britz
- Company typePrivate
- Founded-
- Headquarters—
- Headcount—
- GTM typeB2C
- OfferingServices
britz firmographics
Firmographics- Name
- britz
- Legal name
- Tourism Holdings Limited
- Website
- https://britz.com.au
- Company type
- Private
- Operating status
- Operating
- Ownership category
- akta.pro rank
britz industry classification
Industry- Product category
- Recreational Vehicle Rental
- NAICS
- Truck, Utility Trailer, and RV (Recreational Vehicle) Rental and Leasing (532120)
- SIC
- Services-Auto Rental & Leasing (No Drivers) (7510)
- akta.pro primary industry
- Campervan Rentals (Class B / Converted Vans) (THADAIAA)
- akta.pro secondary industry
- Off-Road / 4x4 Camper Rentals (Overland Rigs) (THADAIAH)
Keywords
britz business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Vehicle Hire Rental: Core revenue from renting 2WD and 4WD campervans to consumers. Customers pay for daily vehicle hire rates, with add-ons such as liability reduction/insurance, one-way fees, extra driver fees, and equipment upgrades (e.g., GPS, camping chairs). Long-hire discounts (8% off for 21+ days) and promotional deals drive revenue. Qantas Points earning on spend provides a loyalty mechanism.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Usage-based daily rental rates (quote required) |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
britz product offering
Product offeringCore offering
Britz rents 2WD campervans, motorhomes, and 4WD campers for self-drive holidays across Australia, with a modern fleet of vehicles no older than 2 years. Rentals include mileage, linen, kitchen equipment, and bedding, and are supported by 24/7 phone assistance and the thl Roadtrip mobile app for trip planning and navigation. The company serves individual travellers, couples, families, and adventure seekers through 10 nationwide branch locations and a centralised online booking engine.
Product overview
Britz offers a diverse fleet of campervans and 4WD campers for hire in Australia, ranging from compact 2-berth models ideal for couples to spacious 4-berth options for families. The product portfolio includes the 2 Berth HiTop and 2 Berth Trailblazer as compact 2WD campervans with automatic transmission, the 4 Berth Voyager for small families, and the 2 Berth Maverick 4WD and Warrior 4WD for off-road adventure travel. All vehicles come equipped with essential amenities including fridges, gas stoves, microwaves (except 4WDs), and supplied linen, kitchen equipment, and bedding. Supporting services include the thl Roadtrip App for navigation and trip planning, Online Check-In for streamlined pickup, and Gift Vouchers as a travel gift option.
Differentiator
Problem solved
Functional benefit
Brands
- 2 Berth Trailblazer: Compact and comfortable 2 berth campervan with automatic transmission, shower and toilet
- 2 Berth Maverick 4WD
- 2 Berth HiTop
- 4 Berth Voyager
- Warrior 4WD
Products and services
- 2 Berth HiTop
- 2 Berth Trailblazer
- 4 Berth Voyager
- 2 Berth Maverick 4WD
- 4 Berth Warrior 4WD
- Britz Gift Vouchers
Quantifiable outcome
- 10 nationwide pickup locations
- +4 more outcomes
Companies that use britz
Customer profileSegments3 records
Ideal customer profiles3 records
britz technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
britz partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and secondary.
- Tourism Holdings Limited (THL)coreBritz is a brand of Tourism Holdings Limited (THL), a New Zealand-listed leisure vehicle rental company operating across Australia, New Zealand, USA, and the UK. THL owns multiple campervan brands including maui Motorhomes, Mighty Campers, Apollo Campers, Cheapa Camper, KEA Motorhomes, Road Bear RV, and El Monte RV. Britz operates as a subsidiary brand under THL's umbrella, sharing fleet, technology platforms, and distribution infrastructure.
- QantassecondaryBritz has a Qantas Points partnership where customers earn 2 Qantas Points per $1 spent on vehicle hire. This loyalty program partnership drives customer acquisition and retention by incentivising Qantas frequent flyers to choose Britz for their campervan hire, while Qantas benefits from increased program engagement and partner revenue.
Scale indicators7 records
Recent moves5 records
Expansion highlights5 records
britz competitors and assessment
Company assessmentDirect peers
- Jucy Rentals: New Zealand-founded competitor operating campervan rentals in Australia and NZ, with a distinctive green branding and similar self-drive value proposition to Britz.
- Apollo Campers: Another THL sister brand selling and renting campervans across Australia and New Zealand. Overlapping fleet and target customer base with a slightly different age/condition profile.
- Mighty Campers: Budget-oriented THL sister brand in Australia and New Zealand offering older-fleet campervans at lower price points. Directly comparable rental product targeting price-sensitive self-drive travellers.
- Hippie Camper: Australian/NZ budget campervan rental brand offering older-fleet, affordable vehicles. Directly competes with Britz's value-tier offerings.
- KEA Motorhomes: New Zealand-based THL sister brand offering motorhomes and rental vehicles. Directly comparable product offering though more focused on the New Zealand market.
- Cheapa Camper: THL's value-tier sister brand in Australia and New Zealand. Directly competes on price for budget-conscious self-drive customers.
- Travellers Autobarn: Australian campervan and motorhome rental company with a comparable budget-to-mid range product, multi-branch presence, and self-drive touring focus.
- maui Motorhomes: Sister brand under THL offering premium motorhomes and campervans in Australia and New Zealand. Direct competitor with overlapping fleet, booking platform, and branch network, differentiated by a more premium positioning.
Others
- Camplify: Peer-to-peer campervan and caravan sharing platform operating in Australia and NZ. Not a direct rental operator but a disruptive competitor that enables private owners to rent vehicles, putting pricing pressure on traditional fleets like Britz.
Emerging players
- Spaceships Rentals: Niche Australian/NZ campervan rental operator focused on compact and budget vehicles. A smaller direct competitor in the same self-drive segment with partial geographic overlap.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
britz social profiles
Digital presencebritz financial estimates
Financial estimateRevenue estimate
Valuation estimate
britz leadership team
Management profileNumber of profiles
britz funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
britz M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about britz
What does britz do?
Britz rents 2WD campervans, motorhomes, and 4WD campers for self-drive holidays across Australia, with a modern fleet of vehicles no older than 2 years. Rentals include mileage, linen, kitchen equipment, and bedding, and are supported by 24/7 phone assistance and the thl Roadtrip mobile app for trip planning and navigation. The company serves individual travellers, couples, families, and adventure seekers through 10 nationwide branch locations and a centralised online booking engine.
Is britz a public or private company?
britz is a private company. It is classified as corporate owned and is currently operating.
When was britz founded?
britz was founded in -1.
How does britz make money?
One revenue line is on record: vehicle Hire Rental.
Who are britz's main competitors?
Direct peers on record are Jucy Rentals, Apollo Campers, Mighty Campers, Hippie Camper, KEA Motorhomes, Cheapa Camper, Travellers Autobarn and maui Motorhomes. Camplify is listed as an others. Spaceships Rentals is listed as an emerging player.
Does britz have an API?
No public API is recorded for britz.
What industry is britz in?
britz's product category is Recreational Vehicle Rental. Its primary akta.pro industry code is THADAIAA, Campervan Rentals (Class B / Converted Vans), with a secondary code of THADAIAH, Off-Road / 4x4 Camper Rentals (Overland Rigs). Its NAICS code is 532120 and its SIC code is 7510.