conceptk

What conceptk does

conceptk GmbH is a German pedagogical architecture and educational consulting firm headquartered in Regensburg, Bavaria, and operating as a wholly-owned subsidiary of kplan AG. Founded with documented project activity dating to 2010, the company specializes in user-centered planning for learning environments, anchored by its proprietary Leistungsphase 0 (Phase 0) methodology — a participatory pre-planning process conducted before standard HOAI architectural phases to develop space concepts, usage scenarios, and decision frameworks that subsequently guide architects and school planners.

The firm's service portfolio spans core offerings (Phase 0 concept development, school construction consulting, space management, participatory spatial design, project steering and change management, manufacturer-independent furniture/equipment concepts) alongside specialized verticals covering vocational education infrastructure, full-day care (Ganztag) planning, the federal Startchancen program, inclusive education, STEM/STEAM learning spaces, and New Work concepts for municipal administration. The intellectual property layer combines educational frameworks (4K Model for 21st-century competencies, VUCA, SAMR for digital integration, COOL cooperative learning, project-based learning) with consulting tools such as a proprietary decision matrix for site prioritization.

Revenue is generated exclusively through professional services fees from public-sector clients — German municipalities, vocational colleges, general education schools, and educational authorities — delivered through project-based engagements involving workshops, consulting studies, and ongoing advisory. Operations span the DACH region with regional offices in Regensburg, Hamburg, Siegen, and Graz (Austria), supplemented by project activity in Switzerland. GTM combines direct municipal sales, conference-driven lead generation (LEARNTEC, Didacta, Schulbau Messe, Bau und Betrieb), thought-leadership content, and the parent company kplan AG network. By end-2023 the firm employed 14 permanent staff and reported 45 completed projects covering 63 schools, 296 workshops, and engagement with 2,106 teachers across the DACH region.

Name

conceptk

Legal name

conceptk GmbH

Website

https://conceptk.org

Company type

Private

Founded year

2010

Operating status

Operating

Ownership category

akta.pro rank

Product category

Educational Architecture Consulting

NAICS

Educational Support Services (61171), Educational Support Services (611710)

SIC

Services-Educational Services (8200), Services-Management Consulting Services (8742)

akta.pro primary industry

Curriculum Design & Scope/Sequence (School-Led) (EDAJAFAA)

akta.pro secondary industry

Project-Based/Inquiry-Based Learning (School-Delivered) (EDAJAFAN)

Keywords

• Educational architecture consulting
• School construction planning
• Pedagogical consulting
• Learning environment design
• Facility project management

Headquarters

HQ city

Regensburg

HQ country

Germany

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Educational Consulting Services: Consulting fees for Phase 0 planning, pedagogical architecture advisory, school development consulting, and space concept development. Services are project-based and tailored to public sector educational institutions.
2. Project Management and Change Management: Project steering services for school construction and renovation projects, including organizational change management for educational institutions.
3. Workshop Facilitation and Training: Facilitates participatory workshops and educational training programs on pedagogical architecture, project-based learning, and New Work concepts for schools.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

conceptk is a pedagogical architecture and educational consulting firm that provides Phase 0 planning for school construction, project management, and consulting services for learning environments. The company supports schools, municipalities, and vocational institutions in designing and planning educational facilities from a pedagogical perspective.

Product overview

conceptk is a consulting firm specializing in user-centered concept development for learning spaces in schools and companies. The company offers a unified service portfolio centered on 'Leistungsphase 0' (Phase 0 planning) as the core offering, supplemented by school construction consulting, space management, and participatory design services. The product ecosystem includes educational methodologies (COOL cooperative learning, 4K model, project-based learning, flipped classroom, STEAM education) and digital transformation frameworks (SAMR model, MINT education). Specialized verticals cover vocational education, full-day care planning, inclusive education, New Work concepts for administrations, and future school visioning. The company operates as a service-based consultancy rather than a software product platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Phase 0 School Planning
• Educational Facility Consulting
• Project Management for School Construction

Quantifiable outcome

• 45 projects with 63 schools supported in 2023 alone
• +2 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core, moderate and minor.

• EromesmarkocoreStrategic or Co-development Partner · 1 April 2024Dutch furniture manufacturer specializing in educational furniture. Conducts joint workshops with conceptk on pedagogical architecture and equipment. Organized workshop series in April 2026 on 'Pädagogische Architektur & Ausstattung' at Wijchen, Netherlands.
• FujitsumoderateStrategic or Co-development PartnerIT partner supporting digital transformation in education sector. Engages in studies and R&D projects at model schools. Collaborated on publication 'Wie verändert die Digitalisierung Schule als Lernort?' exploring opportunities of digital education.
• kplan AGcoreOthersParent company of conceptk GmbH. Provides corporate framework and access to municipal planning networks. Sitz der Gesellschaft: Abensberg, Amtsgericht Regensburg, HRB 15102.
• Søren Peter Dalby Andersen (Klimazirkus)moderateStrategic or Co-development PartnerDanish author and cofounder of Klimazirkus supporting implementation of Project-Based Learning (PBL) in German schools. Joint workshop offerings at LEARNTEC and educational conferences. Focus on UN Sustainable Development Goals in education.
• UnicefminorOthersCharitable partnership through annual Christmas donations. In 2023, donated to Unicef's 'School in a Box' project. Company commitment to support one classroom somewhere in the world monthly as part of corporate social responsibility aligned with UN Sustainability Goal #4 (Quality Education).
• IntelmoderateTechnology or IntegrationTechnology partner for joint workshop on 'SMART School Campus – Learning Spaces in Digitality' at Bau und Betrieb conference 2022. Provides technology expertise for digital education concepts.
• Management Forum StarnbergminorGTM or Marketing PartnerConference organizer for 'Bau und Betrieb von Bildungseinrichtungen' events. conceptk participates as speaker and moderator at annual conferences. Received positive feedback and appreciation from participants at 2023 and 2024 events.

Scale indicators8 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• kplan AG: Parent company of conceptk and a diversified architecture, project management, and educational infrastructure planning group with deep municipal relationships in Bavaria and across Germany. Directly comparable because it shares the same school-construction advisory and project steering value proposition, often co-delivered with conceptk on municipal accounts.
• agn Architekten Ingenieure: German architecture and engineering firm with a strong portfolio in educational buildings and school construction. Comparable to conceptk because it competes for the same municipal school-building commissions and increasingly bundles pedagogical and participatory planning into its design offerings.
• HPP Architekten: Established German architecture practice with significant activity in educational and public-sector buildings, including schools and universities. Comparable to conceptk because it competes in the same public tender landscape for school construction and offers adjacent design and master-planning services.
• Auer Weber: German architecture firm with a recognized portfolio in educational and cultural buildings, including school campuses. Comparable to conceptk because it engages in pedagogical concept-driven school design and competes for similar municipal and institutional commissions in the DACH region.
• Hascher Jehle Architektur: Berlin-based German architecture practice with substantial school and education-sector project experience. Comparable to conceptk because it competes for school construction commissions in Germany and is increasingly integrating pedagogical input into its design process.
• b+k Architekten: German architecture firm specializing in educational and cultural buildings with a track record of school construction projects. Comparable to conceptk because it operates in the same DACH school-construction market and increasingly emphasizes participatory and pedagogically informed design.
• Assmann Architekten: Large German architecture practice with an education and research portfolio that includes numerous school and university buildings. Comparable to conceptk because it pursues the same public-sector school commissions and provides full design services where conceptk offers pre-planning and consulting.
• Behnisch Architekten: Internationally recognized German architecture firm known for educational and public-sector buildings with a strong pedagogical design philosophy. Comparable to conceptk because it shares a user-centered, learning-focused design approach for school projects in the DACH and broader European markets.

Emerging players

• Fielding International: North American learning environment design firm specializing in pedagogy-driven school planning and participatory workshops. Comparable to conceptk as the closest international analog for Phase 0-style pre-planning, though it operates in a different geographic market and primarily serves private and charter schools.

Broad incumbents

• Eromesmarko: Dutch manufacturer of educational furniture that partners with conceptk on joint pedagogical architecture and equipment workshops. Comparable as an adjacent peer in the learning environment value chain, providing furniture and equipment specifications that complement conceptk's spatial and pedagogical planning services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about conceptk