Jungle Play

What Jungle Play does

Jungle Play (legally Art Dinouveau Pty Ltd) is an Australian specialty manufacturer founded in 2002 and headquartered in Mount Glorious, Queensland, that designs and produces oversized, nature-inspired sculptural play equipment for public and institutional spaces. The company's core technology is hand-crafted fibreglass sculpture manufacturing finished with polyurethane marine-grade two-pack paint and a graffiti-proof protective varnish, yielding durable indoor/outdoor products with intricate natural detail. Its product portfolio spans creature sculptures (e.g., Tortoise, Ladybird, Caterpillar, Bee, Dragonfly Slide, Snail, Frog), cubbies and climbers (Beehive, Turtle Cubby Climber, Treehouse, Mushroom Playhouse, Gum Leaf Pod, Hollow Log Tunnel, Minmi Climbersaurus), botanical furniture (Toadstools, Gum Leaf Seat, Gumnut Chairs, Lotus Lily), oversized fruit and vegetables, and sandpit fossils (Diprotodon, Velociraptor).

The company sells primarily on a B2B project-specification basis. Pricing is quote-based and not publicly disclosed; products are specified into projects by professional specifiers including landscape architects, playspace designers, and specialised playground design-and-build firms. Customer segments include Australian local government councils, schools (primary, secondary, special education), kindergartens and childcare centres, healthcare facilities, retail/commercial precincts, entertainment venues, and conservation/wildlife parks. The company supports its specification workflow with CAD and 3D technical drawings, a downloadable 2022 catalogue, and an online quote-request system, and distributes both direct-to-customer and through a channel network that includes Urban Play, Moduplay, Willplay, Parx, Active Discovery, and Austek Play. While the customer base is concentrated in Australia, products are shipped worldwide.

Name

Jungle Play

Legal name

Art Dinouveau Pty Ltd

Website

https://jungleplay.com.au

Company type

Private

Founded year

2002

Operating status

Operating

Ownership category

akta.pro rank

Product category

Playground Equipment

NAICS

Doll, Toy, and Game Manufacturing (33993)

SIC

Miscellaneous Plastics Products (3080)

akta.pro industry

PRIMARYEDAEAIAF

Early Childhood & Playground Equipment (Play Structures, Soft Play, Safety Surfacing)

Education/Education Facilities & Support Services/Education Supplies, Equipment & Furniture Procurement

Keywords

• Fibreglass play sculptures
• Nature-inspired playground equipment
• Outdoor play structures
• Educational play equipment
• Custom playground manufacturing

Headquarters

HQ city

Mount Glorious

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Play Equipment Sales: One-time sales of fibreglass play sculptures and equipment. Products include climbers, creatures, cubbies, flowers, fruit and vegetables, mushrooms, botanical furniture, and sandpit fossils. Custom sizing and paint specifications available. Products are designed in Queensland studio and shipped worldwide.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Jungle Play designs, manufactures, and sells oversized nature-inspired fibreglass play sculptures and play equipment for public parks, schools, childcare centres, hospitals, retail precincts, and festivals. Each piece is finished with polyurethane marine-grade two-pack paint and a graffiti-proof varnish for outdoor durability, with custom sizes and colour schemes available. Products are designed in Queensland, Australia and shipped worldwide, and are typically specified into projects by landscape architects and specialised playground design-and-build firms.

Product overview

Jungle Play is an Australian company (formerly trading as Art Dinouveau) operating since 2002 that designs and manufactures oversized sculptural play equipment inspired by nature. The product portfolio comprises a diverse range of play sculptures made from fibreglass with polyurethane marine-grade paint and graffiti-proof varnish finishes. The product line includes: creature sculptures (Tortoise, Ladybird, Caterpillar, Bee, Dragonfly Slide, Snail, Frog), cubby structures (The Beehive, Turtle Cubby Climber, Treehouse, Mushroom Playhouse, Gum Leaf Pod), botanical furniture (Toadstool Table Set, Giant Toadstools, Paper Daisy, Giant Daisy, Lotus Lily, Gum Blossom Seat, Gum Leaf Seat, Gumnut Chairs), climbers (Hollow Log Tunnel Climber, Minmi Climbersaurus), sandpit fossils (Diprotodon Discovery Fossil, Velociraptor Discovery Fossil), and oversized fruit/vegetable sculptures (Pumpkin, Tomato, Watermelon). Products are designed in a Queensland studio and can be combined in myriad configurations to create engaging indoor or outdoor play spaces that celebrate nature.

Differentiator

Problem solved

Functional benefit

Products and services

• The Beehive A beehive-shaped cubby house featuring hexagonal windows and a bench seat around the internal perimeter, inspired by A.A. Milne's Winnie the Pooh. Measures 2000mm x 2000mm x 2000mm and accommodates multiple children for imaginative play and group activities.
• Turtle Cubby Climber A dome-shaped turtle climber with a wide entrance granting access to an internal cubby space. Features an arched dome, giant head, and optional climbing/jumping elements. Measures 3600mm x 3600mm x 1800mm.
• Tortoise A friendly land tortoise sculpture for climbing, riding, and jumping, featuring a gnarly textural form for sensory exploration. Measures 575mm x 1100mm x 1350mm.
• Treehouse A sculptural treehouse featuring two cubby spaces, a curved slide, glowing worm lighting, bracket fungi seating, and decorative animals. Made from heavy-duty fibreglass with gelcoat or polyurethane paint finish. Measures 2800mm x 2430mm.
• Toadstool Table Set A colourful toadstool table and chair set available in classic red and white or muted beige tones, including a sculpted ribbed underside. Table measures 890mm x 890mm x 615mm; stools are 260mm wide x 375mm high.
• Giant Toadstools Towering giant toadstool or mushroom sculptures available in classic red and white spotted or natural tones. Two sizes available: 2.3m and 2.6m high with a 1.5m diameter cap. Each measures 1500mm x 1500mm.
• Mushroom Playhouse A magical mushroom-shaped cubby house with 1.8m diameter interior floor space and 2m head height, featuring bracket fungi seating for imaginative play and storytelling. Measures 2275mm x 2259mm x 1950mm.
• Ladybird A bright and happy ladybird sculpture designed for sitting, climbing, and jumping. Measures 1000mm x 730mm x 540mm.
• Caterpillar A larger-than-life caterpillar sculpture serving as both seat and climber, available in Monarch butterfly larvae, Witchetty Grub, or Rainbow caterpillar finishes. Measures 2050mm x 400mm x 430mm.
• Bee A cheerful bee play sculpture designed for climbing, riding, and jumping, available in two sizes (1.2m and 30cm decorative) and depicting Honey Bee, Blue Banded Bee, or Green Burrowing Bee species. Measures 1180mm x 1055mm x 511mm.
• Dragonfly Slide A sculptural dragonfly slide featuring a gentle slide and iridescent paint finish, designed for toddlers and young children. Measures 2500mm x 1350mm x 880mm.
• Snail A friendly snail sculpture with a Fibonacci-spiral striped shell, generous neck seat, and handlebar eyes, popular for slow rides by babies and young children. Measures 1280mm x 440mm x 510mm.
• Frog A giant frog seat designed for sitting, riding, and leaping over, painted to depict Green and Golden Bell frog, or available in Striped Marsh Frog or Growling Grass Frog designs. Measures 1000mm x 860mm x 420mm.
• Giant Daisy Giant daisy sculptures available as freestanding with custom-height stem or wall-mounted versions, in red, yellow, purple, blue, pink, and orange. Measures 560mm x 600mm with custom height.
• Paper Daisy Whimsical paper daisy stools with a fully sculpted underside, available in purple, white, and yellow, best clustered in groups for children's seating or as props for toddlers learning to walk.
• Lotus Lily A lotus lily sculpture for sitting, climbing, jumping, or stepping, available in pink and blue and best surrounded by blue soft-fall rubber to depict water. Measures 660mm x 660mm x 400mm.
• Gum Blossom Seat Gum blossom sculptures inspired by Australian flowering gum species, available in warm golden yellow and dark pink, in adult (445mm x 445mm x 490mm) and child (300mm x 300mm x 360mm) sizes.
• Gum Leaf Pod A spectacular organically-formed cubby house inspired by May Gibbs' Snuggle Pot and Cuddle Pie books, featuring a fully sculpted interior with bench seats accommodating up to 10 children. Measures 2400mm x 2200mm x 2200mm.
• Gum Leaf Seat Giant curled gum leaf seats celebrating Australian eucalypt trees, available in eucalypt green or mottled autumnal colours; adult size (2560mm x 800mm x 900mm) seats four adults or six children; child size (1550mm x 550mm x 595mm) seats up to four children.
• Gumnut Chairs Gumnut chairs available in two sizes: adult version (800mm x 800mm x 970mm) doubles as a seat for adults and a climber for small children; child version (500mm x 500mm x 580mm) suitable for children of all ages.
• Hollow Log Tunnel Climber A hollow log crawl tunnel and climber reminiscent of a weathered rainforest log, featuring glowing orange bracket fungi, two geckos, two snails, and bright green moss, with an optional faux glow worm colony. Measures 1560mm x 1400mm x 960mm.
• Diprotodon Discovery Fossil A life-size anatomically-correct Diprotodon fossil in matrix designed for sandpits to recreate archaeological dig experiences, initially made for a museum interactive experience. Measures 2500mm x 2150mm x 300mm.
• Minmi Climbersaurus A gigantic snoozing Ankylosaur play sculpture and crawl tunnel representing the Australian dinosaur Minmi Paravertebra, designed as a central feature for prehistoric-themed playspaces. Measures 3600mm x 2200mm x 1400mm.
• Velociraptor Discovery Fossil An anatomically-correct fossilised Velociraptor skeleton in matrix for sandpits, available as sandpit insert (1600mm x 940mm x 150mm) or stand-alone sandpit (1900mm x 1000mm x 200mm) for indoor/outdoor use, popular with schools and childcare centres.
• Pumpkin Oversized pumpkin sculptures for sitting, climbing, and jumping, hand-painted in dark green with spots or traditional mottled orange. Measures 620mm x 620mm x 360mm.
• Tomato A plump, juicy heirloom tomato sculpture offering climbing, sitting, balancing, and jumping opportunities, hand-painted to depict fruit in varying states of ripening, best used in groups of three or four. Measures 670mm x 670mm x 420mm.
• Watermelon Larger-than-life watermelon sculptures for sitting, climbing, and jumping, designed to enliven any playspace and work best with other oversized fruit, vegetable, and mushroom seats. Measures 800mm x 450mm x 4700mm.

Named customers15 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Urban PlaycoreChannel Partner/ Reseller/ DistributorSpecialized playground design and build company that incorporates Jungle Play play sculptures into their playspace designs for councils, schools, and public spaces.
• ModuplaycoreChannel Partner/ Reseller/ DistributorPlay equipment company that specifies Jungle Play products into their playground designs for various clients including schools and councils.
• WillplaycoreChannel Partner/ Reseller/ DistributorPlayground design and build company that works with Jungle Play to incorporate sculptural play equipment into their projects.
• ParxcoreChannel Partner/ Reseller/ DistributorPlay equipment specialist that specifies Jungle Play products into playspace projects.
• Active DiscoveryminorChannel Partner/ Reseller/ DistributorPlay company that incorporates Jungle Play sculptures into playspace installations.
• Austek PlayminorChannel Partner/ Reseller/ DistributorPlay equipment company that works with Jungle Play on playspace projects.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Richter Spielgeräte: German manufacturer specializing in nature-inspired wooden playground equipment and themed play sculptures. Closest functional peer to Jungle Play's nature-themed, sculptural outdoor play product for public spaces.

Broad incumbents

• Kompan: Danish global market leader in outdoor playground and fitness equipment with a growing nature-themed product line. Overlaps with Jungle Play in council, school, and public-park playspaces but at vastly greater scale and catalog breadth.
• Landscape Structures: US manufacturer of playground equipment with dedicated nature-inspired product families serving parks, schools, and communities. Comparable customer base and channel architecture to Jungle Play, with broader portfolio and geographic reach.
• Lappset: Finnish manufacturer of playground, sport, and activity-area equipment including nature-themed play. Targets similar public-sector customers as Jungle Play across Europe and globally with a much wider product range.
• Proludic: French designer-manufacturer of playground and outdoor fitness equipment with themed play ranges. Competes for the same council, school, and leisure-development specifications as Jungle Play, especially across international tenders.
• Berliner Seilfabrik: German designer of rope-based and nature-themed play structures for public spaces worldwide. Overlaps with Jungle Play in distinctive sculptural playground installations specified by landscape architects.
• Playworld: US playground equipment manufacturer with nature- and theme-inspired product lines for parks, schools, and recreation. Comparable customer profile and enterprise/specifier sales motion to Jungle Play at significantly larger scale.

Regional players

• Forpark Australia: Australian manufacturer and supplier of playground and park equipment serving councils and schools. Direct domestic competitor for the same council tender specifications Jungle Play participates in across Australia.
• Moduplay: Australian playground design-and-build company that both partners with and competes against Jungle Play, specifying playspace equipment for councils and schools. Shared domestic customer base and complementary product positioning.
• Urban Play: Brisbane-based playground design-and-build firm that specifies Jungle Play sculptures into its projects. Operates in the same Australian council and school playspace market with overlapping offer.

Market position

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jungle Play