Onfido, an Entrust company
Onfido, an Entrust company, provides AI-powered digital identity verification combining document, biometric, and data checks for financial institutions, governments, gaming operators, and enterprises across 190+ countries, now integrated into Entrust's broader identity-centric security portfolio.
- Company typePrivate
- Founded2012
- HeadquartersLondon, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Onfido, an Entrust company does
Onfido, an Entrust company, provides AI-powered automated digital identity verification. Founded in 2012 in London and acquired by US-based Entrust Corporation in April 2024 for approximately $650 million, it now operates as Entrust Identity Verification within Entrust's broader identity-centric security portfolio. The company combines document verification, biometric matching, face biometrics, liveness detection, and data verification against trusted databases to establish trusted digital identities, with its AI risk engine completing most checks in under 10 seconds.
The platform includes the Identity Verification Platform, Workflow Studio (a no-code workflow builder), Document Verification, Biometric Verification, Data Verification, Fraud Detection supported by the Entrust Fraud Lab, and a Compliance Suite covering standards such as eIDAS 2.0. Following the Entrust acquisition, the offering is integrated with PKI, Hardware Security Modules, Cryptographic Security Platform, post-quantum cryptography, and phishing-resistant MFA, positioning the combined stack across the full identity lifecycle from issuance through ongoing authentication.
The business model is primarily subscription and usage-based, with per-verification pricing of approximately $2-3 and multi-year enterprise licensing for large regulated customers. Revenue is roughly 50% from financial services, with over 60% of ARR from international markets across 190+ countries. The go-to-market combines enterprise field sales for financial institutions, gaming, and government with an API-first developer self-service motion via developers.onfido.com, supported by channel alliances with Google Cloud, Microsoft, Visa, and IBM Consulting.
Onfido, an Entrust company firmographics
Firmographics- Name
- Onfido, an Entrust company
- Legal name
- Onfido Holdings Ltd.
- Website
- https://onfido.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Onfido, an Entrust company, provides AI-powered digital identity verification combining document, biometric, and data checks for financial institutions, governments, gaming operators, and enterprises across 190+ countries, now integrated into Entrust's broader identity-centric security portfolio.
- Ownership category
- akta.pro rank
Onfido, an Entrust company industry classification
Industry- Product category
- Identity Verification Software
- NAICS
- Investigation and Personal Background Check Services (561611)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Fraud Prevention & Identity Verification (IDV/KYC) (BPAMAEAI)
- akta.pro secondary industries
- Identity Verification & Digital ID (IDV, eIDAS, biometrics) (FSAGAFAA), Authentication (MFA/Passwordless/Biometrics) Platforms (BPAMAEAE), Identity Verification, Proofing & KYC (IDV) (HDAEAJAI)
Keywords
Where Onfido, an Entrust company is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Onfido, an Entrust company business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Identity Verification Services: Subscription and usage-based pricing for AI-powered identity verification, document verification, biometric authentication, and fraud detection services delivered via API/SaaS model.
- Enterprise Licensing: Enterprise agreements with dedicated account management, customization, and SLA guarantees for large organizations requiring compliance-grade verification.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Multi-year contract | Per-verification pricing model based on third-party competitive analysis |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
Onfido, an Entrust company product offering
Product offeringCore offering
Onfido (now Entrust Identity Verification) provides an AI-powered identity verification platform that validates government-issued documents, matches live biometrics to verified IDs, performs liveness and deepfake detection, and cross-checks identity data against trusted databases to support digital onboarding, KYC/AML compliance, and fraud prevention. The platform is delivered via APIs and SDKs with a no-code Workflow Studio for orchestrating verification journeys, and is complemented by phishing-resistant MFA and authentication from the broader Entrust portfolio. It serves regulated enterprises and governments across 190+ countries.
Product overview
Entrust Identity Verification (formerly Onfido) offers a comprehensive AI-powered identity verification platform designed for secure digital onboarding and fraud prevention. The platform operates on a unified architecture combining document verification, biometric verification, data verification, fraud detection, and workflow orchestration. Core products include the Identity Verification platform, Workflow Studio (no-code workflow builder), Document Verification, Biometric Verification, Data Verification, Fraud Detection with Entrust Fraud Lab, and Compliance Suite supporting standards like eIDAS 2.0. The platform is complemented by authentication solutions (adaptive authentication, MFA, mobile authentication), key and certificate lifecycle management, hardware security modules, PKI, and post-quantum cryptography solutions. Entrust acquired Onfido in 2024 and integrates it as part of its broader identity-centric security portfolio.
Differentiator
Problem solved
Functional benefit
Products and services
- Identity Verification (IDV) Platform AI-powered identity verification platform enabling organizations to verify identities globally by validating biometrics, documents, and data against trusted sources and risk signals, for secure digital onboarding, fraud prevention, and KYC/AML compliance.
- Workflow Studio No-code workflow builder enabling organizations to design and optimize onboarding journeys without coding, orchestrating the right identity verification checks at the right moments to reduce friction and strengthen fraud defenses.
- Document Verification Validates government-issued IDs to confirm authenticity and detect tampering before moving users through onboarding.
- Biometric Verification Matches live user biometrics to verified IDs to confirm the person behind the identity and reduce impersonation and AI-generated deepfakes.
- Data Verification Cross-checks supplied identity details against trusted databases to improve confidence and support regulatory obligations.
- Fraud Detection Applies adaptive, daily retained AI and device intelligence signals to spot high-risk behavior and emerging threats without degrading user experience, with the Entrust Fraud Lab conducting constant analysis to identify deepfake anomalies.
- Compliance Suite Enables onboarding and verification that meets local and global regulatory standards including eIDAS 2.0, simplifying compliance in complex markets.
Quantifiable outcome
- 35% reduction in time to onboard customers (Chipper Cash case study)
- +3 more outcomes
Companies that use Onfido, an Entrust company
Customer profileNamed customers17 records
Segments9 records
Ideal customer profiles4 records
Onfido, an Entrust company technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability7 records
Feature9 records
Onfido, an Entrust company partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- IBM ConsultingcoreEntrust collaborates with IBM Consulting to help enterprises modernize cryptography security posture and transition toward quantum-safe security. IBM Consulting provides quantum-safe transformation services while Entrust provides the Cryptographic Security Platform as unified control plane.
- Microsoft (Entra ID)coreEntrust collaborates with Microsoft to leverage Microsoft Entra ID Verified ID for workforce identity verification, enabling organizations to verify every user and empower their workforce with trusted identity.
- Airside Mobile InccoreUK-based Onfido acquired US digital identity network company Airside Mobile Inc in May 2023 to strengthen position in digital identity verification market, particularly for travel and identity management.
- EYNcoreOnfido acquired EYN to enhance biometric authentication capabilities through acoustic-based liveness detection, improving fraud prevention in identity verification services.
- Google CloudcoreEntrust and Google partner to advance identity verification, combining AI-powered identity verification with Google Cloud to fight advanced fraud and improve onboarding efficiency at scale.
- VisacoreOnfido partnered with Visa to accelerate digital onboarding for fintechs, enabling faster and more secure identity verification in the fintech ecosystem.
Scale indicators14 records
Recent moves6 records
Expansion highlights6 records
Onfido, an Entrust company competitors and assessment
Company assessmentDirect peers
- iProov: iProov specializes in biometric face verification with patented liveness detection, serving governments, banks, and travel/identity programs. Competes with Onfido's biometric verification and liveness modules, particularly in government and high-assurance use cases.
- Sumsub: Sumsub is a direct competitor delivering an all-in-one identity verification, KYC/AML, and fraud prevention platform with strong crypto and fintech presence. Competes with Onfido across the same verification + compliance use cases.
- ID.me: ID.me is a direct competitor in identity verification with strong US government and healthcare footprint, offering document + selfie + database verification. Competes with Onfido/Entrust for regulated US enterprise and federal contracts.
- Persona: Persona is a direct competitor providing configurable identity verification with document, biometric, and database checks, focused on fintechs and digital-native businesses. Competes head-to-head with Onfido's Workflow Studio and API-first IDV model.
- AU10TIX: AU10TIX provides fully automated document verification, biometric authentication, and KYC solutions, with deep exposure to financial services and crypto exchanges. Direct competitor to Onfido in regulated onboarding and high-volume verification.
- Veriff: Veriff is a direct IDV competitor offering AI-powered document and biometric verification, with strong presence in financial services, mobility, and crypto. Closely matches Onfido's product set and regulated-industry GTM.
- Jumio: Jumio is a direct competitor offering AI-driven identity verification, document authentication, and biometric KYC/AML solutions to financial institutions, fintechs, and online businesses globally. Overlaps directly with Onfido's document + biometric verification stack and target verticals.
- Trulioo: Trulioo provides global identity verification and business verification (KYB) across 195+ countries, with a particular focus on cross-border KYC for fintechs and marketplaces. Comparable to Onfido in global coverage and regulated onboarding.
Broad incumbents
- Microsoft Entra Verified ID: Microsoft Entra Verified ID is a hyperscaler-scaled decentralized identity and workforce IDV offering embedded in Microsoft Entra. Strategic competitor and partner to Entrust, with potential to disintermediate mid-market IDV via default Entra bundling.
- Okta: Okta is a broad identity and access management incumbent that complements or competes with Entrust's IAM/Auth0 and phishing-resistant MFA portfolio. Adjacent competitor as Onfido/Entrust expands from onboarding into continuous authentication.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Onfido, an Entrust company social profiles
Digital presenceOnfido, an Entrust company compliance and trust
Trust signalCompliance7 records
Onfido, an Entrust company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Onfido, an Entrust company leadership team
Management profileNumber of profiles
Profiles12 records
Onfido, an Entrust company subsidiaries and ownership
Company hierarchySubsidiaries2 records
Onfido, an Entrust company funding detail
Funding detailFunding overview
Funding rounds12 records
Investors22 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Onfido, an Entrust company M&A and investment
M&A and investmentM&A3 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Onfido, an Entrust company
What does Onfido, an Entrust company do?
Onfido (now Entrust Identity Verification) provides an AI-powered identity verification platform that validates government-issued documents, matches live biometrics to verified IDs, performs liveness and deepfake detection, and cross-checks identity data against trusted databases to support digital onboarding, KYC/AML compliance, and fraud prevention. The platform is delivered via APIs and SDKs with a no-code Workflow Studio for orchestrating verification journeys, and is complemented by phishing-resistant MFA and authentication from the broader Entrust portfolio. It serves regulated enterprises and governments across 190+ countries.
Is Onfido, an Entrust company a public or private company?
Onfido, an Entrust company is a private company. It is classified as corporate owned and is currently operating.
When was Onfido, an Entrust company founded?
Onfido, an Entrust company was founded in 2012. It employs 101 to 250 people.
Where is Onfido, an Entrust company based?
Onfido, an Entrust company is headquartered in London, United Kingdom, in the Europe region.
How does Onfido, an Entrust company make money?
Two revenue lines are on record. Identity Verification Services are the primary driver. The others are enterprise Licensing.
Who are Onfido, an Entrust company's main competitors?
Direct peers on record are iProov, Sumsub, ID.me, Persona, AU10TIX, Veriff, Jumio and Trulioo. Broad incumbents are Microsoft Entra Verified ID and Okta.
Does Onfido, an Entrust company have an API?
Yes. Entrust/Onfido provides developer APIs for identity verification integration. The developer portal is accessible at developers.onfido.com, with dashboard access at dashboard.onfido.com. The platform offers SDKs and APIs enabling organizations to integrate identity verification workflows into their applications. Integration options include SDKs, APIs, and configurable workflows tailored to unique risk profiles and use cases. Developer documentation is at developers.onfido.com.
What industry is Onfido, an Entrust company in?
Onfido, an Entrust company's product category is Identity Verification Software. Its primary akta.pro industry code is BPAMAEAI, Fraud Prevention & Identity Verification (IDV/KYC), with a secondary code of FSAGAFAA, Identity Verification & Digital ID (IDV, eIDAS, biometrics). Its NAICS code is 561611 and its SIC code is 7370.