montino

What montino does

Montino is a privately held UK-based mobile application company that helps skiers and snowboarders discover and choose mountain adventures at resorts worldwide. Founded in 2023 and based in Brighton, the company operates as a single consumer-facing product distributed through Apple's App Store and Google Play. The app matches users to adventures based on skill level and interests, draws on geolocation to surface relevant on-mountain content, and maintains a curated directory of resorts. As of the available data, Montino's adventure content spans 32 or more resorts across the Alps — including France, Italy, Switzerland, and Andorra — and into North America via Whistler in Canada, with the company signaling continued geographic expansion.

The product architecture is a standard native-or-cross-platform mobile app on iOS and Android with location-based services and a curated content library; no proprietary AI, model, or machine-learning component is disclosed. On the commercial side, Montino operates a two-sided model: a free consumer app for end-user adventure discovery, and a B2B sponsorship program in which mountain businesses (restaurants, shops, services) pay to have their brands showcased to users while on the mountain. Pricing for either side is not publicly disclosed; partnerships are solicited via a single contact email ([email protected]). No management team, ownership structure, funding history, or paying customer logos are disclosed in the available sources.

Name

montino

Legal name

Montino App

Website

https://montino.app

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Montino is a UK-based mobile app, founded in 2023, that helps skiers and snowboarders discover resort adventures matched to skill level and interests. It serves individual mountain-goers and mountain businesses seeking on-mountain brand exposure via a B2B sponsorship model.

Ownership category

akta.pro rank

Product category

Ski Resort Adventure App

NAICS

Skiing Facilities (71392)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Integrated Ski & Mountain Resorts (Lift-Served Skiing/Riding) (THAAAJAA)

akta.pro secondary industry

Winter & Mountain Guides (Ski, Snowshoe, Avalanche, Ice Climbing) (THAAALAF)

Keywords

• Ski adventure app
• Mountain discovery
• Resort guide
• Ski companion
• Outdoor recreation

Headquarters

HQ city

Brighton

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. Business Sponsorship and Partnerships: Mountain businesses (restaurants, shops, services) can partner with Montino and sponsor adventures. Their brands are showcased to thousands of skiers while they are on the mountain, providing exposure and interaction opportunities.
2. Consumer App Distribution: Mobile application distributed through Google Play and Apple App Store. Revenue from app distribution or in-app purchases is implied but not explicitly detailed.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Montino provides a mobile application (iOS and Android) that helps individual skiers and snowboarders discover curated ski and snowboard adventures at resorts worldwide, matching activities to the user's skill level and interests. The app also offers mountain businesses the ability to sponsor adventures and have their brand showcased to users while on the mountain, functioning as an additional B2B sponsorship channel.

Product overview

Montino is a single mobile application that provides ski and snowboard adventure recommendations. The app connects users with mountain resorts across the Alps and beyond, offering curated adventures matched to skill level. The product is distributed via Google Play (Android) and the App Store (iOS), and also serves as a platform for businesses to sponsor and promote their services to skiers.

Differentiator

Problem solved

Functional benefit

Products and services

• Montino App A mobile application for iOS and Android that helps individual skiers and snowboarders discover and select ski and snowboard adventures at resorts worldwide, matching activities to their skill level and interests. The app also serves as a sponsorship channel for on-mountain businesses to reach users on the mountain.
• Adventure Sponsorship Program for Mountain Businesses A B2B sponsorship offering that lets on-mountain restaurants, shops, and service businesses sponsor adventures within the Montino app and have their brand showcased to skiers while they are on the mountain. Inquiries are handled via [email protected].

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Ski Resort PartnerscoreGTM or Marketing PartnerMontino partners with ski resorts across the Alps and beyond. The app provides adventure content for resorts including Le Praz, La Thuile, La Rosiere, La Plagne, Whistler, Sixt, Les Arcs, Alta Badia, Arabba, Avoriaz, and many others. The company invites mountain businesses (restaurants, shops, services) to partner and sponsor adventures, allowing their brands to be showcased to thousands of skiers while on the mountain.

Scale indicators2 records

Recent moves3 records

Expansion highlights3 records

Direct peers

• OnTheSnow: One of the largest ski resort information and snow report apps globally, covering conditions, webcams, and reviews across thousands of resorts. Highly comparable as a multi-resort ski discovery and information platform targeting individual skiers and snowboarders.
• Slopes: Popular ski and snowboard tracking app with social and discovery features used by individual riders at resorts worldwide. Overlaps directly with Montino's consumer target of individual skiers and snowboarders looking to enhance their on-mountain experience.
• Ski Tracks: GPS-based ski tracking app that logs runs, speed, and vertical drop; owned by Skitude, which also offers a broader resort ecosystem. Comparable as a mobile-first companion app for skiers at multiple resorts.
• Bergfex: Leading European outdoor and ski portal covering resorts in the Alps and beyond with webcams, weather, and trail information. Comparable to Montino as a multi-country European ski resort discovery platform.
• Fatmap: 3D outdoor mapping platform widely used by skiers, snowboarders, and mountain bikers to discover and plan mountain adventures. Comparable to Montino in helping users select mountain experiences matched to skill level.
• Skitude: Ski app ecosystem with tracking, digital ski pass, and resort services across major European and North American resorts. Overlaps with Montino's dual consumer/B2B play at ski resorts.
• OnSnow / Skiinfo: European ski information portal with detailed snow reports, weather, and resort guides for Alpine destinations. Highly comparable to Montino's resort directory across the Alps.

Broad incumbents

• AllTrails: Largest outdoor discovery platform with hundreds of thousands of trail reviews and route maps across hiking, biking, and skiing. Comparable as a broader outdoor adventure discovery and curation platform, though much larger and focused on year-round activities.
• Outdooractive: European outdoor platform with route planning, tour discovery, and editorial content for hiking, skiing, and biking. Comparable as a multi-activity mountain adventure discovery platform covering the Alps.

Regional players

• Whistler Blackcomb official app: Resort-operated mobile app providing trail maps, conditions, and on-mountain services for Whistler Blackcomb. Comparable as a single-resort adventure and information app and a competitor to Montino for Whistler's audience.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/montino-app

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about montino