Cusano Milanino Municipal Pharmacy Special Company

What Cusano Milanino Municipal Pharmacy Special Company does

Cusano Milanino Municipal Pharmacy Special Company (Azienda Speciale Farmacia Comunaleuisano Milanino, doing business as Farmacia Cusano Milanino) is a municipal-owned pharmacy entity structured as an Azienda Speciale under Italian public law and wholly owned by the Comune di Cusano Milanino. It operates a single physical retail pharmacy co-located inside an Esselunga shopping center (Viale Unione, 2) in Cusano Milanino, Lombardy, serving the residents of that municipality exclusively. The retail assortment spans pharmaceuticals, over-the-counter automedicazione, nutritional supplements, medical devices, infant care, veterinary products, nutrition, and a structured dermocosmetics line carrying premium brands such as La Roche-Posay, CeraVe, Neutrogena, Avène, and Filorga.

The digital layer consists of a WooCommerce-powered e-commerce storefront (farmaciacusanomilanino.it) and a dedicated mobile application enabling online product reservations, service bookings, monthly promotional offers, and priority-queue pickup at the pharmacy. Payment processing is handled by Stripe, and the operation runs on standard WordPress/WooCommerce infrastructure with Google Analytics for aggregate visitor reporting — no proprietary technology stack or AI/ML components are evident. Beyond retail, the entity delivers a bundle of community services: home medication delivery (since 2011, free for over-65 non-self-sufficient and 100% disabled residents, €3 standard / €5 urgent for other citizens), Telesoccorso/Teleassistenza emergency monitoring (since January 2013, operationally delivered by Althea Italia S.p.A., with ISEE-based tiered pricing from free to €19/month), social transport for medical appointments, and ISEF-instructed gymnastics courses for seniors.

The business model combines low-margin retail pharmacy sales (one-time product transactions) with small recurring subscription revenue (telesoccorso), pay-as-you-go service fees (delivery, transport), and modest professional service income (fitness classes). Go-to-market is direct-to-consumer and tightly limited to the Cusano Milanino catchment (CAP 20095), with no B2B customers, no geographic expansion, and no external shareholders — the only counterparty of strategic significance beyond retail consumers is the Comune di Cusano Milanino itself, which serves simultaneously as parent owner, contracting authority, and budget allocator for the Telesoccorso service.

Name

Cusano Milanino Municipal Pharmacy Special Company

Legal name

Azienda Speciale Farmacia Comunale Cusano Milanino

Website

https://farmaciacusanomilanino.it

Company type

Private

Operating status

Operating

Short description

Azienda Speciale Farmacia Comunaleuisano Milanino operates a municipal-owned retail pharmacy and WooCommerce e-commerce site serving residents of Cusano Milanino, Italy, offering pharmaceuticals, dermocosmetics, home delivery, telesoccorso, social transport, and senior fitness services through physical, web, and mobile channels.

Ownership category

akta.pro rank

Product category

Community Retail Pharmacy

NAICS

Pharmacies and Drug Retailers (45611)

SIC

Retail-Drug Stores And Proprietary Stores (5912)

akta.pro industry

PRIMARYCRAFAEAK

Health & Pharmacy Omnichannel

Consumer Products & Retail/E-commerce & Marketplaces/Omnichannel Retail E-commerce

SECONDARYHSABALAM

OTC, Vitamins & Supplement Management

Home & Personal Services/Elder Care & In-Home Care Services/Medication Management & In-Home Pharmacy Support

Keywords

• Community pharmacy services
• Pharmaceutical retail
• Home medication delivery
• Dermocosmetics sales
• Teleassistance services

Headquarters

HQ city

Cusano Milanino

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Product Sales (Retail/Online): Sale of pharmaceuticals, dermocosmetics, personal care products, medical devices, supplements, and health-related products through both physical pharmacy and e-commerce channels.
2. Telesoccorso/Teleassistenza Service: Monthly subscription service for elderly monitoring and emergency response, provided to residents of Cusano Milanino. Fees are determined based on ISEE certification levels.
3. Home Delivery Service: Delivery of medications and pharmacy products to residents of Cusano Milanino. Free for over-65 non-self-sufficient residents and 100% disabled persons. Paid service (€3 standard, €5 urgent) for other citizens.
4. Social Transport Service: Transportation service for citizens, outsourced to specialized companies in the territory, selected for specific experience and trained personnel.
5. Gymnastics/Elderly Fitness Classes: Physical activity courses for adults and elderly conducted by ISEF-certified instructors to prevent muscle tone loss.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Farmacia Cusano Milanino is a municipal pharmacy (Azienda Speciale) that sells medications, parapharmaceuticals, dermocosmetics, personal care items, medical devices, nutritional supplements, infant care, and veterinary products through a physical storefront and a WooCommerce-based e-commerce site with a companion mobile app. In addition to retail, it operates assigned community services including telesoccorso/teleassistenza monitoring, social transport, home medication delivery, and gymnastics classes for seniors.

Product overview

Farmacia Cusano Milanino is a municipal pharmacy operating as an Azienda Speciale (Special Company) that provides both physical pharmacy services and an online e-commerce platform. The digital offering includes a WooCommerce-powered online store where customers can browse and purchase medications, parapharmaceutical products, dermocosmetics, medical devices, nutritional supplements, infant care, and veterinary products. Key digital services include online medication and product reservation via website and mobile app, service bookings (gymnastics for seniors, social transport, telecare), and home medication delivery for residents of Cusano Milanino (free for over-65 non-self-sufficient and 100% disabled residents). The dermocosmetics line includes subcategories for facial cleansers, moisturizers for different skin types, eye creams, masks, shaving products, brightening treatments, acne treatments, and anti-aging formulations featuring brands like La Roche-Posay, CeraVe, Neutrogena, Avène, and Filorga. The pharmacy also participates in transparent administration and public procurement as a municipal entity.

Differentiator

Problem solved

Functional benefit

Products and services

• Farmacia Cusano Milanino E-commerce Platform

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

One partnership is on record.

• Althea Italia S.p.AcoreImplementation/ SI/ Consulting Partner · 1 January 2013Althea Italia S.p.A was assigned the operational activities for the Telesoccorso/Teleassistenza service by the Azienda Speciale Farmacia Comunale. The company provides trained personnel specifically equipped to handle emergency response monitoring. The service was established under the Service Contract signed with the Municipality of Cusano Milanino in January 2013.

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• LloydsFarmacia: Italian pharmacy chain operating physical stores and an online e-commerce platform selling OTC medications, dermocosmetics, supplements, and personal care products. Comparable to Farmacia Cusano Milanino through its omnichannel pharmacy model and similar product assortment, though at significantly larger national scale.
• Dr. Max: Major European pharmacy chain with significant Italian presence, operating physical pharmacies and an e-commerce site selling pharmaceuticals, parapharmaceuticals, and health products. Comparable through its omnichannel retail pharmacy model and focus on OTC, dermocosmetics, and personal care categories.
• Alphega Pharmacy: European branded network of independent community pharmacies, including a sizable Italian footprint. Comparable to the subject as a community-pharmacy model that combines retail dispensary with health services and patient-facing support.

Broad incumbents

• CVS Pharmacy: Large US omnichannel pharmacy retailer combining physical drugstores with a robust e-commerce platform, mobile app, prescription management, and home delivery. Comparable as a broad incumbent demonstrating the omnichannel retail pharmacy model at scale that Farmacia Cusano Milanino is pursuing locally.
• Walgreens: US national pharmacy chain with deep omnichannel capabilities including in-store pickup, online ordering, and home delivery. Comparable as a scaled reference point for integrating digital ordering, mobile app engagement, and physical pharmacy service offerings.
• Phoenix Group: Major European pharmaceutical wholesale and retail pharmacy group with extensive pharmacy operations across multiple countries. Comparable through its pharmacy retail model and role in pharmaceutical distribution serving community pharmacies.

Emerging players

• DocMorris: European online pharmacy with operations in Italy, focused on mail-order OTC medications, parapharmaceuticals, and wellness products. Comparable as a digital-first pharmacy channel competing for the same OTC and personal care spend, particularly relevant for residents who might bypass the local municipal pharmacy.

Others

• Alliance Healthcare: Pharmaceutical wholesaler and distributor operating in the Italian market, supplying pharmacies and providing services to support community pharmacy operations. Comparable as a B2B ecosystem participant that supplies and enables retail pharmacies like Farmacia Cusano Milanino.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/farmaciecombressoo
• LinkedInlinkedin.com/company/farmacia-comunale-di-cusano-milanino

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cusano Milanino Municipal Pharmacy Special Company