World Liberty Financial
World Liberty Financial is a Florida-domiciled DeFi protocol issuing the USD1 dollar-backed stablecoin and the WLFI governance token across ten blockchain networks. It serves crypto traders, DeFi users, and partner platforms through lending markets, cross-chain bridging, and an AI-agent payment SDK.
- Company typePrivate
- Founded2024
- HeadquartersWilmington, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What World Liberty Financial does
World Liberty Financial is a Florida-domiciled decentralized finance protocol founded in October 2024 as a Trump-family-affiliated cryptocurrency venture, with operating entity World Liberty Financial LLC and immediate parent WLF Holdco LLC. The protocol issues two core digital assets: USD1, a U.S. dollar-pegged stablecoin launched in March 2025 that is fully backed by U.S. dollars and U.S. Government Money Market Funds held in custody by BitGo Trust Company, with monthly third-party attestations and a public Proof of Reserves portal; and the WLFI governance token, which became publicly tradable in September 2025 following a community governance vote and confers Snapshot-based voting rights over protocol upgrades, fund allocation, and partnerships. Both tokens are deployed across ten blockchain networks (Ethereum, BNB Smart Chain, Solana, TRON, Aptos, Mantle, Monad, Morph, Plume, and AB Core) with cross-chain transfers routed through Chainlink CCIP. The broader product surface includes WLFI Markets (a Dolomite-powered lending and borrowing interface supporting ETH, USD1, WLFI, cbBTC, USDC, and USDT), the Bridge product, an upcoming Convert swap interface via Uniswap, the AgentPay SDK for AI-agent cross-chain payments with policy enforcement and human approval, the USD1 Points loyalty program, and Snapshot-based governance.
World Liberty Financial firmographics
Firmographics- Name
- World Liberty Financial
- Legal name
- World Liberty Financial LLC
- Website
- https://worldlibertyfinancial.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- World Liberty Financial is a Florida-domiciled DeFi protocol issuing the USD1 dollar-backed stablecoin and the WLFI governance token across ten blockchain networks. It serves crypto traders, DeFi users, and partner platforms through lending markets, cross-chain bridging, and an AI-agent payment SDK.
- Ownership category
- akta.pro rank
World Liberty Financial industry classification
Industry- Product category
- Decentralized Finance (DeFi) Platform
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320), Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232), Securities and Commodity Exchanges (523210), Securities and Commodity Exchanges (52321), Securities and Commodity Exchanges (5232)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Finance Services (6199)
- akta.pro primary industry
- Stablecoin Protocols (Decentralized) (FSADAMAD)
- akta.pro secondary industries
- Stablecoins & On-Chain Money (fiat-backed, crypto-backed, algorithmic; issuance/redemption) (FSAPAEAB), Cross-Chain Bridges & Interoperability Protocols (FSADAMAG), Crypto Payments & Stablecoin Settlement Platforms (BPAMAFAL), Liquidity Management & Market-Making Protocols (FSADAMAH)
Keywords
Where World Liberty Financial is headquartered
LocationHeadquarters
- HQ city
- Wilmington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
World Liberty Financial business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Operations, Marketing or Sales, Personnel, Infrastructure, Others
Revenue model
- WLFI Token Sale Proceeds: World Liberty Financial LLC sells $WLFI governance tokens; under a service agreement, DT Marks DEFI LLC (an entity affiliated with Donald J. Trump and family) is entitled to receive fees equal to 75% of $WLFI token sale proceeds after deduction of agreed reserves, expenses and other amounts. DT Marks DEFI LLC and certain Trump family members also hold 22.5 billion $WLFI tokens directly.
- USD1 Reserve Interest (Stablecoin Yield): USD1 reserves held/maintained by BitGo Trust Company and BitGo Technologies earn interest, to which BitGo and entities affiliated with World Liberty Financial LLC are entitled; DT Marks SC LLC (Trump-family-affiliated) has an indirect economic interest through ~38% beneficial ownership of a WLFI affiliate entitled to that interest.
- Integration & Marketing Fees from Dolomite: World Liberty Financial LLC is entitled to receive an integration and marketing fee from Dolomite (the third-party lending protocol powering WLFI Markets) in connection with supply/borrow activity routed through the WLFI interface.
- Third-Party Exchange/Wallet Trading Fees (Indirect): Revenue generated indirectly when USD1 and WLFI trade on third-party centralized exchanges, DEXs and wallets (Binance, Coinbase, Kraken, Bybit, Gate, OKX, Uniswap, PancakeSwap, etc.) that list the tokens; WLFI also runs incentive campaigns (e.g., a 16M WLFI incentive campaign with Binance Wallet and a 40M WLFI rewards push with Bybit) to drive USD1 adoption.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | WLFI token — pricing set by secondary market on integrated exchanges (Uniswap, etc.); no fixed primary issuance price publicly listed. |
| Other | Pay-as-you-go | USD1 stablecoin — pegged 1:1 to USD; redeemable by eligible holders after BitGo onboarding. |
| Usage-based | Pay-as-you-go | AgentPay SDK spending policies (sample reference policy shown on site). |
Go-to-market motion1 record
World Liberty Financial product offering
Product offeringCore offering
World Liberty Financial operates the WLF multichain DeFi protocol that issues the USD1 stablecoin (1:1 USD-redeemable, backed by US dollars and US Government Money Market Funds, custodied by BitGo Trust) and the WLFI governance token. The platform provides cross-chain bridging via Chainlink CCIP, a Dolomite-powered lending/borrowing interface (WLFI Markets), and the AgentPay SDK that lets AI agents execute on-chain payments with policy enforcement and human approval.
Product overview
World Liberty Financial operates a multi-product DeFi/TradFi platform anchored by two core tokens — the USD1 US dollar-backed stablecoin issued by BitGo and the WLFI governance token — combined with modular services that extend their utility. The portfolio comprises: USD1 (the dollar-backed stablecoin with monthly attestation reports and a multichain presence across 10+ networks), the WLFI governance token (deployable on Ethereum, BNB Smart Chain, and Solana), WLFI Markets (a Dolomite-powered lending/borrowing interface with USD1 Points rewards), the Bridge tool (Chainlink CCIP-based cross-chain transfers), Convert (Uniswap-based token swap, coming soon), AgentPay SDK (AI agent payment tooling with policy enforcement), USD1 Points Program (loyalty rewards across partner platforms), and WLF Protocol Governance (Snapshot-based proposal and voting platform). The WLFI App ties wallet and bank-account access together, positioning the offering as a unified bridge between legacy finance and blockchain-based infrastructure.
Differentiator
Problem solved
Functional benefit
Brands
- USD1: U.S. dollar-pegged stablecoin issued by BitGo, backed by U.S. dollars and U.S. Government Money Market Funds, redeemable 1:1 for U.S. dollars. Available on multiple blockchain networks including Ethereum, BNB Smart Chain, Solana, TRON, Plume, Aptos, Mantle, Monad, Morph, and AB Core.
- WLFI
- WLFI Markets
- AgentPay SDK
Products and services
- USD1 Stablecoin US dollar-pegged stablecoin issued by BitGo and branded by World Liberty Financial; redeemable 1:1 for USD and backed by US dollars and US Government Money Market Funds, with monthly attestation reports and a public Proof of Reserves portal showing 100% collateralization. For crypto users, exchanges, DeFi protocols and institutions seeking a fully reserved, multichain dollar stablecoin.
- $WLFI Governance Token Native governance and tradable utility token of the WLF protocol, conferring on-chain voting rights via Snapshot and the WLFI governance forum over protocol upgrades, fund allocation and partnerships. For WLFI holders and community governance participants.
- WLFI Markets Lending and borrowing interface powered by the Dolomite Protocol, allowing users to supply assets for potential rewards (USD1 Points) or borrow using collateral in self-custodial positions. For DeFi users seeking on-chain yield and borrowing against USD1, WLFI, ETH, cbBTC, USDC, or USDT.
- AgentPay SDK Software development kit that lets AI agents make payments, hold funds, and move money across chains with built-in per-transaction, daily and weekly spending policies plus mandatory human approval above configurable thresholds. For developers and AI-agent builders integrating policy-controlled cross-chain payments.
- Bridge Cross-chain transfer tool for USD1 and WLFI tokens between integrated networks (e.g., Ethereum, BNB Smart Chain), powered by Chainlink CCIP with on-chain activity history. For users and developers needing to move tokens across chains.
- WLF Protocol Governance On-chain and Snapshot-based governance platform enabling WLFI token holders to submit, review and vote on protocol proposals covering upgrades, fund allocation and partnerships. For WLFI token holders participating in protocol governance.
- USD1 Points Program
Quantifiable outcome
- USD1 on track for nearly $150M of 2026 issuance earnings (Bloomberg analysis).
- +3 more outcomes
Companies that use World Liberty Financial
Customer profileNamed customers8 records
Ideal customer profiles3 records
World Liberty Financial technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration40 records
AI capability5 records
Feature6 records
World Liberty Financial partnerships and signals
Strategic signalPartnerships
26 partnerships are on record, tiered flagship / core, core and minor.
- BitGo Trust Company / BitGo Technologiesflagship / coreBitGo Trust Company (South Dakota-chartered trust company) and BitGo Technologies LLC (federally registered money services business) hold/maintain USD1 reserves, process all initial purchases and redemptions of USD1, and provide related technical infrastructure and services. BitGo is entitled to interest earned on reserve assets under agreements with WLFI affiliates. The pending OCC federal trust charter for WLFI would reduce reliance on BitGo as intermediary.
- Dolomite Protocolflagship / coreDolomite is the underlying lending/borrowing protocol powering WLFI Markets, allowing users to supply and borrow USD1/WLFI/ETH/cbBTC/USDC/USDT with self-custody and earn USD1 Points rewards. World Liberty Financial LLC receives an integration and marketing fee from Dolomite. Access to Dolomite via the WLFI interface is restricted in jurisdictions including Australia, Canada, China, the EU, Indonesia, New York, the Philippines, Singapore and the UK.
- Chainlink (CCIP)coreChainlink CCIP provides the cross-chain messaging layer that powers World Liberty Financial's Bridge product for USD1 and WLFI transfers across Ethereum, BNB Smart Chain, Solana, TRON and other integrated networks. The Bridge service is a third-party service provided solely by Chainlink CCIP; WLFI does not manage or control Chainlink CCIP.
- Binance / Binance Walletflagship / coreBinance is listed as the world's largest exchange offering USD1 and WLFI on multiple trading pairs; Binance Wallet was the launch partner for a 16 million WLFI incentive campaign (June 19, 2026) to drive USD1 stablecoin adoption across PancakeSwap and Lorenzo Protocol, and is also one of eight USD1 Points Program partners with a dedicated trading competition.
- Coinbase / Coinbase ExchangecoreCoinbase and Coinbase Exchange are listed as trusted exchange partners for WLFI retail and advanced trading; Coinbase Wrapped BTC (cbBTC) is also supported in WLFI Markets lending markets.
- Kraken (Payward)coreKraken (pro.kraken.com) is listed as a trusted exchange for buying and selling both USD1 and WLFI; Kraken's parent Payward separately filed for a US national trust charter on May 8, 2026.
- BybitcoreBybit is listed as a global exchange partner for USD1 and WLFI trading; Bybit ran a separate 40 million WLFI rewards push to promote USD1 adoption.
- Bitget / Bitget WalletcoreBitget offers spot and futures markets for USD1 and WLFI; Bitget Wallet supports multichain storage of USD1 and WLFI. Bitget also runs a USD1 Points Program with trading and holding rewards.
- Gate.iocoreGate is listed as a global exchange partner for USD1 and WLFI with access to diverse markets and early token listings; runs a USD1 Points Program for trading and holding.
- OKX / OKX WalletcoreOKX provides global markets for trading USD1 and WLFI; OKX Wallet supports multichain storage and access to DeFi apps via a non-custodial wallet.
- KuCoincoreKuCoin supports USD1 and WLFI trading pairs and runs a USD1 Points Program for trading and holding USD1.
- Crypto.comcoreCrypto.com is listed for WLFI retail trading and served as a co-sponsor of UFC Freedom 250 (alongside World Liberty Financial) for Fight of the Night bonuses.
- BithumbminorBithumb is listed as one of Asia's largest digital-asset markets trading WLFI in KRW pairs.
- LBankminorLBank provides WLFI/USDT trading pairs and runs a WLFI-USD1 loyalty USD1 Points Program for trading and holding.
- MEXCminorMEXC lists USD1/USDT for trading and runs a USD1 Points Program for trading and holding.
- RobinhoodminorRobinhood lists WLFI for retail trading through its crypto product.
- FlipsterminorFlipster runs a USD1 Points Program enabling users to earn points by trading USD1 pairs or holding USD1.
- UniswapcoreUniswap powers the decentralized trading route for USD1 and WLFI on worldlibertyfinancial.com's Trade page; WLFI's Convert feature for swapping cryptocurrencies (forthcoming) also routes through Uniswap. Uniswap is a third-party service not managed or controlled by WLFI.
- PancakeSwapcorePancakeSwap provides decentralized liquidity pools for USD1 and WLFI on BNB Smart Chain; included in the Binance Wallet 16M WLFI incentive campaign to drive USD1 adoption across DeFi protocols.
- AsterminorAster is a DeFi partner enabling leveraged trading of USD1 on a fast, decentralized platform.
- TownSquareminorTownSquare, a Monad-based DeFi money market protocol, raised $16.25M in a pre-Series A round with participation from World Liberty Financial (alongside Ouroscapital, Arcane, OKX Ventures, Animoca Brands, Amber Group, Aptos); capital is being deployed to develop the $USD1 stablecoin and expand tokenization of real-world assets within the protocol.
- UFC (Ultimate Fighting Championship)flagship / coreWorld Liberty Financial was named Official Partner and Presenting Partner of UFC Freedom 250 (June 14, 2026, White House South Lawn); contributed a $250,000 Performance of the Night bonus pool paid in USD1 stablecoin, with WLFI branding displayed in the Octagon and broadcast exposure to ~1 billion households in 210 countries. The event drew sustained political and ethics scrutiny.
- Government of Pakistan (Pakistan Crypto Council / State Bank of Pakistan)coreWorld Liberty Financial signed a non-binding letter of intent with Pakistan to explore using stablecoins for remittances and developing a digital payments system. Pakistan's State Bank has allowed banks to open accounts for crypto firms registered with the Pakistan Virtual Asset Regulatory Authority. Pakistan's Army Chief General Asim Munir has been cited as a key diplomatic interlocutor.
- AI Financial Corp (formerly Alt5 Sigma)coreAlt5 Sigma (renamed AI Financial Corp) agreed to purchase $1.5B of crypto tokens from World Liberty Financial in August 2025, with the Trump family receiving ~$500M in proceeds; AI Financial Corp holds 7.28 billion WLFI tokens (originally worth $1.4B, now ~$380M) representing ~7.5% of WLFI supply, but its stock has fallen ~93% since the deal, triggering Nasdaq compliance warnings and a going-concern risk disclosure in Q1 2026. Eric Trump was previously listed on AI Financial's board and was removed from its leadership page by April 2026.
- AB DAOminorWorld Liberty Financial announced a November 2025 partnership with AB DAO; AB DAO's flagship project was AB Resort (a blockchain-themed resort in Timor-Leste). The partnership drew Senate scrutiny after a Times of London report linked AB to two men sanctioned by the US for alleged ties to the Prince Group, a Cambodian criminal syndicate. WLFI stated it was unaware of AB DAO's ties to sanctioned individuals and AB terminated its preliminary agreement with the resort.
- DT Marks DEFI LLC / DT Marks SC LLC (Trump-family affiliates)flagship / coreDT Marks DEFI LLC owns ~38% of WLF Holdco LLC, the parent holding the only membership interest in World Liberty Financial LLC, and is entitled to receive fees equal to 75% of $WLFI token sale proceeds under a service agreement. DT Marks SC LLC holds an indirect ~38% economic interest in a WLFI affiliate entitled to interest earned on USD1 reserve assets. DT Marks DEFI LLC and certain Trump family members also directly hold 22.5 billion $WLFI tokens.
Scale indicators12 records
Recent moves6 records
Expansion highlights6 records
World Liberty Financial competitors and assessment
Company assessmentDirect peers
- Tether: Issuer of USDT, the dominant USD-pegged stablecoin with $100B+ market cap and broad multichain/exchange distribution. Directly comparable as a fully reserved, multichain USD stablecoin issuer competing for the same CEX/DEX liquidity and remittance/payment rails.
- Circle Internet Group: Issuer of USDC, the second-largest USD stablecoin and the most direct regulated competitor to USD1. USDC's monthly attestation regime, multichain deployment, exchange listings and reserve-yield economics are the closest analog to USD1's value proposition.
- Sky / MakerDAO (DAI / USDS): Decentralized governance-token-anchored DeFi protocol issuing DAI/USDS, a dollar-pegged stablecoin with on-chain transparency. Closely comparable to World Liberty Financial's combination of a community-governed protocol (WLFI) plus a reserve-backed stablecoin, with the additional lens of on-chain governance voting and lending integration.
- Ethena (ENA / USDe): Issuer of USDe, a synthetic-dollar stablecoin built on crypto-collateralized delta-neutral basis trades, paired with the ENA governance token. Directly comparable as a recently launched, high-growth DeFi-native dollar token with a governance-utility token model analogous to USD1/WLFI.
Broad incumbents
- PayPal (PYUSD via Paxos): PayPal USD (PYUSD), issued by Paxos, is a major consumer-facing USD stablecoin competing for payments and remittance use cases. Comparable as a federally-relevant stablecoin distribution channel, though anchored in PayPal's broader consumer payments franchise rather than pure DeFi.
- Ripple (RLUSD): Issuer of RLUSD, an enterprise-focused USD stablecoin pursuing bank and payment-rail partnerships. Comparable as a federally-regulated stablecoin competing for the same institutional B2B payments and remittance corridors targeted by USD1.
Emerging players
- Ondo Finance: Issuer of USDY and other tokenized US Treasury products, focused on bringing traditional yield-bearing assets on-chain. Comparable as a regulated, multichain, dollar-denominated on-chain product competing for institutional and DeFi treasury demand adjacent to USD1's use case.
- Frax Finance: Decentralized stablecoin protocol issuing FRAX plus a governance token (FXS), combining algorithmic and reserve-backed design with multichain deployment. Comparable to World Liberty Financial as a DeFi-native governance-token-plus-stablecoin issuer with multichain ambitions and lending integrations.
- First Digital Labs (FDUSD): Hong Kong-headquartered issuer of FDUSD, a USD stablecoin distributed across Binance and other CEXs. Comparable as a CEX-distributed, fully reserved USD stablecoin competing for exchange-driven float similar to USD1's growth strategy.
Others
- Aave: Largest decentralized lending protocol and key venue for stablecoin liquidity (USDC, USDT, DAI). Comparable as the underlying DeFi lending rail that USD1 must integrate with to scale supply/borrow demand for USD1 collateral — analogous in role to World Liberty Financial's Dolomite-based WLFI Markets integration.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
World Liberty Financial social profiles
Digital presenceWorld Liberty Financial compliance and trust
Trust signalCompliance4 records
World Liberty Financial financial estimates
Financial estimateRevenue estimate
Valuation estimate
World Liberty Financial leadership team
Management profileNumber of profiles
Profiles5 records
World Liberty Financial subsidiaries and ownership
Company hierarchySubsidiaries3 records
World Liberty Financial funding detail
Funding detailFunding overview
Funding rounds6 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
World Liberty Financial M&A and investment
M&A and investmentM&A
Investments5 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about World Liberty Financial
What does World Liberty Financial do?
World Liberty Financial operates the WLF multichain DeFi protocol that issues the USD1 stablecoin (1:1 USD-redeemable, backed by US dollars and US Government Money Market Funds, custodied by BitGo Trust) and the WLFI governance token. The platform provides cross-chain bridging via Chainlink CCIP, a Dolomite-powered lending/borrowing interface (WLFI Markets), and the AgentPay SDK that lets AI agents execute on-chain payments with policy enforcement and human approval.
Is World Liberty Financial a public or private company?
World Liberty Financial is a private company. It is classified as venture growth investor backed and is currently operating.
When was World Liberty Financial founded?
World Liberty Financial was founded in 2024. It employs 11 to 50 people.
Where is World Liberty Financial based?
World Liberty Financial is headquartered in Wilmington, United States, in the North America region.
How does World Liberty Financial make money?
Four revenue lines are on record. WLFI Token Sale Proceeds are the primary driver. The others are USD1 Reserve Interest (Stablecoin Yield), integration & Marketing Fees from Dolomite and third-Party Exchange/Wallet Trading Fees (Indirect).
Who are World Liberty Financial's main competitors?
Direct peers on record are Tether, Circle Internet Group, Sky / MakerDAO (DAI / USDS) and Ethena (ENA / USDe). Broad incumbents are PayPal (PYUSD via Paxos) and Ripple (RLUSD). Emerging players are Ondo Finance, Frax Finance and First Digital Labs (FDUSD). Aave is listed as an others.
Does World Liberty Financial have an API?
Yes. World Liberty Financial offers the AgentPay SDK that enables developers to let AI agents make payments, hold funds, and move money across chains with policy enforcement and human approval built in. The SDK is available at docs.worldlibertyfinancial.com/agentpay-sdk/install, with a hosted TUI interface at agentpay.worldlibertyfinancial.com for wallet balance checks, policy listing, and cross-chain operations. Example policies include per-transaction limits, daily/weekly spending caps, and manual approval thresholds above specified amounts. Developer documentation is at docs.worldlibertyfinancial.com/agentpay-sdk/install.
What industry is World Liberty Financial in?
World Liberty Financial's product category is Decentralized Finance (DeFi) Platform. Its primary akta.pro industry code is FSADAMAD, Stablecoin Protocols (Decentralized), with a secondary code of FSAPAEAB, Stablecoins & On-Chain Money (fiat-backed, crypto-backed, algorithmic; issuance/redemption). Its NAICS code is 522320 and its SIC code is 6200.