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Raise Financial Services

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uuid00000if

Namestring
Raise Financial Services
Legal namestring
Raise Fintech Ventures Pvt. Ltd.
Websiteurl
raiseholding.co
Company typeenum
Private
Founded yearint
2021
Descriptiontext

Raise Financial Services (legally Raise Fintech Ventures Pvt. Ltd.) is a Mumbai-based, privately held Indian fintech holding company founded in 2021 that builds technology-led consumer financial products and infrastructure services for financially aware Indians, with primary geographic focus on Metros and Tier 1–3 cities. The company operates a platform-plus-modules architecture anchored by Dhan, a technology-driven stock trading and investing platform that became the 9th largest NSE broker by March 2026, serving approximately 1.2 crore clients and processing FY26 derivatives volumes of Rs 11.87 lakh crore, with roughly 70% of Raise Securities' net operating income derived from derivatives trading. Surrounding Dhan is a portfolio of in-house brands and acquired capabilities: Upsurge.club (EdTech, formerly Valuationary), Filter Coffee (financial media), fuzz (AI-powered financial research assistant), Millions (Gen Z investing app), Artham (Raise's proprietary 7B-parameter Small Language Model trained on Indian financial data and unveiled at AWS re:Invent 2025), Stratzy (algorithmic trading), and GreenLife Insurance Broking (IRDAI-registered insurance distribution).

The company's revenue model is anchored in brokerage transaction fees (Rs 904.9 crore in FY26 net operating income, 14% YoY growth), supplemented by algorithmic/managed investing fees (Stratzy), planned insurance distribution commissions (GreenLife), wealth management fees (Infinyte Club acquisition in talks), EdTech subscriptions (Upsurge.club), and ecosystem investments in portfolio startups (Mysa, Glomopay, Zeron, Volt Money, Unnova Grid). Go-to-market is direct-to-consumer via self-serve mobile and web apps, with an API-first developer channel via Dhan's Trading & Investing API stack for partner startups, and brand-led content marketing through Filter Coffee, Upsurge.club, and earned media (Moneycontrol, Inc42, TechInAsia, AWS keynote). The company achieved unicorn status in October 2025 via a $120M Series B led by Hornbill Capital with participation from Japan's MUFG, at a $1.2 billion valuation, with a 550+ team and aggressive M&A expansion across trading (Stratzy), insurance (GreenLife), and wealth (Infinyte Club) — while expanding its product surface into Financing, Payment, and Insurance verticals currently marked 'Coming Soon' on its corporate website.

Short descriptiontext

Raise Financial Services is an Indian fintech holding company that builds technology-led consumer financial products — trading (Dhan), algo investing (Stratzy), insurance (GreenLife), wealth, AI research (fuzz), and EdTech (Upsurge.club) — for financially aware Indian retail investors across Metros and Tier 1–3 cities.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
251–500
akta.pro rankint
HeadquartersThane, India
HQ citystring
Thane
HQ countrystring
India
HQ regionstring
Asia
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
online stock brokerage, algorithmic trading, wealth management, insurance broking, financial education
Industry1 code
1Financial Services / Fintech Growth Equity
CodeFSANACAEPrimaryYes
NAICS code1 code
  • Investment Banking and Securities Intermediation523150
SIC code1 code
  • Security Brokers, Dealers & Flotation Companies6211
Product category
Retail Brokerage and Wealthtech
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model7 records
1Brokerage Transaction Fees (Dhan)
TypeTransaction Fee
Description

Core revenue stream derived from trading commissions on the Dhan stock-broking platform; heavily dependent on derivatives, which account for approximately 70% of net operating income. Reported ₹877 crore revenue in FY25 and ₹904.9 crore in FY26 (14% YoY growth).

indianstartupnews.com
2Insurance Distribution Commissions (GreenLife / GIBL)
TypeTransaction Fee
Description

New stream following acquisition of GreenLife Insurance Broking; Raise plans to invest $15 million to build a direct consumer insurance distribution platform with advisory-driven support across metro, Tier I and II markets, expected to launch a new consumer-facing insurance platform by end of 2026.

inc42.com
3Algorithmic / Managed Investing (Stratzy)
TypeManaged Services
Description

Revenue from systematic investing strategies and managed portfolios via the acquired Stratzy platform with 100+ approved multi-asset algorithms across Equity, Indices, F&O, and Commodities.

inc42.com
4Wealth Management / Advisory (Infinyte Club — in talks)
TypeManaged Services
Description

Planned entry into wealthtech via acquisition of Infinyte Club for ~$10M cash and equity; targets high net worth individuals and emerging HNIs with private market investments and ESOP liquidity offerings.

5EdTech / Community Subscriptions (Upsurge.club)
TypeSubscription Recurring
Description

Upsurge.club (formerly Valuationary) upskills candidates via self-paced courses, live sessions, and an extensive social media presence — a likely subscription/freemium education stream.

raiseholding.co
6Investment / Equity Stakes in Portfolio Startups
TypeLicensing Royalties
Description

Capital investments (up to $500K per startup) in portfolio companies (Glomopay, Unnova Grid, Mysa, Zeron, Volt Money) provide financial upside and ecosystem synergy rather than direct operating revenue.

raiseholding.co
7Zerofee Equity Investing (Millions app)
TypeFreemium
Description

Millions app offers direct equity investments with no initial fees — onboarding Gen Z and first-time investors at zero direct cost; monetization expected via subsequent services.

Marketing channels10 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels6 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Pricing details1 tier
1Millions app: zero initial fees for direct equity investments
ModelFreemiumBilling cadencePay-as-you-go
Notes

SEBI-regulated; offers mutual funds, stocks, SIPs, and IPOs with no initial fees for direct equity investments. Positioned as goal-based investing tool for Gen Z and first-time investors.

inc42.com
GTM typeB2C
B2C
Offering typeServices
Services
Brand1 of 5 records shown
1Dhan
Description

Technology-driven stock trading and investment mobile app for advanced traders and long-term investors; among Top 10 stock brokers in India

raiseholding.co
+4 more records
Core offering1 text field

Raise Financial Services is a technology-led Indian fintech holding company that builds and operates consumer financial products centered on its flagship Dhan stock trading and investing platform. It serves approximately 1.2 crore clients across Tier I-III cities in India with integrated offerings spanning online brokerage (Dhan), goal-based investing (Millions), AI-powered financial research (Fuzz), financial education (Upsurge.club), financial media (Filter Coffee), and insurance distribution (GreenLife Insurance Broking / GIBL), supported by a proprietary 7B-parameter Small Language Model (Artham) trained on Indian capital markets data.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 7 values shown
  • Climbed from NSE broker rank 300 to the 9th largest broker by March 2026
+6 more records
Product overview1 text field

Raise Financial Services operates as a platform-plus-modules architecture built around a portfolio of in-house brands and acquired/portfolio companies. The flagship core product is Dhan, the technology-driven stock trading and investment platform that anchors Raise's offering across equity, derivatives, F&O and commodities trading and serves as the integration hub for acquired capabilities like Stratzy's algorithmic trading, GreenLife's insurance distribution, and AI capabilities powered by Artham. Surrounding Dhan are complementary sub-brands and products including Upsurge.club (EdTech for trader/investor upskilling, formerly Valuationary), Filter Coffee (business and financial markets media), Fuzz (AI-powered financial research assistant), and Millions (a Gen Z-focused investment app for mutual funds, stocks, SIPs and IPOs). Raise's proprietary AI layer — Artham, a 7-billion-parameter Small Language Model for Indian capital markets — powers Fuzz, ScanX, and Dhan. Raise's portfolio of investments includes Glomopay (payments), Unnova Grid (hardware ODM), Mysa (B2B finance automation), Zeron (cyber risk), and Volt Money (lending against mutual funds). Per Raise's website, planned verticals also include Financing, Payment, and Insurance on top of the existing Investing and Wealth stacks.

Product and service7 records
1Dhan
CategoryStock trading and investing platform
Description

Technology-driven stock trading and investing platform offering trading across equity, derivatives, F&O and commodities for advanced traders and long-term investors in India. Among the Top 10 stock brokers in India with approximately 1.2 crore clients across Tier I-III cities; serves as the central integration hub for Raise's acquisitions (Stratzy, GreenLife) and AI capabilities (Artham).

2Upsurge.club
CategoryFinancial education and EdTech
Description

EdTech platform (acquired as Valuationary in April 2022 and rebranded Upsurge.club) offering self-paced courses, live sessions, and extensive social media content to upskill Indian candidates with practical knowledge on stock market trading and investing. Complements Raise's investment and wealth management offerings.

3Filter Coffee
CategoryFinancial media and content
Description

New-age media company delivering sharp, actionable insights on business and financial markets via owned content channels. Trusted by 20,000+ professionals and investors to simplify complex topics and help young Indians make confident financial decisions.

4Fuzz
CategoryAI-powered financial research assistant
Description

AI-powered financial research assistant that helps users stay on top of everything related to finance. Built on Raise's proprietary Artham Small Language Model and positioned to shape the future of research in India with AI.

5Millions
CategoryInvestment app for retail investors
Description

Goal-based investment app for Generation Z and first-time investors in India, offering access to direct mutual funds, stocks, SIPs and IPOs through a single SEBI-regulated platform with no initial fees for direct equity investments. Expands Raise beyond traditional brokerage services.

6GreenLife Insurance Broking (GIBL)
CategoryInsurance broking and distribution
Description

IRDAI-registered insurance broker acquired by Raise in May 2026, offering online insurance comparison and renewal across health, motor, travel, life, and business insurance with presence across 50+ cities in East and Northeast India. Raise plans to invest ~$15M to develop a new consumer-facing insurance distribution platform by end of 2026.

7Stratzy
CategoryAlgorithmic trading platform
Description

Algorithmic investing and trading platform acquired by Raise in April 2026, offering over 100 exchange-approved multi-asset algorithms across Equity, Indices, F&O, and Commodities for retail traders. Integrated into the Dhan platform to add systematic and quant investing capabilities.

Scale indicator16 records

Each record includes

Type, Value, Description, Source

Partnership11 partners
Strategic tierMajor Pending Wealthtech AcquisitionTypeStrategic or Co-development PartnerAnnounced on2026-05-15
Description

Stock trading platform Dhan (parent Raise Financial Services) is in talks to acquire Bengaluru-based wealthtech startup Infinyte Club for approximately $10 million in a cash and equity deal (valuation reported at $13–15M by Entrackr). The 11-member team, including founders Ankita Tandon and Joylita Saldanha, will transition to Raise Financial Services to lead its wealth management business, targeting high net worth individuals and emerging HNIs with private market investments and ESOP liquidity offerings.

Strategic tierMajor Insurance Distribution AcquisitionTypeStrategic or Co-development PartnerAnnounced on2026-05-13
Description

Raise Financial Services acquired GreenLife Insurance Broking Pvt Ltd in a cash-and-stock transaction (approximately $15 million) with all regulatory approvals received. GIBL operates as a wholly owned subsidiary within the Raise ecosystem and will continue functioning independently; Raise plans to invest ~$15M to develop a direct consumer insurance distribution platform by end of 2026. GIBL's 25-member team (founded 2013 by Subir Mukherjee) is relocating to Mumbai and joining Raise Financial.

Strategic tierMajor Algorithmic Trading AcquisitionTypeStrategic or Co-development PartnerAnnounced on2026-04-21
Description

Mumbai-based Raise Financial Services acquired algorithmic investing and trading platform Stratzy in a cash and stock deal valued between $5 million and $6 million. Stratzy operates as India's leading exchange-registered algorithmic trading platform with over 100 approved multi-asset algorithms across Equity, Indices, F&O, and Commodities; its 20-member team (engineering, technology, algo development, product, design, analytics) has transitioned to Raise Financial. The acquisition enables integration of algorithmic strategies and managed investing capabilities into the Dhan platform.

Strategic tierFlagship Technology PartnerTypeTechnology or IntegrationAnnounced on2025-12-05
Description

Raise Financial Services partnered with AWS ProServe to build Artham, India's first 7-billion-parameter Small Language Model for capital markets, hosted entirely on Indian cloud infrastructure. Unveiled on the AWS re:Invent 2025 keynote stage in Las Vegas. Dhan was also recognized as an early adopter of AWS's DevOps Agent globally.

Strategic tierStrategic Edtech AcquisitionTypeStrategic or Co-development PartnerAnnounced on2022-04-06
Description

Raise Financial Services acquired e-learning startup Valuationary (now Upsurge.club), an EdTech platform that upskills candidates with practical knowledge through self-paced courses, live sessions, and social media presence. Enhances Raise's investment and wealth management offerings through financial education.

Strategic tierFoundational AcquisitionTypeStrategic or Co-development PartnerAnnounced on2021-08-09
Description

Raise Financial Services acquired Mumbai-based Moneylicious Securities, a stock broker, after receiving all necessary approvals from regulators and stock exchanges. The acquisition facilitated Raise's entry into the investment and wealth management space with new products for traders and investors.

Strategic tierPortfolio InvestmentTypeStrategic or Co-development Partner
Description

Glomopay is listed as a Raise portfolio investment. It enables businesses to collect, disburse, and manage funds by providing end-to-end payment infrastructure.

8Unnova Grid (Grid OS)
Strategic tierPortfolio InvestmentTypeStrategic or Co-development Partner
Description

Unnova Grid (operating as Grid OS) is listed as a Raise portfolio investment. It is a leading ODM (Original Device Manufacturer) specializing in designing and manufacturing advanced, software-driven electronic products.

raiseholding.co
Strategic tierPortfolio InvestmentTypeStrategic or Co-development Partner
Description

Zeron is listed as a Raise portfolio investment. It is a cyber risk posture management platform dedicated to providing organizations with a centralized hub for cybersecurity truth.

Strategic tierPortfolio InvestmentTypeStrategic or Co-development Partner
Description

Volt Money is listed as a Raise portfolio investment. It is a digital platform that unlocks the value of financial assets like mutual funds, allowing retail investors to avail loans against them instantly.

11India's Tech Entrepreneurs (Backers Group)
Strategic tierReputation/Backing CoalitionTypeStrategic or Co-development Partner
Description

Prominent Indian tech entrepreneurs publicly back Raise including Kunal Shah (CRED), Anupam Mittal (Shaadi.com), Deepinder Goyal (Zomato), Gaurav Munjal (Unacademy), Harshil Mathur (Razorpay), Shashank Kumar (Razorpay), Vidit Aatrey (Meesho), Sanjeev Barnwal (Meesho), Sameer Nigam (PhonePe), Rahul Chari (PhonePe), Kalyan Krishnamurthy (Flipkart), Nandan Reddy (Swiggy), Anjali Bansal (Avaana Capital), Sandeep Tandon (FreeCharge), Amrish Rau (Pine Labs), Amod Malviya (Udaan), Jitendra Gupta (Jupiter), Sujeet Kumar (Udaan), Harsh Jain (Dream11), and Sreevathsa Prabhakar (Servify).

raiseholding.co
Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight7 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

India's largest discount stock broker, operating Kite (trading platform) and Coin (mutual funds). Directly comparable to Dhan in target customer (active Indian retail traders), product (equity, derivatives, F&O, commodities), and low-cost brokerage model. Zerodha is the market leader Raise is directly chasing.

TypeDirect peer
Description

One of India's largest retail investment platforms spanning stocks, mutual funds, derivatives, and IPOs. Directly comparable to Dhan in retail trading/investing focus and similar technology-led value proposition; Groww's first-time-investor focus also overlaps with Raise's Millions app.

TypeDirect peer
Description

India-focused discount broker offering trading across equity, derivatives, F&O, and commodities via mobile/web platforms. Directly comparable to Dhan in technology-led broker positioning, active-trader targeting, and tiered subscription model.

TypeDirect peer
Description

Full-service discount broker with strong active-trader and advisory segments across equity, F&O, commodities, and mutual funds. Directly comparable to Dhan in retail trading, with similar product breadth and an overlapping super-trader target segment.

TypeDirect peer
Description

Discount stock broker and fintech offering trading, mutual funds, and insurance distribution to Indian retail investors. Directly comparable to Dhan in low-cost trading model and increasingly in multi-product consumer fintech positioning aligned with Raise's broader ecosystem.

TypeBroad incumbent
Description

Large established full-service broker and wealth manager backed by ICICI Bank, serving Indian retail and institutional clients across trading, mutual funds, IPOs, and advisory. A broad incumbent against which Raise/Dhan competes for active traders and long-term investors, with much deeper distribution but heavier legacy stack.

TypeBroad incumbent
Description

Bank-affiliated full-service broker offering trading, mutual funds, and wealth advisory to Indian retail and institutional clients. A broad incumbent with a large, slower-incumbent technology stack against which Raise's modern Dhan platform is positioned as a challenger.

TypeBroad incumbent
Description

Stock broking and mutual fund platform from One97 Communications (Paytm), serving millions of Indian retail investors. A broad incumbent with overlapping consumer-fintech positioning (payments + investing), similar to Raise's stated payments + investing + insurance roadmap.

TypeEmerging player
Description

Indian super-financial-app for tracking and investing across stocks, mutual funds, FDs, and US equities. An emerging player in the same consolidated-finance-app category Raise is building toward via Dhan, Millions, and the planned Infinyte Club wealth stack.

TypeEmerging player
Description

Neo-banking and consumer-fintech app in India offering savings, investments, and bill payments to millennials and Gen Z. An emerging player with comparable target segment and multi-product consumer-fintech ambition, though lighter on the trading-brokerage core.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat8 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers4 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment7 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile6 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
Yes

Docs URL, Description

AI capability9 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature5 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries7 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance3 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds4 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors10 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A5 records

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment3 records

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Raise Financial Services

Retail Brokerage and Wealthtechraiseholding.co

Raise Financial Services is an Indian fintech holding company that builds technology-led consumer financial products — trading (Dhan), algo investing (Stratzy), insurance (GreenLife), wealth, AI research (fuzz), and EdTech (Upsurge.club) — for financially aware Indian retail investors across Metros and Tier 1–3 cities.

What Raise Financial Services does

Raise Financial Services (legally Raise Fintech Ventures Pvt. Ltd.) is a Mumbai-based, privately held Indian fintech holding company founded in 2021 that builds technology-led consumer financial products and infrastructure services for financially aware Indians, with primary geographic focus on Metros and Tier 1–3 cities. The company operates a platform-plus-modules architecture anchored by Dhan, a technology-driven stock trading and investing platform that became the 9th largest NSE broker by March 2026, serving approximately 1.2 crore clients and processing FY26 derivatives volumes of Rs 11.87 lakh crore, with roughly 70% of Raise Securities' net operating income derived from derivatives trading. Surrounding Dhan is a portfolio of in-house brands and acquired capabilities: Upsurge.club (EdTech, formerly Valuationary), Filter Coffee (financial media), fuzz (AI-powered financial research assistant), Millions (Gen Z investing app), Artham (Raise's proprietary 7B-parameter Small Language Model trained on Indian financial data and unveiled at AWS re:Invent 2025), Stratzy (algorithmic trading), and GreenLife Insurance Broking (IRDAI-registered insurance distribution).

The company's revenue model is anchored in brokerage transaction fees (Rs 904.9 crore in FY26 net operating income, 14% YoY growth), supplemented by algorithmic/managed investing fees (Stratzy), planned insurance distribution commissions (GreenLife), wealth management fees (Infinyte Club acquisition in talks), EdTech subscriptions (Upsurge.club), and ecosystem investments in portfolio startups (Mysa, Glomopay, Zeron, Volt Money, Unnova Grid). Go-to-market is direct-to-consumer via self-serve mobile and web apps, with an API-first developer channel via Dhan's Trading & Investing API stack for partner startups, and brand-led content marketing through Filter Coffee, Upsurge.club, and earned media (Moneycontrol, Inc42, TechInAsia, AWS keynote). The company achieved unicorn status in October 2025 via a $120M Series B led by Hornbill Capital with participation from Japan's MUFG, at a $1.2 billion valuation, with a 550+ team and aggressive M&A expansion across trading (Stratzy), insurance (GreenLife), and wealth (Infinyte Club) — while expanding its product surface into Financing, Payment, and Insurance verticals currently marked 'Coming Soon' on its corporate website.

Raise Financial Services firmographics

Firmographics
Name
Raise Financial Services
Legal name
Raise Fintech Ventures Pvt. Ltd.
Website
https://raiseholding.co
Company type
Private
Founded year
2021
Operating status
Operating
Headcount range
251–500 employees
Short description
Raise Financial Services is an Indian fintech holding company that builds technology-led consumer financial products — trading (Dhan), algo investing (Stratzy), insurance (GreenLife), wealth, AI research (fuzz), and EdTech (Upsurge.club) — for financially aware Indian retail investors across Metros and Tier 1–3 cities.
Ownership category
akta.pro rank

Raise Financial Services industry classification

Industry
Product category
Retail Brokerage and Wealthtech
NAICS
Investment Banking and Securities Intermediation (523150)
SIC
Security Brokers, Dealers & Flotation Companies (6211)
akta.pro primary industry
Financial Services / Fintech Growth Equity (FSANACAE)

Keywords

  • Online stock brokerage
  • Algorithmic trading
  • Wealth management
  • Insurance broking
  • Financial education

Where Raise Financial Services is headquartered

Location

Headquarters

HQ city
Thane
HQ country
India
HQ region
Asia

Offices1 record

Markets served

Raise Financial Services business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

  1. Brokerage Transaction Fees (Dhan): Core revenue stream derived from trading commissions on the Dhan stock-broking platform; heavily dependent on derivatives, which account for approximately 70% of net operating income. Reported ₹877 crore revenue in FY25 and ₹904.9 crore in FY26 (14% YoY growth).
  2. Insurance Distribution Commissions (GreenLife / GIBL): New stream following acquisition of GreenLife Insurance Broking; Raise plans to invest $15 million to build a direct consumer insurance distribution platform with advisory-driven support across metro, Tier I and II markets, expected to launch a new consumer-facing insurance platform by end of 2026.
  3. Algorithmic / Managed Investing (Stratzy): Revenue from systematic investing strategies and managed portfolios via the acquired Stratzy platform with 100+ approved multi-asset algorithms across Equity, Indices, F&O, and Commodities.
  4. Wealth Management / Advisory (Infinyte Club — in talks): Planned entry into wealthtech via acquisition of Infinyte Club for ~$10M cash and equity; targets high net worth individuals and emerging HNIs with private market investments and ESOP liquidity offerings.
  5. EdTech / Community Subscriptions (Upsurge.club): Upsurge.club (formerly Valuationary) upskills candidates via self-paced courses, live sessions, and an extensive social media presence — a likely subscription/freemium education stream.
  6. Investment / Equity Stakes in Portfolio Startups: Capital investments (up to $500K per startup) in portfolio companies (Glomopay, Unnova Grid, Mysa, Zeron, Volt Money) provide financial upside and ecosystem synergy rather than direct operating revenue.
  7. Zerofee Equity Investing (Millions app): Millions app offers direct equity investments with no initial fees — onboarding Gen Z and first-time investors at zero direct cost; monetization expected via subsequent services.

Pricing tiers

ModelBillingPrice
FreemiumPay-as-you-goMillions app: zero initial fees for direct equity investments

Go-to-market motion1 record

Distribution channels6 records

Marketing channels10 records

Raise Financial Services product offering

Product offering

Core offering

Raise Financial Services is a technology-led Indian fintech holding company that builds and operates consumer financial products centered on its flagship Dhan stock trading and investing platform. It serves approximately 1.2 crore clients across Tier I-III cities in India with integrated offerings spanning online brokerage (Dhan), goal-based investing (Millions), AI-powered financial research (Fuzz), financial education (Upsurge.club), financial media (Filter Coffee), and insurance distribution (GreenLife Insurance Broking / GIBL), supported by a proprietary 7B-parameter Small Language Model (Artham) trained on Indian capital markets data.

Product overview

Raise Financial Services operates as a platform-plus-modules architecture built around a portfolio of in-house brands and acquired/portfolio companies. The flagship core product is Dhan, the technology-driven stock trading and investment platform that anchors Raise's offering across equity, derivatives, F&O and commodities trading and serves as the integration hub for acquired capabilities like Stratzy's algorithmic trading, GreenLife's insurance distribution, and AI capabilities powered by Artham. Surrounding Dhan are complementary sub-brands and products including Upsurge.club (EdTech for trader/investor upskilling, formerly Valuationary), Filter Coffee (business and financial markets media), Fuzz (AI-powered financial research assistant), and Millions (a Gen Z-focused investment app for mutual funds, stocks, SIPs and IPOs). Raise's proprietary AI layer — Artham, a 7-billion-parameter Small Language Model for Indian capital markets — powers Fuzz, ScanX, and Dhan. Raise's portfolio of investments includes Glomopay (payments), Unnova Grid (hardware ODM), Mysa (B2B finance automation), Zeron (cyber risk), and Volt Money (lending against mutual funds). Per Raise's website, planned verticals also include Financing, Payment, and Insurance on top of the existing Investing and Wealth stacks.

Differentiator

Problem solved

Functional benefit

Brands

  • Dhan: Technology-driven stock trading and investment mobile app for advanced traders and long-term investors; among Top 10 stock brokers in India
  • Upsurge.club
  • Filter Coffee
  • fuzz
  • Millions

Products and services

  • Dhan Technology-driven stock trading and investing platform offering trading across equity, derivatives, F&O and commodities for advanced traders and long-term investors in India. Among the Top 10 stock brokers in India with approximately 1.2 crore clients across Tier I-III cities; serves as the central integration hub for Raise's acquisitions (Stratzy, GreenLife) and AI capabilities (Artham).
  • Upsurge.club EdTech platform (acquired as Valuationary in April 2022 and rebranded Upsurge.club) offering self-paced courses, live sessions, and extensive social media content to upskill Indian candidates with practical knowledge on stock market trading and investing. Complements Raise's investment and wealth management offerings.
  • Filter Coffee New-age media company delivering sharp, actionable insights on business and financial markets via owned content channels. Trusted by 20,000+ professionals and investors to simplify complex topics and help young Indians make confident financial decisions.
  • Fuzz AI-powered financial research assistant that helps users stay on top of everything related to finance. Built on Raise's proprietary Artham Small Language Model and positioned to shape the future of research in India with AI.
  • Millions Goal-based investment app for Generation Z and first-time investors in India, offering access to direct mutual funds, stocks, SIPs and IPOs through a single SEBI-regulated platform with no initial fees for direct equity investments. Expands Raise beyond traditional brokerage services.
  • GreenLife Insurance Broking (GIBL) IRDAI-registered insurance broker acquired by Raise in May 2026, offering online insurance comparison and renewal across health, motor, travel, life, and business insurance with presence across 50+ cities in East and Northeast India. Raise plans to invest ~$15M to develop a new consumer-facing insurance distribution platform by end of 2026.
  • Stratzy Algorithmic investing and trading platform acquired by Raise in April 2026, offering over 100 exchange-approved multi-asset algorithms across Equity, Indices, F&O, and Commodities for retail traders. Integrated into the Dhan platform to add systematic and quant investing capabilities.

Quantifiable outcome

  • Climbed from NSE broker rank 300 to the 9th largest broker by March 2026
  • +6 more outcomes

Companies that use Raise Financial Services

Customer profile

Named customers4 records

Segments7 records

Ideal customer profiles6 records

Raise Financial Services technology and API

Technology

Technology focussed Yes

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

AI capability9 records

Feature5 records

Raise Financial Services partnerships and signals

Strategic signal

Partnerships

Eleven partnerships are on record, tiered major pending wealthtech acquisition, major insurance distribution acquisition, major algorithmic trading acquisition, flagship technology partner, strategic edtech acquisition, foundational acquisition, portfolio investment and reputation/backing coalition.

  • Infinyte Club (acquisition in talks)major pending wealthtech acquisitionStrategic or Co-development Partner · 15 May 2026Stock trading platform Dhan (parent Raise Financial Services) is in talks to acquire Bengaluru-based wealthtech startup Infinyte Club for approximately $10 million in a cash and equity deal (valuation reported at $13–15M by Entrackr). The 11-member team, including founders Ankita Tandon and Joylita Saldanha, will transition to Raise Financial Services to lead its wealth management business, targeting high net worth individuals and emerging HNIs with private market investments and ESOP liquidity offerings.
  • GreenLife Insurance Broking (GIBL)major insurance distribution acquisitionStrategic or Co-development Partner · 13 May 2026Raise Financial Services acquired GreenLife Insurance Broking Pvt Ltd in a cash-and-stock transaction (approximately $15 million) with all regulatory approvals received. GIBL operates as a wholly owned subsidiary within the Raise ecosystem and will continue functioning independently; Raise plans to invest ~$15M to develop a direct consumer insurance distribution platform by end of 2026. GIBL's 25-member team (founded 2013 by Subir Mukherjee) is relocating to Mumbai and joining Raise Financial.
  • Stratzymajor algorithmic trading acquisitionStrategic or Co-development Partner · 21 April 2026Mumbai-based Raise Financial Services acquired algorithmic investing and trading platform Stratzy in a cash and stock deal valued between $5 million and $6 million. Stratzy operates as India's leading exchange-registered algorithmic trading platform with over 100 approved multi-asset algorithms across Equity, Indices, F&O, and Commodities; its 20-member team (engineering, technology, algo development, product, design, analytics) has transitioned to Raise Financial. The acquisition enables integration of algorithmic strategies and managed investing capabilities into the Dhan platform.
  • Amazon Web Services (AWS)flagship technology partnerTechnology or Integration · 5 December 2025Raise Financial Services partnered with AWS ProServe to build Artham, India's first 7-billion-parameter Small Language Model for capital markets, hosted entirely on Indian cloud infrastructure. Unveiled on the AWS re:Invent 2025 keynote stage in Las Vegas. Dhan was also recognized as an early adopter of AWS's DevOps Agent globally.
  • Valuationary (Upsurge.club)strategic edtech acquisitionStrategic or Co-development Partner · 6 April 2022Raise Financial Services acquired e-learning startup Valuationary (now Upsurge.club), an EdTech platform that upskills candidates with practical knowledge through self-paced courses, live sessions, and social media presence. Enhances Raise's investment and wealth management offerings through financial education.
  • Moneylicious Securitiesfoundational acquisitionStrategic or Co-development Partner · 9 August 2021Raise Financial Services acquired Mumbai-based Moneylicious Securities, a stock broker, after receiving all necessary approvals from regulators and stock exchanges. The acquisition facilitated Raise's entry into the investment and wealth management space with new products for traders and investors.
  • Glomopayportfolio investmentStrategic or Co-development PartnerGlomopay is listed as a Raise portfolio investment. It enables businesses to collect, disburse, and manage funds by providing end-to-end payment infrastructure.
  • Unnova Grid (Grid OS)portfolio investmentStrategic or Co-development PartnerUnnova Grid (operating as Grid OS) is listed as a Raise portfolio investment. It is a leading ODM (Original Device Manufacturer) specializing in designing and manufacturing advanced, software-driven electronic products.
  • Zeronportfolio investmentStrategic or Co-development PartnerZeron is listed as a Raise portfolio investment. It is a cyber risk posture management platform dedicated to providing organizations with a centralized hub for cybersecurity truth.
  • Volt Moneyportfolio investmentStrategic or Co-development PartnerVolt Money is listed as a Raise portfolio investment. It is a digital platform that unlocks the value of financial assets like mutual funds, allowing retail investors to avail loans against them instantly.
  • India's Tech Entrepreneurs (Backers Group)reputation/backing coalitionStrategic or Co-development PartnerProminent Indian tech entrepreneurs publicly back Raise including Kunal Shah (CRED), Anupam Mittal (Shaadi.com), Deepinder Goyal (Zomato), Gaurav Munjal (Unacademy), Harshil Mathur (Razorpay), Shashank Kumar (Razorpay), Vidit Aatrey (Meesho), Sanjeev Barnwal (Meesho), Sameer Nigam (PhonePe), Rahul Chari (PhonePe), Kalyan Krishnamurthy (Flipkart), Nandan Reddy (Swiggy), Anjali Bansal (Avaana Capital), Sandeep Tandon (FreeCharge), Amrish Rau (Pine Labs), Amod Malviya (Udaan), Jitendra Gupta (Jupiter), Sujeet Kumar (Udaan), Harsh Jain (Dream11), and Sreevathsa Prabhakar (Servify).

Scale indicators16 records

Recent moves6 records

Expansion highlights7 records

Raise Financial Services competitors and assessment

Company assessment

Direct peers

  • Zerodha: India's largest discount stock broker, operating Kite (trading platform) and Coin (mutual funds). Directly comparable to Dhan in target customer (active Indian retail traders), product (equity, derivatives, F&O, commodities), and low-cost brokerage model. Zerodha is the market leader Raise is directly chasing.
  • Groww: One of India's largest retail investment platforms spanning stocks, mutual funds, derivatives, and IPOs. Directly comparable to Dhan in retail trading/investing focus and similar technology-led value proposition; Groww's first-time-investor focus also overlaps with Raise's Millions app.
  • Upstox: India-focused discount broker offering trading across equity, derivatives, F&O, and commodities via mobile/web platforms. Directly comparable to Dhan in technology-led broker positioning, active-trader targeting, and tiered subscription model.
  • Angel One: Full-service discount broker with strong active-trader and advisory segments across equity, F&O, commodities, and mutual funds. Directly comparable to Dhan in retail trading, with similar product breadth and an overlapping super-trader target segment.
  • 5paisa: Discount stock broker and fintech offering trading, mutual funds, and insurance distribution to Indian retail investors. Directly comparable to Dhan in low-cost trading model and increasingly in multi-product consumer fintech positioning aligned with Raise's broader ecosystem.

Broad incumbents

  • ICICI Securities: Large established full-service broker and wealth manager backed by ICICI Bank, serving Indian retail and institutional clients across trading, mutual funds, IPOs, and advisory. A broad incumbent against which Raise/Dhan competes for active traders and long-term investors, with much deeper distribution but heavier legacy stack.
  • HDFC Securities: Bank-affiliated full-service broker offering trading, mutual funds, and wealth advisory to Indian retail and institutional clients. A broad incumbent with a large, slower-incumbent technology stack against which Raise's modern Dhan platform is positioned as a challenger.
  • Paytm Money: Stock broking and mutual fund platform from One97 Communications (Paytm), serving millions of Indian retail investors. A broad incumbent with overlapping consumer-fintech positioning (payments + investing), similar to Raise's stated payments + investing + insurance roadmap.

Emerging players

  • INDmoney: Indian super-financial-app for tracking and investing across stocks, mutual funds, FDs, and US equities. An emerging player in the same consolidated-finance-app category Raise is building toward via Dhan, Millions, and the planned Infinyte Club wealth stack.
  • Jupiter: Neo-banking and consumer-fintech app in India offering savings, investments, and bill payments to millennials and Gen Z. An emerging player with comparable target segment and multi-product consumer-fintech ambition, though lighter on the trading-brokerage core.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat8 records

Key risks6 records

Key highlights7 records

Customer concentration

Raise Financial Services social profiles

Digital presence

Raise Financial Services compliance and trust

Trust signal

Compliance3 records

Raise Financial Services financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Raise Financial Services leadership team

Management profile

Number of profiles

Profiles4 records

Raise Financial Services subsidiaries and ownership

Company hierarchy

Subsidiaries7 records

Raise Financial Services funding detail

Funding detail

Funding overview

Funding rounds4 records

Investors10 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Raise Financial Services M&A and investment

M&A and investment

M&A5 records

Investments3 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Raise Financial Services

What does Raise Financial Services do?

Raise Financial Services is a technology-led Indian fintech holding company that builds and operates consumer financial products centered on its flagship Dhan stock trading and investing platform. It serves approximately 1.2 crore clients across Tier I-III cities in India with integrated offerings spanning online brokerage (Dhan), goal-based investing (Millions), AI-powered financial research (Fuzz), financial education (Upsurge.club), financial media (Filter Coffee), and insurance distribution (GreenLife Insurance Broking / GIBL), supported by a proprietary 7B-parameter Small Language Model (Artham) trained on Indian capital markets data.

Is Raise Financial Services a public or private company?

Raise Financial Services is a private company. It is classified as venture growth investor backed and is currently operating.

When was Raise Financial Services founded?

Raise Financial Services was founded in 2021. It employs 251 to 500 people.

Where is Raise Financial Services based?

Raise Financial Services is headquartered in Thane, India, in the Asia region.

How does Raise Financial Services make money?

Seven revenue lines are on record. Brokerage Transaction Fees (Dhan) is the primary driver. The others are insurance Distribution Commissions (GreenLife / GIBL), algorithmic / Managed Investing (Stratzy), wealth Management / Advisory (Infinyte Club — in talks), edTech / Community Subscriptions (Upsurge.club), investment / Equity Stakes in Portfolio Startups and zerofee Equity Investing (Millions app).

Who are Raise Financial Services's main competitors?

Direct peers on record are Zerodha, Groww, Upstox, Angel One and 5paisa. Broad incumbents are ICICI Securities, HDFC Securities and Paytm Money. Emerging players are INDmoney and Jupiter.

Does Raise Financial Services have an API?

Yes. Dhan offers a Trading & Investing API stack available to startups in the Raise ecosystem. Per the Our Investments page, supported developers can "Build your products on Dhan's powerful Trading & Investing API stack" to accelerate go-to-market. Artham (Raise's Small Language Model) also features "native tool-calling capabilities for secure real-time data access." Specific protocol (REST/GraphQL/webhooks), authentication method, rate limits, and versioning are not detailed in the source material.

What industry is Raise Financial Services in?

Raise Financial Services's product category is Retail Brokerage and Wealthtech. Its primary akta.pro industry code is FSANACAE, Financial Services / Fintech Growth Equity. Its NAICS code is 523150 and its SIC code is 6211.

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EntrackrIndia’s wealthtech funding frenzy continues in 2026 as investment crosses $300 MnIndia's wealthtech startups raised about $317 million across 26 deals in the first eight months of 2026, surpassing 2024's full-year total. Funding was concentrated among five companies, with Sahi reportedly in talks for an $80 million round. The sector faces the challenge of converting capital into durable businesses and expanding beyond Tier 1 cities.Indian Startup NewsFintech unicorn Raise Financial appoints former Upstox executive Abhishek Singh as Pluto Insurance CEORaise Financial Services, a Mumbai-based fintech unicorn, appointed Abhishek Singh as CEO of Pluto Insurance, its new insurance business, after 23 years in the industry and prior roles at Upstox and OneInsure. Raise plans to invest $15 million in the business, acquired via GreenLife Insurance Broking in May, with a D2C platform launching by end-2026.Inc42Raise Hires Abhishek Singh As CEO To Helm New Insurtech ArmRaise Financial Services has appointed Abhishek Singh, a former Upstox executive, as CEO of its new insurtech vertical Pluto Insurance, which will operate under Greenlife Insurance Brokers, acquired by Raise earlier this year. Singh previously worked at Aviva India, PNB Metlife and Edelweiss Tokio Life Insurance.EntrackrRaise Financial’s Pluto Insurance appoints Abhishek Singh as CEOPluto Insurance appointed Abhishek Singh as CEO, bringing 23 years of insurance experience from Upstox and OneInsure. The company, built under Raise Financial Services, plans to invest Rs 100 crore and focus on a technology- and AI-led platform to simplify insurance buying and servicing.The Times of India$1.2 billion fintech CEO says bank rejected his home loan despite 800 CIBIL score: "They can give loan to team members our company employs, but not me" - The Times of IndiaPravin Jadhav, founder and CEO of Raise Financial Services, a fintech company valued at around $1.2 billion, publicly disclosed on X that a leading private bank rejected his home loan application despite being a customer for over 25 years, maintaining a CIBIL score of approximately 800, and holding assets worth nearly five to six times the loan amount. The bank classified him as a high-risk borrower because he is a company founder, even though the same lender had previously recognised him as a top fintech innovator. The post has sparked social media discussion about whether traditional lending assessment frameworks adequately account for entrepreneurs whose wealth is tied up in their companies rather than in regular salary income.Business News Today'I'm high risk category': Founder of $1.2 billion fintech says bank rejected his home loanPravin Jadhav, founder and CEO of Raise Financial Services, a fintech unicorn valued at $1.2 billion, publicly disclosed that a leading private bank rejected his home loan application, citing entrepreneurs as a high-risk borrower category. Jadhav highlighted the irony that the same bank had previously recognized him as one of the country's leading fintech innovators, raising questions about how financial institutions assess entrepreneurial risk. The incident reflects broader challenges founders face in accessing traditional banking products despite established financial credentials.HindustantimesIndian founder of $1.2 billion startup says bank rejected home loan application: ‘Just because I am a founder’Pravin Jadhav, founder and CEO of Raise Financial Services, a Mumbai-based fintech unicorn valued at $1.2 billion, has revealed that his home loan application was rejected by a top private bank, which classified entrepreneurs as a high-risk category. Despite being a customer for over 25 years, maintaining a CIBIL score above 800, and having significant deposits with the bank, his application was denied. The founder publicly noted the irony of the rejection given that the same bank had previously felicitated him as a top fintech innovator.Business News Today'I'm high risk category': Founder of $1.2 billion fintech says bank rejected his home loanPravin Jadhav, founder and CEO of Raise Financial Services (parent company of stock trading platform Dhan), publicly disclosed that a leading private bank rejected his home loan application, classifying entrepreneurs as a high-risk borrower category. Despite being a 25+ year customer with an 800+ CIBIL score and among the bank's top 0.1% customers by assets, the bank declined his loan while the same institution had previously honored him as a leading fintech innovator. The post gained significant traction on social media, with many users sharing similar experiences of being rejected for loans or credit cards by private banks after becoming founders.Forbes IndiaMeet Atiqa Mir, the 11-Year-Old Indian Racer Chasing Formula 1Atiqa Mir, an 11-year-old Indian karting racer based in Dubai, achieved a historic clean sweep at the Champions of the Future Academy race in Greece in May, becoming the first Indian and only the third driver in the series history to win qualifying, heats, and final in her debut season. She is the world's highest-rated female karter in the OK-N Jr category and was previously selected as one of just three global participants for the F1 Academy's Discover Your Drive programme. Mir has been sponsored by Mumbai-based Raise Financial Services under their 'Momentum by Raise' initiative, with her father Asif noting that top-tier karting costs upwards of ₹30 lakh per FIA European event.EntrackrDhan parent Raise Financial to rebrand insurance arm GIBL as Pluto InsuranceRaise Financial Services rebranded its insurance broker GIBL as Pluto Insurance, planning a Rs 100 crore investment. The move follows the May acquisition and aligns with a prior $15 million commitment. Pluto.hq will operate as Raise's dedicated insurance platform.