Jerry
Jerry is a Palo Alto-based, licensed insurance brokerage operating a mobile "AllCar" super-app that compares and binds auto, home, motorcycle, renters, and rideshare policies from 100+ carriers for U.S. consumers, with bundled maintenance (GarageGuard) and telematics (DriveShield) modules.
- Company typePrivate
- Founded2017
- HeadquartersPalo Alto, United States
- Headcount251–500
- GTM typeB2C
- OfferingDigital Commerce or Content
What Jerry does
Jerry Insurance Agency, LLC operates a mobile-first insurance brokerage and "AllCar" super-app under the brand name Jerry, headquartered in Palo Alto, California and licensed as a producer in all 50 U.S. states plus Washington, D.C. The company's core product is a real-time quote comparison engine that pulls bindable side-by-side quotes from 100+ carriers (including Progressive, GEICO, Allstate, Nationwide, Travelers, Liberty Mutual, USAA, and regional/specialty insurers) across auto, home, motorcycle, renters, and rideshare insurance, with the distinctive feature that customers can mix-and-match carriers across policy types to optimize total cost. Around this core brokerage, Jerry bundles three add-on modules: GarageGuard, which uses NLP and predictive analytics to schedule maintenance, estimate repair costs from a proprietary database aggregated from 10,000+ U.S. shops, surface open recalls, and diagnose car issues from plain-English descriptions; DriveShield, which uses phone-sensor telematics (accelerometer, gyroscope, GPS) to score driving behavior on a 0–100 scale and unlock safe-driver discounts plus rewards from 50+ partner brands; and PriceProtect, an auto-loan refinancing rate-monitor. A "DataLock" privacy guarantee commits Jerry not to sell customer data to third parties for marketing.
Jerry generates revenue primarily through standard carrier brokerage commissions on bound policies, with possible disclosed broker or origination fees on certain policies; neither commissions nor fees are added to the customer's quoted premium. The go-to-market is product-led growth anchored in the iOS and Android apps (4M+ and 1M+ downloads respectively, with ratings of 4.7 and 4.5) and supported by licensed-agent inside sales available seven days a week via in-app chat, phone, text, and email. Acquisition channels combine app store discovery, content marketing and SEO across state/city/carrier landing pages, owned research (the annual State of the American Driver report), and PR-driven earned media. The company is private, has raised approximately $242M across disclosed rounds including a $110M Series C in August 2023 led by Park West Asset Management, employs 251–500 staff including 100+ licensed agents, and has served 5M+ customers with 1.2M+ cumulative policies sold and $1.06B+ in customer savings identified.
Key customer segments are U.S. individual drivers (primary), U.S. homeowners (a newer but fast-scaling vertical), and secondary segments including motorcycle riders, renters, and rideshare drivers. Pricing for the consumer is zero subscription — the app is free and Jerry earns only on successful policy bind. Notable competitive differentiators include the mix-and-match bundling engine, ongoing rate monitoring with auto-reshop alerts at renewal, the AllCar super-app positioning, and an active trademark litigation posture (federal suit filed April 2026 against Insurify and Compare.com in Massachusetts alleging paid-search keyword hijacking of the "Jerry Marks" mark).
Jerry firmographics
Firmographics- Name
- Jerry
- Legal name
- JERRY INSURANCE AGENCY, LLC
- Website
- https://jerry.ai
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Jerry is a Palo Alto-based, licensed insurance brokerage operating a mobile "AllCar" super-app that compares and binds auto, home, motorcycle, renters, and rideshare policies from 100+ carriers for U.S. consumers, with bundled maintenance (GarageGuard) and telematics (DriveShield) modules.
- Ownership category
- akta.pro rank
Jerry industry classification
Industry- Product category
- Insurance Comparison Marketplace
- NAICS
- Insurance Agencies and Brokerages (524210), Insurance Agencies and Brokerages (52421), Agencies, Brokerages, and Other Insurance Related Activities (5242)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Retail (Personal Lines) Insurance Brokerage (FSAEADAA)
- akta.pro secondary industry
- Standard Personal Auto Insurance (Liability, Collision & Comprehensive) (FSAJAAAA)
Keywords
Where Jerry is headquartered
LocationHeadquarters
- HQ city
- Palo Alto
- HQ country
- United States
- HQ region
- North America
Markets served
Jerry business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Insurance Carrier Commissions: Standard brokerage commissions paid by the 100+ insurance carriers in Jerry's network when a customer binds a policy through the app. Commissions are paid by the carrier and are not added to the customer's bill as a separate charge. The commission is the same rate any agent or broker receives.
- Broker/Origination Fees: In some cases, customers may incur an initial broker or origination fee on their policy. Fees are always disclosed to the customer before purchase and do not affect the quoted insurance price.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free app, free quote comparison, no subscription; standard broker commission on policy sale |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels8 records
Jerry product offering
Product offeringCore offering
Jerry operates a licensed insurance brokerage (Jerry Insurance Agency, LLC) that pulls real-time, bindable quotes from 100+ insurance carriers for auto, home, motorcycle, and renters coverage and lets users purchase and manage policies inside a mobile app. On top of the insurance core, Jerry layers two add-on modules: GarageGuard, a maintenance, repair-cost estimation, and car-diagnostic tool, and DriveShield, a phone-sensor telematics product that scores driving behavior and unlocks safe-driver discounts. The combined experience is marketed as America's AllCar app, bundling insurance shopping, vehicle maintenance, and driver safety in one account.
Product overview
Jerry is a platform-plus-modules super-app — internally branded as "America's only AllCar™ app" — built around a single core insurance brokerage product (Jerry Insurance) that compares and binds auto, home, motorcycle, and renters policies from 100+ carriers. On top of that core, Jerry ships two flagship add-on modules: GarageGuard™, an AI-assisted car maintenance/repair assistant that predicts service needs, surfaces plain-English diagnostics, and finds shops; and DriveShield™, a phone-sensor telematics module that scores driving behavior and unlocks safe-driver discounts. Supporting capabilities include the PriceProtect™ auto-loan refinancing rate-watcher and the cross-product DataLock™ privacy guarantee, all unified under one account inside the Jerry mobile app.
Differentiator
Problem solved
Functional benefit
Brands
- GarageGuard: Car maintenance and repair support tool that schedules service reminders, estimates repair costs, diagnoses car issues, finds local repair shops, and tracks vehicle value; part of the Jerry app.
- DriveShield
- PriceProtect
- AllCar
Products and services
- Jerry Insurance Licensed insurance brokerage and quote-comparison marketplace that pulls personalized quotes from 100+ carriers (Progressive, GEICO, Allstate, Nationwide, Travelers, Liberty Mutual, USAA, etc.) and lets individual drivers, homeowners, renters, and motorcyclists buy and manage policies in one app. Jerry handles cancellation of the old policy and times coverage to avoid lapses.
- GarageGuard Add-on car-care module that schedules service reminders, estimates parts/labor costs from aggregated data across 10,000+ repair shops, surfaces open recalls, accepts plain-English descriptions of car issues for an AI-driven diagnosis, finds nearby shops, and tracks vehicle market value.
- DriveShield Add-on telematics product that uses the phone's accelerometer, gyroscope, and GPS sensors to score driving behavior on a 0-100 scale, log trips automatically, distinguish driver vs. passenger trips, surface weekly coaching challenges, and unlock discounts with participating insurers and rewards from 50+ partner brands.
- PriceProtect Auto-loan refinancing rate-watcher that continuously monitors market rates and alerts users when better refinancing terms become available for their existing auto loan.
Quantifiable outcome
- Average of $4,135 per year saved on car insurance among drivers who find savings
- +5 more outcomes
Companies that use Jerry
Customer profileSegments5 records
Ideal customer profiles5 records
Jerry technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration18 records
AI capability9 records
Feature6 records
Jerry partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered flagship, core and minor.
- ProgressiveflagshipProgressive is one of the major insurance carriers whose real-time quotes Jerry integrates into its comparison engine. Progressive's logo appears prominently on the Jerry Reviews page alongside other top carriers and is named explicitly in "How Jerry Works" as a well-known name Jerry compares.
- AllstateflagshipAllstate is one of the major insurance carriers whose real-time quotes Jerry integrates into its comparison engine. Allstate is named as a flagship carrier in Jerry's marketing and is highlighted in bundle-discount content.
- NationwideflagshipNationwide is a major insurance carrier whose real-time quotes Jerry integrates into its comparison engine. Nationwide's logo appears on the Reviews page and is named explicitly in "How Jerry Works."
- TravelersflagshipTravelers is a major insurance carrier whose real-time quotes Jerry integrates into its comparison engine. Travelers' logo appears on the Reviews page and is named explicitly in "How Jerry Works."
- GEICOflagshipGEICO is one of the major insurance carriers whose real-time quotes Jerry integrates into its comparison engine. GEICO is named as a flagship carrier in Jerry's marketing and is featured in military-discount content.
- Liberty MutualflagshipLiberty Mutual is one of the major insurance carriers whose real-time quotes Jerry integrates into its comparison engine. Liberty Mutual is named in Jerry's marketing and is featured in military-discount content.
- USAAflagshipUSAA is named as a participating insurance carrier whose real-time quotes Jerry integrates into its comparison engine. Featured in military-discount content.
- Bristol WestcoreBristol West is one of the specialty insurance carriers whose real-time quotes Jerry integrates into its comparison engine, named explicitly in "How Jerry Works."
- ClearcovercoreClearcover is one of the insurance carriers whose real-time quotes Jerry integrates into its comparison engine. Clearcover's logo appears on the Reviews page.
- KempercoreKemper is one of the insurance carriers whose real-time quotes Jerry integrates into its comparison engine. Kemper's logo appears on the Reviews page.
- Oregon MutualcoreOregon Mutual is one of the regional insurance carriers whose real-time quotes Jerry integrates into its comparison engine. Oregon Mutual's logo appears on the Reviews page.
- EsurancecoreEsurance is one of the insurance carriers whose real-time quotes Jerry integrates into its comparison engine. Esurance's logo appears on the Reviews page.
- Home ChefminorHome Chef is a DriveShield rewards partner — Jerry customers can redeem DriveShield points for exclusive Home Chef offers as part of the DriveShield safe-driving rewards program.
- GoodyearminorGoodyear is a DriveShield rewards partner — Jerry customers can redeem DriveShield points for exclusive Goodyear offers as part of the DriveShield safe-driving rewards program.
- AMC TheatersminorAMC Theaters is a DriveShield rewards partner — Jerry customers can redeem DriveShield points for exclusive AMC Theaters offers as part of the DriveShield safe-driving rewards program.
- DriveShield Rewards Partner Network (50+ brands)coreJerry's DriveShield product offers rewards redeemable for exclusive offers from more than 50 partner brands; Home Chef, Goodyear, and AMC Theaters are named examples.
Scale indicators11 records
Recent moves6 records
Expansion highlights6 records
Jerry competitors and assessment
Company assessmentDirect peers
- Insurify: Direct competitor in the U.S. personal-lines insurance comparison space; cited as a defendant in Jerry's April 2026 trademark lawsuit. Both operate licensed insurance agencies that pull quotes from multiple carriers and bind policies in-app for auto and home coverage.
- Compare.com: Insurance comparison marketplace and Insurify subsidiary; named as a co-defendant in Jerry's federal trademark suit. Competes head-to-head with Jerry on auto-insurance quote comparison and binding.
- The Zebra: Direct-to-consumer insurance comparison marketplace for auto, home, and other personal lines. Operates a similar licensed-agency model pulling side-by-side quotes from multiple carriers — the closest comparable to Jerry in product, GTM motion, and target customer.
- EverQuote: Public insurance-lead-generation and comparison marketplace (NASDAQ: EVER) that connects consumers with auto and home carriers. Closest publicly traded peer; comparable in carrier breadth, target audience, and revenue model (carrier commissions/lead fees).
- Policygenius: Licensed digital insurance broker focused on life, home, auto, and disability, owned by Zillow. Comparable licensed-brokerage model with multi-carrier comparison and mix-and-match bundling, though with a heavier life-insurance emphasis.
Emerging players
- Gabi: Online insurance comparison platform that scans existing auto and home policies for savings. Directly competes in the personal-lines comparison category but at smaller scale than Jerry.
- Root Insurance: Telematics-based auto insurer (NASDAQ: ROOT) that uses phone-sensor driving data to price policies. Direct overlap with Jerry's DriveShield telematics thesis, though Root underwrites its own product rather than brokering multiple carriers.
- Hippo Insurance: Modern homeowners-insurance insurtech using smart-home data and a managing-general-agent model. Comparable in its digital-first consumer targeting, but narrower (home only) and carrier-partnering vs. Jerry's broader multi-line brokerage approach.
Broad incumbents
- Lemonade: Public AI-native insurtech (NYSE: LMND) offering renters, home, auto, pet, and life insurance directly. Adjacent rather than direct competition — Lemonade underwrites its own policies while Jerry brokers other carriers' — but competes for the same digitally native consumer.
- NerdWallet: Public personal-finance comparison platform (NASDAQ: NRDS) with a sizable auto-insurance vertical. Broader incumbent that competes for insurance-shopper attention via content/SEO and comparison tools, with overlapping editorial and lead-generation functions (Jerry employs former NerdWallet writers).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Jerry social profiles
Digital presenceJerry financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jerry leadership team
Management profileNumber of profiles
Profiles12 records
Jerry funding detail
Funding detailFunding overview
Funding rounds14 records
Investors15 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jerry M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jerry
What does Jerry do?
Jerry operates a licensed insurance brokerage (Jerry Insurance Agency, LLC) that pulls real-time, bindable quotes from 100+ insurance carriers for auto, home, motorcycle, and renters coverage and lets users purchase and manage policies inside a mobile app. On top of the insurance core, Jerry layers two add-on modules: GarageGuard, a maintenance, repair-cost estimation, and car-diagnostic tool, and DriveShield, a phone-sensor telematics product that scores driving behavior and unlocks safe-driver discounts. The combined experience is marketed as America's AllCar app, bundling insurance shopping, vehicle maintenance, and driver safety in one account.
Is Jerry a public or private company?
Jerry is a private company. It is classified as venture growth investor backed and is currently operating.
When was Jerry founded?
Jerry was founded in 2017. It employs 251 to 500 people.
Where is Jerry based?
Jerry is headquartered in Palo Alto, United States, in the North America region.
How does Jerry make money?
Two revenue lines are on record. Insurance Carrier Commissions are the primary driver. The others are broker/Origination Fees.
Who are Jerry's main competitors?
Direct peers on record are Insurify, Compare.com, The Zebra, EverQuote and Policygenius. Emerging players are Gabi, Root Insurance and Hippo Insurance. Broad incumbents are Lemonade and NerdWallet.
Does Jerry have an API?
No public API is recorded for Jerry.
What industry is Jerry in?
Jerry's product category is Insurance Comparison Marketplace. Its primary akta.pro industry code is FSAEADAA, Retail (Personal Lines) Insurance Brokerage, with a secondary code of FSAJAAAA, Standard Personal Auto Insurance (Liability, Collision & Comprehensive). Its NAICS code is 524210 and its SIC code is 6411.