fongiflore
FongiFlore is a Swiss mycelium company founded in 2024 by two brothers that cultivates mushrooms to produce direct-to-consumer products across four universes — Home, Health, Education, and Art — sold globally through its own e-commerce storefront.
- Company typePrivate
- Founded2024
- HeadquartersEstavayer-le-lac, Switzerland
- Headcount—
- GTM typeB2C
- OfferingHardware or Manufacturing
What fongiflore does
FongiFlore is a Swiss for-profit company founded in 2024 by brothers Kris and Michaël Lambert, operating from Estavayer-le-Lac in the canton of Fribourg under the legal entity Fongiflore by Lambert (CHE-354.647.842). The company cultivates mycelium and mushrooms locally to produce consumer products organized into four application universes: Home (acoustic panels, luminaires, thermal panels for sustainable interiors), Health (adaptogenic mushroom supplements, functional coffee and cacao, ginger tinctures), Education (mushroom cultivation kits and workshops), and Art (living sculptures and ephemeral installations). Core technology centers on mycelium cultivation for material applications and aqueous extraction of fruiting bodies (Lion's Mane, Shiitake, Oyster) for the supplement range, with a separate alcohol maceration process used for the GingerBoost tincture. All products are positioned on Swiss-origin traceability, additive-free minimal formulations, and a "growing rather than manufacturing" narrative.
The business operates on a direct-to-consumer e-commerce model via its own Shopify-hosted storefront (fongiflore.ch), with products sold as one-time unit purchases priced in CHF (typically CHF 29.90–44.90) and shipped worldwide from Switzerland using untracked postal services by default. Go-to-market is product-led, supported by content marketing through the Mycelium Journal blog, multilingual SEO across five languages (EN, FR, DE, IT, ES), an email newsletter for early-sale access, and social media presence for brand building. Customer segments are horizontal across the four universes, targeting health-conscious consumers, educators, families, interior designers, and artists seeking natural and circular products.
Commercially, FongiFlore is a two-person founder-led operation with no disclosed external funding, no patents or trademarks on record, no institutional partnerships, and no enterprise B2B contracts. The company is GDPR-, CCPA-, and Swiss revFADP-compliant, operates from a single registered location, and offers bespoke contact-based orders for custom home and art products. Competitive positioning rests on founder mycology expertise (Kris Lambert) and engineering/ERP know-how (Michaël Lambert), Swiss-origin cultivation, and a circular materials brand identity that spans supplements, beverages, home goods, education kits, and living art.
fongiflore firmographics
Firmographics- Name
- fongiflore
- Legal name
- Fongiflore by Lambert
- Website
- https://fongiflore.ch
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Short description
- FongiFlore is a Swiss mycelium company founded in 2024 by two brothers that cultivates mushrooms to produce direct-to-consumer products across four universes — Home, Health, Education, and Art — sold globally through its own e-commerce storefront.
- Ownership category
- akta.pro rank
fongiflore industry classification
Industry- Product category
- Functional Mushroom & Mycelium Products
- NAICS
- Food (Health) Supplement Retailers (456191), Mushroom Production (111411)
- SIC
- Medicinal Chemicals & Botanical Products (2833)
- akta.pro primary industry
- Herbal & Botanical Supplements (CRADAGAD)
- akta.pro secondary industries
- Botanical/Herbal & Adaptogen Functional Beverage Production (AFAFAFAF), Mushroom & Fungi Production (Indoor/Protected) (AFAGAHAK), Kombucha & Other Fermented Non-Alcoholic Beverages (AFAFABAK)
Keywords
Where fongiflore is headquartered
LocationHeadquarters
- HQ city
- Estavayer-le-lac
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
fongiflore business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales
Revenue model
- Product Sales: Direct-to-consumer e-commerce sales of mushroom-based products including dietary supplements (capsules, tinctures), functional beverages (coffee, cacao), and home goods (acoustic panels, luminaires). One-time purchase model with per-unit pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | GingerBoost – Swiss ginger alcohol extract |
| Unit Pricing | Pay-as-you-go | MycoCafé – Ground Coffee with Swiss Adaptogenic Mushroom Extracts |
| Unit Pricing | Pay-as-you-go | Lion's Velvet – Functional Cacao Powder |
| Unit Pricing | Pay-as-you-go | MycoBoost – Aqueous Mushroom Extract Capsules |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
fongiflore product offering
Product offeringCore offering
FongiFlore cultivates Swiss-grown mycelium and mushrooms to produce and sell adaptogenic wellness supplements, functional beverages, sustainable mycelium home objects, educational cultivation kits, and living art pieces. The company sells directly to consumers via its own e-commerce website across four product universes: Home, Health, Education, and Art.
Product overview
FongiFlore is a Swiss mycelium company operating across four universes: Home, Health, Education, and Art. The Health product line consists of functional food and supplement products centered around Swiss-grown mushroom extracts and adaptogens. The product portfolio includes MycoBoost (capsule supplement with Lion's Mane, Shiitake, and Oyster mushroom extracts), MycoCafé (ground coffee with 8% mushroom extracts), Lion's Velvet (functional cacao with mushroom extracts), and GingerBoost (Swiss ginger alcohol extract). All products are manufactured in Switzerland using locally grown mushrooms and emphasize purity, traceability, and minimal formulations without additives.
Differentiator
Problem solved
Functional benefit
Products and services
- GingerBoost – Swiss ginger alcohol extract Alcohol extract of Swiss organic ginger root produced through traditional maceration at 96% ethanol, adjusted to desired strength. Delivered in a 30ml amber glass bottle with pipette; recommended dose is 1ml (approximately 20 drops) daily, added to drinks or under the tongue. Aimed at consumers seeking a natural ginger ritual.
- MycoCafé – Ground Coffee with Swiss Adaptogenic Mushroom Extracts Ground Arabica/Robusta coffee blend roasted in Switzerland and fortified with 8% aqueous extracts of Swiss adaptogenic mushrooms (Lion's Mane, Shiitake, Oyster). Sold in a 250g pouch yielding approximately 25 cups at 10g per cup, with no additives or added flavors. Targeted at consumers combining daily coffee rituals with adaptogenic mushroom intake.
- Lion's Velvet – Functional Cacao Powder Functional cacao powder assembled in Switzerland with 10% aqueous extracts of Swiss mushrooms (Lion's Mane, Shiitake, Oyster). Made with natural non-alkalized cocoa and no added sugar; delivered in a 200g resealable pouch for approximately 20–25 cups. Targeted at consumers seeking an additive-free functional hot beverage.
- MycoBoost – Aqueous Mushroom Extract Capsules Daily adaptogen supplement in HPMC vegetable capsules containing aqueous extracts from three Swiss-grown fruiting bodies: Lion's Mane (200mg), Shiitake (100mg), and Oyster (100mg). 60 capsules per jar, vegan and allergen-free. Targeted at health-conscious consumers seeking a short-formula, traceable, Swiss-grown adaptogen stack.
- Mycelium Home Objects (acoustic panels, luminaires, thermal panels) Sustainable, circular home objects grown from mycelium, including acoustic panels for sound treatment, mycelium luminaires for lighting, and thermal panels for insulation. Sold via the e-commerce storefront and through contact-based custom/bespoke orders for interior designers and conscious consumers.
- Mushroom Cultivation Kits & Educational Workshops Hands-on mushroom cultivation kits and educational workshops designed to teach families, teachers, and curious individuals about fungi and natural ecosystems through DIY growing experiences.
- Living Mycelium Art Pieces & Installations Living sculptures, art installations, and ephemeral artworks grown from mycelium for artists, galleries, and event organizers, including festival installations and artistic collaborations.
Companies that use fongiflore
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
fongiflore technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
fongiflore partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
fongiflore competitors and assessment
Company assessmentDirect peers
- Real Mushrooms: Specialist in fruiting-body mushroom extracts and capsules — directly comparable to FungiFlore's MycoBoost capsules and aqueous fruiting-body extraction methodology.
- Four Sigmatic: Direct competitor in mushroom-based functional coffee, tinctures, and adaptogenic supplements. Most established mushroom-coffee brand globally and the natural benchmark for FungiFlore's MycoCafé and MycoBoost.
- Ryze Superfoods: Mushroom coffee and adaptogen blends with similar DTC e-commerce motion. Overlaps directly with FungiFlore's MycoCafé positioning on Lion's Mane + functional ingredients.
- MUD\WTR: Coffee alternative infused with adaptogens and mushrooms, sold DTC. Direct competitor in the functional mushroom beverage category with comparable target customer (health-conscious coffee drinkers).
- Om Mushrooms: Mushroom supplement brand focused on whole-fruiting-body extracts, providing a benchmark for capsule pricing, claims, and distribution channels relevant to FungiFlore's supplement line.
- GroCycle: Mushroom cultivation kits and mycology education content company. Closely comparable to FungiFlore's Education universe and provides a reference model for monetizing kits + workshops.
- Back to the Roots: DTC mushroom and garden kits with strong educational positioning in North America. Comparable to FungiFlore's Education universe on cultivation kits and family/school use cases.
Broad incumbents
- Ecovative Design: Leading mycelium-materials company producing packaging and building materials from mycelium. Comparable to FungiFlore's Home universe (acoustic panels, luminaires) but operating at industrial scale.
- MycoTechnology: Fungal-ingredient platform producing mycelium-derived food ingredients (e.g., ClearSweet). Analogous to FungiFlore's ingredient/cultivation expertise but at B2B ingredient scale.
Emerging players
- Mogu: European mycelium-materials startup producing acoustic panels and interior products from mycelium — a direct comparator to FungiFlore's Home universe acoustic panels and design objects.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
fongiflore social profiles
Digital presencefongiflore compliance and trust
Trust signalCompliance3 records
fongiflore financial estimates
Financial estimateRevenue estimate
Valuation estimate
fongiflore leadership team
Management profileNumber of profiles
Profiles2 records
fongiflore funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
fongiflore M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about fongiflore
What does fongiflore do?
FongiFlore cultivates Swiss-grown mycelium and mushrooms to produce and sell adaptogenic wellness supplements, functional beverages, sustainable mycelium home objects, educational cultivation kits, and living art pieces. The company sells directly to consumers via its own e-commerce website across four product universes: Home, Health, Education, and Art.
Is fongiflore a public or private company?
fongiflore is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was fongiflore founded?
fongiflore was founded in 2024.
Where is fongiflore based?
fongiflore is headquartered in Estavayer-le-lac, Switzerland, in the Europe region.
How does fongiflore make money?
One revenue line is on record: product Sales.
Who are fongiflore's main competitors?
Direct peers on record are Real Mushrooms, Four Sigmatic, Ryze Superfoods, MUD\WTR, Om Mushrooms, GroCycle and Back to the Roots. Broad incumbents are Ecovative Design and MycoTechnology. Mogu is listed as an emerging player.
Does fongiflore have an API?
No public API is recorded for fongiflore.
What industry is fongiflore in?
fongiflore's product category is Functional Mushroom & Mycelium Products. Its primary akta.pro industry code is CRADAGAD, Herbal & Botanical Supplements, with a secondary code of AFAFAFAF, Botanical/Herbal & Adaptogen Functional Beverage Production. Its NAICS code is 456191 and its SIC code is 2833.