AXP Racing
AXP Racing is a France-based, privately held manufacturer of HDPE and UHMW plastic protective parts — skid plates, radiator guards, chain guides, and luggage racks — for off-road motorcycles, ATVs, UTVs, and SSVs, sold globally via DTC e-commerce, dealers, and a B2B racing-team portal.
- Company typePrivate
- Founded1999
- HeadquartersGujan-mestras, France
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What AXP Racing does
AXP Racing, founded in 1999 and headquartered in Gujan-mestras, France, is a privately held specialty manufacturer of protective parts for off-road motorcycles, ATVs, UTVs, and side-by-side vehicles (SSVs). The company employs 1-10 people and sells a focused portfolio built primarily around High-Density Polyethylene (HDPE) and Ultra-High Molecular Weight (UHMW) plastic components, including 6mm and 8mm skid plates (motocross/supercross, hard enduro, and adventure variants), three radiator guard families (standard, hard enduro, and fast-cleaning with removable fins), chain guides, disc guards, rear and side luggage racks, and ATV/UTV/SSV underbody and suspension protection. Its core technology claim is that HDPE plates are 30-40% lighter than aluminum while offering superior impact resistance versus carbon fiber, with a manufacturing process that combines cutting, bending, welding, 3D design, prototyping, and crash testing. Products are priced on a one-time unit basis from $30 to $420 and are sold globally through a direct e-commerce storefront (English, French, and Spanish; EUR and USD), an authorized dealer network, and a dedicated B2B portal serving professional racing teams and bulk purchasers, with international delivery fulfilled via Chronopost and DHL.
AXP Racing firmographics
Firmographics- Name
- AXP Racing
- Legal name
- AXP Racing
- Website
- https://axp-racing.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- AXP Racing is a France-based, privately held manufacturer of HDPE and UHMW plastic protective parts — skid plates, radiator guards, chain guides, and luggage racks — for off-road motorcycles, ATVs, UTVs, and SSVs, sold globally via DTC e-commerce, dealers, and a B2B racing-team portal.
- Ownership category
- akta.pro rank
AXP Racing industry classification
Industry- Product category
- Off-Road Vehicle Protection Parts
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991), Motorcycle, Boat, and Other Motor Vehicle Dealers (44122), Automotive Parts and Accessories Retailers (441330)
- SIC
- Motor Vehicle Parts & Accessories (3714), Motorcycles, Bicycles & Parts (3751), Wholesale-Motor Vehicle Supplies & New Parts (5013)
- akta.pro primary industry
- Off-Road & MX Gear Retail (Dirt Bike/Motocross/Enduro) (CRAMANAG)
- akta.pro secondary industries
- Motorcycle Riding Gear & Apparel Retail (CRAMANAA), Protective Armor & Impact Protection Retail (Body/Back/Chest) (CRAMANAC)
Keywords
Where AXP Racing is headquartered
LocationHeadquarters
- HQ city
- Gujan-mestras
- HQ country
- France
- HQ region
- Europe
Markets served
AXP Racing business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Direct E-commerce Sales: AXP Racing generates revenue through direct online sales via their e-commerce platform, selling protection products for motorbikes, ATVs, UTVs, and SSVs. Products include skid plates, radiator guards, chain guides, disc guards, tail racks, and pit boards with pricing ranging from $60 to $420 depending on product category.
- Dealer Network Sales: Revenue generated through a network of authorized dealers who resell AXP Racing products to end customers. The website features a dedicated dealers section.
- B2B Sales: Business-to-business sales through a dedicated B2B access portal for professional teams, race organizations, and bulk purchasers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | HDPE 6mm Skid Plates (Motocross/Supercross) |
| Unit Pricing | Pay-as-you-go | HDPE 8mm Adventure Skid Plates |
| Unit Pricing | Pay-as-you-go | HDPE 8mm Hard Enduro Skid Plates with Linkage Guard |
| Unit Pricing | Pay-as-you-go | Aluminum Radiator Guards (Standard) |
| Unit Pricing | Pay-as-you-go | Hard Enduro Radiator Guards (Aluminum + HDPE) |
| Unit Pricing | Pay-as-you-go | Fast-Cleaning Radiator Guards |
| Unit Pricing | Pay-as-you-go | Chain Guides (UHMW Plastic) |
| Unit Pricing | Pay-as-you-go | Rear Racks (HDPE) |
| Unit Pricing | Pay-as-you-go | A-arm Guards (HDPE) |
| Unit Pricing | Pay-as-you-go | XXL Pit Boards |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
AXP Racing product offering
Product offeringCore offering
AXP Racing designs, manufactures, and sells HDPE plastic and aluminum protective parts for off-road motorcycles, ATVs, UTVs, and SSVs. The portfolio spans skid plates (6mm motocross/supercross, 8mm hard enduro with linkage guard, 8mm adventure), three radiator guard variants, UHMW chain guides, disc guards, rear/side luggage racks, pit boards, and full ATV/UTV/SSV protection kits. Products are sold direct-to-consumer via the company website, through an authorized dealer network, and via a B2B portal for professional teams.
Product overview
AXP Racing is an off-road vehicle protection specialist founded in 1999, offering a comprehensive product portfolio for motorbikes, ATVs/UTVs, and SSVs. The product lineup centers on three main skid plate families (Skid Plate HDPE 6mm for motocross/supercross, Skid Plate Hard Enduro HDPE 8mm with linkage guard for extreme enduro, and Skid Plate Adventure HDPE 8mm for trail/adventure bikes), complemented by three radiator guard variants (Standard with 3-point mounting, Hard Enduro with removable HDPE grid, and Fast-Cleaning with clip-on fins). Additional motorbike protection includes Chain Guide (UHMW plastic), Disc Guard, Rear Rack and Side Racks (with Rotopax mounting compatibility), and XXL Pit Board. For ATV/UTV, the range covers Full Frame Skid Plates, Front Bumpers, Rear Guards, Swing Arm Skid Plates, A-arm Guards, and Radiator Grids. SSV-specific products include Front A-arm Guards, Rear Trailing Arm Guards, and Roof. All products emphasize HDPE plastic construction for lightweight durability (30-40% lighter than aluminum), with a manufacturing process combining measurement, 3D design, prototyping, crash testing, and mass production.
Differentiator
Problem solved
Functional benefit
Products and services
- Skid Plate HDPE 6mm Engine guard skid plate made of 6mm thick HDPE plastic, designed for motocross, supercross, and soft enduro riding. Absorbs impacts, limits noise, and is 40% lighter than aluminum alternatives. Compatible with major brands (Honda, Yamaha, Suzuki, Kawasaki, KTM).
- Skid Plate Hard Enduro HDPE 8mm with Linkage Guard Heavy-duty skid plate made of 8mm thick HDPE plastic with integrated linkage guard wrapping from frame to foot pegs, designed for extreme hard enduro conditions. Provides maximum protection while being 30-40% lighter than aluminum. Compatible with Ducati Desmo450, Honda CRF450R, Kawasaki KX250, Sherco, Rieju, Triumph, and Yamaha models.
- Skid Plate Adventure HDPE 8mm Skid plate made of 8mm thick HDPE plastic designed for adventure and trail bikes. Offers maximum protection and significantly reduces noise compared to aluminum plates. Compatible with BMW R1300GS, Kove 450 Rally, KTM 690 Enduro, Rieju Aventura Rally 307, and other adventure models.
- Radiator Guards (Standard) Aluminum radiator guards with a 3-point mounting system that forms a protective cage around the radiator while preserving the original air deflector. Compatible with Honda CRF450R, Suzuki DR-Z4S, Yamaha YZ250F, Sherco SEF300, and KTM/Husqvarna/GasGas models.
- Radiator Guards Hard Enduro Heavy-duty radiator guards made of 4mm aluminum cage with 6mm HDPE plastic grid for enhanced protection and quick cleaning during extreme races. Compatible with Beta 250/300 Xtrainer, Sherco SE250R/SE300R, and similar hard enduro models.
- Radiator Guards Fast-Cleaning Innovative radiator guards featuring clip-on removable fins that allow tool-free cleaning of radiators in under 30 seconds. Combines a 4mm aluminum structure with 15mm HDPE plastic fins. Compatible with Ducati Desmo450, KTM, GasGas, and Husqvarna models.
- Chain Guide Reinforced chain guide built from thick UHMW plastic sheets, offering superior strength and durability compared to OEM parts. Features a two-piece design for easy installation. Compatible with Rieju Aventura Rally, Kove 450 Rally, Beta, and Honda CRF models.
- Disc Guard Reinforced plastic rear disc guard offering superior strength and flexibility compared to aluminum guards, designed to prevent disc seizure.
- Rear Rack HDPE plastic rear luggage rack designed to carry soft luggage on trips, featuring Rotopax mounting holes for accessories. Lightweight with excellent shock absorption. Compatible with KTM 390 Adventure, Suzuki DR-Z4S, Aprilia Tuareg 660, and Honda CRF300L.
- Side Racks HDPE plastic side racks that attach to the rear rack for carrying additional bags while maintaining wheel and exhaust clearance.
- XXL Pit Board Large format pit board measuring 70x48.5cm for communicating race information clearly, available in Yellow, Red, Blue, Orange, Green, and Grey colors with included pen.
- ATV Full Frame Skid Plate High-density polyethylene plastic skid plate for ATVs that protects the frame and engine from impacts while remaining lightweight and durable.
- UTV Full Frame Skid Plate Full frame skid plate for UTVs available in both HDPE plastic and aluminum options, protecting the frame and engine from shocks.
- Front Bumper (ATV) HDPE plastic front bumper for ATVs providing front-end protection with quick installation and guaranteed compatibility without modification.
- Rear Guards (ATV) HDPE plastic rear guards for ATVs that are sturdy and lightweight while protecting all vehicle components.
- Swing Arm Skid Plate HDPE plastic swing arm skid plates that protect vehicle components with robust construction while offering significant weight savings.
- A-arm Guards (ATV/UTV) HDPE plastic A-arm guards machined from 20mm thick sheets, adjusted to A-arm profile with extra-lightweight design that protects tubes and bellows while preventing mud accumulation.
- Radiator Grid (ATV) Stainless steel radiator grid for ATVs providing essential protection for the vehicle's cooling system.
- SSV Front A-arm Guards SSV-specific front A-arm guards machined from 20mm thick HDPE plastic, designed with a central recess to prevent mud and stone accumulation.
- SSV Rear Trailing Arm Guards Protective guards for SSV rear trailing arms designed to protect vital suspension components.
- SSV Roof Roof accessory for SSVs providing protection from weather and debris.
Quantifiable outcome
- 30-40% lighter than aluminum skid plates
- +3 more outcomes
Companies that use AXP Racing
Customer profileSegments4 records
Ideal customer profiles3 records
AXP Racing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
AXP Racing partnerships and signals
Strategic signalScale indicators4 records
Recent moves4 records
Expansion highlights4 records
AXP Racing competitors and assessment
Company assessmentDirect peers
- Polisport: Portuguese manufacturer of plastics and protection parts for motorcycles, ATVs, and bicycles. Directly competes with AXP Racing in off-road protection products including skid plates, radiator guards, and bodywork across motocross, enduro, and adventure segments.
- Acerbis: Italian manufacturer of motorcycle plastics, protection, and accessories since 1960. Directly competes with AXP Racing across motocross, enduro, and adventure riding with a similar catalog of skid plates, radiator shrouds, and protection parts.
- UFO Plast: Italian motorcycle plastics manufacturer with deep coverage of dirt bike, enduro, and ATV plastic bodywork and protection. Directly competes with AXP Racing in off-road protection parts across European and global markets.
- IMS Products: US-based manufacturer specializing in radiator guards, skid plates, and fuel tanks for off-road motorcycles. Directly competes with AXP Racing on radiator protection and skid plate product categories across motocross and enduro.
- Bullet Proof Designs: US manufacturer of skid plates, linkage guards, and protection products for off-road motorcycles. Directly competes with AXP Racing in the hard enduro and motocross protection aftermarket with comparable HDPE-based offerings.
- Enduro Engineering: US-based specialist in off-road motorcycle protection including skid plates, linkage guards, and case guards. Directly competes with AXP Racing's hard enduro and motocross protection lines.
- Cycra: US manufacturer of motocross plastics and protection products. Directly competes with AXP Racing in motorcycle protection aftermarket, particularly across motocross and supercross disciplines.
- Scar Racing: French motorsport equipment company offering off-road motorcycle protection and accessories. Directly competes with AXP Racing in the French and European off-road protection market with similar product positioning.
- Houser Racing: US manufacturer of ATV/UTV skid plates, A-arm guards, and protection products. Directly competes with AXP Racing in the powersports (ATV/UTV) protection segment.
Broad incumbents
- KTM PowerParts: OEM-branded accessory program from KTM offering factory-designed protection parts across enduro, motocross, and adventure segments. Represents a broader incumbent threat as OEM accessory programs increasingly compete with the independent aftermarket that AXP Racing serves.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
AXP Racing social profiles
Digital presenceAXP Racing financial estimates
Financial estimateRevenue estimate
Valuation estimate
AXP Racing leadership team
Management profileNumber of profiles
AXP Racing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AXP Racing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AXP Racing
What does AXP Racing do?
AXP Racing designs, manufactures, and sells HDPE plastic and aluminum protective parts for off-road motorcycles, ATVs, UTVs, and SSVs. The portfolio spans skid plates (6mm motocross/supercross, 8mm hard enduro with linkage guard, 8mm adventure), three radiator guard variants, UHMW chain guides, disc guards, rear/side luggage racks, pit boards, and full ATV/UTV/SSV protection kits. Products are sold direct-to-consumer via the company website, through an authorized dealer network, and via a B2B portal for professional teams.
Is AXP Racing a public or private company?
AXP Racing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AXP Racing founded?
AXP Racing was founded in 1999. It employs 1 to 10 people.
Where is AXP Racing based?
AXP Racing is headquartered in Gujan-mestras, France, in the Europe region.
How does AXP Racing make money?
Three revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are dealer Network Sales and B2B Sales.
Who are AXP Racing's main competitors?
Direct peers on record are Polisport, Acerbis, UFO Plast, IMS Products, Bullet Proof Designs, Enduro Engineering, Cycra, Scar Racing and Houser Racing. KTM PowerParts is listed as a broad incumbent.
Does AXP Racing have an API?
No public API is recorded for AXP Racing.
What industry is AXP Racing in?
AXP Racing's product category is Off-Road Vehicle Protection Parts. Its primary akta.pro industry code is CRAMANAG, Off-Road & MX Gear Retail (Dirt Bike/Motocross/Enduro), with a secondary code of CRAMANAA, Motorcycle Riding Gear & Apparel Retail. Its NAICS code is 336991 and its SIC code is 3714.