cagley homes

What cagley homes does

Cagley Homes is a privately held, founder-operated custom residential home builder headquartered in Baton Rouge, Louisiana. Founded in 2013 by Nick Cagley after his LSU Construction Management studies and joined by his wife Jennifer Cagley as co-founder in 2016, the firm delivers fully custom luxury homes for affluent homeowners across the Baton Rouge metropolitan area. Service scope spans site planning (lot evaluation, views, driveway placement), residential design coordination with area architects, full construction and project management (including a 200-point home inspection, hardscaping and pool construction, and a new-home warranty), and interior design consultation, with an online client portal providing real-time progress updates through closing. The company also lists available spec homes in communities such as Majestic Oaks in Rouzan.

The underlying technology is traditional residential construction executed through a curated network of local subcontractors rather than proprietary building systems or platforms; the client portal and structured 5-step sales process are the primary process differentiators. No patents, proprietary software, AI/ML systems, or external certifications are disclosed.

The business model is direct-to-consumer and quote-based: each project receives an individualized bid based on architect plans, land, selections, permits, and construction schedule, with revenue recognized as one-time transactions on project completion. Go-to-market relies on a professional website portfolio, direct referrals, and word-of-mouth in the local luxury market. The firm operates exclusively in Baton Rouge, is bootstrapped with no external funding or parent entity, and runs with a lean founder-led team supplemented by subcontractors.

Name

cagley homes

Legal name

Cagley Homes

Website

https://cagleyhomes.com

Company type

Private

Founded year

2013

Operating status

Operating

Short description

Cagley Homes is a privately held, founder-led custom residential home builder in Baton Rouge, Louisiana. Founded in 2013 and operated by Nick and Jennifer Cagley, it delivers site planning, design coordination, full construction management, and spec homes for affluent local homeowners.

Ownership category

akta.pro rank

Product category

Custom Residential Home Building

NAICS

New Single-Family Housing Construction (except For-Sale Builders) (236115)

SIC

General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Custom Home Building (IMAFABAC)

Keywords

• Custom home building
• Residential construction
• Luxury home builder
• Construction project management
• Site planning services

Headquarters

HQ city

Baton Rouge

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Custom Home Sales: One-time transaction-based revenue from building and selling custom homes. Clients pay for land, construction, finishes, and services based on individual bids tailored to their specific project requirements.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Cagley Homes is a licensed, insured residential contractor that designs and builds fully custom luxury homes in the Baton Rouge, Louisiana area. The company manages the entire building process from lot selection and site planning through residential design coordination, construction, interior design consultation, and final closing, using a network of skilled local subcontractors and an online client portal for real-time communication.

Product overview

Cagley Homes is a custom home building company offering a comprehensive suite of services centered on residential construction. Their core offering is custom home building, supplemented by site planning, residential design, construction and project management, and interior design consultation services. They also sell available homes in the Baton Rouge area. The company operates as a licensed, insured residential contractor and manages the entire building process from lot selection through closing, including an online client portal for real-time updates during construction.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Hundreds of families consulted on site planning and property utilization
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Lennar: One of the largest U.S. homebuilders with national scale. Comparable in that it competes for Baton Rouge residential demand, though primarily production/inventory builder rather than custom.
• Toll Brothers: Large national luxury homebuilder with broad geographic reach. Comparable as a luxury residential builder competing for the same affluent Baton Rouge customer base, though with vastly greater scale and capital.
• David Weekley Homes: Large privately held U.S. homebuilder active in multiple Sun Belt markets. Comparable as a custom/semi-custom builder serving similar buyer personas, but with national scale and standardized design centers.

Regional players

• Highland Homes: Texas-based regional homebuilder known for semi-custom and custom single-family homes. Comparable in product type (custom single-family) and target buyer, though concentrated in Texas rather than Louisiana.
• A. Perry Homes: Custom and luxury homebuilder operating in select Gulf/Southeast markets. Comparable in custom single-family focus and affluent buyer base, though not anchored in Baton Rouge.
• John Wieland Homes: Southeast U.S. custom and luxury homebuilder. Comparable in custom single-family construction and affluent-buyer focus, but operating primarily in Carolinas/Georgia rather than Louisiana.

Direct peers

• Level Homes: Baton Rouge-based homebuilder offering custom and semi-custom luxury homes. Directly comparable to Cagley on geography, customer segment (affluent Baton Rouge buyers), and custom-build service model.
• Arthur Rutenberg Homes: Franchise-based custom luxury home builder operating across multiple U.S. markets. Comparable to Cagley in targeting affluent buyers seeking fully custom single-family residences with a relationship-driven build process.
• Goodman Building Company: Boutique custom home builder with a relationship-driven, full-service model. Comparable to Cagley on custom build process, affluent persona, and small-team, licensed-contractor positioning.

Others

• Lifestory Research: Industry research and customer-experience benchmarking firm covering U.S. homebuilders. Not a direct competitor; included as an adjacent ecosystem participant that informs competitive positioning data Cagley benchmarks against.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about cagley homes