vidanova life

What vidanova life does

Vidanova Life is an individual life insurance company headquartered in Willemstad, Curaçao (Schottegatweg Oost 28), operating as a subsidiary of the Vidanova Group, a diversified Curaçao-based financial services conglomerate that also includes Vidanova Bank, Vidanova Pension Fund, and Vidanova Management and Administrative Services. The company commenced life insurance operations in June 2018 and offers a comprehensive product portfolio spanning death risk insurance (Overlijdensrisicoverzekering), capital insurance (Kapitaalverzekering), savings plans (SparMAS, starting at ANG 50/month with terms of 5-25 years), funeral insurance (Uitvaartverzekering, ANG 7,500-25,000 coverage), disability insurance (AO-verzekering up to age 70), pension products, annuities (Lijfrente variants), study insurance, combined insurance, survivor insurance, and group/collective insurance for employers. The portfolio is designed to address Curaçao's structural pension gap, where approximately half of the working population has no pension scheme and depends on AOV after retirement.

Name

vidanova life

Legal name

Vidanova Life

Website

https://vidanova-life.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Vidanova Life is a Curaçao-based individual life insurance subsidiary of the Vidanova Group, offering life, savings, pension, disability, funeral, and group insurance products to individuals and employers on Curaçao through direct advisory sales.

Ownership category

akta.pro rank

Product category

Life Insurance

NAICS

Direct Health and Medical Insurance Carriers (524114), Direct Life Insurance Carriers (524113)

SIC

Life Insurance (6311), Accident & Health Insurance (6321)

akta.pro primary industry

Whole Life Insurance (FSAIABAA)

akta.pro secondary industries

Group Term Life Insurance (FSAIAAAJ), Group Universal Life (GUL) (FSAIADAC)

Keywords

• Life insurance
• Pension products
• Savings insurance
• Disability insurance
• Group insurance

Headquarters

HQ city

Willemstad

HQ country

Curaçao

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Individual Life Insurance Products: Revenue generated from various life insurance products including death risk insurance, capital insurance, savings products, funeral insurance, disability insurance, pensions, and annuities. Premiums are paid by customers and benefits are paid out upon policy events.
2. Collective/Group Insurance: Revenue from collective insurance products offered to employers including collective death risk insurance, pension schemes, and group disability coverage.
3. SparMAS Savings Product: Savings product with fixed monthly premiums (starting from ANG 50) and guaranteed interest rates for terms of 5-25 years, generating premium income.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Vidanova Life is a Curaçao-based individual life insurer operating as part of the Vidanova Group. The company sells a portfolio of life insurance, savings, disability, pension, annuity, and group (collective) insurance products. Offerings include death risk insurance, capital insurance (including the SparMAS savings plan), funeral insurance, disability insurance, pension plans, annuities, and collective insurance schemes for employers, distributed through direct advisory services and online quote requests.

Product overview

Vidanova Life is an individual life insurer operating in Curaçao as part of the Vidanova Group. The company offers a comprehensive portfolio of life insurance and savings products organized around financial security across major life events: death (Overlijdensrisicoverzekering, Nabestaandenverzekering), savings (Kapitaalverzekering, SparMAS, Studieverzekering), retirement (Pensioen, Lijfrente), disability protection (AO-verzekering), and end-of-life costs (Uitvaartverzekering). The SparMAS product serves as an accessible entry-point savings plan with low monthly premiums starting at ANG 50. The company also provides collective insurance solutions for employers including group death risk insurance, pension schemes, and framework agreements. The portfolio is distributed through individual advisory services, with products designed to address financial planning needs from purchasing a home through retirement to funeral arrangements.

Differentiator

Problem solved

Functional benefit

Products and services

• Overlijdensrisicoverzekering (ORV) Death risk insurance that pays out a predetermined amount if the insured dies unexpectedly during the policy term, protecting family financially. Banks typically require ORV when a mortgage is taken out to ensure remaining balance is repaid.
• Kapitaalverzekering Capital insurance where the insurer pays a predetermined amount on the end date if the insured is alive, with options for restitution of premiums or a savings portion upon earlier death.
• SparMAS Savings insurance plan with fixed monthly premiums ranging from ANG 50 to ANG 250 and terms of 5 to 25 years at guaranteed interest rates. Includes Option A (capital insurance with savings restitution) and Option B (fixed-term capital insurance). Available for enrollment up to age 65.
• Uitvaartverzekering Funeral insurance covering funeral costs with coverage between ANG 7,500 and ANG 25,000. The insured remains covered for life until death, and the benefit is paid directly to the funeral director.
• AO-verzekering (Arbeidsongeschiktheidsverzekering) Full disability insurance providing periodic income payments until age 70 for both temporary and permanent disability, protecting against income loss. Customized advice is available.
• Pensioen Pension product for retirement income with accumulation and payout phases. Premiums are deducted from gross salary, lowering taxable income during working years.
• Lijfrente Annuity product with multiple variants including Direct Ingaande Lijfrente (immediate annuity), Overbruggingslijfrente (bridge annuity), Gerichte Lijfrente (targeted annuity), Uitgestelde Lijfrente (deferred annuity), and Contraverzekering (contra insurance).
• Collectieve verzekeringen Collective insurance products for employers including collective death risk insurance, collective pension plans, framework agreements (mantelovereenkomsten), and transfer of Vut and duration allowance arrangements for civil servant regulations.
• Studieverzekering Study insurance for children's education, paying out at the child's 18th birthday or later to cover study debts. If the policyholder dies, Vidanova Life pays remaining premiums (care clause).
• Gecombineerde verzekeringen Combined insurance that merges the benefits of capital insurance and death insurance, protecting family from financial difficulties while simultaneously saving or building reserves for retirement.
• Nabestaandenverzekering Survivor insurance providing financial protection for dependents after the death of the insured.

Quantifiable outcome

• SparMAS offers guaranteed interest rates for up to 25 years
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core.

• Vidanova GroupcoreStrategic or Co-development PartnerVidanova Life is part of the Vidanova Group which includes Vidanova Bank, Vidanova Pension Fund, Vidanova Management and Administrative Services, and Vidanova Life. Together they offer a comprehensive package of financial products focused on helping participants achieve financial well-being throughout all phases of life.
• Vidanova BankcoreStrategic or Co-development PartnerPart of the Vidanova Group ecosystem, Vidanova Bank collaborates on financial products and cross-selling opportunities.
• Vidanova Pension FundcoreStrategic or Co-development PartnerVidanova Pension Fund collaborates with Vidanova Life on pension products and retirement planning solutions for customers.
• Vidanova Management and Administrative ServicescoreStrategic or Co-development PartnerProvides administrative and management support services within the Vidanova Group ecosystem.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Fatum: Fatum is a Curaçao-headquartered insurer offering life and non-life insurance products to the same Dutch Caribbean market and customer segments as Vidanova Life, making it the closest direct peer for local market dynamics.
• Ennia: Ennia is a Curaçao-based insurance and annuity provider serving the Dutch Caribbean, with overlapping life, pension, and savings offerings and the same Curaçao regulatory and customer base as Vidanova Life.

Regional players

• NAGICO Insurance: NAGICO is a regional Caribbean insurer offering life and property products across multiple Dutch and English Caribbean islands, comparable to Vidanova Life in product mix and small-market dynamics but with broader geographic reach.
• Guardian Group: Guardian Group is a major Caribbean insurance and financial services group offering life, health, and pension products across the Caribbean, comparable in life/pension product categories though operating at significantly larger scale.
• Sagicor Life: Sagicor Life Caribbean offers individual life insurance, annuities, and pension products across the Caribbean region, overlapping directly with Vidanova Life's core product categories while serving a broader multi-country footprint.

Broad incumbents

• ASR Nederland: ASR Nederland is a large Dutch life and non-life insurer with historical Caribbean exposure; it competes for Dutch Caribbean life and pension business with broader scale, reinsurance capacity, and product depth than Vidanova Life.
• Athora Group: Athora is a European specialist in legacy life insurance and annuity portfolios, broadly relevant as a benchmark for the savings/annuity-heavy book Vidanova Life is building with SparMAS and Lijfrente products.
• Nationale-Nederlanden: Nationale-Nederlanden (part of NN Group) is a major Dutch life insurer with Caribbean distribution, competing for the same Dutch Caribbean individual life, group, and pension customers that Vidanova Life targets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@vidanovagroup5967
• Facebookfacebook.com/vidanovacuracao
• LinkedInlinkedin.com/company/vidanovalife
• Instagraminstagram.com/vidanova_life

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about vidanova life