Gemini
Gemini is a New York-based, publicly traded (NASDAQ: GEMI) cryptocurrency exchange and qualified custodian serving retail, professional, and institutional clients across 41 countries. It operates a full-reserve platform with 100+ digital assets, regulated derivatives, and CFTC-licensed prediction markets following its 2026 Gemini 2.0 strategic pivot.
- Company typePublic
- Founded2015
- HeadquartersNew York, United States
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingSoftware
What Gemini does
Gemini is a New York-based, publicly traded cryptocurrency exchange and custodian founded in 2014 by Cameron and Tyler Winklevoss, operating primarily through Gemini Trust Company, LLC under New York State Department of Financial Services oversight as a fiduciary and qualified custodian. The company went public on NASDAQ in September 2025 under the ticker GEMI, raising $425 million at $28 per share, and serves both individual consumers and institutional clients across 41 countries with support for 100+ cryptocurrencies, 41 trading pairs, and 8 fiat currencies. Its service suite spans spot trading via the core Gemini Exchange, the ActiveTrader professional interface, derivatives and perpetuals, Gemini Custody for institutional storage, Gemini Clearing for OTC settlement, the Gemini Dollar (GUSD) stablecoin, staking, margin trading, and a developer platform offering REST, WebSocket, and FIX APIs.
The platform's underlying technology is a full-reserve 1:1 backed architecture with segregated customer accounts, audited under SOC 1 Type 2 and SOC 2 Type 2 by Deloitte, ISO/IEC 27001:2022 certified, and PCI DSS compliant. Gemini's product roadmap has increasingly emphasized derivatives and prediction markets, executed through two CFTC-regulated subsidiaries: Gemini Titan (Designated Contract Market) and Gemini Olympus (Derivatives Clearing Organization). The May 2026 launch of Command Center integrates SpaceXAI's Grok models to power AI-driven personalization and intelligence for the prediction markets platform. Gemini's intellectual property portfolio includes US patents covering the Gemini Exchange, custodial products, GUSD, Gemini Clearing, and mobile applications.
Gemini generates revenue primarily through transaction fees — maker fees of 0%-0.6% and taker fees of 0.02%-1.2% on crypto trades, with tiered discounts for high-volume ActiveTrader users — supplemented by OTC trading, custody services, prediction market contracts, and the Gemini Credit Card. Distribution occurs through self-serve web and mobile applications, partner channels including TradingView (reaching 30M+ traders) and the Brave browser, and direct enterprise sales. Following the February 2026 "Gemini 2.0" restructuring — which included a 25% workforce reduction and exits from the UK, EU, and Australian markets — the company has narrowed its geographic footprint to focus on the US and select Asia-Pacific markets (notably Singapore) while concentrating strategic investment on prediction markets and AI-enhanced product experiences.
Gemini firmographics
Firmographics- Name
- Gemini
- Legal name
- Gemini Trust Company, LLC
- Website
- https://gemini.com
- Company type
- Public
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Gemini is a New York-based, publicly traded (NASDAQ: GEMI) cryptocurrency exchange and qualified custodian serving retail, professional, and institutional clients across 41 countries. It operates a full-reserve platform with 100+ digital assets, regulated derivatives, and CFTC-licensed prediction markets following its 2026 Gemini 2.0 strategic pivot.
- Ownership category
- akta.pro rank
Gemini industry classification
Industry- Product category
- Cryptocurrency Exchange and Custody
- NAICS
- Securities and Commodity Exchanges (52321), Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320), Securities, Commodity Contracts, and Other Financial Investments and Related Activities (523)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Finance Services (6199)
- akta.pro primary industry
- Digital Asset/Crypto Trade Execution Platforms (FSAFANAO)
- akta.pro secondary industries
- Stablecoin Issuers (Fiat-Backed) (FSADADAA), Margin Trading & Collateralized Borrowing (Exchange-Operated) (FSADAAAL), Crypto Payments & Stablecoin Settlement Platforms (BPAMAFAL)
Keywords
Where Gemini is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Gemini business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Trading Fees: Transaction fees charged on cryptocurrency trades. Fees vary by volume tier and order type (maker vs taker). Maker fees range from 0% to 0.6%, taker fees from 0.02% to 1.2% for standard trading.
- Services and OTC Trading: Revenue from OTC trading desk and other services including custody and credit card.
- Prediction Markets: Revenue from CFTC-regulated prediction market contracts covering sports, crypto, economics, politics, and other event categories.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | ActiveTrader Tiers based on volume/balance |
| Transaction based/ take rate | One time/ perpetual license | Referral Program Rewards |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels4 records
Gemini product offering
Product offeringCore offering
Gemini operates a full-reserve cryptocurrency exchange and qualified custodian platform offering spot trading of 100+ digital assets, CFTC-regulated prediction markets, derivatives clearing, institutional custody, OTC trading, a credit card, and the Gemini Dollar (GUSD) stablecoin. The platform is operated by Gemini Trust Company, LLC under NYDFS oversight and serves both retail consumers and institutional clients through a unified web, mobile, and API-driven infrastructure.
Product overview
Gemini is a full-reserve cryptocurrency exchange and financial services platform operated by Gemini Trust Company, LLC. The platform offers a unified ecosystem of trading, prediction markets, custody, and financial services products. Core offerings include the Gemini Exchange (spot trading of 100+ cryptocurrencies), Gemini ActiveTrader (advanced trading interface), Gemini Predictions (CFTC-regulated prediction markets), Gemini Clearing (OTC clearing), Gemini Custody (institutional custody), and Gemini Credit Card. Recent expansion includes derivatives infrastructure via Gemini Titan (Designated Contract Market) and Gemini Olympus (Derivatives Clearing Organization), both CFTC-regulated. The platform also offers Gemini Dollar (GUSD stablecoin), staking, margin trading, perpetuals, and a developer API suite. Gemini operates under NYDFS oversight as a fiduciary and qualified custodian, holding money transmitter licenses across 35+ US states.
Differentiator
Problem solved
Functional benefit
Brands
- Gemini Titan: Designated Contract Market entity for derivatives products, holding CFTC regulatory designation
- Gemini Olympus
- Gemini Moonbase
- Gemini Dollar (GUSD)
- Command Center
Products and services
- Gemini Exchange Core cryptocurrency exchange platform enabling spot trading of 100+ digital assets including Bitcoin and Ethereum with fiat on/off ramps, order books, and market execution. Designed for retail and institutional traders.
- Gemini ActiveTrader High-performance trading interface with advanced charting, professional tools, and lower fee tiers for active traders, with TradingView integration for technical analysis.
- Gemini Predictions CFTC-regulated prediction markets platform allowing users to trade event contracts on sports, politics, crypto, economics, and culture outcomes, augmented by the AI-powered Command Center.
- Gemini Clearing Regulated clearing and settlement service for pre-arranged OTC trades between Gemini accounts, with KYC/AML compliance, configurable settlement windows, and support for bilateral and broker-mediated trades.
- Gemini Custody Qualified custodian and fiduciary service providing institutional digital asset storage with NYDFS oversight, secure cold storage, insurance, and regulatory compliance for institutional accounts.
- Gemini Credit Card Crypto credit card enabling users to earn rewards and make real-world purchases using cryptocurrency holdings, with Mastercard network integration and RLUSD stablecoin transaction support.
- Gemini Dollar (GUSD) ERC-20 stablecoin issued and operated by Gemini, pegged 1:1 to USD, used for trading fee payments, derivatives fees, and DeFi protocol integration.
- Gemini Staking Staking service allowing users to earn rewards by holding and validating Proof-of-Stake cryptocurrencies through Gemini's platform.
- Gemini Wallet Digital wallet for storing, sending, and receiving cryptocurrencies with multi-signature security and two-factor authentication.
- Gemini Margin Trading Leveraged trading service allowing users to borrow funds for amplified trading positions, with interest fees and liquidation terms per the ActiveTrader fee schedule.
- Gemini Perpetuals Perpetual swap contracts enabling 24/7 trading of crypto price exposure without expiration dates, as part of Gemini's derivatives product suite.
- Gemini Developer Platform APIs and developer tools including REST, WebSocket, and FIX protocols enabling programmatic trading, market data access, and platform integration for developers and institutions.
- Gemini Institutional Services Comprehensive suite for institutional investors including dedicated exchange access, custody solutions, OTC trading desk, prime brokerage, and personalized service.
- Gemini eOTC Electronic OTC trading desk for large-volume institutional trades with dedicated support and price negotiation.
- Gemini Titan (Designated Contract Market) CFTC-regulated Designated Contract Market (DCM) subsidiary enabling operation as a regulated derivatives exchange for event contracts and prediction markets.
- Gemini Olympus (Derivatives Clearing Organization) CFTC-regulated Derivatives Clearing Organization (DCO) subsidiary enabling in-house clearing of regulated derivatives products including prediction markets.
- Command Center AI-powered intelligence hub for prediction markets, aggregating live market data across crypto, sports, commodities, and economics, powered by SpaceXAI's Grok models to deliver personalized market signals.
Quantifiable outcome
- Q1 2026 revenue of $50.3M, up 42% year-over-year
- +1 more outcomes
Companies that use Gemini
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Gemini technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability7 records
Feature3 records
Gemini partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- 7RCC Globalcore7RCC selected Gemini Trust Company as the bitcoin custodian for its BTCK ETF combining Bitcoin (80%) and carbon credit futures (20%) on NYSE Arca. Institutional infrastructure includes custody by Gemini Trust Company.
- SpaceXAI (xAI)corePartnership to integrate SpaceXAI's Grok AI models into Gemini's prediction markets platform, powering the Command Center feature that provides personalized AI-powered market intelligence.
- OmniexminorAcquired Omniex, a trading technology platform for institutional crypto trading, to support the launch of Gemini Prime (crypto prime brokerage service).
- BITRIAminorAcquired BITRIA, a crypto portfolio management platform, to strengthen Gemini's offerings in the digital asset management sector.
- GuesserminorAcquired Guesser, a prediction market platform, to strengthen DeFi offerings. The team focused on GUSD integration and DeFi protocol development.
- TradingViewcorePartnership allowing Gemini users to execute trades on the Gemini Exchange directly via the TradingView interface. Provides access to TradingView's professional charting tools and 30 million trader community.
Scale indicators9 records
Recent moves9 records
Expansion highlights6 records
Gemini competitors and assessment
Company assessmentDirect peers
- Kraken: US-headquartered crypto exchange and custodian offering spot, margin, futures, and staking. Comparable institutional and retail focus with strong regulatory posture in the US.
- Coinbase: Largest US-regulated cryptocurrency exchange and custodian, listed on NASDAQ. Directly comparable on spot trading, custody, staking, and institutional services; competes head-to-head for US retail and institutional flow.
- Bitstamp: Long-standing US/EU-regulated crypto exchange (now owned by Robinhood) offering spot trading and institutional services. Direct competitor in regulated exchange and custody.
- Crypto.com: Global crypto exchange, derivatives platform, and Visa card issuer. Comparable on retail trading, derivatives, and crypto-linked card products targeting similar customer segments.
- Bakkt: Regulated digital asset platform offering institutional trading, custody, and clearing services. Comparable institutional focus with CFTC-regulated derivatives infrastructure similar to Gemini Titan/Olympus.
- Bitfinex: Crypto exchange serving professional and institutional traders with spot, derivatives, margin, and OTC. Comparable on advanced trader feature set and OTC/institutional services.
- FalconX: Institutional crypto prime brokerage offering trading, credit, and custody. Directly comparable on institutional OTC, custody, and prime-brokerage services (overlap with Gemini Prime/Omniex).
Broad incumbents
- Robinhood: US retail brokerage with growing crypto trading and custody offering (acquired Bitstamp). Competes for US retail crypto flow but operates as a broader multi-asset broker rather than a pure crypto specialist.
- Interactive Brokers: Large multi-asset brokerage offering crypto trading alongside equities, options, futures, and FX. Overlaps with Gemini in institutional crypto trading and prime brokerage, though as part of a much broader offering.
Emerging players
- Circle: Issuer of USDC stablecoin and operator of regulated payment/treasury infrastructure. Comparable on stablecoin issuance (vs Gemini's GUSD) and USDC competes directly with GUSD for DeFi and trading volume.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Gemini social profiles
Digital presenceGemini compliance and trust
Trust signalCompliance8 records
Gemini financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gemini leadership team
Management profileNumber of profiles
Profiles7 records
Gemini subsidiaries and ownership
Company hierarchySubsidiaries6 records
Gemini funding detail
Funding detailFunding overview
Funding rounds6 records
Investors26 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gemini M&A and investment
M&A and investmentM&A6 records
Investments19 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gemini
What does Gemini do?
Gemini operates a full-reserve cryptocurrency exchange and qualified custodian platform offering spot trading of 100+ digital assets, CFTC-regulated prediction markets, derivatives clearing, institutional custody, OTC trading, a credit card, and the Gemini Dollar (GUSD) stablecoin. The platform is operated by Gemini Trust Company, LLC under NYDFS oversight and serves both retail consumers and institutional clients through a unified web, mobile, and API-driven infrastructure.
Is Gemini a public or private company?
Gemini is a public company. It is classified as public and is currently operating.
When was Gemini founded?
Gemini was founded in 2015. It employs 501 to 1,000 people.
Where is Gemini based?
Gemini is headquartered in New York, United States, in the North America region.
How does Gemini make money?
Three revenue lines are on record. Trading Fees are the primary driver. The others are services and OTC Trading and prediction Markets.
Who are Gemini's main competitors?
Direct peers on record are Kraken, Coinbase, Bitstamp, Crypto.com, Bakkt, Bitfinex and FalconX. Broad incumbents are Robinhood and Interactive Brokers. Circle is listed as an emerging player.
Does Gemini have an API?
Yes. Gemini offers REST APIs, WebSocket APIs, and FIX APIs for trading, market data, derivatives, margin trading, staking, clearing, instant orders, and fund management. The platform supports order placement and cancellation, market data streaming, authentication via OAuth, and FIX protocol connectivity for institutional order entry. Sandbox environment available at exchange.sandbox.gemini.com. Developer documentation is at developer.gemini.com/trading/websocket/introduction.
What industry is Gemini in?
Gemini's product category is Cryptocurrency Exchange and Custody. Its primary akta.pro industry code is FSAFANAO, Digital Asset/Crypto Trade Execution Platforms, with a secondary code of FSADADAA, Stablecoin Issuers (Fiat-Backed). Its NAICS code is 52321 and its SIC code is 6200.