What Empath does

Empath is a privately held Delaware-incorporated software company that ships a single macOS application enabling users to launch and operate virtual iPhone, iPad, and Android device environments on Apple Silicon Macs. Under the hood, the product automates the installation and configuration of Apple's Xcode/iOS Simulator and Google's Android Studio/Android Virtual Devices, then wraps them in an Electron-based desktop UI that adds proprietary device frame graphics, screenshot export, test account management, universal bookmarks, GPS location simulation, batch competitor capture, and automated input/time tracking. All emulation runs locally on the user's Mac with no cloud transmission of device data, screenshots, or app files.

The business model is a horizontal SaaS play with three pricing tiers: an always-free individual tier, a Pro subscription at $7.99/month (annual, with a 7-day free trial) or $12.99/month (monthly), and a custom Enterprise tier for large teams requiring invoicing, security assessments, and vendor questionnaire support. Payment processing is outsourced to FastSpring (PCI-DSS compliant), authentication to Firebase, and usage analytics to Mixpanel. Go-to-market combines product-led growth via direct website download with an enterprise field-sales motion for larger contracts.

The product targets a broad set of non-engineering personas: product managers, product designers, marketers, sales representatives, customer support agents, content designers, UX researchers, and new hires. Use cases span live-app QA, competitive analysis, demo preparation, support documentation, content validation, and onboarding. The company has 1-10 employees, was founded in 2025, appears bootstrapped based on the absence of disclosed funding, and lists no office locations, parent company, subsidiaries, or acquisitions.

Name

Empath

Legal name

Empath Corporation

Website

https://get-empath.com

Company type

Private

Founded year

2025

Operating status

Operating

Headcount range

1–10 employees

Short description

Empath is a macOS application that automates Xcode and Android Studio setup to launch virtual iPhone, iPad, and Android devices on Apple Silicon Macs, serving product, design, marketing, sales, and support teams with screenshot capture, competitive analysis, and QA workflows.

Ownership category

akta.pro rank

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Pro Subscription (Monthly): Monthly subscription at $12.99 providing full access to all features including batch capture, advanced devices (iPad, Pro/Max, Samsung), and frame customization.
2. Pro Subscription (Annual with Trial): Annual subscription at $7.99/month with a 7-day free trial. Includes full feature access with billing in advance on recurring basis.
3. Free Tier: Free tier with basic virtual device access including device launch, screenshots, competitor app analysis, bookmarks, password manager, GPS location, and frame customization.
4. Enterprise Custom Pricing: Custom enterprise pricing for large teams with enterprise invoicing, security assessments, and vendor questionnaire support.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Empath is a downloadable macOS application that creates, configures, manages, and operates virtual iPhone, iPad, and Android device environments on Apple Silicon Macs. It automates Xcode and Android Studio setup and supports live-app QA, mobile UX auditing, test-account access, GPS simulation, input tracking, framed screenshot export, and batch capture of competitor pages.

Product overview

Empath is a single unified macOS product that provides virtual iOS simulators (iPhone, iPad) and Android virtual devices for mobile app testing, QA, and competitive analysis. The product is delivered as a downloadable desktop application with three subscription tiers: Free (basic devices), Pro ($7.99/month), and Enterprise (custom pricing). Key capabilities include instant device launching, screenshot capture with device frames, batch competitor capture, input tracking, universal bookmarks, GPS location simulation, and a built-in test account manager. No cloud or server infrastructure is required; all device emulation runs locally on the user's Mac.

Differentiator

Problem solved

Functional benefit

Products and services

• Empath A macOS application that creates, manages, and operates virtual iPhone, iPad, and Android device environments for application development, testing, design, and mobile exploration. Empath automates Xcode and Android Studio setup so users can launch virtual devices on a Mac without engineering setup or physical test devices.

Quantifiable outcome

• Setup time reduced from 2+ hours to approximately 10 minutes
• +2 more outcomes

Named customers14 records

Segments8 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Firebase (Google)coreTechnology or IntegrationFirebase handles user authentication (sign-in, sign-out, password reset) and backend subscription data management via Firebase Firestore. Authentication credentials never pass through Empath's servers. Firebase stores unique user IDs, emails, and optional profile data. Passwords are hashed by Firebase and never accessible to Empath.
• FastSpringcoreTechnology or IntegrationFastSpring handles all payment processing, billing, refunds, and subscription management. Empath never sees cardholder data - customers enter payment details directly in FastSpring's PCI-DSS compliant modal. FastSpring manages full PCI compliance and handles tax calculations.
• Apple (Xcode/iOS Simulator)coreTechnology or IntegrationEmpath integrates with Xcode and iOS Simulator to launch virtual iPhone and iPad devices. The automated setup handles Xcode command line tools installation and Apple developer license agreements.
• Google (Android Studio/Android SDK)coreTechnology or IntegrationEmpath integrates with Android Studio and Android SDK to launch virtual Android devices. Automated setup downloads and configures Android SDK components from Google.
• StreamlineminorOthersStreamline provides illustration assets used on the Empath website. Not a product integration.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Appetize.io: Browser-based iOS and Android emulator targeted at demos, testing, and support. Most direct competitor to Empath given similar emphasis on running apps on simulated mobile devices for non-engineering use cases like sales demos and QA.
• Corellium: Cloud-based virtual iOS and Android device platform used for security research, testing, and mobile R&D. Competes in the same 'virtual mobile device' category as Empath, though oriented toward cloud delivery and enterprise/security buyers.

Broad incumbents

• BrowserStack: Large-scale cloud testing platform for mobile and web with thousands of real devices and browsers. Overlaps with Empath on mobile app testing and QA, but delivers via cloud-hosted real devices rather than local emulators.
• Sauce Labs: Enterprise continuous testing cloud for web and mobile applications. Competes with Empath in mobile app testing, but with a much broader portfolio focused on CI/CD-integrated automated testing at scale.
• AWS Device Farm: Amazon's cloud-based mobile app testing service offering real-device testing. Competes on mobile QA but as part of the broader AWS ecosystem, targeting engineering teams rather than product/marketing personas.
• Perfecto (Perforce): Cloud-based mobile and web testing platform with manual and automated testing. Competes with Empath in mobile testing but is part of Perforce's broader enterprise DevOps portfolio.
• Firebase Test Lab (Google): Google's cloud-based mobile testing service integrated with Firebase. Competes on Android (and now iOS) device testing, though tightly coupled to Google's developer ecosystem rather than a standalone product like Empath.

Emerging players

• Kobiton: Mobile testing platform with real-device labs and scriptless automation. Overlaps with Empath on mobile QA and device management but is aimed more at engineering QA workflows than product/design personas.
• pCloudy: Cloud-based mobile and web testing platform with real devices and emulators. Competes with Empath on mobile testing but targets a broader engineering audience with manual and automation testing.
• HeadSpin: Mobile testing and monitoring platform with real devices across global locations. Overlaps with Empath on mobile UX testing, but emphasizes performance monitoring and AI-driven insights rather than local emulation.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/109589965

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Empath