dienthoaivui

What dienthoaivui does

Điện Thoại Vui is a Vietnamese consumer electronics repair and retail company that operates a network of 33+ physical service centers across Vietnam, headquartered in Ho Chi Minh City. The company was officially incorporated on March 5, 2020, as CÔNG TY CỔ PHẦN DỊCH VỤ SỬA CHỮA ĐIỆN THOẠI VUI, and offers professional repair services for smartphones (iPhone, Samsung, OPPO), laptops (Windows and macOS), MacBooks, iMacs, tablets, AirPods, and Apple Watch devices. Service capabilities span component-level fixes such as screen replacement, battery replacement, camera repair, RAM upgrades, and logic board repairs, with the company claiming that over 80% of services are completed the same day. The company also sells genuine replacement parts (including high-capacity GENA batteries) and operates a free device-drying service for water-damaged devices.

Beyond repair, the business has built a diversified retail operation covering pre-owned phones and laptops (marketed at up to 50% savings versus new), a broad accessories catalog (chargers, cables, cases, keyboards, mice, memory cards, network devices), authentic Apple-branded accessories, mobile SIM cards from Viettel/Mobifone/Vinaphone with 4G/5G data packages, and a trade-in/upgrade program ("Thu cũ lên đời"). Revenue is generated across four streams: repair service fees (professional services model), margin on used device sales (hardware sales), accessory and SIM retail (hardware sales), and components/part sales. The company combines an offline storefront-led motion with a transactional e-commerce website (dienthoaivui.com.vn) and home delivery service, targeting individual Vietnamese consumers and students via an SMember loyalty program, student discounts up to 10%, and transparent VAT-invoiced pricing. No institutional investors, parent company, or M&A activity are disclosed in the source material.

Name

dienthoaivui

Legal name

CÔNG TY CỔ PHẦN DỊCH VỤ SỬA CHỮA ĐIỆN THOẠI VUI

Website

https://dienthoaivui.com.vn

Company type

Private

Founded year

2020

Operating status

Operating

Short description

Điện Thoại Vui operates a network of 33+ consumer electronics repair service centers across Vietnam, offering same-day phone, laptop, and MacBook repairs, alongside used device sales, accessories, and SIM cards to individual consumers.

Ownership category

akta.pro rank

Product category

Consumer Electronics Repair and Retail

NAICS

Furniture, Home Furnishings, Electronics, and Appliance Retailers (449)

SIC

Computer & Office Equipment (3570)

akta.pro primary industry

Spare Parts & Replacement Components Retail (Batteries, Screens, Chargers) (CRACAJAG)

Keywords

• Mobile phone repair
• Laptop repair services
• Used smartphone retail
• Electronics accessories
• Device trade-in

Headquarters

HQ city

Ho Chi Minh City

HQ country

Vietnam

HQ region

Asia

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Phone and laptop repair services: Professional repair services for smartphones, laptops, MacBooks, tablets, AirPods, and Apple Watch. Services include screen replacement, battery replacement, camera repair, and more. Revenue generated through service fees charged to customers.
2. Used device sales: Sale of pre-owned phones and laptops at discounted prices (up to 50% savings). Revenue from the margin between purchase price of used devices and retail selling price.
3. Accessories retail: Sale of phone/laptop accessories including chargers, cables, screen protectors, cases, speakers, headphones, keyboards, mice, USB devices, memory cards, network devices, and Apple accessories.
4. SIM cards and mobile data packages: Sale of SIM cards from Viettel, Mobifone, Vinaphone with various data packages and calling plans.
5. Laptop components: Sale of replacement parts for laptops including RAM, screens, and other components.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

dienthoaivui operates a nationwide chain of 33+ physical service centers in Vietnam that provide professional repair services for smartphones, laptops, MacBook, iMac, tablets, AirPods, and Apple Watch. In parallel, the company runs an e-commerce storefront that sells used phones and laptops, replacement components, accessories (chargers, cases, cables, keyboards, mice, memory cards, network devices), SIM cards, and Apple-branded accessories. The offering combines a same-day walk-in service network with online booking and home delivery.

Product overview

dienthoaivui operates a multi-service platform centered on device repair and accessory retail. Its core offering is a network of 33+ service centers providing professional repair for phones (iPhone, Samsung, OPPO), laptops (Windows/macOS), MacBooks, iMacs, tablets, AirPods, and Apple Watch. Alongside repairs, the company sells a broad accessory portfolio including phone/laptop components (RAM, screens, batteries), chargers and cables, screen protectors, power banks, speakers, headphones, cases and covers, keyboards and mice, USB drives, memory cards (SanDisk, Kingston, Lexar), network devices (USB WiFi, routers, repeaters from TP-Link, TOTOLINK, Tenda), SIM cards (4G/5G from Viettel, Mobifone, Vinaphone), Apple accessories (chargers, cables, cases, AirPods, Apple Pencil, Magic Keyboard), and pre-owned phones and laptops. The platform also provides trade-in/upgrade services and publishes technology news and troubleshooting guides. The business combines physical repair service centers with an e-commerce retail operation selling accessories.

Differentiator

Problem solved

Functional benefit

Products and services

• Phone Repair (Sửa điện thoại) Professional smartphone repair covering screen replacement, battery replacement, camera repair, and component-level fixes for iPhone, Samsung, OPPO, and other major brands.
• Laptop Repair (Sửa chữa laptop) Laptop repair service including screen replacement, keyboard repair, RAM upgrade, hard drive replacement, and component-level repairs for Windows and macOS laptops.
• MacBook Repair (Sửa MacBook) Specialized repair for MacBook including screen replacement, battery replacement, keyboard repair, Touch Bar repair, and logic board repairs.
• iMac Repair (Sửa iMac) Specialized repair for iMac desktop computers.
• Tablet Repair (Sửa máy tính bảng) Tablet repair service covering iPad screen replacement, battery replacement, camera repairs, and other component fixes.
• AirPods Repair (Sửa AirPods) AirPods repair service including speaker replacement, shell replacement, and charging case repairs for AirPods 1, 2, and Pro models.
• Apple Watch Repair (Sửa Apple Watch) Apple Watch repair service including screen replacement, battery replacement, and other component repairs.
• Trade-In and Upgrade (Thu cũ lên đời) Trade-in and upgrade service allowing customers to exchange their old devices for newer models with price differences applied.
• Used Phones (Điện thoại cũ) Pre-owned and certified used smartphones sold at reduced prices, offering savings up to 50% compared to new devices.
• Used Laptops (Laptop cũ) Pre-owned and certified used laptops sold at reduced prices, offering savings up to 50% compared to new devices.
• Laptop Components (Linh kiện Laptop) Laptop components and spare parts including RAM modules, screens, batteries, and other replacement parts for various laptop brands.
• Accessories (Phụ kiện) Wide range of phone and laptop accessories including chargers, cables, screen protectors, speakers, headphones, phone cases, keyboards, mice, USB drives, memory cards, network devices, and Apple accessories.
• SIM Cards 4G / 5G (Sim 4G - 5G) Mobile SIM cards including 4G and 5G options from Viettel, Mobifone, Vinaphone, and Vietnamobile carriers, with various data packages and prepaid/postpaid plans.
• Network Devices (Thiết bị mạng) Network devices including USB WiFi adapters, routers, and WiFi repeaters from brands such as TP-Link, TOTOLINK, Tenda, Xiaomi, and Mercusys.
• Authentic Apple Accessories (Phụ kiện Apple chính hãng) Authentic Apple accessories including chargers, USB-C cables, Lightning cables, iPhone cases, iPad cases, AirPods, Apple Pencil, Magic Keyboard, Magic Mouse, Magic Trackpad, and Apple Watch straps.
• Memory Cards (Thẻ nhớ) Memory cards including MicroSD, MicroSDHC, MicroSDXC, and SD cards from brands such as SanDisk, Kingston, Lexar, Kioxia, and Kingston with capacities ranging from 16GB to 512GB.
• Utility Accessories (Phụ kiện tiện ích) Utility accessories including phone/laptop stands, mouse pads, shockproof bags, mini fans, batteries, card readers, and tripod selfie sticks.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• FASTCARE: FASTCARE is a Vietnam-focused consumer electronics repair chain with physical locations, device repair services, and related parts or accessories. Its service-led model and domestic footprint make it a close operating peer to Điện Thoại Vui.
• Mobile City: Mobile City is a Vietnam-based mobile device retailer and repair platform that also participates in used-device and upgrade transactions. It closely overlaps with Điện Thoại Vui's repair, trade-in, used-device, and accessory activities.
• Huy Hoang Mobile: Huy Hoang Mobile operates in the Vietnamese mobile-device market across retail, repairs, accessories, and device upgrade activity. Its combination of consumer electronics sales and repair services is directly comparable to Điện Thoại Vui.

Broad incumbents

• CellphoneS: CellphoneS is a large Vietnamese consumer electronics retailer offering phones, laptops, accessories, and device support or trade-in services. It competes for many of the same consumers, although retail is a larger part of its proposition than specialist repair.
• FPT Shop: FPT Shop is a nationwide Vietnamese electronics and appliance retailer with a broad store network and associated device services. Its larger omnichannel footprint overlaps with Điện Thoại Vui in device sales, accessories, trade-ins, and after-sales support.
• Thế Giới Di Động: Thế Giới Di Động is a major Vietnamese consumer electronics retailer with extensive physical distribution and complementary device-support services. It is a broad incumbent competitor to Điện Thoại Vui's repair-centered and omnichannel offering.
• iCenter: iCenter is a Vietnam-based Apple-specialist retail and service chain. Although narrower in brand focus, it overlaps materially with Điện Thoại Vui in Apple-device repair, accessories, and premium customer support.
• Viettel Store: Viettel Store is a nationwide Vietnamese mobile and electronics retail network associated with a major telecom operator. It competes for device, accessory, SIM, and service demand, but has a broader retail and telecommunications remit than Điện Thoại Vui.
• Best Buy: Best Buy is a large omnichannel consumer electronics retailer whose Geek Squad business provides device repair, installation, and support. It is a broad incumbent analogue for Điện Thoại Vui's combination of physical retail, e-commerce, and repair services.

Regional players

• uBreakiFix: uBreakiFix, operating within Asurion, is a scaled device-repair franchise network providing diagnostics, repair, and related support. Its specialist multi-device repair model is closely comparable, although it primarily serves markets outside Vietnam.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/dien-thoai-vui

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about dienthoaivui