Mirai Kyoso Advisory

What Mirai Kyoso Advisory does

Mirai Kyoso Advisory (株式会社みらい共創アドバイザリー, formerly Mirai FP Co., Ltd.) is a Japan-based financial advisory firm specializing in corporate revitalization M&A (再生型M&A), business succession, and capital policy advisory. Founded in March 2002 and rebranded in October 2025, the firm positions itself as the only domestic advisory exclusively dedicated to revitalization-type M&A, representing the sell-side (distressed companies) to avoid conflicts of interest. The company is a wholly-owned subsidiary of M&A Capital Partners Co., Ltd. (TSE Prime: 6080), Japan's largest M&A intermediary by deal volume.

The firm's three core service lines are: M&A Advisory, Corporate Revitalization Advisory, and Business Succession/Capital Policy Advisory. Its flagship offering is the 'Second Company Method' (第二会社方式) executed through the Small and Medium Enterprise Activation Council, which separates viable business operations from distressed entities into a sponsor-backed new company while legacy liabilities are liquidated. The firm also structures prepackaged civil rehabilitation proceedings, debt purchases (DPO), DIP financing, and business/sponsor searches for financially distressed mid-cap and SME clients. Deal sourcing is driven by direct inbound (phone, web form), referrals from a network of 16 regional banks across the Kanto-Kansai region, and connections within the M&A Capital Partners group, which includes Recof and Recof Data.

The business model is professional services: per-engagement advisory fees paid from the target company's assets upon successful sponsor transaction closing (not from the owner personally). The firm operates with a small, senior practitioner team; managing director Shoichi Watanabe has 20+ years and 80+ completed deals, and president Hiroki Kobayashi (since April 2023) has 30+ completed revitalization M&A deals. The firm is registered under Japan's M&A support institution framework, certified as a private support organization for the Saitama Business Succession Support Center, and is a supporting member of the METI-certified Association of Business Revitalization Practitioners (ADR). Headquartered at TOKYO TORCH Tokiwabashi Tower, Chiyoda-ku, Tokyo, the company operates entirely within Japan with no disclosed overseas presence.

Name

Mirai Kyoso Advisory

Legal name

株式会社みらい共創アドバイザリー

Website

https://mirai-fp.co.jp

Company type

Private

Founded year

2002

Operating status

Operating

Short description

Mirai Kyoso Advisory is a Japan-based boutique financial advisory firm specializing in revitalization-type M&A, business succession, and capital policy for distressed and succession-constrained small-to-medium enterprises. It operates as a wholly-owned subsidiary of M&A Capital Partners (TSE Prime: 6080) and is the only sell-side-only domestic firm dedicated to the Second Company Method and prepackaged civil rehabilitation procedures.

Ownership category

akta.pro rank

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Financial Advisory Fees: The company earns fees for M&A advisory services, business revitalization consulting, and sponsor search services for distressed companies. Fee structure is negotiated on a per-engagement basis rather than publicly standardized pricing.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Mirai Kyoso Advisory provides specialized financial advisory services focused on corporate revitalization and M&A for small-to-mid-sized enterprises in Japan. The firm serves as a sell-side advisor exclusively, helping distressed companies find sponsor acquirers and execute turnaround-type M&A transactions including the Second Company Method and pre-packaged civil rehabilitation procedures. The firm also advises non-distressed SMEs on business succession planning and capital policy.

Product overview

Mirai Kyoso Advisory operates as a unified financial advisory firm offering three interconnected service lines: M&A Advisory Services, Business Succession/Capital Policy Advisory Services, and Corporate Revitalization Advisory Services. The firm's flagship and primary differentiator is its specialized Turnaround-Type M&A (再生型M&A) service — a structured approach to rescuing financially distressed mid-tier and small-to-medium enterprises. This scheme uses the 'second company method' (第二会社方式) through Japan's Small and Medium Enterprise Activation Council, where viable business operations are separated into a new entity sponsored by an acquiring party while the legacy entity is liquidated. The three service lines are complementary: Corporate Revitalization Advisory handles distressed-company turnaround, M&A Advisory covers standard and restructuring transactions, and Business Succession Advisory addresses ownership transitions and capital policy. All three leverage the firm's parent company network (M&A Capital Partners Group, listed on TSE Prime) to source sponsors and execute deals.

Differentiator

Problem solved

Functional benefit

Products and services

• M&A Advisory Services (M&Aアドバイザリー・サービス) Strategic advisory covering the full M&A lifecycle for Japanese small-to-mid-sized enterprises — from strategy formulation and target identification to due diligence, negotiation, execution, and closing support. Includes both standard M&A and turnaround-type M&A transactions.
• Corporate Revitalization Advisory Services (企業再生アドバイザリー・サービス) Comprehensive corporate revitalization advisory for distressed Japanese SMEs, including sponsor recruitment via the Second Company Method, corporate revitalization consulting, business rehabilitation ADR, pre-packaged civil rehabilitation, and debt purchases (DPO). Leverages the Small and Medium Enterprise Activation Council process.
• Business Succession / Capital Policy Advisory Services (事業承継・資本政策アドバイザリー・サービス) Advisory services for business succession planning, capital policy restructuring, shareholder composition management, share valuation, stock buybacks, and capital mobility for Japanese SMEs facing ownership transitions or capital structure optimization needs.
• Turnaround-Type M&A (再生型M&A) Specialized M&A scheme for financially distressed companies using the Second Company Method via the Small and Medium Enterprise Activation Council. Separates viable operations into a new entity sponsored by an acquiring party while legacy entity undergoes special liquidation, enabling employment preservation and business continuity.

Quantifiable outcome

• Over 100 completed revitalization M&A transactions since founding in 2002
• +2 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• 株式会社レコフ (Recof Co., Ltd.)coreStrategic or Co-development PartnerAn affiliated company under the M&A Capital Partners group. Recof is a long-established M&A advisory firm in Japan that has helped develop Japan's M&A market. The company leverages Recof's network and expertise in sponsor candidate sourcing.
• 株式会社レコフデータ (Recof Data Co., Ltd.)minorStrategic or Co-development PartnerAn affiliated company providing M&A database services and publishing (MARR). It supports deal sourcing and market intelligence for the group.
• 16 Regional Financial Institutions (16行の金融機関)coreStrategic or Co-development PartnerThe company has established referral relationships with 16 regional financial institutions (banks) in the Kanto and Kansai areas through their M&A departments. These banks refer distressed SME clients to the company for sponsor search and revitalization M&A services, serving as a key deal sourcing channel.
• 中小企業活性化協議会 (Small and Medium Enterprise Activation Council)coreStrategic or Co-development PartnerA government-designated public institution (経済産業省委託事業) established under Article 127 of the Industrial Competitiveness Enhancement Act. The company frequently utilizes the council's procedures for the 'Second Company Method' (第二会社方式) to separate viable businesses from distressed companies. The council provides the framework for creditor negotiations and再生plan certification.
• 埼玉県事業引継ぎ支援センター (Saitama Business Succession Support Center)minorChannel Partner/ Reseller/ DistributorThe company is a registered private support organization for the Saitama Business Succession Support Center, authorized to provide business succession and M&A advisory services that may be subsidized under the business succession subsidy program.
• 事業再生実務家協会 (Association of Business Revitalization Practitioners)minorStrategic or Co-development PartnerThe company is a supporting member of this association. The association is certified by the Ministry of Justice as an ADR dispute resolution service provider (Certification No. 21) and by the Ministry of Economy, Trade and Industry as a business revitalization ADR certification body (Certification No. 1). The company can utilize the association's ADR framework for client engagements.
• 株式会社東京商工リサーチ (Tokyo Shoko Research, Ltd.)minorStrategic or Co-development PartnerA major credit research and business information company in Japan. The company co-hosted a seminar with Tokyo Shoko Research in July 2023 on the topic of business succession and revitalization M&A, targeting business owners in the Tohoku region.
• 中小企業庁 (Small and Medium Enterprise Agency)coreStrategic or Co-development PartnerThe company was appointed to the '中小企業の事業再生支援のあり方検討会' (Study Group on Support for SME Business Revitalization) established by the Small and Medium Enterprise Agency in December 2025. President Hiroki Kobayashi serves as a committee member, contributing expertise on revitalization M&A to government policy discussions.
• 全日本火災物品共販協同組合 (implied via REVIC cooperation)minorStrategic or Co-development PartnerThe company has worked with the Regional Economy Vitalization Corporation (REVIC/株式会社地域経済活性化支援機構) on cases requiring its special support procedures, particularly for sponsor transactions involving distressed companies with excess debt.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Nihon M&A Center: Japan's largest dedicated SME M&A intermediary (TSE Prime: 2127), handling both succession-type and distressed-type M&A. Directly comparable as a competitor for SME M&A mandates, though Nihon M&A Center is significantly larger and operates with a much broader, less-specialized mandate mix than Mirai Kyoso Advisory's pure-play revitalization focus.
• M&A Research Institute: Japanese M&A advisory (TSE Growth: 6082) that has expanded aggressively into succession and small-cap M&A. Directly comparable for SME M&A mandates; competes for similar advisor talent and deal flow, though less specialized in distressed/restructuring work than Mirai Kyoso Advisory.
• Yamada Consulting Group: Japanese consulting and M&A advisory firm providing SME succession advisory, corporate revitalization, and management consulting services. Directly comparable across SME M&A and corporate restructuring advisory services, with a broader consulting footprint.
• Will (formerly Yusei Group): Japanese M&A intermediary focused on SME succession and business revitalization deals. Directly comparable in serving distressed/succession-oriented SME clients with similar regional bank referral channels, though Will operates as a national network model rather than a single specialist team.

Broad incumbents

• M&A Capital Partners: Parent company (TSE Prime: 6080) and Japan's largest M&A intermediary by deal volume. Functions as both the parent and a broader-incumbent peer — it operates the wider M&A brokerage franchise across succession and growth deals, while Mirai Kyoso Advisory handles the distressed/restructuring sub-segment within the same group.
• Recof Co., Ltd. Long-established Japanese M&A advisory and a sister company within the M&A Capital Partners group. Provides a comparable advisory platform with a similar M&A focus but a broader mandate (not restricted to distressed/restructuring), and shares buyer-network access with Mirai Kyoso Advisory.
• KPMG FAS (Japan): Big 4 financial advisory practice in Japan with significant distressed, restructuring, and turnaround M&A capabilities. Competes for larger distressed mandates; less specialized in SME/distressed-only advisory but offers a broader restructuring toolkit including DPO, refinancing, and cross-border work.
• PwC Advisory (Japan): Big 4 advisory arm in Japan providing corporate restructuring, M&A, and turnaround services. Competes with Mirai Kyoso Advisory for mid-market distressed mandates but at a larger-deal scale, leveraging global restructuring frameworks rather than SME-specific Japanese legal procedures.

Others

• Tokyo Shoko Research (TSR): Japan's major credit research and business information company. Co-hosts seminars with Mirai Kyoso Advisory on business succession and revitalization M&A. Adjacent rather than directly competing, but TSR's data and SME intelligence assets make it a thematic peer in the SME advisory ecosystem.
• REVIC (Regional Economy Vitalization Corporation): Japan's government-backed institution providing special support procedures for distressed SMEs, including debt purchases and revitalization support. Not a direct competitor, but works with Mirai Kyoso Advisory on complex sponsor-supported cases and is a structural counterpart in the distressed SME ecosystem.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mirai Kyoso Advisory