equipping the persecuted

What equipping the persecuted does

Equipping The Persecuted (ETP) is a 501(c)(3) nonprofit organization founded in 2020 and headquartered in Sioux City, Iowa. The organization delivers humanitarian aid, medical care, security infrastructure, and educational support to persecuted Christians, with operational concentration in northern Nigeria — a region the organization cites as accounting for the large majority of global persecution-related deaths. Since inception, ETP reports having served more than 600,000 beneficiaries and executed 200+ rapid-response operations tied to terror incidents.

The programmatic portfolio includes Village Alarm Systems (community security infrastructure), IDP Schools (education for internally displaced persons), Medical Facilities, and Water Wells, supplemented by direct aid distribution. ETP also operates a media and data layer through TruthNigeria.com and the Terror Tracker, which aggregates and verifies incident reports of violence against Christians; the organization reports that this dataset has been relied upon by governments and other NGOs. Ground-level delivery is executed via partnership with Equipping The Needy Initiative, a registered Nigerian NGO.

ETP's revenue model is donor-driven. Primary inflows come from tiered monthly sponsorships ($35–$700/month) and one-time gifts, supplemented by product sales through ETP Coffee, a roaster partnership channel. The organization is governed by a public-facing board that includes several nationally recognized faith-and-policy commentators, which it leverages for fundraising reach within the conservative Christian donor segment. Geographic scope is currently concentrated in Nigeria, with the organizational framing implying potential for adjacent Sahel-region operations as security conditions evolve.

Name

equipping the persecuted

Legal name

Equipping The Persecuted

Website

https://equippingthepersecuted.org

Company type

Private

Founded year

2020

Operating status

Operating

Short description

Equipping The Persecuted is a 501(c)(3) nonprofit founded in 2020 and headquartered in Sioux City, Iowa, delivering humanitarian aid, medical care, security infrastructure, and education to persecuted Christians in Nigeria through a tiered donor-sponsorship model and on-the-ground NGO partnerships.

Ownership category

akta.pro rank

Headquarters

HQ city

Sioux City

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. Monthly Donations: Recurring monthly donations from individual supporters (Defenders) at tiered levels ($35-$700/month). Core funding model providing sustainable operational revenue.
2. ETP Coffee Sales: Consumer coffee product sold via ETPcoffee.com. 100% of proceeds directed to front-line operations supporting persecuted Christians in Nigeria.
3. One-time Donations: Individual charitable donations of varying amounts processed through GoFundMe platform and direct website giving.
4. Event Revenue: Fifth Annual Benefit Banquet tickets sold for in-person fundraising events.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

Equipping The Persecuted is a 501(c)(3) nonprofit organization that provides emergency humanitarian aid, medical care, food, security infrastructure, education, and spiritual support to persecuted Christians in Nigeria. Operating through its on-ground Nigerian NGO Equipping The Needy Initiative, the organization delivers 24-hour rapid response to terror events, runs IDP camp schools and an orphanage, operates medical facilities in Nasarawa State and Kaduna State, installs village alarm systems, and maintains the TruthNigeria.com investigative journalism platform and Terror Tracker mapping tool. Revenue derives primarily from tiered monthly donations and ETP Coffee product sales.

Product overview

Equipping The Persecuted is a 501(c)(3) non-profit organization (not a tech product company) focused on humanitarian aid and Christian persecution advocacy in Nigeria. The organization operates several programmatic services: monthly donation tiers (Guardian at $35, Protector at $70, Medic at $175, Champion at $350, and Armor Bearer at $700) supporting orphans, widows, wounded victims, schools, and village defense; ETP Coffee as a social enterprise where 100% of proceeds fund operations; the TruthNigeria.com investigative journalism platform; Terror Tracker interactive mapping; village alarm systems; IDP schools and orphanage; medical facilities; and water well installations. These programs work together to provide physical protection, spiritual support, medical care, education, and humanitarian relief to persecuted Christians in Nigeria.

Differentiator

Problem solved

Functional benefit

Brands

• ETP Coffee: Coffee product line where 100% of all proceeds go directly to support the persecuted Church in Nigeria. Available at ETPcoffee.com.

Quantifiable outcome

• 600,000+ persecuted Christians helped since 2020
• +3 more outcomes

Named customers5 records

Segments5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• Equipping The Needy InitiativecoreStrategic or Co-development PartnerLocal Nigerian NGO operating as the on-ground implementation partner for all programs in Nigeria. Manages IDP camps, schools, orphanages, medical facilities, village security systems, and direct aid distribution. Organization's stated NGO in Nigeria responsible for all field operations.
• GoFundMecoreChannel Partner/ Reseller/ DistributorPrimary fundraising platform powering donation collection through Classy-powered donation pages. Processes monthly recurring donations and one-time gifts. Organization is listed as 501(c)(3) verified nonprofit on platform.

Scale indicators13 records

Expansion highlights4 records

Direct peers

• Open Doors USA: Faith-based humanitarian organization supporting persecuted Christians worldwide through prayer, advocacy, and on-the-ground aid. Directly comparable to ETP in mission, beneficiary profile (persecuted Christians), and recurring-donor funding model.
• Voice of the Martyrs: Long-established organization serving persecuted Christians globally with Bibles, relief aid, and family support. Highly comparable in faith-based humanitarian mandate, recurring donor program, and frontline aid delivery in hostile regions.
• International Christian Concern: Persecution-focused advocacy and relief organization that documents anti-Christian violence and supports victims. Closely comparable to ETP in its combined journalism/advocacy plus on-ground victim aid model.
• Barnabas Fund: UK-based aid agency supporting persecuted Christians worldwide with practical relief and project funding. Comparable in faith-based mandate, beneficiary targeting, and project-based field operations in restricted-access regions.
• Christian Aid Mission: Organization that channels support to indigenous ministries in persecuted regions including Nigeria. Closely comparable in channeling U.S. donor funds through local partner organizations in Nigeria and similar high-risk geographies.
• Release International: Persecution-focused ministry supporting Christians suffering for their faith through partner networks. Comparable in mission specificity (persecuted Christians), partner-led field operations, and advocacy-driven donor base.
• CSW (Christian Solidarity Worldwide): Human rights organization focused on freedom of religion or belief, with significant reporting and advocacy on Nigeria. Comparable to ETP's TruthNigeria journalism and government-engagement functions in the persecution advocacy space.

Broad incumbents

• Samaritan's Purse: Large U.S.-based Christian humanitarian organization running disaster relief, medical, and children's programs globally. Comparable as a faith-based humanitarian peer with established recurring donor model, though far broader in scope and geography than ETP.
• World Vision: Large Christian humanitarian organization operating child sponsorship, emergency relief, and advocacy globally including in Nigeria. Comparable in operating IDP/school programs in Nigeria and recurring donor model, but vastly larger and more diversified.
• Catholic Relief Services: Large faith-based humanitarian agency operating emergency response, health, and education programs in Nigeria and globally. Comparable in operating medical and education infrastructure in Nigeria, though broader in beneficiary scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCmSi5hJDnP6kByo8ss_eM3A
• Facebookfacebook.com/380240576176031
• Instagraminstagram.com/equipping.the.persecuted
• LinkedInlinkedin.com/company/equipping-the-persecuted

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about equipping the persecuted