dinosaur bbq
- Company typePrivate
- Founded1988
- Headquarters—
- Headcount—
- GTM typeB2C
- OfferingServices
dinosaur bbq firmographics
Firmographics- Name
- dinosaur bbq
- Legal name
- Dinosaur Bar-B-Que
- Website
- https://dinobbq.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Ownership category
- akta.pro rank
dinosaur bbq business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Revenue model
- Restaurant Dining: In-restaurant dining across 5 New York State locations serving Southern barbecue with craft beer and specialty drinks.
- Catering Services: Full-service catering including Pick-Up, Delivery, Drop Off with Servers, and Full Service options for events ranging from company luncheons to weddings.
- E-commerce Sales: Online store selling award-winning BBQ sauces, rubs, merchandise, cookbooks (An American Roadhouse Cookbook), and gift cards.
- Gift Cards: Both E-Gift Cards and Traditional Gift Cards available for purchase, driving revenue and customer loyalty.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Standard restaurant dining with weekly food and drink specials |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
dinosaur bbq product offering
Product offeringCore offering
Dinosaur Bar-B-Que operates five full-service Southern-style barbecue restaurants across New York State (Hamburg, Harlem, Rochester, Syracuse, Troy), offering dine-in, takeout, and craft beer service. The company complements its restaurants through full-service catering (pickup, delivery, drop-off with servers, and full-service options), an online ordering platform, and a Dino Rewards loyalty program. Its retail arm sells handcrafted gluten-free and all-natural sauces and rubs, branded merchandise and apparel, gift cards, and the "An American Roadhouse Cookbook" via an owned e-commerce store.
Product overview
Dinosaur Bar-B-Que is a restaurant and catering company offering a unified portfolio of dining and retail products. The core offering is full-service dine-in restaurant experiences at five New York locations (Hamburg, Harlem, Rochester, Syracuse, and Troy), featuring Southern barbecue traditions with distinctive regional flavors. Complementary products include catering services (with Pick-Up, Delivery, Drop Off with Servers, and Full Service options), online ordering, and the Dino Rewards loyalty program. The company also operates a retail arm selling award-winning sauces and rubs (handcrafted by founder John Stage), branded merchandise and apparel, gift cards (both E-Gift and Traditional), and the 'An American Roadhouse Cookbook.' All products are positioned around the 100% Scratch Kitchen philosophy using high-quality cuts and fresh ingredients.
Differentiator
Problem solved
Functional benefit
Products and services
- Dine-In Restaurant Service Full-service casual dining experience offering authentic Southern barbecue from a 100% scratch kitchen at five New York State locations (Hamburg, Harlem, Rochester, Syracuse, Troy), with craft beer and specialty drinks.
- Catering Services Full-service catering with Pick-Up, Delivery, Drop Off with Servers, and Full Service options for company luncheons, birthdays, graduations, weddings, showers, and other events.
- Sauces & Rubs Retail line of award-winning BBQ sauces and rubs handcrafted by founder John Stage; all gluten-free and all-natural; voted Best Sauce by Men's Health & Women's Health Magazine.
- Gift Cards E-Gift Cards and Traditional Gift Cards available for purchase and redemption at Dinosaur Bar-B-Que locations.
- Merchandise, Apparel & Cookbook Branded merchandise, clothing, and the "An American Roadhouse Cookbook" by founder John Stage, sold through the company's online shop.
Companies that use dinosaur bbq
Customer profileSegments4 records
Ideal customer profiles4 records
dinosaur bbq technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
dinosaur bbq partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
dinosaur bbq competitors and assessment
Company assessmentDirect peers
- Sonny's BBQ: Multi-unit Southern BBQ restaurant chain offering dine-in, catering, and retail sauce products across the Southeast. Closely comparable business model of casual full-service BBQ dining plus a branded sauce retail line.
- Famous Dave's: Public BBQ restaurant chain with dine-in, catering, and a national franchise/licensing program for sauces and rubs. Highly comparable as a multi-channel BBQ brand spanning restaurants, catering, and retail CPG.
- Dickey's Barbecue Pit: Large franchised BBQ chain with dine-in, catering, and retail products. Directly comparable in combining Southern barbecue dining with catering and a packaged sauce/rub consumer line.
- Mission BBQ: Fast-growing multi-unit BBQ concept with dine-in and catering, built around a strong brand narrative and community marketing. Comparable to Dinosaur as a differentiated, story-driven BBQ chain.
- Memphis Barbeque Company: Regional BBQ chain with dine-in restaurants and a branded retail sauce and rub business. Similar in combining scratch-style Southern BBQ dining with a CPG retail extension.
Broad incumbents
- Texas Roadhouse: National full-service steakhouse chain that also features smoked BBQ items and sells branded merchandise/gift cards. Comparable as a large casual-dining chain with strong brand loyalty and dine-in-plus-retail mix, though much larger and broader than Dinosaur.
- Cracker Barrel: National casual-dining chain combining full-service restaurant operations with a retail store selling branded food gifts, sauces, and merchandise. Directly comparable on the restaurant-plus-retail branded food gifting model.
- Slim Chickens: Multi-unit chicken-focused fast-casual chain with dine-in, catering, and franchised locations across multiple U.S. regions. Comparable as a regional-origin casual food brand scaling through franchising, though centered on chicken rather than barbecue.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
dinosaur bbq social profiles
Digital presencedinosaur bbq financial estimates
Financial estimateRevenue estimate
Valuation estimate
dinosaur bbq leadership team
Management profileNumber of profiles
Profiles1 record
dinosaur bbq funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
dinosaur bbq M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about dinosaur bbq
What does dinosaur bbq do?
Dinosaur Bar-B-Que operates five full-service Southern-style barbecue restaurants across New York State (Hamburg, Harlem, Rochester, Syracuse, Troy), offering dine-in, takeout, and craft beer service. The company complements its restaurants through full-service catering (pickup, delivery, drop-off with servers, and full-service options), an online ordering platform, and a Dino Rewards loyalty program. Its retail arm sells handcrafted gluten-free and all-natural sauces and rubs, branded merchandise and apparel, gift cards, and the "An American Roadhouse Cookbook" via an owned e-commerce store.
Is dinosaur bbq a public or private company?
dinosaur bbq is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was dinosaur bbq founded?
dinosaur bbq was founded in 1988.
How does dinosaur bbq make money?
Four revenue lines are on record. Restaurant Dining is the primary driver. The others are catering Services, E-commerce Sales and gift Cards.
Who are dinosaur bbq's main competitors?
Direct peers on record are Sonny's BBQ, Famous Dave's, Dickey's Barbecue Pit, Mission BBQ and Memphis Barbeque Company. Broad incumbents are Texas Roadhouse, Cracker Barrel and Slim Chickens.
Does dinosaur bbq have an API?
No public API is recorded for dinosaur bbq.