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Lead

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uuid00000hq

Namestring
Lead
Legal namestring
Lead Bank
Websiteurl
lead.bank
Company typeenum
Private
Founded yearint
1928
Descriptiontext

Lead Bank operates as both a state-chartered FDIC-insured community bank and a Banking-as-a-Service (BaaS) platform headquartered in Kansas City, Missouri. Originally chartered as Garden City Bank in 1928 and refounded as Lead Bank in 2010, the institution was acquired in 2022-2023 by Luna Parent, Inc. for approximately $56 million, led by a group of investors including current CEO Jackie Reses, a former Square/Block executive. The company serves two primary customer bases: fintech and digital asset companies requiring compliant banking infrastructure, and traditional small businesses and consumers seeking standard banking products.

The BaaS platform consists of modular APIs branded as Lend (embedded credit, term loans, lines of credit, BNPL), Move (ACH, instant payments, wires, international wires, stablecoin transfers), Issue (physical and virtual credit and debit card issuing), and Store (FDIC-insured multi-currency accounts). Underlying technical capabilities include stablecoin settlement across multiple blockchain networks (Solana, Ethereum, Polygon, Arbitrum, Base, Stellar, Avalanche, XRPL), 24/7 settlement including weekends and holidays, and integration with Visa, Mastercard, and Stripe's Bridge platform for stablecoin-backed card issuance. The firm also operates traditional banking channels through two Missouri branches and a direct-to-consumer digital platform at lead.bank.

Lead generates revenue through BaaS API fees (transaction processing, account maintenance, card issuing), interest income from lending products and deposits, stablecoin and digital asset service fees, and traditional banking fees on personal and business accounts. Major BaaS partners include Affirm, Ramp, Revolut, Branch, River, Lightspark, Phantom, and MetaMask. The company achieved revenue of $107 million for the first nine months of 2023 with $12 million in net income and total assets of $951 million, and closed a $70 million Series B funding round in September 2025 at a $1.47 billion post-money valuation led by ICONIQ and Greycroft. In December 2025, Lead acquired Loop Crypto to expand its stablecoin payment infrastructure.

Short descriptiontext

Lead Bank is a Kansas City-based, FDIC-insured state-chartered bank operating a Banking-as-a-Service platform that provides fintechs and digital asset companies with API-based lending, payments, card issuing, and FDIC-insured account infrastructure, alongside traditional personal and business banking services.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
251–500
akta.pro rankint
HeadquartersKansas City, United States
HQ citystring
Kansas City
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices5 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
Banking as a Service, Embedded finance infrastructure, Fintech banking APIs, Stablecoin settlement services, FDIC-insured accounts
Industry3 codes
1BaaS Platforms & Sponsor Bank Enablement
CodeFSAGALAAPrimaryYes
2Open Banking, Account Aggregation & Payment Initiation APIs
CodeBPAMAFAJPrimaryNo
3A2A Checkout & Merchant Acceptance Solutions
CodeFSAMAFAFPrimaryNo
NAICS code1 code
  • Commercial Banking52211
SIC code1 code
  • State Commercial Banks6022
Product category
Banking-as-a-Service
Social media profiles3 records
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model4 records
1Banking-as-a-Service (BaaS) Fees
TypeTransaction Fee
Description

Revenue generated from providing banking infrastructure APIs to fintech partners, including transaction processing fees, account maintenance fees, and card issuing fees

lead.bank
2Interest Income
TypeSubscription Recurring
Description

Traditional bank interest income from lending products (term loans, lines of credit) and interest earned on deposits

lead.bank
3Stablecoin and Digital Asset Services
TypeTransaction Fee
Description

Revenue from stablecoin settlement, crypto banking services, and digital asset infrastructure for fintech and crypto company partners

lead.bank
4Business and Personal Banking
TypeSubscription Recurring
Description

Traditional banking revenue from personal and business checking, savings, and investment accounts including service fees and interest spread

lead.bank
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain
Pricing details4 tiers
1Custom Business Banking Pricing
ModelOtherBilling cadenceMulti-year contract
Notes

Lead Bank states: 'At Lead, we value transparency. Our team of accredited, certified experts will work with you to create a customized pricing solution based on your volume and transactions, so you get the flexible business solutions you deserve while helping you save money along the way.'

lead.bank
2Lead Savings Account
ModelSubscriptionBilling cadenceMonthly
Notes

$50 minimum to open, No monthly maintenance fees, Interest bearing account

lead.bank
3Lead Money Market Account
ModelSubscriptionBilling cadenceMonthly
Notes

$2,500 daily minimum balance, Unlimited transactions, No maintenance fee for balances over $2,500, $5 fee if balance below $2,500, Competitive interest rates with more interest paid on large balances

lead.bank
4Certificates of Deposit (CD)
ModelUnit PricingBilling cadenceMulti-year contract
Notes

$2,500 minimum to open, No additional deposits once term has begun, Optional interest paid throughout term, Contact for current rates

lead.bank
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Brand1 record
1Loop
Description

Stablecoin payments company acquired by Lead Bank in December 2025, now operating as part of Lead's stablecoin infrastructure.

lead.bank
Core offering1 text field

Lead Bank is a state-chartered FDIC-insured bank that operates a Banking-as-a-Service (BaaS) platform providing modular APIs for fintech and crypto companies to embed lending (term loans, lines of credit, BNPL), money movement (ACH, instant payments, wires, international wires, stablecoin transfers), card issuing (physical/virtual debit and credit cards), and FDIC-insured account capabilities into their products. The bank also serves personal and business banking customers directly through traditional deposit, savings, and loan products via its website and two Missouri branch locations.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • Q3 2023 revenue increased 9% sequentially to $37 million, with net profit jumping 50% to $5 million
+2 more records
Product overview1 text field

Lead Bank operates as both a traditional community bank and a Banking-as-a-Service (BaaS) platform. The BaaS offering consists of the Partner Platform with modular capabilities: Lend (embedded credit products), Move (global money movement including stablecoin transfers), Issue (card issuing), and Store (FDIC-insured accounts). Traditional banking includes personal checking, savings, investment savings, and business banking products. The company also issues co-branded credit cards including the Atlas Card and Nibbles Pet Rewards Mastercard, and acquired Loop Crypto for stablecoin payment capabilities. Lead provides infrastructure for fintech and crypto companies to embed financial services.

Product and service9 records
1Partner Platform (BaaS)
CategoryBanking-as-a-Service Platform
2Personal Banking
CategoryConsumer Banking
3Business Banking
CategoryBusiness Banking
4Lead Sweeps Program
CategoryDeposit Sweep Program
5Atlas Card
CategoryCo-branded Credit Card
6Nibbles Pet Rewards Credit Card
CategoryCo-branded Credit Card
7Branch Workforce Payments Partnership
CategoryBaaS Partnership Product
8River Bitcoin Banking Services
CategoryBaaS Partnership Product
9Loop Stablecoin Payments
CategoryAcquired Product / Stablecoin Payments
Scale indicator8 records

Each record includes

Type, Value, Description, Source

Partnership9 partners
Strategic tierMinorTypeStrategic or Co-development PartnerAnnounced on2026-06-23
Description

Lead Bank joined the American Fintech Council (AFC), the largest industry association representing both responsible fintech companies and innovative banks. AFC endorsed H.R. 6552, the Bank-Fintech Partnership Enhancement Act.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2026-06-03
Description

Lead Bank partnered with Mastercard to expand settlement capabilities to include stablecoin (USDC, PYUSD, RLUSD, SoFiUSD), intraday, weekend, and holiday settlement options. Lead Bank is among the first U.S. partners to support Mastercard's new stablecoin settlement capabilities across blockchain networks.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2026-04-14
Description

River, a Bitcoin financial services company, partnered with Lead Bank to offer FDIC-insured banking services. River's Bitcoin banking products provide 3.3% annual interest paid in bitcoin, combining checking and savings functionality with FDIC insurance through Lead Bank.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2026-03-03
Description

Bridge, a Stripe-owned stablecoin infrastructure platform, partnered with Lead Bank for on-chain settlement of card transactions. Lead Bank enables Bridge to offer stablecoin-backed Visa cards that can be settled on-chain, live in 18 countries with expansion planned to over 100 countries. Platforms like Phantom and MetaMask have integrated this offering.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2025-12-10
Description

Lead Bank acquired Loop, a stablecoin payments company, to expand its stablecoin infrastructure capabilities. Loop founder Eleni Chan now leads stablecoins at Lead Bank.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2025-09-30
Description

Lead Bank collaborated with Chainalysis, the blockchain data platform, to enhance its compliance capabilities and streamline client onboarding for fintech and crypto company partners.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2025-07-24
Description

Branch partnered with Lead Bank as its banking and card-issuing partner, with Lead Bank serving as the sponsor bank for Branch's workforce payment solutions including the Branch App, Card, and White Label offerings. Recognized as fastest-growing by Deloitte and Inc., and winner of FinTech Breakthrough 'Best Payment Enablement Platform' award.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2025-03-03
Description

Visa expanded its stablecoin settlement pilot with Lead Bank as a participant. Lead Bank enables Visa issuers and acquirers to complete settlements using stablecoins on supported blockchains including Solana, Ethereum, Stellar, and Avalanche. The partnership supports Visa's global card issuance product with Bridge for stablecoin-backed cards.

9Program Banks Network
Strategic tierCoreTypeTechnology or Integration
Description

Lead Bank's Sweeps Program partners with 24 FDIC-insured banks including Amalgamated Bank, Bank Hapoalim, Bank of Hope, Huntington National Bank, Truist Bank, and others to provide up to $250,000 FDIC insurance per bank through deposit sweeps.

lead.bank
Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight7 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

New Jersey state-chartered commercial bank widely regarded as the leading US sponsor bank for fintech BaaS, powering partnerships with Affirm, Coinbase, Stripe, and others. Highly comparable to Lead as a state-chartered bank providing regulated banking infrastructure to fintechs via APIs.

TypeDirect peer
Description

New York-based digital-native commercial bank focused on serving fintech, digital asset, and BaaS clients via API-driven banking products. Closely comparable niche to Lead Bank's BaaS and digital-asset sponsor-bank model.

TypeDirect peer
Description

New York-chartered commercial bank specializing as a sponsor bank for fintechs and crypto companies, including stablecoin issuers. Directly comparable to Lead in serving digital asset and embedded finance clients.

TypeDirect peer
Description

Virginia-based community bank that built a substantial fintech partnership / BaaS business before facing regulatory action. Highly comparable operating model to Lead in community-bank-meets-BaaS, with a cautionary precedent on regulatory exposure.

TypeDirect peer
Description

Missouri-based digital bank providing sponsor-banking services for fintechs and crypto firms (formerly Sentinel Capital/Chainalysis-adjacent relationships). Comparable community-bank-turned-BaaS-sponsor model in similar geography and risk profile.

TypeEmerging player
Description

Was a direct BaaS infrastructure platform partnering with sponsor banks (including Lead-adjacent) to deliver fintech banking primitives. Included for historical comparability given shared customer base, though the company is no longer operating.

TypeEmerging player
Description

Embedded banking platform that integrates with sponsor banks to provide fintechs with accounts, cards, and lending APIs. Comparable to Lead's Partner Platform in serving fintech clients, though Unit is software infrastructure rather than the chartered bank itself.

TypeEmerging player
Description

BaaS API platform connecting fintechs to a network of sponsor banks for accounts, cards, and ACH. Comparable technology layer to Lead's Partner Platform, though Treasury Prime is infrastructure middleware rather than the chartered bank.

TypeDirect peer
Description

Digital banking platform serving startups and tech companies via partner banks (Choice Financial, Evolve Bank). Highly comparable business model of a fintech-branded banking experience delivered through sponsor-bank infrastructure.

TypeBroad incumbent
Description

Global payments incumbent with banking-as-a-service ambitions (Stripe Treasury, Issuing, Bridge stablecoin acquisition). Compares to Lead as a strategic counterparty but operates at vastly greater scale and competes for the same embedded-finance customer wallet.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat6 records

Each record includes

Type, Details

Key risks7 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers9 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
Yes

Docs URL, Description

Integration4 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles14 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries1 record

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance3 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds2 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors8 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Lead

Banking-as-a-Servicelead.bank

Lead Bank is a Kansas City-based, FDIC-insured state-chartered bank operating a Banking-as-a-Service platform that provides fintechs and digital asset companies with API-based lending, payments, card issuing, and FDIC-insured account infrastructure, alongside traditional personal and business banking services.

What Lead does

Lead Bank operates as both a state-chartered FDIC-insured community bank and a Banking-as-a-Service (BaaS) platform headquartered in Kansas City, Missouri. Originally chartered as Garden City Bank in 1928 and refounded as Lead Bank in 2010, the institution was acquired in 2022-2023 by Luna Parent, Inc. for approximately $56 million, led by a group of investors including current CEO Jackie Reses, a former Square/Block executive. The company serves two primary customer bases: fintech and digital asset companies requiring compliant banking infrastructure, and traditional small businesses and consumers seeking standard banking products.

The BaaS platform consists of modular APIs branded as Lend (embedded credit, term loans, lines of credit, BNPL), Move (ACH, instant payments, wires, international wires, stablecoin transfers), Issue (physical and virtual credit and debit card issuing), and Store (FDIC-insured multi-currency accounts). Underlying technical capabilities include stablecoin settlement across multiple blockchain networks (Solana, Ethereum, Polygon, Arbitrum, Base, Stellar, Avalanche, XRPL), 24/7 settlement including weekends and holidays, and integration with Visa, Mastercard, and Stripe's Bridge platform for stablecoin-backed card issuance. The firm also operates traditional banking channels through two Missouri branches and a direct-to-consumer digital platform at lead.bank.

Lead generates revenue through BaaS API fees (transaction processing, account maintenance, card issuing), interest income from lending products and deposits, stablecoin and digital asset service fees, and traditional banking fees on personal and business accounts. Major BaaS partners include Affirm, Ramp, Revolut, Branch, River, Lightspark, Phantom, and MetaMask. The company achieved revenue of $107 million for the first nine months of 2023 with $12 million in net income and total assets of $951 million, and closed a $70 million Series B funding round in September 2025 at a $1.47 billion post-money valuation led by ICONIQ and Greycroft. In December 2025, Lead acquired Loop Crypto to expand its stablecoin payment infrastructure.

Lead firmographics

Firmographics
Name
Lead
Legal name
Lead Bank
Website
https://lead.bank
Company type
Private
Founded year
1928
Operating status
Operating
Headcount range
251–500 employees
Short description
Lead Bank is a Kansas City-based, FDIC-insured state-chartered bank operating a Banking-as-a-Service platform that provides fintechs and digital asset companies with API-based lending, payments, card issuing, and FDIC-insured account infrastructure, alongside traditional personal and business banking services.
Ownership category
akta.pro rank

Lead industry classification

Industry
Product category
Banking-as-a-Service
NAICS
Commercial Banking (52211)
SIC
State Commercial Banks (6022)
akta.pro primary industry
BaaS Platforms & Sponsor Bank Enablement (FSAGALAA)
akta.pro secondary industries
Open Banking, Account Aggregation & Payment Initiation APIs (BPAMAFAJ), A2A Checkout & Merchant Acceptance Solutions (FSAMAFAF)

Keywords

  • Banking as a Service
  • Embedded finance infrastructure
  • Fintech banking APIs
  • Stablecoin settlement services
  • FDIC-insured accounts

Where Lead is headquartered

Location

Headquarters

HQ city
Kansas City
HQ country
United States
HQ region
North America

Offices5 records

Markets served

Lead business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

  1. Banking-as-a-Service (BaaS) Fees: Revenue generated from providing banking infrastructure APIs to fintech partners, including transaction processing fees, account maintenance fees, and card issuing fees
  2. Interest Income: Traditional bank interest income from lending products (term loans, lines of credit) and interest earned on deposits
  3. Stablecoin and Digital Asset Services: Revenue from stablecoin settlement, crypto banking services, and digital asset infrastructure for fintech and crypto company partners
  4. Business and Personal Banking: Traditional banking revenue from personal and business checking, savings, and investment accounts including service fees and interest spread

Pricing tiers

ModelBillingPrice
OtherMulti-year contractCustom Business Banking Pricing
SubscriptionMonthlyLead Savings Account
SubscriptionMonthlyLead Money Market Account
Unit PricingMulti-year contractCertificates of Deposit (CD)

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Lead product offering

Product offering

Core offering

Lead Bank is a state-chartered FDIC-insured bank that operates a Banking-as-a-Service (BaaS) platform providing modular APIs for fintech and crypto companies to embed lending (term loans, lines of credit, BNPL), money movement (ACH, instant payments, wires, international wires, stablecoin transfers), card issuing (physical/virtual debit and credit cards), and FDIC-insured account capabilities into their products. The bank also serves personal and business banking customers directly through traditional deposit, savings, and loan products via its website and two Missouri branch locations.

Product overview

Lead Bank operates as both a traditional community bank and a Banking-as-a-Service (BaaS) platform. The BaaS offering consists of the Partner Platform with modular capabilities: Lend (embedded credit products), Move (global money movement including stablecoin transfers), Issue (card issuing), and Store (FDIC-insured accounts). Traditional banking includes personal checking, savings, investment savings, and business banking products. The company also issues co-branded credit cards including the Atlas Card and Nibbles Pet Rewards Mastercard, and acquired Loop Crypto for stablecoin payment capabilities. Lead provides infrastructure for fintech and crypto companies to embed financial services.

Differentiator

Problem solved

Functional benefit

Brands

  • Loop: Stablecoin payments company acquired by Lead Bank in December 2025, now operating as part of Lead's stablecoin infrastructure.

Products and services

  • Partner Platform (BaaS)
  • Personal Banking
  • Business Banking
  • Lead Sweeps Program
  • Atlas Card
  • Nibbles Pet Rewards Credit Card
  • Branch Workforce Payments Partnership
  • River Bitcoin Banking Services
  • Loop Stablecoin Payments

Quantifiable outcome

  • Q3 2023 revenue increased 9% sequentially to $37 million, with net profit jumping 50% to $5 million
  • +2 more outcomes

Companies that use Lead

Customer profile

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Lead technology and API

Technology

Technology focussed Yes

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Lead partnerships and signals

Strategic signal

Partnerships

Nine partnerships are on record, tiered minor and core.

  • American Fintech CouncilminorStrategic or Co-development Partner · 23 June 2026Lead Bank joined the American Fintech Council (AFC), the largest industry association representing both responsible fintech companies and innovative banks. AFC endorsed H.R. 6552, the Bank-Fintech Partnership Enhancement Act.
  • MastercardcoreTechnology or Integration · 3 June 2026Lead Bank partnered with Mastercard to expand settlement capabilities to include stablecoin (USDC, PYUSD, RLUSD, SoFiUSD), intraday, weekend, and holiday settlement options. Lead Bank is among the first U.S. partners to support Mastercard's new stablecoin settlement capabilities across blockchain networks.
  • RivercoreTechnology or Integration · 14 April 2026River, a Bitcoin financial services company, partnered with Lead Bank to offer FDIC-insured banking services. River's Bitcoin banking products provide 3.3% annual interest paid in bitcoin, combining checking and savings functionality with FDIC insurance through Lead Bank.
  • Bridge (Stripe)coreTechnology or Integration · 3 March 2026Bridge, a Stripe-owned stablecoin infrastructure platform, partnered with Lead Bank for on-chain settlement of card transactions. Lead Bank enables Bridge to offer stablecoin-backed Visa cards that can be settled on-chain, live in 18 countries with expansion planned to over 100 countries. Platforms like Phantom and MetaMask have integrated this offering.
  • Loop CryptocoreStrategic or Co-development Partner · 10 December 2025Lead Bank acquired Loop, a stablecoin payments company, to expand its stablecoin infrastructure capabilities. Loop founder Eleni Chan now leads stablecoins at Lead Bank.
  • ChainalysiscoreTechnology or Integration · 30 September 2025Lead Bank collaborated with Chainalysis, the blockchain data platform, to enhance its compliance capabilities and streamline client onboarding for fintech and crypto company partners.
  • BranchcoreTechnology or Integration · 24 July 2025Branch partnered with Lead Bank as its banking and card-issuing partner, with Lead Bank serving as the sponsor bank for Branch's workforce payment solutions including the Branch App, Card, and White Label offerings. Recognized as fastest-growing by Deloitte and Inc., and winner of FinTech Breakthrough 'Best Payment Enablement Platform' award.
  • VisacoreTechnology or Integration · 3 March 2025Visa expanded its stablecoin settlement pilot with Lead Bank as a participant. Lead Bank enables Visa issuers and acquirers to complete settlements using stablecoins on supported blockchains including Solana, Ethereum, Stellar, and Avalanche. The partnership supports Visa's global card issuance product with Bridge for stablecoin-backed cards.
  • Program Banks NetworkcoreTechnology or IntegrationLead Bank's Sweeps Program partners with 24 FDIC-insured banks including Amalgamated Bank, Bank Hapoalim, Bank of Hope, Huntington National Bank, Truist Bank, and others to provide up to $250,000 FDIC insurance per bank through deposit sweeps.

Scale indicators8 records

Recent moves6 records

Expansion highlights7 records

Lead competitors and assessment

Company assessment

Direct peers

  • Cross River Bank: New Jersey state-chartered commercial bank widely regarded as the leading US sponsor bank for fintech BaaS, powering partnerships with Affirm, Coinbase, Stripe, and others. Highly comparable to Lead as a state-chartered bank providing regulated banking infrastructure to fintechs via APIs.
  • Grasshopper Bank: New York-based digital-native commercial bank focused on serving fintech, digital asset, and BaaS clients via API-driven banking products. Closely comparable niche to Lead Bank's BaaS and digital-asset sponsor-bank model.
  • Piermont Bank: New York-chartered commercial bank specializing as a sponsor bank for fintechs and crypto companies, including stablecoin issuers. Directly comparable to Lead in serving digital asset and embedded finance clients.
  • Blue Ridge Bank: Virginia-based community bank that built a substantial fintech partnership / BaaS business before facing regulatory action. Highly comparable operating model to Lead in community-bank-meets-BaaS, with a cautionary precedent on regulatory exposure.
  • Lineage Bank: Missouri-based digital bank providing sponsor-banking services for fintechs and crypto firms (formerly Sentinel Capital/Chainalysis-adjacent relationships). Comparable community-bank-turned-BaaS-sponsor model in similar geography and risk profile.
  • Mercury: Digital banking platform serving startups and tech companies via partner banks (Choice Financial, Evolve Bank). Highly comparable business model of a fintech-branded banking experience delivered through sponsor-bank infrastructure.

Emerging players

  • Synapse (now defunct): Was a direct BaaS infrastructure platform partnering with sponsor banks (including Lead-adjacent) to deliver fintech banking primitives. Included for historical comparability given shared customer base, though the company is no longer operating.
  • Unit: Embedded banking platform that integrates with sponsor banks to provide fintechs with accounts, cards, and lending APIs. Comparable to Lead's Partner Platform in serving fintech clients, though Unit is software infrastructure rather than the chartered bank itself.
  • Treasury Prime: BaaS API platform connecting fintechs to a network of sponsor banks for accounts, cards, and ACH. Comparable technology layer to Lead's Partner Platform, though Treasury Prime is infrastructure middleware rather than the chartered bank.

Broad incumbents

  • Stripe (Banking & Treasury): Global payments incumbent with banking-as-a-service ambitions (Stripe Treasury, Issuing, Bridge stablecoin acquisition). Compares to Lead as a strategic counterparty but operates at vastly greater scale and competes for the same embedded-finance customer wallet.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

Lead social profiles

Digital presence

Lead compliance and trust

Trust signal

Compliance3 records

Lead financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Lead leadership team

Management profile

Number of profiles

Profiles14 records

Lead subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

Lead funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors8 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Lead M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lead

What does Lead do?

Lead Bank is a state-chartered FDIC-insured bank that operates a Banking-as-a-Service (BaaS) platform providing modular APIs for fintech and crypto companies to embed lending (term loans, lines of credit, BNPL), money movement (ACH, instant payments, wires, international wires, stablecoin transfers), card issuing (physical/virtual debit and credit cards), and FDIC-insured account capabilities into their products. The bank also serves personal and business banking customers directly through traditional deposit, savings, and loan products via its website and two Missouri branch locations.

Is Lead a public or private company?

Lead is a private company. It is classified as venture growth investor backed and is currently operating.

When was Lead founded?

Lead was founded in 1928. It employs 251 to 500 people.

Where is Lead based?

Lead is headquartered in Kansas City, United States, in the North America region.

How does Lead make money?

Four revenue lines are on record. Banking-as-a-Service (BaaS) Fees are the primary driver. The others are interest Income, stablecoin and Digital Asset Services and business and Personal Banking.

Who are Lead's main competitors?

Direct peers on record are Cross River Bank, Grasshopper Bank, Piermont Bank, Blue Ridge Bank, Lineage Bank and Mercury. Emerging players are Synapse (now defunct), Unit and Treasury Prime. Stripe (Banking & Treasury) is listed as a broad incumbent.

Does Lead have an API?

Yes. Lead Bank offers a public API that enables developers to embed core banking primitives including lending, money movement, card issuing, and FDIC-insured account capabilities directly into their products. The platform supports ACH payments, instant payments, wire transfers, international wires, stablecoin transfers, and payment controls. API documentation is available at https://docs.lead.bank/. Developer documentation is at docs.lead.bank.

What industry is Lead in?

Lead's product category is Banking-as-a-Service. Its primary akta.pro industry code is FSAGALAA, BaaS Platforms & Sponsor Bank Enablement, with a secondary code of BPAMAFAJ, Open Banking, Account Aggregation & Payment Initiation APIs. Its NAICS code is 52211 and its SIC code is 6022.

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AInvestIs NU Stock a Buy or Hold After US Launch and Nu Global Debut?Nu Holdings launched a U.S. high-yield account and cards through partner Lead Bank, while Nu Global expands multicurrency accounts across 35 countries. The stock fell 12.7% in 2026 versus 33.8% for SoFi, and the company holds a Hold rating with a forward P/S of 2.70.AInvestNu's U.S. Launch Is Two Money Rails, and Only One Is Really BankingNu Holdings launched U.S. consumer products via Lead Bank and a multi-currency stablecoin account, but only the latter is a true banking product. The stablecoin account's yield faces potential regulatory blocks under the GENIUS Act, leaving its economics unresolved. Nu's U.S. charter approval remains conditional, with about 10 months left to open.CoinMarketCapNu Launches U.S. Banking With Lead Bank, USDC Global Account: Guest Post by Coinlineup.comNu is launching U.S. banking through a partnership with Lead Bank, alongside a USDC global account. The announcement does not confirm account eligibility, fees, deposit insurance, or custody terms. Nu has not disclosed specific operational details.BitcoinLatam Banking Giant Nu Launches US Operations With Lead BankNu, a Latin American bank with over 140 million customers, launched U.S. operations via Lead Bank, offering high-yield accounts and fee-free transfers. It also introduced Nu Global with USDC/EURC stablecoins for digital nomads. The expansion targets a share of 300 million borderless users outside Latin America.QuartzNu Enters the US Market: Can Its Latin American Playbook Travel?Nu Holdings is entering the U.S. banking market with a 3.5% APY account and a no-fee Mastercard card. The company plans to build deposits at partner Lead Bank while developing its national bank, with U.S. investment capped at 100 basis points of its efficiency ratio. Nu's U.S. lending data and credit models may take 12-30 months to develop.FortuneNubank cofounder Cristina Junqueira leads $16 billion fintech’s U.S. launchNubank announced its U.S. launch, offering deposit accounts, credit cards, and cross-border payments. The company, a $16 billion fintech, partners with Lead Bank for U.S. banking services. It expects 10 million U.S. customers to double its business.PYMNTS.comNu Partners With Lead Bank to Launch Full US Banking SuiteNu launched in the U.S. on Tuesday through partner bank Lead Bank, offering a Nu Account with 3.5% APY, a credit card, and fee-free transfers to Brazil, Mexico, and Colombia. The company also introduced Nu Global, a multicurrency digital account with stablecoin deposits and a virtual Mastercard. Nu applied for a national bank charter last fall and received conditional approval in January.Crypto BriefingNubank accelerates US market entry with Lead Bank partnershipNubank launched US banking operations on September 10 via a partnership with FDIC-insured Lead Bank, bypassing its own charter. The launch offers a 3.5% APY savings account, a fee-free Mastercard credit card, and free remittances to Brazil, Mexico, and Colombia. Nubank expects to operate under its own charter by 2027.El FinancieroNu arranca operaciones en EU y lanza cuenta para mover dólares digitales en 35 paísesNu, a Brazilian fintech, announced its entry into the US market, partnering with Lead Bank for deposits. The company will offer a multi-currency account, Nu Global, enabling cross-border transfers in over 35 countries. Nu plans to integrate Brazil, Colombia, Mexico, and the US into the product in coming months.GlobeNewswireFold Taps Lead Bank as Core Banking Partner to Advance Fold’s Growing Financial Services PlatformFold Holdings selected Lead Bank as its banking partner to support accounts, deposits, withdrawals, and bitcoin trading. The partnership aims to enable new customer-facing features like passthrough bitcoin buys and ACH origination, with transitions expected later this year.