Rembrand
Rembrand is an AI-powered in-scene media and virtual product placement platform that uses Spatially-Aware AI and Controllable Diffusion to integrate brands into video content. Founded in 2022 in Palo Alto, the company serves Fortune 1000 advertisers, streaming services, and content creators across multiple industries.
- Company typePrivate
- Founded2022
- HeadquartersPalo Alto, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Rembrand does
Rembrand is an AI-powered in-scene media and virtual product placement platform founded in 2022 and headquartered at 228 Hamilton Avenue, Palo Alto, California. The company's core technology, proprietary Spatially-Aware AI, analyzes video content frame-by-frame to identify organic, in-scene surfaces where brands can be placed, while proprietary Controllable Diffusion generates photo-realistic virtual products, signage, and billboards that maintain brand fidelity even in moving-camera scenes. Following its September 2025 merger with Spaceback, Rembrand operates two product lines: In-Content Advertising (ICA), which delivers Virtual Product Placement and Virtual Out-of-Home placements directly into video content, and Spaceback Content Ads, which transforms social media content into programmatic CTV and online video ads. The AI Studio self-service platform at app.rembrand.com provides programmatic or full-scene integration with export support to more than 20 video editing tools including Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve, CapCut, and Avid Media Composer.
The company serves three primary customer segments: Fortune 1000 brands and major advertisers (consumer packaged goods, beauty, beverage, automotive, retail, entertainment), video creators and content owners seeking monetization without increasing ad load, and streaming services and publishers seeking premium inventory formats. Named customers include Amazon Prime Video, PepsiCo, L'Oreal, Lancôme, Target, Cadillac, Lego, Dickies, UGG, Audible, Calzedonia, and Virgin Galactic. Rembrand operates a hybrid go-to-market combining managed-service enterprise sales with multi-year contracts for major brand partnerships and a self-service subscription tier, distributed through direct enterprise sales, programmatic DSP delivery (The Trade Desk Kokai, Google Campaign Manager 360), the Mirriad joint venture for premium CTV, and a network of video editing software integrations. The company has raised approximately $68.5 million across a February 2023 seed ($8M, Greycroft/UTA.VC), January 2025 Series A ($23M, super{set} lead with The Trade Desk and Naver), and a December 2025 round ($37.5M), employs 51-100 people, and holds TPN Gold Shield certification from the Motion Picture Association, granting access to pre-release content from major Hollywood studios.
Rembrand firmographics
Firmographics- Name
- Rembrand
- Legal name
- Rembrand, Inc.
- Website
- https://rembrand.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Rembrand is an AI-powered in-scene media and virtual product placement platform that uses Spatially-Aware AI and Controllable Diffusion to integrate brands into video content. Founded in 2022 in Palo Alto, the company serves Fortune 1000 advertisers, streaming services, and content creators across multiple industries.
- Ownership category
- akta.pro rank
Rembrand industry classification
Industry- Product category
- Programmatic Video Advertising Technology
- NAICS
- Advertising Agencies (541810), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Services-Advertising Agencies (7311), Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Personalization, Testing & Conversion Rate Optimization (CRO) (BPAFAFAG)
- akta.pro secondary industry
- Programmatic Display & Retargeting (DSP) (MPAAACAE)
Keywords
Where Rembrand is headquartered
LocationHeadquarters
- HQ city
- Palo Alto
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Rembrand business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- In-Scene Media Advertising: Platform fees from brands for virtual product placement and in-scene advertising integration into creator and streaming content. Revenue generated through programmatic placement delivery and managed service campaigns.
- Spaceback Content Ads: Revenue from transforming social content into programmatic CTV and video ads, distributed across open web, video, CTV, digital out-of-home, YouTube, and social platforms.
- Creator Monetization Fees: Revenue share with creators for monetizing their video content through in-scene placements. Creators receive payment based on generated video impressions per the monetization policy.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Managed Service |
| Subscription | Monthly | Self-Service AI Studio |
Go-to-market motion2 records
Distribution channels7 records
Marketing channels9 records
Rembrand product offering
Product offeringCore offering
Rembrand operates an AI-powered advertising platform that enables virtual product placement and in-scene media integration directly within video content. Using its proprietary Spatially-Aware AI, the platform analyzes video frame-by-frame to identify organic placement locations for brands, generating non-skippable, contextually relevant ad experiences. The platform combines In-Content Advertising (ICA), Spaceback Content Ads for social-to-CTV transformation, a self-service AI Studio, and Virtual Product Ads delivered programmatically through The Trade Desk.
Product overview
Rembrand offers a unified AI-powered advertising platform with two core products: In-Content Advertising (ICA) for virtual product placement directly into video content, and Spaceback Content Ads for transforming social content into CTV ads. The platform is accessed through AI Studio, a self-service tool that leverages proprietary Spatially-Aware AI and Controllable Diffusion technology. Spaceback has been evolved into a Social Creative Intelligence system featuring modules like AURA (content discovery), FADE (audio generation), and AI Backgrounds. Virtual Product Ads (VPA) enable programmatic delivery through The Trade Desk integration. The platform serves both advertisers seeking non-intrusive ad placements and publishers/content creators looking to monetize video inventory.
Differentiator
Problem solved
Functional benefit
Brands
- Spaceback: A creative automation platform that transforms social content into high-performing video ads across CTV, digital video, and social platforms. After the merger with Rembrand, Spaceback operates as a retained brand providing social content-to-ad transformation capabilities.
Products and services
- In-Content Advertising (ICA) AI-powered advertising platform that places brands directly into video content using Virtual Product Placement (VPP) and Virtual Out-of-Home (VOOH) formats. Enables advertisers to deliver functional messages or create awareness with contextually relevant product placements that cannot be skipped, available to both advertisers and publishers.
- Spaceback Content Ads Creative automation platform that transforms social media content into high-performing CTV and online video ads in seconds. Enables advertisers to take high-performing social content and repurpose it as programmatic-ready display, video, and CTV ads with improved engagement in traditional ad slots.
- AI Studio Self-service platform at app.rembrand.com enabling creators and brands to independently access Rembrand's Spatially-Aware AI for embedding brands in video content. Supports programmatic or full-scene integration of virtual placements, with export to major video editing software including Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve, and CapCut.
- Virtual Product Ads (VPA) AI-powered programmatic ad format that analyzes video frame by frame to identify organic, in-scene locations for subtle post-production brand placement. Delivered programmatically through The Trade Desk's Kokai platform for CTV and digital video advertising.
- Spaceback AI Intelligence Suite AI-powered suite for Spaceback featuring AURA content discovery, FADE audio generation, AI Backgrounds for format transformation, and Pause Ads for paused CTV screen engagement. Strategic shift from behind-the-scenes AI acceleration to forward-facing tools that empower marketers to scale social content across CTV, streaming, and online video advertising.
- Spaceback Social Creative Intelligence AI-native intelligence platform that discovers, creates, and scales high-performing social creative. Uses computer vision-based AI to analyze social engagement signals and competitor content, generating channel-ready creative for distribution across open web, video, CTV, digital out-of-home, YouTube, and social platforms.
Quantifiable outcome
- 510% increase in unaided brand awareness (Kantar study)
- +11 more outcomes
Companies that use Rembrand
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles3 records
Rembrand technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration15 records
AI capability10 records
Feature10 records
Rembrand partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core.
- Google Campaign Manager 360coreIntegration enables delivery of Spaceback Creative Ads through Google Campaign Manager 360, allowing brands to distribute AI-transformed social content as programmatic display, video, and CTV ads.
- MirriadcoreJoint venture combining Mirriad's Oscar-award winning virtual placement technology and premium CTV content access with Rembrand's AI-powered platform for faster turnaround times. Manages all US publisher and brand relationships for virtual product placement.
- The Trade Desk (Operational)coreVirtual Product Ad integration into Kokai platform enables programmatic delivery of in-scene advertising. Rembrand analyzes video frame by frame to identify organic placement locations, delivered through The Trade Desk's platform to CTV and digital video environments.
- Adobe Premiere ProcoreExport integration enabling creators to seamlessly incorporate in-scene advertising assets into their video editing workflow. Compliant with major content creation tools.
- Final Cut ProcoreExport integration for Apple users to access Rembrand's AI Studio and incorporate virtual placements into video content.
- DaVinci ResolvecoreIntegration with professional color grading and video editing software for seamless virtual placement workflow.
- KantarcorePartnership for Context Lab studies measuring brand lift and attribute growth. Kantar white paper validated 510% increase in unaided brand awareness and 49% higher message association for in-scene media placements.
- Assembly.AIcoreContent moderation integration using semantic category analysis and sentiment detection to flag content based on context, not just keywords. Part of comprehensive four-layer AI-based brand safety checks.
- AWS RekognitioncoreVisual review integration for automated brand safety checks on all creator content before publication.
- HivecoreLogo detection integration for identifying and reviewing branded content placements within videos.
- Motion Picture Association / Trusted Partner NetworkcoreTPN membership and Gold Shield certification authorize Rembrand to handle high-value media content from major studios (Disney, Netflix, Paramount, Sony Pictures, Universal, Warner Bros.). TPN best practices prevent leaks and breaches of pre-released content.
Scale indicators8 records
Recent moves7 records
Expansion highlights7 records
Rembrand competitors and assessment
Company assessmentDirect peers
- Mirriad: Mirriad is a pioneer in virtual product placement within film, TV, and music-video content. It is now Rembrand's JV partner for US operations, making it the most directly comparable peer in terms of product, customer base, and technology focus.
- Ryff: Ryff uses AI to insert virtual brand placements into TV and streaming content, targeting the same advertisers and broadcasters as Rembrand. It is one of the closest direct competitors in programmatic, AI-driven virtual product placement.
Broad incumbents
- Innovid: Innovid is an independent ad-tech platform for CTV, video, and digital serving and measurement. While broader than Rembrand, it competes for the same CTV ad budgets and is increasingly adding creative personalization capabilities adjacent to Rembrand's offerings.
- Tatari: Tatari is a CTV-focused ad buying and measurement platform used by brands and agencies. It overlaps with Rembrand on the advertiser side of CTV advertising, although it focuses on buying optimization rather than in-content creative.
- The Trade Desk: The Trade Desk is the largest independent DSP and a strategic investor in Rembrand. Its Kokai AI creative marketplace embeds Rembrand's Virtual Product Ads while also building competing native generative-AI creative capabilities, making it both partner and potential competitor.
- FreeWheel: FreeWheel (Comcast) provides ad serving, forecasting, and programmatic execution for premium video and CTV. It competes with Rembrand's advertiser- and publisher-facing monetization tooling across the same premium-content ecosystem.
- Teads: Teads is a global video and CTV ad-tech platform with a focus on non-interruptive, in-content formats. Its mission to deliver attention-quality video ads overlaps conceptually with Rembrand's non-skippable in-content placement thesis.
Emerging players
- TripleLift: TripleLift is a programmatic native and CTV creative tech platform. Its pivot into CTV creative formats and ad-server integrations places it adjacent to Rembrand's Spaceback and Virtual Product Ads offerings.
- Nativo: Nativo is a programmatic content and native advertising platform that places brand messaging within editorial and video content. Its premium-content monetization approach makes it an adjacent emerging player in branded, in-content advertising formats.
Others
- Kantar: Kantar is the global measurement and analytics firm that validated Rembrand's brand-lift claims. It is a strategic research partner rather than a direct competitor, but its audience-measurement stack shapes how Rembrand's effectiveness is evaluated by advertisers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
Rembrand social profiles
Digital presenceRembrand compliance and trust
Trust signalCompliance1 record
Rembrand financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rembrand leadership team
Management profileNumber of profiles
Profiles13 records
Rembrand subsidiaries and ownership
Company hierarchySubsidiaries1 record
Rembrand funding detail
Funding detailFunding overview
Funding rounds4 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rembrand M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rembrand
What does Rembrand do?
Rembrand operates an AI-powered advertising platform that enables virtual product placement and in-scene media integration directly within video content. Using its proprietary Spatially-Aware AI, the platform analyzes video frame-by-frame to identify organic placement locations for brands, generating non-skippable, contextually relevant ad experiences. The platform combines In-Content Advertising (ICA), Spaceback Content Ads for social-to-CTV transformation, a self-service AI Studio, and Virtual Product Ads delivered programmatically through The Trade Desk.
Is Rembrand a public or private company?
Rembrand is a private company. It is classified as venture growth investor backed and is currently operating.
When was Rembrand founded?
Rembrand was founded in 2022. It employs 51 to 100 people.
Where is Rembrand based?
Rembrand is headquartered in Palo Alto, United States, in the North America region.
How does Rembrand make money?
Three revenue lines are on record. In-Scene Media Advertising is the primary driver. The others are spaceback Content Ads and creator Monetization Fees.
Who are Rembrand's main competitors?
Direct peers on record are Mirriad and Ryff. Broad incumbents are Innovid, Tatari, The Trade Desk, FreeWheel and Teads. Emerging players are TripleLift and Nativo. Kantar is listed as an others.
Does Rembrand have an API?
No public API is recorded for Rembrand.
What industry is Rembrand in?
Rembrand's product category is Programmatic Video Advertising Technology. Its primary akta.pro industry code is BPAFAFAG, Personalization, Testing & Conversion Rate Optimization (CRO), with a secondary code of MPAAACAE, Programmatic Display & Retargeting (DSP). Its NAICS code is 541810 and its SIC code is 7311.