mobel

What mobel does

Mobel (legal entity Mobi A - Mobilidade e Ambiente, Lda) is a Lisbon-based Portuguese company founded in 2015 that sells EV charging wallboxes (7.4–22 kW) across a multi-brand portfolio including TRYDAN, WALLBOX, MOREK, Enelion, NORA, VOOL, Duosida, and eHOME, alongside accessories such as charging cables and electrical protection equipment (CirBEON, COFRET). The company operates an e-commerce storefront and serves B2B customers with installation, maintenance, and managed charging station operation services.

Its core technology stack centers on smart charging functionality: OCPP-compliant chargers with Wi-Fi and Bluetooth connectivity, RFID access, app-based control, dynamic load balancing, and integration with the Genion One MC solar self-consumption controller. The platform is integrated with Portugal's national Mobi.E public charging network via CEME middleware, positioning Mobel as an interoperability layer in the country's EV infrastructure.

The business model combines one-time hardware sales (direct and via channel partners), installation and maintenance services, a zero-investment revenue-sharing managed charging operation model for OPC and commercial customers, and complementary photovoltaic system installations. Customer segments span residential, condominiums, commercial companies, corporate fleets, public charging operators, and municipalities, with distribution supported by a partner network of installers, electricians, automotive dealerships across 20+ OEM brands, real estate developers, architects, and engineers.

Name

mobel

Legal name

Mobi A - Mobilidade e Ambiente, Lda

Website

https://mobel.pt

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Mobel is a Lisbon-based EV charging solutions provider selling multi-brand wallbox chargers (7.4–22 kW), installation and maintenance services, and revenue-sharing managed charging station operations, serving residential, commercial, fleet, OPC, and municipal customers across Portugal.

Ownership category

akta.pro rank

Headquarters

HQ city

Lisbon

HQ country

Portugal

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Hardware Sales: Sale of electric vehicle charging equipment including wallboxes (TRYDAN, WALLBOX Pulsar Max, MOREK, Enelion, NORA), charging cables, accessories (GREEN'UP outlets, protective covers), and electrical protection units (COFRET). Products range from basic 7.4kW to 22kW capacity chargers with various smart features.
2. Installation Services: Professional installation services for residential, commercial, and public charging infrastructure. Includes technical assessment, customized quotes, and certified electrical work.
3. Maintenance Services: Ongoing maintenance services for charging infrastructure ensuring optimal performance and longevity of installed equipment.
4. Charging Station Operations: Operating EV charging stations for third parties without investment requirements, with revenue sharing arrangements. Services for OPC (Charging Point Operators) integrated with the Mobi.E network.
5. Photovoltaic Systems: Solar energy solutions that complement EV charging infrastructure, enabling sustainable and cost-effective energy management for homes and businesses.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels7 records

Core offering

Mobel supplies electric vehicle charging equipment (wallboxes and portable chargers from 3.7 kW to 22 kW across multiple brands including TRYDAN, Wallbox, MOREK, Enelion, NORA, VOOL, Duosida, and Circontrol eHOME), supported by certified professional installation, ongoing maintenance, and zero-investment charging station operation with revenue sharing. The portfolio extends to photovoltaic system solutions for sustainable energy self-consumption, with all charging infrastructure integrated with Portugal's Mobi.E national public charging network.

Product overview

Mobel is a Portuguese electric mobility company based in Lisbon that offers a comprehensive portfolio of EV charging solutions. The product lineup centers on wallbox chargers across multiple brands (TRYDAN, MOREK, eHOME, Enelion, WALLBOX, VOOL, Duosida) ranging from 7.4 kW to 22 kW, plus the NORA portable charger. Supporting infrastructure includes power management devices (Genion One MC, CirBEON, Power Boost), protective equipment (COFRET boxes, outdoor covers), and accessory cables. The company also provides installation, maintenance, charging station operation, and photovoltaic system services. Solutions span residential, commercial, condominium, fleet, and public charging operator segments.

Differentiator

Problem solved

Functional benefit

Products and services

• TRYDAN Wallbox 7.4 kW
• TRYDAN Wallbox 22 kW
• TRYDAN PRO Charger
• MOREK Intelligent Charger 22 kW
• MOREK Plug&Charge Charger 7.4 kW
• eHOME Charger
• eHome Link Charger
• NEO Intelligent Charger
• Enelion Wallbox
• Enelion Wallbox Duo
• Enelion Lumina
• Duosida Charger 7.4 kW
• VOOL Charger 22 kW
• NORA Portable Smart Charger
• WALLBOX PULSAR MAX 7.4 kW
• WALLBOX PULSAR MAX 22 kW
• Genion One MC Energy Flow Manager
• CirBEON Power Sensor
• Power Boost Energy Manager
• COFRET Electrical Protection Box
• Trydan Outdoor Protection Cover
• IK08 GREEN'UP Access Socket
• IK10 GREEN'UP Access Socket
• GREEN'UP Access Socket Kit
• EV Charging Cables (Type 2 to Type 2 and Phoenix Contact)
• EV Charging Installation Services
• EV Charging Maintenance Services
• Charging Station Operation Services
• Photovoltaic Systems

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• UVE - Associação de Utilizadores de Veículos ElétricoscoreStrategic or Co-development Partner · 11 October 2022Mobel signed a partnership protocol with UVE (Portuguese Electric Vehicle Users Association) offering exclusive conditions for UVE members: free technical visit and evaluation, 10% discount on chargers, and 10% discount on installation services. The partnership provides commercial advantages to UVE's member base of electric vehicle users in Portugal.
• Mobi.EcoreTechnology or IntegrationMobel provides charging solutions integrated with Portugal's national Mobi.E electric mobility network, operating as Charging Point Operators (OPC) with solutions aligned to the national charging infrastructure standards and protocols.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• ChargeGuru: ChargeGuru is a European EV charging installation and smart-charging provider for homes, businesses, and multi-unit properties. Its end-to-end installation and service model closely matches Mobel's hardware-plus-installation positioning.
• EVBox: EVBox provides EV charging hardware, software, and services for residential, commercial, and public applications. It overlaps Mobel's charger sales, installation, network integration, and managed charging capabilities.

Broad incumbents

• Wallbox: Wallbox is a smart EV charger and energy-management company serving residential and commercial customers. It is a product and category comparator to Mobel's smart charger portfolio, although Wallbox is a larger upstream hardware specialist.
• Circontrol: Circontrol manufactures EV charging equipment and charging-management solutions for public, workplace, and destination charging. It is comparable to Mobel's charging-infrastructure offering, but at a more hardware- and manufacturing-heavy level.
• Enel X Way: Enel X Way operates a global EV charging network and provides charging hardware, software, and energy-management services. It shares Mobel's CPO, public-network, and managed charging exposure at a much larger scale.
• Alfen: Alfen develops EV charging stations, smart-grid products, and energy-storage solutions for European markets. Its smart-charging and infrastructure focus overlaps Mobel's charger and energy-management proposition, though Alfen is an established manufacturer.
• Schneider Electric: Schneider Electric supplies electrical equipment, building energy management, and EV charging solutions to residential and commercial customers. It is a broad incumbent comparator for Mobel's combination of charging hardware, electrical infrastructure, and energy optimization.
• ABB E-mobility: ABB E-mobility provides AC and DC charging hardware, software, and lifecycle services for public, commercial, and fleet applications. It is a broad incumbent comparator for Mobel's public and commercial charging infrastructure.
• Mennekes: Mennekes manufactures plugs, connectors, charging cables, and EV charging stations for residential, commercial, and public use. Its charging-hardware and connector portfolio is adjacent to the equipment Mobel sells and installs, making it an industry comparator rather than a direct service competitor.

Emerging players

• VOOL: VOOL offers smart EV chargers, load-balancing, and solar-aware charging controls. Its product and technology overlap is high for Mobel's smart energy-management use cases, but it is a smaller emerging hardware specialist rather than a full-service installer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/mobilidadeeletrica
• LinkedInlinkedin.com/company/mobel-pt
• Instagraminstagram.com/mobel_mobilidade

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about mobel