equipping the persecuted
Equipping The Persecuted is a 501(c)(3) nonprofit founded in 2020 and headquartered in Sioux City, Iowa, delivering humanitarian aid, medical care, security infrastructure, and education to persecuted Christians in Nigeria through a tiered donor-sponsorship model and on-the-ground NGO partnerships.
- Company typePrivate
- Founded2020
- HeadquartersSioux City, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What equipping the persecuted does
Equipping The Persecuted (ETP) is a 501(c)(3) nonprofit organization founded in 2020 and headquartered in Sioux City, Iowa. The organization delivers humanitarian aid, medical care, security infrastructure, and educational support to persecuted Christians, with operational concentration in northern Nigeria — a region the organization cites as accounting for the large majority of global persecution-related deaths. Since inception, ETP reports having served more than 600,000 beneficiaries and executed 200+ rapid-response operations tied to terror incidents.
The programmatic portfolio includes Village Alarm Systems (community security infrastructure), IDP Schools (education for internally displaced persons), Medical Facilities, and Water Wells, supplemented by direct aid distribution. ETP also operates a media and data layer through TruthNigeria.com and the Terror Tracker, which aggregates and verifies incident reports of violence against Christians; the organization reports that this dataset has been relied upon by governments and other NGOs. Ground-level delivery is executed via partnership with Equipping The Needy Initiative, a registered Nigerian NGO.
ETP's revenue model is donor-driven. Primary inflows come from tiered monthly sponsorships ($35–$700/month) and one-time gifts, supplemented by product sales through ETP Coffee, a roaster partnership channel. The organization is governed by a public-facing board that includes several nationally recognized faith-and-policy commentators, which it leverages for fundraising reach within the conservative Christian donor segment. Geographic scope is currently concentrated in Nigeria, with the organizational framing implying potential for adjacent Sahel-region operations as security conditions evolve.
equipping the persecuted firmographics
Firmographics- Name
- equipping the persecuted
- Legal name
- Equipping The Persecuted
- Website
- https://equippingthepersecuted.org
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Short description
- Equipping The Persecuted is a 501(c)(3) nonprofit founded in 2020 and headquartered in Sioux City, Iowa, delivering humanitarian aid, medical care, security infrastructure, and education to persecuted Christians in Nigeria through a tiered donor-sponsorship model and on-the-ground NGO partnerships.
- Ownership category
- akta.pro rank
Where equipping the persecuted is headquartered
LocationHeadquarters
- HQ city
- Sioux City
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
equipping the persecuted business model
Business model- GTM type
- B2C
- Offering type
- Services
Revenue model
- Monthly Donations: Recurring monthly donations from individual supporters (Defenders) at tiered levels ($35-$700/month). Core funding model providing sustainable operational revenue.
- ETP Coffee Sales: Consumer coffee product sold via ETPcoffee.com. 100% of proceeds directed to front-line operations supporting persecuted Christians in Nigeria.
- One-time Donations: Individual charitable donations of varying amounts processed through GoFundMe platform and direct website giving.
- Event Revenue: Fifth Annual Benefit Banquet tickets sold for in-person fundraising events.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Guardian - $35/month - Helps Protect an Orphan |
| Subscription | Monthly | Protector - $70/month - Helps Care for a Widow |
| Subscription | Monthly | Medic - $175/month - Helps Rescue the Wounded |
| Subscription | Monthly | Champion - $350/month - Helps Sustain a School |
| Subscription | Monthly | Armor Bearer - $700/month - Helps Defend a Village |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels10 records
equipping the persecuted product offering
Product offeringCore offering
Equipping The Persecuted is a 501(c)(3) nonprofit organization that provides emergency humanitarian aid, medical care, food, security infrastructure, education, and spiritual support to persecuted Christians in Nigeria. Operating through its on-ground Nigerian NGO Equipping The Needy Initiative, the organization delivers 24-hour rapid response to terror events, runs IDP camp schools and an orphanage, operates medical facilities in Nasarawa State and Kaduna State, installs village alarm systems, and maintains the TruthNigeria.com investigative journalism platform and Terror Tracker mapping tool. Revenue derives primarily from tiered monthly donations and ETP Coffee product sales.
Product overview
Equipping The Persecuted is a 501(c)(3) non-profit organization (not a tech product company) focused on humanitarian aid and Christian persecution advocacy in Nigeria. The organization operates several programmatic services: monthly donation tiers (Guardian at $35, Protector at $70, Medic at $175, Champion at $350, and Armor Bearer at $700) supporting orphans, widows, wounded victims, schools, and village defense; ETP Coffee as a social enterprise where 100% of proceeds fund operations; the TruthNigeria.com investigative journalism platform; Terror Tracker interactive mapping; village alarm systems; IDP schools and orphanage; medical facilities; and water well installations. These programs work together to provide physical protection, spiritual support, medical care, education, and humanitarian relief to persecuted Christians in Nigeria.
Differentiator
Problem solved
Functional benefit
Brands
- ETP Coffee: Coffee product line where 100% of all proceeds go directly to support the persecuted Church in Nigeria. Available at ETPcoffee.com.
Quantifiable outcome
- 600,000+ persecuted Christians helped since 2020
- +3 more outcomes
Companies that use equipping the persecuted
Customer profileNamed customers5 records
Segments5 records
equipping the persecuted technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
equipping the persecuted partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Equipping The Needy InitiativecoreLocal Nigerian NGO operating as the on-ground implementation partner for all programs in Nigeria. Manages IDP camps, schools, orphanages, medical facilities, village security systems, and direct aid distribution. Organization's stated NGO in Nigeria responsible for all field operations.
- GoFundMecorePrimary fundraising platform powering donation collection through Classy-powered donation pages. Processes monthly recurring donations and one-time gifts. Organization is listed as 501(c)(3) verified nonprofit on platform.
Scale indicators13 records
Expansion highlights4 records
equipping the persecuted competitors and assessment
Company assessmentDirect peers
- Open Doors USA: Faith-based humanitarian organization supporting persecuted Christians worldwide through prayer, advocacy, and on-the-ground aid. Directly comparable to ETP in mission, beneficiary profile (persecuted Christians), and recurring-donor funding model.
- Voice of the Martyrs: Long-established organization serving persecuted Christians globally with Bibles, relief aid, and family support. Highly comparable in faith-based humanitarian mandate, recurring donor program, and frontline aid delivery in hostile regions.
- International Christian Concern: Persecution-focused advocacy and relief organization that documents anti-Christian violence and supports victims. Closely comparable to ETP in its combined journalism/advocacy plus on-ground victim aid model.
- Barnabas Fund: UK-based aid agency supporting persecuted Christians worldwide with practical relief and project funding. Comparable in faith-based mandate, beneficiary targeting, and project-based field operations in restricted-access regions.
- Christian Aid Mission: Organization that channels support to indigenous ministries in persecuted regions including Nigeria. Closely comparable in channeling U.S. donor funds through local partner organizations in Nigeria and similar high-risk geographies.
- Release International: Persecution-focused ministry supporting Christians suffering for their faith through partner networks. Comparable in mission specificity (persecuted Christians), partner-led field operations, and advocacy-driven donor base.
- CSW (Christian Solidarity Worldwide): Human rights organization focused on freedom of religion or belief, with significant reporting and advocacy on Nigeria. Comparable to ETP's TruthNigeria journalism and government-engagement functions in the persecution advocacy space.
Broad incumbents
- Samaritan's Purse: Large U.S.-based Christian humanitarian organization running disaster relief, medical, and children's programs globally. Comparable as a faith-based humanitarian peer with established recurring donor model, though far broader in scope and geography than ETP.
- World Vision: Large Christian humanitarian organization operating child sponsorship, emergency relief, and advocacy globally including in Nigeria. Comparable in operating IDP/school programs in Nigeria and recurring donor model, but vastly larger and more diversified.
- Catholic Relief Services: Large faith-based humanitarian agency operating emergency response, health, and education programs in Nigeria and globally. Comparable in operating medical and education infrastructure in Nigeria, though broader in beneficiary scope.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key highlights6 records
Customer concentration
equipping the persecuted social profiles
Digital presenceequipping the persecuted compliance and trust
Trust signalCompliance1 record
equipping the persecuted financial estimates
Financial estimateRevenue estimate
Valuation estimate
equipping the persecuted leadership team
Management profileNumber of profiles
equipping the persecuted subsidiaries and ownership
Company hierarchySubsidiaries3 records
equipping the persecuted funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
equipping the persecuted M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about equipping the persecuted
What does equipping the persecuted do?
Equipping The Persecuted is a 501(c)(3) nonprofit organization that provides emergency humanitarian aid, medical care, food, security infrastructure, education, and spiritual support to persecuted Christians in Nigeria. Operating through its on-ground Nigerian NGO Equipping The Needy Initiative, the organization delivers 24-hour rapid response to terror events, runs IDP camp schools and an orphanage, operates medical facilities in Nasarawa State and Kaduna State, installs village alarm systems, and maintains the TruthNigeria.com investigative journalism platform and Terror Tracker mapping tool. Revenue derives primarily from tiered monthly donations and ETP Coffee product sales.
Is equipping the persecuted a public or private company?
equipping the persecuted is a private company. It is currently operating.
When was equipping the persecuted founded?
equipping the persecuted was founded in 2020.
Where is equipping the persecuted based?
equipping the persecuted is headquartered in Sioux City, United States, in the North America region.
How does equipping the persecuted make money?
Four revenue lines are on record. Monthly Donations are the primary driver. The others are ETP Coffee Sales, one-time Donations and event Revenue.
Who are equipping the persecuted's main competitors?
Direct peers on record are Open Doors USA, Voice of the Martyrs, International Christian Concern, Barnabas Fund, Christian Aid Mission, Release International and CSW (Christian Solidarity Worldwide). Broad incumbents are Samaritan's Purse, World Vision and Catholic Relief Services.
Does equipping the persecuted have an API?
No public API is recorded for equipping the persecuted.