b2commerce
b2commerce srl is an Italian digital agency in San Casciano in Val di Pesa that builds eCommerce sites and delivers digital marketing, branding, CRM automation, and data analysis services to SMB eCommerce operators, while operating eCommerce Academy as a content portal.
- Company typePrivate
- Founded-
- HeadquartersSan Casciano In Val Di Pesa, Italy
- Headcount11–50
- GTM typeB2B
- OfferingServices
What b2commerce does
b2commerce srl is an Italian private limited company headquartered in San Casciano in Val di Pesa (Florence province) operating as a digital agency specialized in the development and growth of eCommerce businesses. Its commercial offering spans eCommerce site development, digital marketing, branding, CRM automation, and data analysis services, targeted at SMB eCommerce operators; no pricing, deal-size, or named-customer information is publicly disclosed.
The company's most visible public asset is eCommerce Academy (ecommerceacademy.it), an editorial portal (described internally as a 'progetto editoriale') that aggregates and curates information on Italian eCommerce and digital marketing events, training schools, news, interviews, guides, a FAQ, and a glossary. The portal does not organize courses or events itself; it functions as a top-of-funnel informational resource distributed via a LinkedIn newsletter, LinkedIn company page, Facebook, and Instagram.
The business model combines fee-based agency services (project work in eCommerce build, marketing, CRM, and analytics) with content-driven brand positioning through eCommerce Academy. Headcount is stated at 11–50 employees; no revenue, funding, management team, partnerships, awards, patents, or certifications are disclosed in the available sources, and the company appears independently owned with no parent or external investors identified.
b2commerce firmographics
Firmographics- Name
- b2commerce
- Legal name
- b2commerce srl
- Website
- https://ecommerceacademy.it
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- b2commerce srl is an Italian digital agency in San Casciano in Val di Pesa that builds eCommerce sites and delivers digital marketing, branding, CRM automation, and data analysis services to SMB eCommerce operators, while operating eCommerce Academy as a content portal.
- Ownership category
- akta.pro rank
b2commerce industry classification
Industry- Product category
- eCommerce Development and Digital Marketing Services
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- B2B/ABM Creative Agencies (MPAAAAAI)
- akta.pro secondary industry
- B2B / Industrial Market Research (MPAAALAA)
Keywords
Where b2commerce is headquartered
LocationHeadquarters
- HQ city
- San Casciano In Val Di Pesa
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
b2commerce business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Distribution channels1 record
Marketing channels4 records
b2commerce product offering
Product offeringCore offering
b2commerce is an Italian digital agency that builds eCommerce websites and helps eCommerce businesses grow through digital marketing, branding, CRM automation, and data analysis services. The company also operates eCommerce Academy (ecommerceacademy.it), an editorial portal that aggregates and curates eCommerce and digital marketing events, schools, news, interviews, guides, and a glossary for Italian-speaking professionals.
Product overview
b2commerce is an agency specialized in the development and growth of eCommerce businesses. The company operates eCommerce Academy (ecommerceacademy.it), an editorial portal that serves as a starting point for orienting oneself in the world of eCommerce and Digital Marketing. eCommerce Academy features sections for event calendars, event showcases, schools/training providers, news, FAQ, and a glossary. The portal does not organize courses or events directly but curates and selects existing resources, offering clear and updated informational content.
Differentiator
Problem solved
Functional benefit
Products and services
- eCommerce Academy eCommerce Academy is an editorial portal (ecommerceacademy.it) operated by b2commerce that aggregates and curates information, events, training schools, news, interviews, guides, FAQ, and a glossary for professionals and students in the Italian eCommerce and digital marketing sector. It does not organize events or courses directly but curates existing resources.
- eCommerce Development and Growth Services
Companies that use b2commerce
Customer profileSegments2 records
Ideal customer profiles2 records
b2commerce technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
b2commerce partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights3 records
b2commerce competitors and assessment
Company assessmentDirect peers
- Casaleggio Associati: Italian digital and eCommerce advisory firm that combines consulting with extensive editorial content (reports, books, publications) on the Italian eCommerce ecosystem. Directly comparable to b2commerce in pairing agency work with publishing, and overlapping in audience (Italian eCommerce and digital marketing professionals).
- GreatPixel: Italy-based eCommerce-focused digital agency offering eCommerce development, digital marketing, and design services to Italian SMB and mid-market brands. Most directly comparable operating peer to b2commerce's eCommerce agency offering.
- Webranking: Italian digital marketing agency specialized in SEO, content marketing, and performance for B2B and eCommerce clients. Comparable in size, geography, and service mix to b2commerce.
- Conversion Ecommerce Agency: Italy-based eCommerce growth agency focused on conversion rate optimization, digital marketing, and platform development for online retailers. Direct competitor in the Italian eCommerce agency market served by b2commerce.
- Casaleggio Associati (alternative listed once): See Casaleggio Associati entry above.
Broad incumbents
- Netcomm: Italian eCommerce consortium that organizes the flagship Netcomm Forum and produces authoritative research on Italian digital retail. Comparable to b2commerce's eCommerce Academy for editorial/event authority in the Italian eCommerce space, but operates as a wider industry body with a broader mandate.
Others
- We Make Future (WMF): Organizer of Italy's largest digital/tech festival (WMF) and related education initiatives. Comparable as the dominant event/education platform in the Italian eCommerce and digital ecosystem that b2commerce covers editorially; not a direct agency competitor but an adjacent ecosystem player.
Regional players
- MailUp (now part of MailUp Group): Italian email and SMS marketing automation platform serving eCommerce and SMB clients with CRM-style automation capabilities. Comparable to b2commerce's CRM automation and digital marketing services from a tooling/infrastructure perspective, though primarily a vendor rather than agency.
Emerging players
- SEOzoom: Italian-developed SEO and content intelligence platform used by digital marketing professionals. Overlaps with b2commerce's audience of digital marketers and the editorial focus of eCommerce Academy; represents a tooling peer in the Italian SEO/content space.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
b2commerce social profiles
Digital presenceb2commerce financial estimates
Financial estimateRevenue estimate
Valuation estimate
b2commerce leadership team
Management profileNumber of profiles
b2commerce funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
b2commerce M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about b2commerce
What does b2commerce do?
b2commerce is an Italian digital agency that builds eCommerce websites and helps eCommerce businesses grow through digital marketing, branding, CRM automation, and data analysis services. The company also operates eCommerce Academy (ecommerceacademy.it), an editorial portal that aggregates and curates eCommerce and digital marketing events, schools, news, interviews, guides, and a glossary for Italian-speaking professionals.
Is b2commerce a public or private company?
b2commerce is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was b2commerce founded?
b2commerce was founded in -1. It employs 11 to 50 people.
Where is b2commerce based?
b2commerce is headquartered in San Casciano In Val Di Pesa, Italy, in the Europe region.
Who are b2commerce's main competitors?
Direct peers on record are Casaleggio Associati, GreatPixel, Webranking, Conversion Ecommerce Agency and Casaleggio Associati (alternative listed once). Netcomm is listed as a broad incumbent. We Make Future (WMF) is listed as an others. MailUp (now part of MailUp Group) is listed as a regional player. SEOzoom is listed as an emerging player.
Does b2commerce have an API?
No public API is recorded for b2commerce.
What industry is b2commerce in?
b2commerce's product category is eCommerce Development and Digital Marketing Services. Its primary akta.pro industry code is MPAAAAAI, B2B/ABM Creative Agencies, with a secondary code of MPAAALAA, B2B / Industrial Market Research. Its SIC code is 7311.