Modern Animal

What Modern Animal does

Modern Animal is a technology-forward veterinary care platform founded in 2018 and headquartered in Culver City, California. The company operates a membership-based hybrid care model combining owned physical clinics with 24/7 virtual care accessible through its mobile application. As of September 2025, Modern Animal operated 29 clinics across four U.S. states (California, Texas, Colorado, and Arizona), serving more than 100,000 member families with primary care, urgent care, surgery, dental services, vaccines, and pharmacy fulfillment for dogs and cats.

The company's core technology stack centers on a proprietary in-house electronic medical records system called Claude, which provides AI-assisted clinical documentation by processing audio recordings of appointments to auto-generate notes and summaries. Modern Animal also deployed Herriot, an AI agent built on Sierra's platform, for triaging urgent pet-owner questions via chat with nurse-in-the-loop guardrails. The technology is tightly integrated into clinic workflows, with all medical records stored electronically and shared across the network in real time.

Modern Animal's revenue model combines three streams: annual membership subscriptions (Essential and All Access tiers), per-visit service fees for clinical care, and pharmacy transactions including prescription medications, preventatives, and prescription diets with autoship. In April 2026, Chewy, Inc. acquired Modern Animal for approximately $500 million, integrating the 29 clinics into Chewy's veterinary care ecosystem alongside its 18 pre-existing Chewy Vet Care locations. Post-acquisition, prescription fulfillment transitions to Chewy Pharmacy with Autoship integration, and the combined entity was projected to contribute over $125 million in annualized revenue, with expectations of EBITDA-neutral performance in fiscal 2026 and positive contribution in 2027.

Name

Modern Animal

Legal name

Modern Animal, Inc.

Website

https://modernanimal.com

Company type

Private

Founded year

2018

Operating status

Acquired

Headcount range

251–500 employees

Short description

Modern Animal is a technology-forward veterinary care platform operating a membership-based hybrid model that combines 29 owned clinics across four U.S. states with 24/7 virtual care via its mobile app, serving more than 100,000 pet-owning member families.

Ownership category

akta.pro rank

Product category

Veterinary Services

NAICS

Veterinary Services (54194)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Enterprise & Multi-site Veterinary Operations (Corporate/Group Practice) (HLAMAMAI)

akta.pro secondary industries

Tele-veterinary & Virtual Care Platforms (Video/Chat, Remote Triage) (HLAMAGAB), Veterinary EMR/EHR & Clinical Workflow (HLAMAMAB), Online Booking, Intake & Digital Front Door (Forms, Consent, Waitlist) (HLAMAGAD), Multi-site/Corporate Group Operations Platforms (Franchise/MSO Tools, Standardization) (HLAMAGAM)

Keywords

• Veterinary services
• Pet healthcare
• Veterinary clinics
• Virtual veterinary care
• Pet pharmacy

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices13 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Membership Subscriptions: Annual membership subscriptions providing unlimited visits, 24/7 virtual care access, and member benefits. The membership model creates recurring revenue with automatic annual renewal.
2. Veterinary Services: Revenue from in-person veterinary services including primary care, urgent care, dental care, surgery, vaccines, and other clinical services. Services offered on a per-visit basis beyond membership benefits.
3. Pharmacy: Full-service pharmacy for prescription medications, preventatives, and prescription diets. Members can pick up in clinic or have items delivered with optional autoship.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Modern Animal operates a membership-based veterinary care platform combining a network of physical veterinary clinics with 24/7 virtual care delivered through a proprietary mobile app. Its core offering is unlimited in-clinic primary and urgent care, dental, surgery, and pharmacy services for dogs and cats, bundled under tiered annual memberships (Essential and All Access), supported by an in-house EMR system (Claude) and an AI agent (Herriot).

Product overview

Modern Animal is a technology-forward veterinary platform offering a hybrid care model that combines physical clinic locations with 24/7 virtual care access. The platform operates through its core offerings: a network of 27+ physical veterinary clinics (as of 2025) across California, Texas, Colorado, and Arizona, integrated with a mobile app providing 24/7 virtual veterinary consultations, AI-assisted documentation through its proprietary EMR system called Claude, and a membership-based pricing model. The product suite includes primary care, urgent care, surgery, dental care, pharmacy services, and specialized programs for puppies/kittens and senior pets. Following Chewy's acquisition in 2026, the platform now integrates with Chewy Pharmacy for prescription fulfillment and Autoship capabilities, creating a fully integrated pet healthcare ecosystem connecting products, services, and care.

Differentiator

Problem solved

Functional benefit

Products and services

• Modern Animal Veterinary Clinics Physical veterinary clinic network offering primary care, urgent care, surgery, dental care, vaccines, and other clinical services across 29 locations in California, Texas, Colorado, and Arizona, designed as low-anxiety modern environments for dogs and cats.
• 24/7 Virtual Care Round-the-clock virtual veterinary care accessible through the Modern Animal mobile app, allowing members to chat with licensed veterinary professionals anytime, triage concerns, and get guidance on whether pets need to be seen in person.
• Modern Animal Mobile App Mobile application for iOS and Android providing appointment scheduling, care team communication, 24/7 virtual care access, prescription management, and pet health record access, including the Herriot AI agent for urgent question response.
• Membership Program (Essential and All Access) Subscription-based annual membership offering unlimited primary care visits, 24/7 virtual care, and tiered access (Essential and All Access) for individual pet owners, with automatic annual renewal.
• Modern Animal Pharmacy

Quantifiable outcome

• 4.6/4.7/4.9 ratings on Yelp, Google, and App Store respectively based on thousands of reviews
• +3 more outcomes

Named customers5 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability7 records

Feature4 records

Partnerships

Two partnerships are on record, tiered core and minor.

• SierracoreTechnology or Integration · 17 April 2026Modern Animal deployed an AI agent named Herriot built on Sierra's technology platform. The AI agent handles high-stakes pet-owner questions with speed and accuracy, with emphasis on involving nurses in guardrail development and prioritizing quality human handoffs.
• Phillips Pet Food & SuppliesminorChannel Partner/ Reseller/ Distributor · 8 April 2026Phillips Pet Food & Supplies partnered with Central Garden & Pet to optimize distribution network. This is a peripheral reference in competitive analysis context.

Scale indicators14 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Banfield Pet Hospital: Largest US veterinary chain (1,000+ hospitals) owned by Mars. Broad incumbent with overlapping primary/urgent care services, Optimum Wellness Plans subscription product, and significant national footprint that competes with Modern Animal for pet owner relationships.
• VCA Animal Hospitals: Major US veterinary network owned by Mars, with hundreds of primary care and specialty hospitals. Broad incumbent competitor with national scale and established referral relationships.
• Thrive Pet Healthcare: Multi-brand veterinary services platform owned by Petco, combining primary, specialty, and emergency care. Broad incumbent with significant scale and integrated retail-petcare strategy through Petco.
• BluePearl Pet Hospital: Specialty and emergency veterinary hospital chain owned by Mars, with nationwide locations. Adjacent incumbent that competes for referrals and complex cases from primary care networks like Modern Animal.

Direct peers

• Chewy Vet Care: Operating companion of Modern Animal post-acquisition; Chewy-owned veterinary clinic chain with 18 locations prior to the Modern Animal deal. Direct comparable in clinic operations and now integrated under common ownership.
• Bond Vet: Membership-friendly, design-forward urban veterinary clinic chain operating in multiple US metros. Closest comparable in target demographic (millennial pet owners), modern clinic experience, and tech-enabled care model.
• Small Door Veterinary: Membership-based veterinary clinic operator with modern design and technology-first experience. Closely comparable subscription model, urban clinic focus, and 24/7 access positioning.
• Petfolk: Membership-driven veterinary clinic chain in the US Southeast. Comparable in subscription-based care model, modern clinic design, and tech-enabled pet parent experience.

Emerging players

• Veterinary Emergency Group (VEG): Specialty emergency veterinary hospital chain with tech-forward, transparent-pricing positioning. Adjacent competitor in urgent/emergency care and shares Modern Animal's customer-centric, design-led brand approach.
• Dutch: Subscription-based tele-veterinary platform offering 24/7 chat and video consultations with prescription delivery. Comparable in virtual care, membership model, and millennial pet owner targeting, though delivery model differs from clinic-first approach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/modernanimalvet
• YouTubeyoutube.com/@modernanimalvet
• Facebookfacebook.com/ModernAnimalVet
• LinkedInlinkedin.com/company/modernanimal
• Instagraminstagram.com/modernanimal

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds7 records

Investors13 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Modern Animal