Comcast

What Comcast does

Comcast Corporation is a publicly-traded (NASDAQ: CMCSA) global media and technology conglomerate headquartered in Philadelphia, Pennsylvania, founded in 1963 by Ralph Roberts and now led by Chairman and CEO Brian Roberts. The company operates two principal segments — Connectivity & Platforms (Xfinity Internet, Xfinity Mobile, Xfinity TV/X1, xFi, Xfinity Home, and the Comcast Business B2B division) and Content & Experiences (NBCUniversal, including NBC, Telemundo, Bravo, Universal Pictures, Illumination, Peacock, Sky, SkyShowtime, and Universal Destinations & Experiences theme parks) — plus the Xumo streaming joint venture with Charter, AudienceXpress advertising, and Comcast Ventures. Its core technology assets include a 430,000+ mile hybrid fiber-coax (HFC) network running DOCSIS 4.0 / 10G with virtualized CMTS, a virtualized cable-modem termination system, 23 million WiFi hotspots, the XB10 multi-gig gateway, and the Emmy-Award-winning VideoAI/AI Highlights stack on X1 and Peacock.

Comcast generates revenue primarily through recurring monthly subscriptions: Xfinity Internet tiers sold on a 5-year price guarantee, Xfinity Mobile (9M+ lines running on Verizon's 5G combined with Comcast hotspots), Xfinity TV, Xfinity Home, Comcast Business managed services (SD-WAN, SASE, SecurityEdge Preferred AI cybersecurity at $40-60/mo), and Peacock (46M paid subscribers). Secondary streams include NBCUniversal content licensing and sports rights ($2.5B/yr NBA, NFL Sunday Night Football, Olympics, FIFA World Cup 2026), Universal theme-park admissions and resort revenue (Universal Orlando, Universal Studios Hollywood, Universal Studios Japan, Universal Kids Resort opening July 2026, and a £6B+ UK park planned for 2031), Universal Pictures theatrical box office, advertising (Comcast Advertising, Universal Ads, AudienceXpress across 300M+ viewers), and hardware (gateways, Xumo Stream Box, Hubbl with Foxtel in Australia). In 2024 Comcast posted record revenue of $124B and record adjusted EBITDA of $38B, reaching 65M US homes and businesses with 115,000+ employees globally.

The company is presently navigating a deliberate go-to-market pivot: simplified four-tier Xfinity Internet pricing, a 5-year price guarantee to reduce churn, same-day WiFi equipment delivery in ~20 markets, a nationwide launch of AI-native SMB cybersecurity, the recent spin-off of Versant Media Group (NASDAQ: VSNT), the 2025 acquisition of Nitel, the pending Sky acquisition of ITV's broadcast/streaming unit for £1.6B, and the announcement of a new European Universal theme park. Comcast's capital structure carries $94.6B in total debt against $33.64B of 2025 free cash flow, and the company returned $12.05B to shareholders in 2025 through dividends and buybacks while funding a $12B Project Genesis DOCSIS 4.0 broadband upgrade.

Name

Comcast

Legal name

Comcast Corporation

Website

https://corporate.comcast.com

Company type

Public

Founded year

1963

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Comcast Corporation is a publicly-traded (NASDAQ: CMCSA) Philadelphia-based media and technology conglomerate that provides Xfinity broadband, mobile, and TV to 65 million US homes and businesses, runs NBCUniversal (Peacock, NBC, Universal Pictures, theme parks), and owns Sky and SkyShowtime in Europe, generating $124B in 2024 revenue.

Ownership category

akta.pro rank

Product category

Cable Broadband and Media Services

NAICS

Wired Telecommunications Carriers (517111), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)

SIC

Cable & Other Pay Television Services (4841), Telephone Communications (No Radiotelephone) (4813)

akta.pro primary industry

Cable Internet ISPs (HFC Retail Providers) (HDAIADAF)

Keywords

• Broadband internet services
• Cable television services
• Mobile wireless services
• Media and entertainment
• Enterprise network services

Headquarters

HQ city

Philadelphia

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Personnel

Revenue model

1. Residential Connectivity Subscriptions (Xfinity): Recurring monthly subscription revenue from Xfinity Internet, TV, voice, and home security customers across the United States, supported by a 5-year price guarantee and converged broadband + mobile bundles.
2. Xfinity Mobile / Wireless Service: Subscription revenue from Xfinity Mobile, which combines access to 23 million WiFi hotspots with the nation's 5G network; over 9 million total lines at end of 2025.
3. Comcast Business Services (B2B): Recurring revenue from connectivity, managed services, SD-WAN, SASE, and SecurityEdge Preferred cybersecurity products sold to over 2 million small businesses and 100+ government agencies.
4. Advertising (Comcast Advertising, Universal Ads, Peacock): Advertising revenue across broadcast, cable, digital, and connected TV (CTV), including the relaunched AudienceXpress platform reaching 300+ million viewers, Peacock ad-supported streaming, and Universal Ads self-serve inventory.
5. Theme Park Admissions & Resort Revenue: Ticket sales, in-park spending, and resort revenue from Universal Destinations & Experiences including Universal Studios Hollywood, Universal Orlando Resort, Universal Epic Universe, and Universal Kids Resort opening July 1, 2026; nearly 24.2% Q1 2026 theme park revenue growth.
6. Film Box Office (Universal Pictures / Illumination): Theatrical box office revenue from Universal Pictures releases including The Super Mario Galaxy Movie, Disclosure Day, Wicked: For Good, and Minions & Monsters.
7. Content Distribution & Sports Rights Licensing: Revenue from NBCUniversal media rights to the Olympics, NBA, NFL Sunday Night Football, FIFA World Cup, Premier League, and Telemundo Spanish-language broadcasts, including the $2.5 billion-per-year NBA deal.
8. Hardware Sales (Xfinity Gateway, Equipment): Revenue from Xfinity gateways and equipment delivered same-day or picked up at Xfinity Stores, and leased to subscribers as part of their Internet service.
9. Data & Commerce Monetization (Universal Ads / Koddi): Commerce-data-enabled advertising targeting and measurement across CTV inventory, leveraging first-party shopping audience data through partnerships like Koddi.

Pricing tiers

Go-to-market motion5 records

Distribution channels8 records

Marketing channels9 records

Core offering

Comcast Corporation is a publicly-traded media and technology company that delivers consumer and business connectivity, content, and experiences. Its Xfinity-branded consumer services provide broadband internet (reaching 65 million homes and businesses over a 430,000+ mile fiber network), mobile wireless (over 9 million lines via a WiFi+5G MVNO), video/entertainment on the X1 platform, and smart-home security. Comcast Business serves over 2 million U.S. small businesses and 100+ government agencies with SD-WAN, SASE, managed network services, and the network-native SecurityEdge Preferred cybersecurity product. Through NBCUniversal, Comcast produces and distributes broadcast TV (NBC, Telemundo), film (Universal Pictures, Illumination), the Peacock streaming service (46 million paid subscribers), and operates Universal Destinations & Experiences theme parks.

Product overview

Comcast Corporation operates a platform-plus-modules architecture spanning consumer connectivity, business services, content production/distribution, theme parks, and advertising technology, organized under three core operating groups. The Connectivity & Platforms group centers on Xfinity Internet (broadband reaching 65 million homes and businesses), Xfinity Mobile (a mobile virtual network operator with nine million-plus lines), the Xfinity TV/X1 entertainment platform, the xFi in-home WiFi management platform, the XB10 multi-gig Gateway, Xfinity Home (smart home/security), Comcast Business (enterprise connectivity, SD-WAN, SASE, mobile, and the AI-native SecurityEdge Preferred cybersecurity service), and Sky (the UK pay-TV operation including Sky Glass, Sky Stream, and the SkyShowtime joint venture with Paramount). The Content & Experiences group includes NBCUniversal Media Group (NBC, Telemundo, Bravo, NBC Sports, NBC News), Peacock (the NBCUniversal streaming service with 46 million paid subscribers), Universal Pictures, Universal Destinations & Experiences (Universal Orlando's Epic Universe, Universal Studios Hollywood, Universal Kids Resort in Texas, and the forthcoming UK Universal theme park), and Versant (the recently spun-off cable networks business). Adjacent platforms include Xumo (the Comcast/Charter streaming joint venture spanning Xumo Play FAST service, Xumo Stream Box, Xumo TV devices, and the contextual advertising stack powered by Gracenote and IRIS.TV integrations), the Universal Ads self-serve advertising platform (integrated with Koddi for commerce data), AudienceXpress (multi-screen TV advertising), Effectv (local advertising sales), machineQ (enterprise IoT), NOW TV (the combined live TV + FAST + SVOD service), and the Xfinity StreamSaver bundle. These products fit together under the Xfinity Membership loyalty platform and Comcast's Entertainment OS, with digital equity initiatives (Internet Essentials, Project UP, Comcast RISE) and the C2 ISAC cybersecurity coalition (with AT&T, Charter, Cox, Lumen, T-Mobile, Verizon, and Zayo) supporting the broader portfolio.

Differentiator

Problem solved

Functional benefit

Brands

• Xfinity: Consumer brand for Comcast's broadband, mobile, video, and home services including Xfinity Internet, Xfinity Mobile, Xfinity Stream, and the Xfinity X1 entertainment platform.
• Comcast Business
• NBCUniversal
• Peacock
• Sky
• Universal Destinations & Experiences
• Universal Pictures
• Illumination
• Xfinity Mobile
• Comcast Spectacor
• Comcast Ventures
• AudienceXpress
• machineQ

Products and services

• Xfinity Internet Flagship consumer broadband service delivered over Comcast's 430,000+ mile HFC/fiber network to 65 million homes and businesses nationwide, with multi-gig speeds and the Xfinity Gateway providing wall-to-wall WiFi, cybersecurity, and parental controls.
• Xfinity Mobile Mobile virtual network operator combining the nationwide 5G network with more than 23 million Xfinity WiFi hotspots, with over 9 million total lines as of end-2025, Mobile Select and Mobile Plus plans, and Lifetime Device Protection.
• Comcast Business B2B connectivity, networking, cybersecurity, and communications division serving over 2 million U.S. small businesses and 100+ government agencies, including SD-WAN, SASE, managed network services, SecurityEdge Preferred AI cybersecurity, and the Total Solutions Advantage small-business plan starting at $60/month.
• Xfinity TV and X1 platform Xfinity's entertainment platform including the X1 cloud-enabled TV experience with Fan View (live sports companion), Multiview (up to four games on one screen), and RealTime4K ultra-low-latency 4K streaming for live sports; includes Xfinity Stream app, Xfinity StreamSaver bundle, and Xfinity StreamStore marketplace.
• Xfinity Gateway (XB10) Comcast's most powerful WiFi gateway, supporting multi-gig symmetrical throughput, up to 300 connected devices, faster speeds, lower latency, and best-in-class cybersecurity that blocks threats at the Gateway level. Includes WiFi 6E.
• Peacock NBCUniversal's ad-supported and subscription streaming service in the U.S. with 46 million paid subscribers as of mid-2026, serving as the streaming home for NBCUniversal's live sports (NBA, NFL Sunday Night Football, Premier League, Olympics) and original content.
• Xumo Streaming platform joint venture between Comcast and Charter, comprising Xumo Play (a FAST service with 2,000 channels across more than 30 platforms), Xumo Stream Box, and Xumo TV streaming devices powered by Comcast's Entertainment OS.
• Sky Comcast-owned UK pay-TV group offering Sky Glass and Sky Stream devices, NOW TV, the SNL UK entertainment franchise, and the SkyShowtime streaming joint venture with Paramount (22 European markets, 9M+ subscribers).
• Universal Destinations & Experiences Theme park operator including Universal Orlando Resort (with Universal Epic Universe), Universal Studios Hollywood, Universal Kids Resort opening July 1, 2026 in Texas, Universal Studios Japan, and a forthcoming Universal theme park in Bedfordshire, UK (£6+ billion investment).
• Universal Pictures Major film studio releasing theatrical blockbusters including The Super Mario Galaxy Movie (record $372.6M global opening in April 2026), Disclosure Day, Wicked: For Good, and the upcoming Minions & Monsters.
• AudienceXpress Comcast Advertising's nationwide multi-screen media solution for premium TV advertising across broadcast, cable, digital, and connected TV (CTV), reaching over 300 million viewers with real-time measurement and data-driven insights.
• Universal Ads Comcast's self-serve advertising platform enabling advertisers to buy streaming ads using first-party commerce data via the Koddi partnership, with access to streaming inventory from more than 20 publishers including DirecTV, Fox, NBCUniversal, Paramount, Roku, and Warner Bros. Discovery.
• Xfinity Home Comcast's smart home and security offering with integrated home automation, available to more than 15 million Xfinity customers for managing smart home devices at home and on the go.
• Internet Essentials and Project UP Comcast's digital opportunity initiative providing low-cost Internet, affordable computers, and digital literacy training to low-income families, expanded through Project UP ($1 billion 10-year commitment) and 1,000+ Lift Zones providing free WiFi in community centers.
• SecurityEdge Preferred Network-native AI-powered cybersecurity solution for small businesses that blocks malware, phishing, and ransomware at the network edge without requiring additional hardware. Priced at $40 to $60 per month.
• NOW TV Streaming offering combining a live TV streaming service, free ad-supported streaming TV (FAST) channels, and a subscription video on demand service, leveraging cross-company innovation from Xfinity, Peacock, Sky, and Xumo. Available to Xfinity Internet customers.

Named customers6 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability12 records

Feature12 records

Partnerships

17 partnerships are on record, tiered core and minor.

• Nvidia (AI Grid)coreStrategic or Co-development Partner · 25 June 2026Comcast is a participant in Nvidia's AI Grid concept alongside AT&T and Telefónica, with approximately 100,000 distributed network data centers run by telcos and cloud providers shifting AI inference closer to customers.
• Charter CommunicationscoreStrategic or Co-development Partner · 22 June 2026Xumo is a streaming platform joint venture between Comcast and Charter Communications, expanded with new integrations with Gracenote and IRIS.TV for contextual advertising across its FAST inventory of 2,000 channels on 30+ platforms.
• Active InternationalcoreChannel Partner/ Reseller/ Distributor · 22 June 2026Comcast Technology Solutions partnered with Active International to deploy the AdFusion advertising system. Active International places over $1 billion annually in ad spend and generated over 9,000 unique traffic instructions in its first week using the platform.
• Illumination Entertainment (Universal)coreGTM or Marketing Partner · 17 June 2026Comcast NBCUniversal partnered with Illumination to bring Minions & Monsters-themed activations to all 700 Xfinity retail stores from June 15 through July 5, 2026, including AR experiences, exclusive collectibles, and Fandango movie cash offers tied to the film's July 1 theatrical release.
• Roadie (UPS-owned)coreChannel Partner/ Reseller/ Distributor · 16 June 2026Comcast partnered with UPS-owned delivery service Roadie to fulfill same-day Xfinity WiFi gateway delivery in nearly 20 markets for orders placed by 3 p.m., reducing wait times from up to a week to within hours.
• AT&T, T-Mobile, Verizon (STRIKE)coreStrategic or Co-development Partner · 8 June 2026AT&T, T-Mobile, and Verizon joined STRIKE (Strategic Threat Response & Infrastructure Knowledge Exchange), a cable industry initiative to combat network theft and vandalism, with executives meeting at Comcast's headquarters in Philadelphia; 18,327 incidents occurred nationwide in 2025.
• El Centro de la RazaminorStrategic or Co-development Partner · 28 May 2026Comcast launched a Lift Zone in Federal Way, Washington in partnership with El Centro de la Raza, with a $350,000 investment to support facility and technology upgrades, free high-speed WiFi, on-site digital navigators, public access workstations, and hybrid training workshops.
• AT&T, T-Mobile, Verizon, Charter, Cox, Lumen, Zayo (C2 ISAC)coreStrategic or Co-development Partner · 19 May 2026Eight major U.S. telecom providers — AT&T, Charter, Comcast, Cox, Lumen, T-Mobile, Verizon, and Zayo — jointly established the Communications Cybersecurity Information Sharing and Analysis Center (C2 ISAC), a non-profit launching June 2026 for cyber threat intelligence sharing, with Valerie Moon as executive director.
• Paramount / SkyShowtimecoreStrategic or Co-development Partner · 15 May 2026Comcast and Paramount co-own SkyShowtime, a streaming service operating across 22 European markets with over 9 million subscribers. Paramount's $110 billion acquisition of Warner Bros. Discovery is expected to breach the 50-50 non-compete pact and could result in Paramount taking full control.
• KoddicoreTechnology or Integration · 5 May 2026Commerce-media adtech company Koddi partnered with Comcast's Universal Ads to enable advertisers to buy streaming ads using first-party shopping audience data, with access to streaming inventory from over 20 publishers including DirecTV, Fox, NBCUniversal, Paramount, Roku, and Warner Bros. Discovery.
• 23XI Racing (NASCAR)minorGTM or Marketing Partner · 20 January 2026Xfinity and 23XI Racing announced a partnership expansion extending the Xfinity brand's NASCAR sponsorship, complementing Xfinity's title sponsorship of the NASCAR Xfinity Series through 2024.
• Colusa Indian Community CouncilminorStrategic or Co-development Partner · 13 November 2025Comcast and the Colusa Indian Community Council announced a $3.2 million federal grant-funded broadband expansion in Colusa, California to provide high-speed internet access to tribal and non-tribal lands.
• San Bruno Professional Firefighters AssociationminorOthers · 6 November 2025Comcast contributed $15,000 to the San Bruno Professional Firefighters Association's Holiday Toy Program as part of the grand opening of its first San Bruno retail store in November 2025.
• Massachusetts Broadband InstituteminorStrategic or Co-development Partner · 2 July 2024The Healey-Driscoll Administration in Massachusetts awarded over $45 million in grants through the Massachusetts Technology Collaborative's Massachusetts Broadband Institute, with Comcast among the recipients deploying internet infrastructure to approximately 2,000 locations across 41 communities.
• Maine Connectivity AuthorityminorStrategic or Co-development Partner · 24 April 2023Maine Connectivity Authority's $20 million Reach Me Line Extension program, with $13 million in private investments from providers including Comcast, expands broadband internet in 73 Maine communities to 6,300 locations.
• State of Maryland (Connect Maryland)minorStrategic or Co-development Partner · 11 July 2022Maryland disbursed over $127 million in broadband grants through the Connect Maryland initiative, with Comcast among the notable recipients for infrastructure projects benefiting nearly 15,000 households.
• LevlcoreStrategic or Co-development Partner · 20 June 2022Comcast acquired American-Israeli startup Levl for approximately $50 million, establishing its first R&D center in Israel using Levl's staff. Levl's technology automatically identifies users on WiFi networks while preserving privacy.

Scale indicators20 records

Recent moves12 records

Expansion highlights8 records

Direct peers

• AT&T: Competing U.S. telecom and fiber broadband operator; co-founded the C2 ISAC cybersecurity consortium with Comcast and competes head-to-head for SMB, enterprise, and government connectivity.
• T-Mobile US: Nationwide 5G mobile carrier and rapidly growing fixed-wireless broadband challenger; competes with Xfinity Mobile and Comcast broadband, and is a C2 ISAC partner.
• Cox Communications: Private U.S. cable broadband and SMB services operator with a comparable Xfinity-like residential and business product set; directly comparable on network, pricing, and customer mix.
• Verizon Communications: Major U.S. telecom and wireless carrier; backhaul for Xfinity Mobile and direct competitor in FiOS fiber broadband, 5G home internet, and enterprise managed services.
• Charter Communications: Largest U.S. cable broadband peer with overlapping Xfinity-class footprint; jointly controls Xumo with Comcast and co-owns key streaming assets — the most direct product, customer, and network comparable.

Broad incumbents

• The Walt Disney Company: Closest peer across NBCUniversal's content and theme-park business — owns ESPN, ABC, Hulu, and Disney Parks; competes for streaming subscribers, sports rights (NBA, NFL), and theme-park attendance.
• Warner Bros. Discovery: Linear and streaming peer (Max, CNN, HBO, Discovery) competing for the same sports rights and advertising budgets; subject of Paramount's pending $110B acquisition that threatens SkyShowtime.
• Paramount Global: Co-owner of SkyShowtime with Comcast and a major streaming and broadcast competitor; pending WBD acquisition introduces counterparty risk into the European streaming JV.

Emerging players

• Alphabet (Google Fiber): Fiber-to-the-home overbuilder and YouTube TV/Chromecast competitor; represents the most credible long-term threat to Comcast's broadband and streaming bundle economics in select metros.

Regional players

• BT Group: UK incumbent telecom and broadband operator comparable to Comcast's Sky business; competes for UK pay-TV, broadband, and sports-content viewers across the same customer base as Sky Glass and Sky Stream.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat9 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/comcast
• Facebookfacebook.com/comcast
• LinkedInlinkedin.com/company/comcast
• Instagraminstagram.com/comcast

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries9 records

Funding overview

Funding rounds8 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A41 records

Investments57 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Comcast