's largest retail conference), whose Asia Pacific edition Comexposium Japan co-operates. Direct strategic partner and a peer for retail-focused event IP.
• Reed Exhibitions Japan (RX Japan): Japan arm of Reed Exhibitions / RX Global, one of the world's largest trade show organizers. Directly comparable as a major B2B exhibition and conference operator in Japan across multiple industry verticals.
• Advertising Week: Operates the flagship Advertising Week conferences in New York, London, and Asia (Tokyo). Directly comparable as a global advertising/marketing industry conference series; Advertising Week Asia is explicitly listed as a promotional partner of ad:tech tokyo.
• Marketing Week Japan: Marketing media brand producing Japan marketing conferences and awards. Directly comparable as a competitor for Japanese CMO and marketing professional attention and sponsorship dollars.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/intent/post?text=Comexposium%20japan%20%E5%85%AC%E5%BC%8F%E3%82%B5%E3%82%A4%E3%83%88&url=https://comexposium-jp.com/ja
• Facebookfacebook.com/sharer/sharer.php?u=https://comexposium-jp.com/ja
• LinkedInlinkedin.com/company/adtechtokyo

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about comexposium japan k.k.