britz

Name

britz

Legal name

Tourism Holdings Limited

Website

https://britz.com.au

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Product category

Recreational Vehicle Rental

NAICS

Truck, Utility Trailer, and RV (Recreational Vehicle) Rental and Leasing (532120)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Campervan Rentals (Class B / Converted Vans) (THADAIAA)

akta.pro secondary industry

Off-Road / 4x4 Camper Rentals (Overland Rigs) (THADAIAH)

Keywords

• Campervan hire
• Motorhome rental
• 4WD camper hire
• Self-drive holiday
• Recreational vehicle rental

GTM type

B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Vehicle Hire Rental: Core revenue from renting 2WD and 4WD campervans to consumers. Customers pay for daily vehicle hire rates, with add-ons such as liability reduction/insurance, one-way fees, extra driver fees, and equipment upgrades (e.g., GPS, camping chairs). Long-hire discounts (8% off for 21+ days) and promotional deals drive revenue. Qantas Points earning on spend provides a loyalty mechanism.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Britz rents 2WD campervans, motorhomes, and 4WD campers for self-drive holidays across Australia, with a modern fleet of vehicles no older than 2 years. Rentals include mileage, linen, kitchen equipment, and bedding, and are supported by 24/7 phone assistance and the thl Roadtrip mobile app for trip planning and navigation. The company serves individual travellers, couples, families, and adventure seekers through 10 nationwide branch locations and a centralised online booking engine.

Product overview

Britz offers a diverse fleet of campervans and 4WD campers for hire in Australia, ranging from compact 2-berth models ideal for couples to spacious 4-berth options for families. The product portfolio includes the 2 Berth HiTop and 2 Berth Trailblazer as compact 2WD campervans with automatic transmission, the 4 Berth Voyager for small families, and the 2 Berth Maverick 4WD and Warrior 4WD for off-road adventure travel. All vehicles come equipped with essential amenities including fridges, gas stoves, microwaves (except 4WDs), and supplied linen, kitchen equipment, and bedding. Supporting services include the thl Roadtrip App for navigation and trip planning, Online Check-In for streamlined pickup, and Gift Vouchers as a travel gift option.

Differentiator

Problem solved

Functional benefit

Brands

• 2 Berth Trailblazer: Compact and comfortable 2 berth campervan with automatic transmission, shower and toilet
• 2 Berth Maverick 4WD
• 2 Berth HiTop
• 4 Berth Voyager
• Warrior 4WD

Products and services

• 2 Berth HiTop
• 2 Berth Trailblazer
• 4 Berth Voyager
• 2 Berth Maverick 4WD
• 4 Berth Warrior 4WD
• Britz Gift Vouchers

Quantifiable outcome

• 10 nationwide pickup locations
• +4 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core and secondary.

• Tourism Holdings Limited (THL)coreOthersBritz is a brand of Tourism Holdings Limited (THL), a New Zealand-listed leisure vehicle rental company operating across Australia, New Zealand, USA, and the UK. THL owns multiple campervan brands including maui Motorhomes, Mighty Campers, Apollo Campers, Cheapa Camper, KEA Motorhomes, Road Bear RV, and El Monte RV. Britz operates as a subsidiary brand under THL's umbrella, sharing fleet, technology platforms, and distribution infrastructure.
• QantassecondaryGTM or Marketing PartnerBritz has a Qantas Points partnership where customers earn 2 Qantas Points per $1 spent on vehicle hire. This loyalty program partnership drives customer acquisition and retention by incentivising Qantas frequent flyers to choose Britz for their campervan hire, while Qantas benefits from increased program engagement and partner revenue.

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Jucy Rentals: New Zealand-founded competitor operating campervan rentals in Australia and NZ, with a distinctive green branding and similar self-drive value proposition to Britz.
• Apollo Campers: Another THL sister brand selling and renting campervans across Australia and New Zealand. Overlapping fleet and target customer base with a slightly different age/condition profile.
• Mighty Campers: Budget-oriented THL sister brand in Australia and New Zealand offering older-fleet campervans at lower price points. Directly comparable rental product targeting price-sensitive self-drive travellers.
• Hippie Camper: Australian/NZ budget campervan rental brand offering older-fleet, affordable vehicles. Directly competes with Britz's value-tier offerings.
• KEA Motorhomes: New Zealand-based THL sister brand offering motorhomes and rental vehicles. Directly comparable product offering though more focused on the New Zealand market.
• Cheapa Camper: THL's value-tier sister brand in Australia and New Zealand. Directly competes on price for budget-conscious self-drive customers.
• Travellers Autobarn: Australian campervan and motorhome rental company with a comparable budget-to-mid range product, multi-branch presence, and self-drive touring focus.
• maui Motorhomes: Sister brand under THL offering premium motorhomes and campervans in Australia and New Zealand. Direct competitor with overlapping fleet, booking platform, and branch network, differentiated by a more premium positioning.

Others

• Camplify: Peer-to-peer campervan and caravan sharing platform operating in Australia and NZ. Not a direct rental operator but a disruptive competitor that enables private owners to rent vehicles, putting pricing pressure on traditional fleets like Britz.

Emerging players

• Spaceships Rentals: Niche Australian/NZ campervan rental operator focused on compact and budget vehicles. A smaller direct competitor in the same self-drive segment with partial geographic overlap.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/britz-campervan-rentals

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about britz