Rethink IT
Rethink IT B.V. is a privately held Dutch managed IT services provider, founded in 2020 and headquartered in Utrecht, offering outsourced Microsoft 365 administration, cybersecurity, networking, and compliance support to organizations that lack in-house IT leadership.
- Company typePrivate
- Founded2020
- HeadquartersUtrecht, Netherlands
- Headcount—
- GTM typeB2B
- OfferingServices
What Rethink IT does
Rethink IT B.V. is a privately held, for-profit company headquartered in Utrecht, Netherlands, that provides outsourced IT direction and support. According to the firmographic profile, its service scope spans Microsoft 365 administration, cybersecurity, networking, and compliance — a standard managed IT services stack targeted at organizations that prefer to delegate IT leadership and operations to an external provider rather than maintain in-house capability.
The company was founded in 2020 and operates as a Dutch private limited company (B.V.). Its sole public digital presence is a minimal Blogger-based website at rethinkit.nl, which contains no blog posts, no product or service descriptions, no pricing information, no case studies, no team biographies, and no certifications or partnership disclosures. The site's only pages are a homepage, a contact page (which currently returns a Google CAPTCHA interstitial), and a links page. The registered contact person on the Blogger account is Ron Bos. There are no funding rounds, M&A events, leadership changes, awards, patents, or regulatory actions recorded in the available data.
Because the source material is materially thin, the underlying business model — how Rethink IT prices engagements, what customer segments it serves, what geographies beyond the Netherlands it covers, and whether it competes on scale, specialization, or relationship depth — cannot be determined from the public record. The company should be treated as a small, locally active IT services firm with limited publicly verifiable footprint rather than a technology product business.
Rethink IT firmographics
Firmographics- Name
- Rethink IT
- Legal name
- Rethink IT B.V.
- Website
- https://rethinkit.nl
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Short description
- Rethink IT B.V. is a privately held Dutch managed IT services provider, founded in 2020 and headquartered in Utrecht, offering outsourced Microsoft 365 administration, cybersecurity, networking, and compliance support to organizations that lack in-house IT leadership.
- Ownership category
- akta.pro rank
Rethink IT industry classification
Industry- Product category
- Managed IT Services
- NAICS
- Computer Systems Design and Related Services (5415), Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Management Services (8741)
- akta.pro primary industry
- Service Desk & ITSM Outsourcing (BPAEAMAF)
- akta.pro secondary industries
- Workplace Migration & Refresh Programs (Win11/M365 migrations, device refresh/IMAC) (BPAEAIAL), Policy Management, Training & Ethics/Whistleblowing (BPAEAPAI)
Keywords
Where Rethink IT is headquartered
LocationHeadquarters
- HQ city
- Utrecht
- HQ country
- Netherlands
- HQ region
- Europe
Markets served
Rethink IT business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Rethink IT product offering
Product offeringCore offering
Rethink IT provides outsourced IT direction and support to organizations, covering Microsoft 365 administration, cybersecurity, networking, and IT compliance. The company acts as an external IT function for clients that lack dedicated in-house IT leadership.
Product overview
Rethink IT B.V. operates a minimal web presence via a Blogger-based website. The available source material (homepage and supporting pages) contains no substantive product or service descriptions, no named product offerings, no feature lists, no pricing information, and no technology documentation. The company's product and service portfolio cannot be determined from the scraped content.
Differentiator
Problem solved
Functional benefit
Products and services
- Outsourced IT direction and support
- Microsoft 365 administration
- Cybersecurity services
- Networking services
- IT compliance services
Companies that use Rethink IT
Customer profileIdeal customer profiles1 record
Rethink IT technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Rethink IT partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights1 record
Rethink IT competitors and assessment
Company assessmentBroad incumbents
- Bechtle: Large European IT systems integrator and managed services provider with Benelux operations covering workplace, networking, and security. Comparable bundled IT services portfolio at significantly greater scale.
- Axians: European-wide ICT solutions provider (part of Vinci Energies) offering managed services, networking, and security across multiple verticals including the Netherlands. Larger incumbent operating in the same outsourced IT space.
- KPN (Business / IT Services): Largest Dutch telecom operator providing managed IT, cloud, security, and workplace services to Dutch businesses. Broad incumbent with overlapping M365, networking, and security offerings.
Direct peers
- Wortell: Dutch managed IT services and Microsoft-focused MSP offering Microsoft 365, security, and cloud services to SMB and mid-market clients in the Netherlands. Direct overlap with Rethink IT's bundled outsourced IT / M365 / cybersecurity positioning.
- Cegeka: Benelux-headquartered IT services provider delivering managed IT, cloud, security, and workplace services. Comparable scope to Rethink IT across Microsoft 365, networking, and compliance, with stronger scale.
- Infor (Dutch business): European IT services and consulting firm with Dutch operations providing managed IT, application management, and infrastructure services. Directly comparable in outsourced IT support and systems integration.
- Vancis: Netherlands-based managed IT services and cloud provider offering workplace, infrastructure, and managed networking to Dutch mid-market clients. Direct competitor for the same outsourced IT support niche.
- Valid (Valid Groep): Dutch IT services group providing managed workplace, cloud, security, and infrastructure services. Closely aligned with Rethink IT's M365 / networking / compliance portfolio in the Netherlands.
- PQR: Utrecht-based IT services and consulting firm specializing in Microsoft, workplace, and managed services. Geographic and portfolio overlap with Rethink IT's Utrecht presence and Microsoft 365 focus.
- ACC ICT: Dutch managed IT services provider delivering outsourced IT, Microsoft 365, security, and networking support to SMBs. Closely comparable in size, geography, and offering.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights3 records
Customer concentration
Rethink IT social profiles
Digital presenceRethink IT financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rethink IT leadership team
Management profileNumber of profiles
Profiles1 record
Rethink IT funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rethink IT M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rethink IT
What does Rethink IT do?
Rethink IT provides outsourced IT direction and support to organizations, covering Microsoft 365 administration, cybersecurity, networking, and IT compliance. The company acts as an external IT function for clients that lack dedicated in-house IT leadership.
When was Rethink IT founded?
Rethink IT was founded in 2020.
Where is Rethink IT based?
Rethink IT is headquartered in Utrecht, Netherlands, in the Europe region.
Who are Rethink IT's main competitors?
Broad incumbents on record are Bechtle, Axians and KPN (Business / IT Services). Direct peers are Wortell, Cegeka, Infor (Dutch business), Vancis, Valid (Valid Groep), PQR and ACC ICT.
Does Rethink IT have an API?
No public API is recorded for Rethink IT.
What industry is Rethink IT in?
Rethink IT's product category is Managed IT Services. Its primary akta.pro industry code is BPAEAMAF, Service Desk & ITSM Outsourcing, with a secondary code of BPAEAIAL, Workplace Migration & Refresh Programs (Win11/M365 migrations, device refresh/IMAC). Its NAICS code is 5415 and its SIC code is 7373.