Artable
Artable is a private Australian operator of in-person art workshops and multi-day retreats for adult hobbyist artists, from beginners to experienced practitioners, offering direct online booking and gift cards through Shopify.
- Company typePrivate
- Founded-
- HeadquartersWinnaleah, Australia
- Headcount—
- GTM typeB2C
- OfferingServices
What Artable does
Artable is a private Australian operator of in-person art workshops and multi-day creative retreats. It serves adult hobbyist artists from beginners to experienced practitioners, with core products comprising city workshops, domestic retreats, and international retreats. Gift cards are an additional product that can be applied to workshops or retreats.
Workshops are offered in Gold Coast, Hobart, Melbourne, Newcastle, Adelaide, and Sydney, generally in 2- to 5-day formats across watercolour, acrylic, oils, pastel, charcoal, gouache, impasto, and mixed media. Retreats combine instruction with travel and accommodation in Tasmania, Greece (Skopelos), and Japan. The company reports a network of more than 30 professional Australian artists and uses venue and accommodation partners to support delivery in multiple locations.
Artable sells directly to consumers through a Shopify storefront where customers browse, book, and pay online; gift cards are sold through the same channel. Revenue is transaction-based, with one-time workshop and retreat fees ranging from $550 to $7,495 AUD per person depending on format and destination, and deposits or installment requirements applying to some international retreats. The input discloses no app, proprietary API, revenue, funding, or headcount data.
Artable firmographics
Firmographics- Name
- Artable
- Legal name
- Artable Pty Ltd
- Website
- https://artable.com.au
- Company type
- Private
- Operating status
- Operating
- Short description
- Artable is a private Australian operator of in-person art workshops and multi-day retreats for adult hobbyist artists, from beginners to experienced practitioners, offering direct online booking and gift cards through Shopify.
- Ownership category
- akta.pro rank
Artable industry classification
Industry- Product category
- Creative Education & Art Workshops
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Arts & Crafts Workshops (Painting, Pottery, Ceramics, Sculpture) (THAJAKAA)
- akta.pro secondary industry
- Cultural, Heritage & Arts Travel Agencies (THAKAFAK)
Keywords
Where Artable is headquartered
LocationHeadquarters
- HQ city
- Winnaleah
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Artable business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Workshop and Retreat Bookings: One-time transaction fees for art workshop and retreat experiences. Customers pay upfront for workshops (ranging 2-5 days) and retreats (ranging 4-11 days) held at various Australian and international locations.
- Gift Cards: Prepaid gift cards sold in denominations of 1-day ($195 AUD), 2-day ($495 AUD), and $500 value, allowing recipients to book their own workshops or retreats.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Art Workshops - 2 Day Weekend |
| Unit Pricing | Pay-as-you-go | Art Workshops - 3-5 Day Format |
| Unit Pricing | Pay-as-you-go | Domestic Retreats - Tasmania |
| Unit Pricing | Multi-year contract | International Retreats - Greece/Japan |
| One time/ perpetual license | Pay-as-you-go | Gift Cards |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Artable product offering
Product offeringCore offering
Artable organizes and sells in-person art workshops and multi-day immersive art retreats taught by professional Australian artists across Australian cities and international destinations (Greece, Japan). The company also sells digital gift cards that customers can redeem against workshop or retreat bookings. All experiences are booked and paid for online through a Shopify-powered e-commerce storefront.
Product overview
Artable is a platform for creative art workshops and retreats in Australia. The core offerings include Art Workshops (single and multi-day in-person classes across Australian cities including Gold Coast, Hobart, Melbourne, Newcastle, Adelaide, and Sydney), Art Retreats (multi-day immersive experiences in Tasmania, Japan, and Greece), and Gift Cards (digital cards in 1-day, 2-day, and $500 denominations). All experiences are taught by professional Australian artists and cover various art mediums including watercolour, acrylics, oils, pastels, charcoal, gouache, impasto, and mixed media.
Differentiator
Problem solved
Functional benefit
Products and services
- Art Workshops
Companies that use Artable
Customer profileNamed customers6 records
Segments1 record
Ideal customer profiles1 record
Artable technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Artable partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- Senior Art SuppliesminorVenue partner for Melbourne workshops. Artable holds workshops at Senior Art Supplies studio space at 1310 Malvern Road, Malvern VIC 3144.
- RQAS (Royal Queensland Art Society)minorVenue partner for Gold Coast workshops. Artable conducts workshops at RQAS facility at 25 Broadbeach Blvd, Broadbeach QLD 4218.
- Sculptors SocietyminorVenue partner for Gold Coast workshops. Artable conducts workshops at Sculptors Society at 173 Ashmore Road, Benowa QLD 4217.
- Skopelos Accommodation ProvidersminorLocal accommodation partners on Skopelos island, Greece for international retreat hosting. Selected for views and studio terrace facilities.
Scale indicators3 records
Recent moves5 records
Expansion highlights6 records
Artable competitors and assessment
Company assessmentDirect peers
- Painting with a Twist: Largest US paint-and-sip studio franchise, running in-person art workshops led by local artists in a venue-based model. Closely comparable to Artable's workshop business in format (instructor-led, multi-hour, consumer-facing) and target market (adult hobbyists seeking a creative social experience).
- Pinot's Palette: US-based paint-and-sip franchise offering instructor-led painting classes booked online. Directly comparable to Artable's workshops in delivery model, customer experience, and DTC e-commerce booking flow.
- Wine & Design: US-based studio chain offering in-person painting workshops with a comparable adult-hobbyist, instructor-led, online-booking model. Overlaps directly with Artable on workshop format and customer segment.
- Color Me Mine: US ceramics-painting studio franchise with a similar in-person, instructor-supported, venue-based creative experience targeting adults and gift-givers. Adjacent category to Artable's painting workshops with parallel unit economics and gifting demand.
- Art Safari: UK-based company running painting holidays and art retreats in the UK and abroad with professional artist tutors. Closely comparable to Artable's retreat product line in format (multi-day, accommodation-included, artist-led).
- Adventures in Art: Operator of small-group international painting holidays and art retreats for hobbyist adults. Mirrors Artable's retreat offering — multi-day international trips led by professional artists with bundled accommodation.
Broad incumbents
- CreativeLive: Large online creative-education platform offering classes across photography, art, design, and craft with professional instructors. Represents the digital/online alternative to Artable's in-person model and an adjacent competitive force in adult creative learning.
- Skillshare: Online learning marketplace with a deep catalog of art, illustration, and creative classes. Competes for the same adult hobbyist learner segment that Artable targets, but via asynchronous on-demand video rather than in-person workshops.
- MasterClass: Premium online education platform featuring world-class creative professionals as instructors. Adjacent to Artable's positioning around 'Australia's best artists' as instructors, but delivered via on-demand streaming rather than live in-person sessions.
Regional players
- Margaret River Studio of Fine Art: Western Australian studio offering multi-day art workshops and retreats with accommodation. Comparable to Artable's domestic retreat product in a different Australian region; similar format and target customer but does not compete in the same geographic footprint.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Artable social profiles
Digital presenceArtable financial estimates
Financial estimateRevenue estimate
Valuation estimate
Artable leadership team
Management profileNumber of profiles
Profiles1 record
Artable funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Artable M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Artable
What does Artable do?
Artable organizes and sells in-person art workshops and multi-day immersive art retreats taught by professional Australian artists across Australian cities and international destinations (Greece, Japan). The company also sells digital gift cards that customers can redeem against workshop or retreat bookings. All experiences are booked and paid for online through a Shopify-powered e-commerce storefront.
Is Artable a public or private company?
Artable is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Artable founded?
Artable was founded in -1.
Where is Artable based?
Artable is headquartered in Winnaleah, Australia, in the Oceania region.
How does Artable make money?
Two revenue lines are on record. Workshop and Retreat Bookings are the primary driver. The others are gift Cards.
Who are Artable's main competitors?
Direct peers on record are Painting with a Twist, Pinot's Palette, Wine & Design, Color Me Mine, Art Safari and Adventures in Art. Broad incumbents are CreativeLive, Skillshare and MasterClass. Margaret River Studio of Fine Art is listed as a regional player.
Does Artable have an API?
No public API is recorded for Artable.
What industry is Artable in?
Artable's product category is Creative Education & Art Workshops. Its primary akta.pro industry code is THAJAKAA, Arts & Crafts Workshops (Painting, Pottery, Ceramics, Sculpture), with a secondary code of THAKAFAK, Cultural, Heritage & Arts Travel Agencies. Its SIC code is 7900.