zue

What zue does

ZUE S.A.S. is a Colombian technology services company headquartered in Bogotá, founded in 1999, that delivers ERP implementation, custom software development, and electronic-document transmission services to small, medium, and large enterprises across Colombia. The firm operates as an Odoo Silver Partner while simultaneously offering a proprietary ERP product called ZBOX, which is pre-configured for Colombian-specific verticals such as public-sector entities, social clubs, cargo agencies (freight forwarders), ground transportation companies, and human-resource/payroll operations. Its core technology stack combines open-source Odoo ERP/CRM/MRP modules with custom web applications, a proprietary ZBOX platform, and DIAN-compliant electronic invoicing delivered through a partnership with Factura Tech.

The company's business model is services-led: revenue is generated primarily through professional-services engagements covering functional diagnosis, ERP implementation (using PMI project-management methodology), user training, custom module development, system integrations, data migration, and ongoing support, with secondary revenue from transaction-based electronic-document transmission fees and recurring co-sourcing managed services. Pricing is not publicly disclosed and is set on a per-engagement basis after a consultative sales process conducted through the company website and direct sales outreach. Target segments span government entities, manufacturing, logistics, transportation, distribution, and education-adjacent institutions, serving a cumulative base of over 500 companies over 25+ years. Customer acquisition relies on content marketing through the company blog, documented case studies (including Metro de Bogotá and Grupo Alianza T), direct contact-form-driven lead capture, and referrals through the Odoo partner ecosystem. ZUE maintains a small headcount of 11–50 employees with no external investors, parent company, or public funding disclosed in available data.

Name

zue

Legal name

ZUE S.A.S.

Website

https://zue.com.co

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

ZUE S.A.S. is a Bogotá-based Colombian technology services firm, founded in 1999, that implements Odoo and proprietary ZBOX ERP systems, develops bespoke software, and delivers DIAN-compliant electronic invoicing for Colombian enterprises and public-sector organizations.

Ownership category

akta.pro rank

Product category

ERP Implementation and Custom Software Services

NAICS

Custom Computer Programming Services (541511), Computer Systems Design Services (541512), Computer Systems Design and Related Services (54151)

SIC

Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

ERP Implementation & Systems Integration Services (BPAEAGAA)

akta.pro secondary industries

ERP Managed Services & AMS (Application Management) (BPAEAGAB), ERP/CRM/HRIS Implementation & Integration (BPAEAAAE), Public Sector & Government ERP (HDAEAEAG)

Keywords

• ERP implementation services
• Odoo ERP partner
• Custom software development
• Electronic invoicing solutions
• Business process integration

Headquarters

HQ city

Bogotá

HQ country

Colombia

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. ERP Implementation Services: Professional services for implementing Odoo and ZBOX ERP systems, including functional diagnosis, user training, and ongoing support. Implementation follows project management methodology (PMI) for structured deployment.
2. Custom Software Development: Bespoke software development services including new functionality creation, module development linked to ERP platforms, custom web applications, and business system integrations.
3. Electronic Document Services: Transmission of electronic documents (invoices, payroll, support documents) to DIAN through Factura Tech partnership, ensuring regulatory compliance with Colombian tax authority requirements.
4. Co-sourcing Services: On-site consulting services with specialized developers and consultants who bring expertise in information technology tools, web security, custom development, and various programming languages and systems.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

ZUE implements and customizes enterprise resource planning (ERP) systems for Colombian businesses, specializing in the Odoo platform (as an Odoo Silver Partner) and its own proprietary ZBOX ERP. The company delivers functional diagnostics, user training, ongoing support, and custom module development, and transmits electronic invoices, payroll, and support documents to Colombia's tax authority (DIAN) through its Factura Tech partnership. It also offers co-sourcing consulting with on-site developers for IT, web security, and integrations.

Product overview

ZUE is a Colombian software company (founded 1999) offering an integrated software portfolio centered around two ERP platforms: Odoo ERP (a comprehensive open-source ERP + CRM + MRP suite) and ZBOX ERP (a proprietary ERP specializing in administrative, commercial, logistics, finance, HR, and payroll operations). The company provides custom software development services including module customization linked to their ERPs, web development, and core business system integrations. Additional offerings include electronic document services (invoicing, payroll, support documents) via Factura Tech partnership for DIAN compliance, and Co-Sourcing consulting services. The portfolio serves diverse verticals including cargo agencies, transport companies, public sector entities, and educational institutions across Colombia.

Differentiator

Problem solved

Functional benefit

Brands

• ZBOX ERP: Proprietary ERP specialized in administrative, logistics, commercial, HR, and payroll operations for Colombian enterprises including government entities, social clubs, cargo agencies, and transportation companies.
• Odoo ERP

Products and services

• Odoo ERP
• ZBOX ERP Proprietary ERP integrating administrative, commercial, logistics, finance, human resources, and payroll operations into a single system, with specialized configurations for Colombian state entities, social clubs, cargo agencies, and land transport companies.
• Custom Software Development Bespoke development of new functionalities, modules linked to Odoo or ZBOX ERPs, custom web applications, core business system integrations, and data migration services.
• Electronic Document Services (Facturación Electrónica) Transmission of electronic invoices, payroll documents, and support documents to Colombia's tax authority (DIAN) via the Factura Tech partnership, including CUFE generation, QR codes, electronic signatures, and XML/PDF compliance formats.
• Co-Sourcing Services

Named customers13 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• OdoocoreTechnology or IntegrationZUE is an Odoo Silver Partner, specializing in the implementation, customization, and support of Odoo ERP systems for Colombian businesses. This partnership provides access to Odoo's comprehensive suite of business applications including ERP, CRM, and MRP functionalities.
• Factura TechcoreTechnology or IntegrationZUE is a Partner of Factura Tech for electronic document transmission services. This partnership enables ZUE to offer DIAN-compliant electronic invoicing, payroll documents, and support documents through web service integration, including CUFE generation, QR codes, electronic signatures, and XML/PDF formats.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• TOTVS: TOTVS is the largest Latin American ERP and business management software vendor, headquartered in Brazil with operations across the region. It is directly comparable to ZUE because both serve LATAM SMEs and mid-market companies with ERP solutions, though TOTVS operates at vastly greater scale with proprietary platforms versus ZUE's Odoo plus ZBOX stack.
• Microsoft Dynamics 365: Microsoft Dynamics 365 is a global ERP/CRM suite with strong presence in Latin American mid-market and enterprise segments. It is a broad incumbent comparable to ZUE because it directly competes for ERP budget in Colombian enterprises, though Dynamics typically serves larger customers than ZUE's SME sweet spot.
• Stefanini: Stefanini is a global IT services and solutions company with significant Latin American (including Colombian) operations and ERP implementation practices. It is a broad incumbent comparable to ZUE because it competes for Colombian ERP implementation and custom development engagements, though at substantially larger scale and with broader service offerings.
• Inetum: Inetum (formerly GFI Informatique) is a global IT services firm with established LATAM operations including Colombia, specializing in ERP, CRM, and digital transformation. It is a broad incumbent comparable to ZUE because it targets the same Colombian mid-market and enterprise ERP implementation opportunities.
• NTT Data: NTT Data (which acquired Everis) is a global IT services provider with deep Latin American operations including Colombia, offering ERP consulting, systems integration, and digital transformation services. It is a broad incumbent comparable to ZUE because it competes for the same Colombian ERP and SI deals, particularly for enterprise and public sector clients.

Direct peers

• Softland: Softland is a Latin American ERP provider serving SMEs and mid-market companies across multiple LATAM countries, with localized regulatory and tax-compliance functionality. It is a direct peer to ZUE because both compete for the same Colombian and regional ERP customer base with localized, compliance-oriented ERP offerings.
• Odoo: Odoo is the open-source ERP platform that ZUE implements as a Silver Partner. While Odoo itself is a vendor rather than a Colombian SI, it is a direct peer because Odoo's partner network and direct sales compete for the same Colombian ERP customer wallet, and ZUE's positioning as an Odoo partner is directly tied to Odoo's commercial strategy in the region.
• PSL: PSL (Project Software & Logic) is a Colombian-headquartered software engineering and IT services company serving North American and LATAM clients with custom development and ERP-related services. It is a direct peer to ZUE because it operates in the same Colombian technology services ecosystem, serving similar enterprise and mid-market clients with overlapping delivery capabilities.

Others

• SAP:

Regional players

• Interlatin Corporation: Interlatin is a Latin American IT services and software development firm with operations in Colombia. It is a regional peer comparable to ZUE because it provides ERP-adjacent custom software development and system integration services to enterprise clients in the Colombian and broader LATAM market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/zue-sas

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about zue