B-WISE
B-WISE, LLC is a US-based private company founded in 2019 that provides $100/hour career coaching, mentoring, and peer community programs for African American and Latina women in federal public service. Core revenue is individual coaching sessions, supplemented by free Table Talk forums and mentoring programs.
- Company typePrivate
- Founded2019
- Headquarters—
- Headcount—
- GTM typeB2C
- OfferingServices
What B-WISE does
B-WISE, LLC is a privately held, US-based Limited Liability Company founded in 2019 that provides career coaching, mentoring, and peer community programs targeted at African American and Latina women working in federal public service. Its core paid offering is one-on-one coaching sessions delivered by certified senior leaders in public service, priced at $100 per 1-hour session, with a satisfaction guarantee and coach-reassignment option. The company also operates free community programs including the Black Women Table Talk (BWT2) peer-to-peer forum held quarterly and the Queens to Be Mentoring program, which function as community-building and lead-generation channels for the paid coaching service.
The business operates as a direct-to-consumer model with a community-led go-to-market motion. Customers book sessions and events through the B-WISE website, which is built on Wix.com; coaches are expected to contact prospects within 48 hours and schedule in-person meetings within two weeks. Distribution relies on organic social channels (Facebook, Twitter/X, LinkedIn), email outreach, and community referrals within the federal public service sector. Marketing is relationship-driven, emphasizing the expertise of a 24-year veteran public service executive and a network of senior leaders.
Revenue mechanics are straightforward: coaching sessions are the sole disclosed paid product, sold as individual units with no subscription, enterprise, or volume-based pricing tiers. The remaining offerings (initial consultations, BWT2 forums, Queens to Be Mentoring) are free. B-WISE is a single-entity LLC with no parent company, no disclosed subsidiaries, no external funding rounds, and no M&A activity. The organization is a small, founder-operated community-driven service business serving a niche demographic in US federal public administration.
B-WISE firmographics
Firmographics- Name
- B-WISE
- Legal name
- B-WISE, LLC
- Website
- https://bwinspire.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Short description
- B-WISE, LLC is a US-based private company founded in 2019 that provides $100/hour career coaching, mentoring, and peer community programs for African American and Latina women in federal public service. Core revenue is individual coaching sessions, supplemented by free Table Talk forums and mentoring programs.
- Ownership category
- akta.pro rank
B-WISE industry classification
Industry- Product category
- Executive Coaching and Career Development Services
- NAICS
- Professional and Management Development Training (61143)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- C-Suite & Senior Executive Coaching (EDABANAA)
- akta.pro secondary industry
- Executive Leadership & C-Suite Development (EDABAAAA)
Keywords
B-WISE business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Coaching Services: B-WISE offers one-on-one coaching sessions with certified senior leaders in public service at $100 per 1-hour session. Sessions are customizable and offered up to a year. The coaching is designed to guide and inspire clients to achieve personal and professional goals in public administration.
- Community Programs (Non-Revenue): The organization provides free community programs including Black Women Table Talk (BWT2) peer-to-peer conversations held quarterly, and Queens to Be Mentoring. These programs serve community building and lead generation purposes rather than direct revenue generation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual Coaching Session |
| Freemium | Pay-as-you-go | Initial Consultation |
| Freemium | Pay-as-you-go | Queens to Be Mentoring |
| Freemium | Pay-as-you-go | Black Women Table Talk (BWT2) |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
B-WISE product offering
Product offeringCore offering
B-WISE provides one-on-one executive coaching sessions led by certified senior leaders in federal public service at $100 per 1-hour customizable session, complemented by free peer-to-peer programs including Black Women Table Talk (BWT2) quarterly forums and the Queens to Be Mentoring program. The offering is aimed at African American and Latina women leaders and emerging executives in public administration seeking career advancement, peer support, and acculturation into informal leadership protocols.
Product overview
B-WISE is a service-based organization offering a portfolio of career development programs for African American and Latina women in public administration. The core offering includes individual coaching sessions led by certified senior executive leaders ($100/session), complemented by the B-WISE Table Talk: BWT2 peer-to-peer forum held quarterly. Additional programs include the Queens to Be Mentoring program for emerging professionals and free initial consultations to assess client needs. All services are delivered virtually via email/online booking, with the company leveraging Wix.com for website operations.
Differentiator
Problem solved
Functional benefit
Brands
- BWT2: Black Women Table Talk - a peer-to-peer conversation forum for women leaders to discuss topics related to striving, thriving, growing and leading in public administration.
Products and services
- Initial Consultation An introductory free session providing potential clients with information about B-WISE services and exploring how the organization can support their career goals. Targeted at women in federal public administration considering coaching or mentoring.
- Coaching One-on-one executive coaching sessions led by certified senior leaders in public service. A $100 investment for a 1-hour customizable session, with coaches guiding clients to achieve personal and professional goals. Satisfaction guaranteed with reassignment options available.
- B-WISE Table Talk (BWT2) A peer-to-peer conversation forum that brings together women leaders in public administration to discuss table topics related to striving, thriving, growing, and leading. Held at least once per season or quarter in comfortable locations conducive to conversation. Free community offering.
- Queens to Be Mentoring A mentoring program connecting women through the 'Sisters Inspiring Sisters' philosophy, pairing emerging professionals with experienced leaders for guidance and career development support in public administration. Free community offering.
Companies that use B-WISE
Customer profileSegments3 records
Ideal customer profiles2 records
B-WISE technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
B-WISE partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights3 records
B-WISE competitors and assessment
Company assessmentDirect peers
- The Executive Leadership Council: A nonprofit membership organization for Black senior executives across industries, offering leadership development, peer forums, and mentoring. Directly comparable to B-WISE in mission (advancing Black leadership) and delivery model (community + coaching/mentoring), though it serves a broader cross-industry audience rather than focusing on federal public service.
- Partnership for Public Service: A nonprofit focused on federal workforce leadership, talent development, and government effectiveness. Comparable to B-WISE on the public service leadership development axis, with overlapping themes of federal career advancement, though it operates as a broader policy and research nonprofit rather than a coaching practice.
- Athena Alliance: A leadership development organization advancing women leaders into executive roles through peer learning, mentoring, and curated communities. Directly comparable to B-WISE's coaching, mentoring, and peer forum model, with a similar blend of free cohort-based programming and executive development.
- National Urban Fellows: A leadership development organization focused on increasing representation of underrepresented groups in public service leadership. Comparable to B-WISE in mission and target audience (underrepresented leaders in government), with an emphasis on fellowship-style programs rather than hourly coaching.
- Lean In: A women's empowerment and leadership organization built around peer Circles, mentoring, and education content. Comparable to B-WISE in the women-in-leadership mission and community/peer-led delivery, though Lean In operates at significantly larger scale and broader demographic scope.
- Sounding Board: An enterprise coaching platform that matches leaders with vetted coaches for development engagements. Comparable to B-WISE on the certified-coach, leadership-development axis, though it serves enterprise buyers across industries rather than a niche community.
- The Winters Group: A DEI and leadership consulting firm serving public, private, and nonprofit sectors, with emphasis on underrepresented leaders. Comparable to B-WISE on the DEI-in-leadership mission and public sector focus, but delivered primarily through organizational consulting engagements rather than individual coaching.
Broad incumbents
- BetterUp: A scaled coaching platform offering 1:1 and group coaching to individuals and enterprises across many segments. Comparable to B-WISE as a coaching provider, but broader in audience, technology-enabled, and enterprise-focused rather than community-led or niche-mission-aligned.
- CoachHub: A global digital coaching platform serving enterprise clients with structured coaching programs. Comparable to B-WISE on the coaching service category, but operates as a scaled B2B platform rather than a community-rooted individual coaching practice.
- Center for Creative Leadership: A globally recognized leadership development provider offering executive education, coaching, and research. Comparable to B-WISE in the leadership and executive development category, with far broader scope, program variety, and institutional reach.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
B-WISE social profiles
Digital presenceB-WISE financial estimates
Financial estimateRevenue estimate
Valuation estimate
B-WISE leadership team
Management profileNumber of profiles
B-WISE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
B-WISE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about B-WISE
What does B-WISE do?
B-WISE provides one-on-one executive coaching sessions led by certified senior leaders in federal public service at $100 per 1-hour customizable session, complemented by free peer-to-peer programs including Black Women Table Talk (BWT2) quarterly forums and the Queens to Be Mentoring program. The offering is aimed at African American and Latina women leaders and emerging executives in public administration seeking career advancement, peer support, and acculturation into informal leadership protocols.
Is B-WISE a public or private company?
B-WISE is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was B-WISE founded?
B-WISE was founded in 2019.
How does B-WISE make money?
Two revenue lines are on record. Coaching Services are the primary driver. The others are community Programs (Non-Revenue).
Who are B-WISE's main competitors?
Direct peers on record are The Executive Leadership Council, Partnership for Public Service, Athena Alliance, National Urban Fellows, Lean In, Sounding Board and The Winters Group. Broad incumbents are BetterUp, CoachHub and Center for Creative Leadership.
Does B-WISE have an API?
No public API is recorded for B-WISE.
What industry is B-WISE in?
B-WISE's product category is Executive Coaching and Career Development Services. Its primary akta.pro industry code is EDABANAA, C-Suite & Senior Executive Coaching, with a secondary code of EDABAAAA, Executive Leadership & C-Suite Development. Its NAICS code is 61143 and its SIC code is 8200.