eatfitter gbr
EATFITTER GbR is a German DTC meal-delivery company that prepares and ships fresh, chilled ready meals and diet boxes nationwide via DPD, targeting health-conscious, fitness and diet-restricted consumers through its eatfitter.de storefront.
- Company typePrivate
- Founded-
- HeadquartersSulzbach, Germany
- Headcount1–10
- GTM typeB2C
- OfferingServices
What eatfitter gbr does
EATFITTER GbR is a German direct-to-consumer meal delivery company headquartered in Sulzbach (Saarland), operating the consumer brand EatFitter through eatfitter.de. It prepares and delivers fresh, chilled ready meals nationwide in Germany via DPD overnight express, using biodegradable jute sacks and reusable ice packs in partnership with packaging provider KOMPACKT. The company explicitly targets health-conscious consumers, fitness enthusiasts, weight-loss seekers, and individuals with dietary restrictions such as vegetarian, vegan, gluten-free, low-carb and high-protein needs.
The product portfolio combines curated meal boxes (5, 8, 12 and 21 meals priced from €44.99 to €129.99), three structured 7-day diet boxes (standard, vegetarian, summer) and a broad à-la-carte catalogue covering breakfast, main dishes, XL portions, soups and salads, with full per-meal calorie and macronutrient disclosure. Meals are described as freshly cooked without artificial additives, sourced from local ingredients where possible, and prepared by the consumer in roughly three minutes in a microwave at 600W. A €30 gift voucher and a nascent B2B login area sit alongside the core DTC flow, and the company runs content marketing through an educational blog plus social channels (Facebook, Instagram, YouTube, LinkedIn).
Commercially, EatFitter monetises through one-time meal and box purchases plus subscription-style diet boxes, with payment handled via PayPal, Klarna, Visa/Mastercard and prepayment. Distribution is exclusively its own e-commerce storefront with DPD chilled shipping (€5.99, free above €95, minimum order €40). Operationally the entity is a founder-owned GbR (Gesellschaft bürgerlichen Rechts) with 1–10 employees, no disclosed external funding, no app, and no API surface — the technical stack is conventional e-commerce tooling (Google Analytics, Google Tag Manager, Facebook Pixel and Custom Audiences, Google Remarketing/AdWords, rapidmail email).
eatfitter gbr firmographics
Firmographics- Name
- eatfitter gbr
- Legal name
- EATFITTER GbR
- Website
- https://eatfitter.de
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- EATFITTER GbR is a German DTC meal-delivery company that prepares and ships fresh, chilled ready meals and diet boxes nationwide via DPD, targeting health-conscious, fitness and diet-restricted consumers through its eatfitter.de storefront.
- Ownership category
- akta.pro rank
eatfitter gbr industry classification
Industry- Product category
- Healthy Ready Meal Delivery
- NAICS
- Special Food Services (7223)
- SIC
- Food And Kindred Products (2000)
- akta.pro primary industry
- Retail Meal Kit (In-Store/Online, Non-Subscription) (CRAHAJAB)
- akta.pro secondary industries
- Prepared Meal Subscriptions (Chef-Prepared, Recurring) (CRAHAJAD), Corporate/Workplace Meal Programs & Bulk Prepared Meals (CRAHAJAJ), Meal kits & subscription meal components manufacturing (AFAKAHAD)
Keywords
Where eatfitter gbr is headquartered
LocationHeadquarters
- HQ city
- Sulzbach
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
eatfitter gbr business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Individual Meal Sales: Customers purchase individual meals priced between €2.99 and €12.99. Meals include breakfast items, main dishes, XL portions, soups, and salads with full nutritional information displayed.
- Curated Meal Boxes: Pre-packaged meal boxes in various sizes (5, 8, 12, or 21 meals) with discounted pricing per meal compared to individual purchases. Options include standard boxes, diet boxes, and vegetarian diet boxes.
- Diet Box Subscriptions: Specialized 7-day diet meal programs (standard, vegetarian, summer diet) providing breakfast, lunch, and dinner for a full week with approximately 1000-1190 calories per day.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | 5-meal box with mixed healthy ready meals |
| Unit Pricing | Pay-as-you-go | 8-meal box, the most popular option |
| Unit Pricing | Pay-as-you-go | 12-meal weekly box |
| Unit Pricing | Pay-as-you-go | 21-meal summer diet box |
| Unit Pricing | Pay-as-you-go | 7-day diet box with breakfast, lunch, and dinner for one week (~1000 kcal/day) |
| Unit Pricing | Pay-as-you-go | 7-day vegetarian diet box (~1190 kcal/day) |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels9 records
eatfitter gbr product offering
Product offeringCore offering
EATFITTER prepares and delivers freshly cooked, healthy ready meals in chilled packaging to customers throughout Germany via DPD overnight express. The product range spans individual meals (priced €2.99-€12.99), curated meal boxes of 5, 8, 12, or 21 meals with volume discounts, and three specialized diet boxes (7-day standard, 7-day vegetarian, summer diet) providing structured calorie-controlled weekly programs of approximately 1000-1190 kcal/day.
Product overview
EatFitter is a German meal delivery service (GbR company) offering a portfolio of fresh, healthy prepared meals delivered chilled nationwide. The core offering consists of customizable Meal-Boxes in four sizes (5, 8, 12, and 21 meals) plus three specialized Diet Boxes: the 7-Tage Diät-Box (~1000 kcal/day), Vegetarische Diät-Box (~1190 kcal/day), and Sommer-Diät-Box. Individual meals span multiple categories including Breakfast, Main Dishes (Hauptgerichte), XL Meals, Soups (Suppen), and Salads (Salate), with dietary-specific sub-categories for Vegetarian, Vegan, Gluten-Free, Low-Carb, and High-Protein diets. Meals are prepared fresh, contain no artificial additives or preservatives, and can be heated in 3 minutes in the microwave. The company also offers gift certificates as an add-on product. All products are ordered through their e-commerce platform and delivered via DPD in temperature-controlled packaging.
Differentiator
Problem solved
Functional benefit
Products and services
- Curated Meal Boxes (5er, 8er, 12er, 21er) Pre-packaged meal boxes containing 5, 8, 12, or 21 freshly prepared healthy meals that customers can mix and match from the full product range. Designed for health-conscious consumers seeking convenient, portion-controlled meals at a discounted per-meal price versus individual purchases.
- 7-Tage Diät-Box A seven-day diet box delivering breakfast, lunch, and dinner meals totaling approximately 1000 kcal per day. Contains pre-prepared healthy meals including muesli, chicken stew, gyros, curries, and soups for structured weight-loss support.
- Vegetarische Diät-Box Seven-day vegetarian diet box with breakfast, lunch, and dinner meals averaging approximately 1190 kcal per day. Features vegetarian options such as veggie red curry, Thai tofu curry, chili sin carne, and various salads.
- Sommer-Diät-Box Summer diet box featuring light salads for lunch and low-carb warm meals for dinner, designed as a 21-meal weight-loss focused program with summer-appropriate dishes.
- Individual Ready Meals (Breakfast, Main Dishes, XL, Soups, Salads) Individual freshly prepared healthy ready meals priced between €2.99 and €12.99 across breakfast items, main courses (chicken, beef, international dishes like Thai curry and gyros), extra-large portions (XL), soups, and salads. Every product displays full calorie and macronutrient information (protein, carbohydrates, fat).
- Gift Certificate (Gutschein) A €30 gift voucher valid for 12 months from issue date, available for purchase on eatfitter.de and redeemable against any product. Cannot be combined with other discount campaigns.
Quantifiable outcome
- Meals prepared in 3 minutes in microwave at 600W
- +1 more outcomes
Companies that use eatfitter gbr
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
eatfitter gbr technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
Feature1 record
eatfitter gbr partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- PersonalFitness.deminorEatFitter established a cooperation with PersonalFitness.de, Germany's experienced platform for personal trainer matching. The partnership provides EatFitter customers with access to qualified, personally vetted personal trainers who can offer training programs and nutritional counseling to complement the meal delivery service. EatFitter gains referral traffic and marketing exposure through this fitness ecosystem partnership.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
eatfitter gbr competitors and assessment
Company assessmentDirect peers
- Fitness Food: Germany-based fitness-meal delivery service with macro-controlled ready meals targeting athletes and weight-loss customers — same persona, same D2C delivery model.
- PrepKing: D2C fitness-meal delivery in Germany offering calorie- and macro-controlled ready meals; competes head-to-head with EatFitter for the same health-conscious consumer.
- HelloFresh: Germany's largest direct-to-consumer meal-kit operator; directly comparable to EatFitter in DTC recipe-and-meal delivery, but at vastly greater scale and with weekly subscription boxes.
- Marley Spoon: Operates meal-kit subscription boxes in Germany under the 'Marley Spoon' brand, sharing EatFitter's core model of online recipe/meal delivery to consumers.
- Kochzauber: German DTC meal-kit brand delivering recipe boxes and fresh ingredients nationwide, directly overlapping EatFitter's prepared-meal category and target buyer.
- Henssler: German chef-driven ready-meal delivery brand; directly comparable in DTC chilled prepared-meal delivery with nationwide German shipping.
Broad incumbents
- Foodspring: Berlin-based fitness-nutrition brand offering a wider portfolio (protein, supplements, snacks, ready meals); overlapping audience but broader product range than EatFitter's meal focus.
- HelloFresh GreenGourmet / Daily: HelloFresh's prepared-meal sub-lines (ready-to-eat and chilled meals) compete in the same category as EatFitter with the backing of a publicly listed parent's marketing and logistics.
Emerging players
- Yfood: German DTC complete-meal brand offering ready-to-drink and ready-to-eat meals with full macro labeling — overlaps EatFitter on nutritional transparency and convenience positioning.
Others
- Bodystreet: EMS-training and weight-management franchise network in Germany; complementary ecosystem player whose customers overlap EatFitter's diet-box buyers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
eatfitter gbr social profiles
Digital presenceeatfitter gbr financial estimates
Financial estimateRevenue estimate
Valuation estimate
eatfitter gbr leadership team
Management profileNumber of profiles
eatfitter gbr funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
eatfitter gbr M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about eatfitter gbr
What does eatfitter gbr do?
EATFITTER prepares and delivers freshly cooked, healthy ready meals in chilled packaging to customers throughout Germany via DPD overnight express. The product range spans individual meals (priced €2.99-€12.99), curated meal boxes of 5, 8, 12, or 21 meals with volume discounts, and three specialized diet boxes (7-day standard, 7-day vegetarian, summer diet) providing structured calorie-controlled weekly programs of approximately 1000-1190 kcal/day.
Is eatfitter gbr a public or private company?
eatfitter gbr is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was eatfitter gbr founded?
eatfitter gbr was founded in -1. It employs 1 to 10 people.
Where is eatfitter gbr based?
eatfitter gbr is headquartered in Sulzbach, Germany, in the Europe region.
How does eatfitter gbr make money?
Three revenue lines are on record. Individual Meal Sales are the primary driver. The others are curated Meal Boxes and diet Box Subscriptions.
Who are eatfitter gbr's main competitors?
Direct peers on record are Fitness Food, PrepKing, HelloFresh, Marley Spoon, Kochzauber and Henssler. Broad incumbents are Foodspring and HelloFresh GreenGourmet / Daily. Yfood is listed as an emerging player. Bodystreet is listed as an others.
Does eatfitter gbr have an API?
No public API is recorded for eatfitter gbr.
What industry is eatfitter gbr in?
eatfitter gbr's product category is Healthy Ready Meal Delivery. Its primary akta.pro industry code is CRAHAJAB, Retail Meal Kit (In-Store/Online, Non-Subscription), with a secondary code of CRAHAJAD, Prepared Meal Subscriptions (Chef-Prepared, Recurring). Its NAICS code is 7223 and its SIC code is 2000.