the boat show

What the boat show does

The Boat Show, Inc. is a private, for-profit event company formed around 2010 by 12 local boat dealers in Southeast Louisiana. It organizes the annual New Orleans Boat Show at Caesar's Superdome, a three-day consumer and trade exhibition where regional dealers and vendors display and sell boats, motors, trailers, personal watercraft, accessories, and related services. The 2026 event is described as the 17th annual show, and the 2027 edition is scheduled for February 19-21.

Business revenue comes from one-time exhibitor booth and space-rental fees, attendee ticket sales, and sponsorship; Honda Marine is the title sponsor. Attendance is driven through regional promotion, dealer promotion, word-of-mouth, and Facebook, while on-site financing and insurance broaden the transaction set. The company is an event organizer rather than a technology provider: no proprietary platform, API, app, or AI capability is disclosed, and specific ticket and exhibitor pricing is not public.

Name

the boat show

Legal name

The Boat Show, Inc.

Website

https://boatshowneworleans.com

Company type

Private

Founded year

2010

Operating status

Operating

Short description

The Boat Show organizes an annual New Orleans exhibition where Southeast Louisiana boat dealers and marine vendors sell boats, motors, trailers, personal watercraft, accessories, financing, and insurance directly to consumers.

Ownership category

akta.pro rank

Product category

Boat Show Events

akta.pro primary industry

Auto, Boat & RV Shows (MPAGAFAC)

Keywords

• Boat show events
• Consumer boat exhibitions
• Marine trade shows
• Recreational boat shows
• Boat dealer exhibitions

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Exhibitor booth and space rental fees: Boat dealers and accessory vendors pay to rent booth space at the show. The show was founded by 12 local dealers who sought to reduce costs to make the event more affordable for both exhibitors and attendees.
2. Ticket sales: Spectator admission tickets sold at the event. The show has kept ticket prices low as part of its founding mission to pass savings on to customers.
3. Sponsorship revenue: Title sponsorship from Honda Marine. The title sponsor receives branding recognition across event materials and promotions.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

The Boat Show organizes the annual New Orleans Boat Show, a 3-day regional consumer boating exhibition held at Caesar's Superdome in New Orleans, Louisiana. The event brings together over 50 vendors featuring hundreds of boats, motors, trailers, personal watercraft, and boating accessories under one roof, with on-site financing and insurance services available to attendees. The show was founded by 12 local boat dealers to create an affordable boat-buying destination for the Southeast Louisiana region, presented by title sponsor Honda Marine and combined with the Home and Garden Show for cross-attendance.

Product overview

The Boat Show is an annual regional boat show event held in New Orleans, Louisiana at the Caesar's Superdome. The 2027 show runs February 19-21 and is presented by Honda Marine, featuring the largest collection of boats, motors, trailers, personal watercraft, and accessories under one roof in the region. The show combines boat dealer exhibitions (Bent Marine, Boat Stuf, Cypress Cove, Metro Boating, Tim's Marine, and others) with booth vendors offering accessories (boat lifts, trolling motors, electronics, insurance, financing). Products displayed include boats from manufacturers like Boston Whaler, Sea Ray, Yamaha, Ranger, and Tracker; motors from Honda, Mercury, Yamaha, and Suzuki; trailers from multiple brands; and personal watercraft from Sea-Doo and Yamaha. On-site financing and insurance services are available. The show is organized by 12 local dealers and is in its 17th year (2026) as the largest boat show in the south.

Differentiator

Problem solved

Functional benefit

Products and services

• New Orleans Boat Show Annual 3-day regional boating exhibition held at Caesar's Superdome in New Orleans, Louisiana, featuring over 50 vendors and hundreds of boats, motors, trailers, personal watercraft, and boating accessories from leading Southeast Louisiana dealers; presented by Honda Marine and combined with the Home and Garden Show.
• On-Site Financing Services
• On-Site Insurance Services Boat insurance services available on-site during the New Orleans Boat Show, allowing attendees to arrange coverage for newly purchased boats at the point of sale.

Named customers10 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Honda MarinecoreGTM or Marketing PartnerHonda Marine serves as the Title Sponsor of the New Orleans Boat Show. As the title sponsor, Honda Marine receives prominent branding across all event materials, signage, and marketing communications. The sponsorship aligns Honda Marine's motors with the show's audience of boat buyers.

Scale indicators4 records

Recent moves3 records

Expansion highlights3 records

Direct peers

• Fort Lauderdale International Boat Show: One of the largest in-water boat shows in the world, held annually in Fort Lauderdale. Directly comparable as a consumer boat show aggregating multiple dealers and manufacturers under one venue, though at much larger scale than The Boat Show.
• Miami International Boat Show: Annual boat show produced by the NMMA in Miami, featuring hundreds of boats and major marine brands. Directly comparable consumer-facing boat show format, though operating at national scale.
• Progressive Insurance Atlanta Boat Show: Annual consumer boat show held in Atlanta, Georgia, featuring multiple dealers, manufacturers, and accessories. Directly comparable regional boat show serving the Southeast US market, partially overlapping with The Boat Show's audience.
• Houston Boat Show: Long-running consumer boat show held annually in Houston, Texas. Directly comparable as a multi-dealer consumer boat show in a Gulf Coast market with similar product mix (boats, motors, PWC, accessories).
• Nashville Boat & Outdoor Show: Annual consumer boat and outdoor recreation show in Nashville, Tennessee. Comparable in format and scale as a regional consumer boat show featuring multiple dealers, motors, and accessories under one roof.
• New York Boat Show: Long-running annual boat show produced by the NMMA in New York City. Comparable as an indoor consumer boat show featuring boats, motors, and accessories across multiple dealers.

Others

• National Marine Manufacturers Association (NMMA): Trade association for the recreational marine industry and producer of several major boat shows. Relevant as an industry organizer and competitor producing similar large-scale consumer boat shows.
• Discover Boating: Industry-wide initiative to grow recreational boating participation, funded by NMMA. Adjacent to The Boat Show as a channel that drives consumer interest in boat ownership and ultimately feeds attendance at consumer boat shows.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/boatshowneworleans

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about the boat show