bonjour/bonsoir

What bonjour/bonsoir does

Bonjour/Bonsoir is a Paris-based nightlife and event production group operating under BAM HOLDING SAS (RCS Paris B 753 241 488). The group runs four distinct venues across two arrondissements: Panic Room (electro bar, opened 2012 in Paris 11), Badaboum (nightclub, opened 2013 in Paris 11), La Casbah (Mediterranean restaurant-dancing venue, opened 2019 in Paris 17), and Virage (club, opened 2021 in Paris 17). The company also operates a B2B event agency producing bespoke private and corporate events, including signature branded series such as Disco Disco, 3615 Croisière (Seine river cruises), and Safari Boat. Most recently, the group launched La Chick, a 100% pop-music mini-club concept at Badaboum, in March 2026.

The group serves two primary customer segments. On the B2C side, it caters to nightlife enthusiasts and young adults in Paris through ticketed public events, club nights, and themed parties at its four venues. On the B2B side, it provides venue privatization to corporate clients hosting product launches, year-end celebrations, fashion shows, and brand activations. Revenue is generated through four streams: venue entrance fees and ticketing (transaction fees), venue privatization and corporate events (professional services, custom quote-based), food and beverage sales (restaurant at La Casbah plus bar operations across venues), and branded event production and partnerships. Pricing for B2B events is custom-quoted based on venue, guest count, and scope, with no published rate card.

The group does not rely on proprietary technology as a competitive lever; venues are physical infrastructure supported by conventional SaaS tools including Google Analytics 4 for web analytics and Brevo (formerly Sendinblue) for email newsletter distribution, plus a Shotgun partnership for the Virage Darling Pass ticketing. Competitive positioning rests on curated programming and brand identity at each venue, the artistic direction of figures such as Ragnhild Lafon (sole artistic director of Virage since February 2025), and an explicit commitment to social and environmental responsibility—signatory status with the Consentis anti-violence charter, the Bye Bye Plastic foundation, and the Fêtez clairs harm reduction program backed by the Ville de Paris.

Name

bonjour/bonsoir

Legal name

BAM HOLDING SAS

Website

https://bonjourbonsoir.paris

Company type

Private

Founded year

2012

Operating status

Operating

Short description

Bonjour/Bonsoir is a Paris-based nightlife and event production group operating four venues (Badaboum, Panic Room, Virage, La Casbah) and a B2B event agency, serving nightlife attendees with ticketed club nights and corporate clients with venue privatization and bespoke events.

Ownership category

akta.pro rank

Product category

Nightlife and Event Venue Operations

NAICS

Drinking Places (Alcoholic Beverages) (72241), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Caterers (72232)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Nightclubs & Dance Clubs (THAFAEAC)

Keywords

• Nightlife venue operations
• Event production services
• Corporate event privatization
• Music programming events
• Restaurant and bar services

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Revenue model

1. Venue entrance fees and ticketing: Revenue from public events at Badaboum, Panic Room, Virage, and La Casbah, including ticket sales and door fees for club nights and themed events.
2. Venue privatization and corporate events: B2B revenue from booking venues for corporate events, product launches, fashion shows, brand activations, and private celebrations.
3. Food and beverage sales: Revenue from restaurant operations at La Casbah (Mediterranean shared cuisine) and bar sales across all venues.
4. Branded events and partnerships: Revenue from producing branded events such as Disco Disco, 3615 Croisière, and Safari Boat, and from collaborations with partners like Shotgun (Darling Pass).

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Bonjour/Bonsoir is a Paris-based group that operates four nightlife and event venues (Badaboum, Panic Room, Virage, and La Casbah) and produces custom events combining contemporary music, clubbing, and dining experiences. The group runs both a B2B agency arm producing bespoke corporate and private events (product launches, fashion shows, brand activations) and a B2C operation selling tickets and serving food and beverages at public club nights and themed events across its venues.

Product overview

Bonjour/Bonsoir is a Paris-based event production and nightlife venue group operating four distinct venues: Badaboum (nightclub, Paris 11, since 2013), Panic Room (electro bar, Paris 11, since 2012), Virage (club, Paris 17, since 2021), and La Casbah (Mediterranean restaurant/dancing, Paris 17, since 2019). The group also produces custom events and manages privatization of its venues for corporate and private events. Recent additions include La Chick mini-club at Badaboum featuring pop music. The venues offer diverse music programming from electronic to disco, and the group collaborates with collectives and artists across the Parisian nightlife scene.

Differentiator

Problem solved

Functional benefit

Brands

• Badaboum: Paris 11 nightclub and event venue operating since 2013, known for electronic music programming.
• Panic Room
• Virage
• La Casbah
• La Chick
• Disco Disco
• 3615 Croisière
• Safari Boat

Products and services

• Badaboum Nightclub venue in Paris 11th arrondissement (Bastille), operating since 2013. Features electronic music programming, DJ booth, and cocktail bar. Now houses the La Chick mini-club on its upper floor.
• Virage Club venue in Paris 17th arrondissement (Porte de Saint-Ouen), operating since 2021. Known for emerging music scene with European and French artists. Entering its 5th season in 2026.
• Panic Room Electro bar venue in Paris 11th arrondissement, operating since 2012. Known for cocktails and electronic music programming.
• La Casbah Mediterranean restaurant and dancing venue in Paris 17th arrondissement, operating since 2019. Features shared Mediterranean cuisine and vintage clubbing music (disco 70s to house 90s).
• La Chick Mini-club concept located at Badaboum's upper floor. Features 100% pop music programming every Friday and Saturday. Created by Jeanne and Théodore with creative identity by Sashay Lab.
• Privatization Services B2B event privatization services for corporate and private events including product launches, end-of-year parties, fashion shows, brand activations, and release parties across all group venues (Badaboum, Virage, Panic Room, La Casbah). Custom offers built according to client needs and budget.

Quantifiable outcome

• Virage named Trophée du Meilleur club émergent de l'année 2025 at the Trophées de la Nuit
• +1 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• ConsentiscoreStrategic or Co-development PartnerSince 2023, all Bonjour/Bonsoir establishments are signatories of the 'Réinventer' manifesto launched by Consentis to combat sexual violence in nightlife settings. The group conducts team training, awareness campaigns, and displays a kindness charter in all venues.
• Bye Bye Plastic FoundationcoreStrategic or Co-development PartnerBonjour/Bonsoir joined the Bye Bye Plastic Foundation to reduce plastic waste generated by its events and venues. All four establishments (Badaboum, Virage, Panic Room, La Casbah) are signatories of the Bye Bye Plastic charter, eliminating single-use plastic bottles and objects, using Ecocups and reusable water bottles.
• Fêtez clairscoreStrategic or Co-development PartnerBonjour/Bonsoir regularly partners with Fêtez clairs, a harm reduction program in Parisian nightlife supported by the Ville de Paris, MMPCR, ARS Ile de France, and MILDECA. The partnership involves prevention stands and awareness campaigns in all group venues to promote responsible party culture.
• Ville de PariscoreStrategic or Co-development PartnerThe Ville de Paris is a key institutional partner supporting Bonjour/Bonsoir through initiatives including the Pari(s) du sans alcool cocktail competition (which Badaboum won) and co-piloting the Fêtez clairs harm reduction program.
• Nightlife collectives (Alarma, Barbi(e)turix, Galop Galop, Halfpipe, Divin0, Café Croissant)minorStrategic or Co-development PartnerVirage's Season 5 programming features invited collectives including Alarma, Barbi(e)turix, Galop Galop, Halfpipe, Divin0, and Café Croissant, reflecting the club's commitment to the Parisian nightlife ecosystem.

Scale indicators3 records

Direct peers

• MIA MAO: Parisian nightlife and event venue nominated at the Trophées de la Nuit. Comparable in offering club nights, themed events and venue privatization in Paris.
• Rex Club: Iconic Parisian electronic music club and Bye Bye Plastic co-signatory with Bonjour/Bonsoir. Operates a similar single-venue nightclub model in Paris targeting the same nightlife and corporate event clientele.
• La Machine du Moulin Rouge: Multi-room Parisian nightlife and concert venue, fellow Bye Bye Plastic signatory. Comparable in offering club nights, live music programming and venue privatization to corporate clients in Paris.
• Le Sucre: Lyon-based club and event venue also committed to the Bye Bye Plastic charter alongside Bonjour/Bonsoir venues. Comparable as an electronic music nightclub hosting resident and guest DJs and live events.
• Sacré (Paris): Parisian nightclub and event space, fellow signatory of the Bye Bye Plastic charter. Comparable in operating a flagship club venue with electronic and contemporary music programming and corporate event hosting.
• Essaim: Emerging Parisian club cited alongside Virage at the Trophées de la Nuit. Comparable as a smaller, curation-driven nightclub targeting similar B2C nightlife audiences in Paris.

Broad incumbents

• Wanderlust (Paris): Long-running Parisian riverside club and event venue. Comparable in operating a single large venue with electronic programming, day-to-night events and corporate event privatization.
• Concrete (Paris): Established Parisian clubber venue known for electronic and house programming. Comparable as a flagship Paris nightclub targeting overlapping B2C audiences.
• Glazart: Independent Parisian concert and club venue. Comparable as a Paris-based electronic/club programming venue hosting similar B2C nightlife and B2B private events.

Regional players

• Yoyo - Palais de Tokyo: Parisian nightclub and live venue inside Palais de Tokyo. Comparable in operating a hybrid club/concert venue in Paris with similar music programming and B2B event use.

Market position

Strengths5 records

Weaknesses5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/bonjourbonsoir.conspiracy
• LinkedInlinkedin.com/company/bonjour-bonsoir
• Instagraminstagram.com/bonjourbonsoir.conspiracy

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about bonjour/bonsoir