EquipmentShare
EquipmentShare.com Inc is a US construction equipment rental and technology company operating 385+ branches across 45 states, serving contractors, equipment owners, and government clients with proprietary T3 telematics and AI-driven fleet analytics. Founded in 2015, it is publicly traded on Nasdaq (EQPT) following its January 2026 IPO.
- Company typePublic
- Founded2015
- HeadquartersColumbia, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingServices
What EquipmentShare does
EquipmentShare.com Inc is a US construction equipment rental and technology company headquartered in Columbia, Missouri, that operates 385+ rental branches across 45 states and serves construction contractors, equipment owners, and government clients through both physical distribution and a proprietary technology platform. Founded in 2015 by brothers Jabbok Schlacks (CEO) and Willy Schlacks (President), the company has grown into the fourth-largest construction equipment rental provider in the United States with over 8,200 employees and FY2025 revenue of $4.379 billion. Following its January 2026 Nasdaq IPO (ticker: EQPT) at a $7.16 billion valuation, EquipmentShare has continued to expand its branch network, enterprise sales coverage, and disaster response capabilities.
The company's core technology asset is T3, a proprietary connected jobsite operating system that combines telematics hardware mounted on fleet equipment, AI-driven fleet analytics, predictive maintenance, and a software platform unifying people, equipment, and materials on the jobsite. T3 ingests raw CAN bus data from diverse construction vehicle ECUs and captures 6.4 billion data points daily across 349,000+ managed assets, powering live equipment tracking, fuel monitoring, predictive service intervals, in-cab driver safety monitoring, theft deterrence, and disaster response logistics. EquipmentShare offers the T3 platform as a subscription product governed by separate T3 Terms of Service, in addition to its physical rental fleet and a two-sided marketplace enabling third-party equipment owners to list equipment for rent.
EquipmentShare generates revenue through six streams: usage-based equipment rental (Q1 2026 Rental Segment revenue of $764M, up 37% YoY; FY2025 Rental Segment of $2.7B, up 34%), recurring T3 SaaS and telematics subscriptions, new and used equipment sales (via dedicated sites and CASE Power & Equipment inventory), equipment service and parts across 370+ service centers, marketplace commissions, and National Accounts / Government Services contracts. Rental pricing is quote-based rather than published, with credit applications for businesses and tailored enterprise contracts. Capital-light fleet growth is supported by the OWN Program, a sale-leaseback structure with four completed asset-backed securitizations (~$454M in December 2025), under which over 50% of the fleet is funded through special-purpose vehicles. The company is independently founder-led with no parent, has raised over $670M in equity prior to its $747M IPO, and carries Fitch 'BB-' Stable and S&P 'B' credit ratings.
EquipmentShare firmographics
Firmographics- Name
- EquipmentShare
- Legal name
- EquipmentShare.com Inc
- Website
- https://equipmentshare.com
- Company type
- Public
- Founded year
- 2015
- Operating status
- Ipo
- Headcount range
- 1,001–5,000 employees
- Short description
- EquipmentShare.com Inc is a US construction equipment rental and technology company operating 385+ branches across 45 states, serving contractors, equipment owners, and government clients with proprietary T3 telematics and AI-driven fleet analytics. Founded in 2015, it is publicly traded on Nasdaq (EQPT) following its January 2026 IPO.
- Ownership category
- akta.pro rank
EquipmentShare industry classification
Industry- Product category
- Construction Equipment Rental
- NAICS
- Construction, Mining, and Forestry Machinery and Equipment Rental and Leasing (532412)
- SIC
- Construction Machinery & Equip (3531), Services-Miscellaneous Equipment Rental & Leasing (7350)
- akta.pro primary industry
- Surface Preparation & Compaction Equipment Rental/Leasing (Compactors, Rollers, Grinders) (TLABAFAJ)
- akta.pro secondary industries
- Earthmoving & Excavation Equipment Rental/Leasing (TLABAFAA), Roadbuilding & Paving Equipment Rental/Leasing (TLABAFAB), Concrete & Masonry Equipment Rental/Leasing (TLABAFAC), Material Handling Equipment Rental/Leasing (Forklifts, Telehandlers, Reach Trucks) (TLABAFAF)
Keywords
Where EquipmentShare is headquartered
LocationHeadquarters
- HQ city
- Columbia
- HQ country
- United States
- HQ region
- North America
Markets served
EquipmentShare business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Equipment Rental: Primary revenue stream from nationwide rental of construction equipment across categories including earthmoving, aerial work platforms, forklifts/material handling, agriculture/landscaping, compressed air, climate control, power solutions, fluid solutions, and lighting. Operates through 385+ branches in 45 states plus on-site rental yards for megasite customers. Q1 2026 Rental Segment revenue of $764M (up 37% YoY); FY2025 Rental Segment revenue $2.7B (up 34%).
- T3 Software & Telematics Subscriptions: Recurring SaaS revenue from T3 platform subscriptions, telematics hardware, access control, maintenance, logistics, and analytics services sold to construction contractors and equipment owners. Governed by T3® Terms of Service.
- New and Used Equipment Sales: Sales of new equipment (Buy New), used equipment (Buy Used via used.equipmentshare.com), parts and tools (shop.equipmentshare.com), and CASE Power & Equipment inventory through dedicated sales reps.
- Equipment Service & Parts: Service, maintenance, and parts operations across 370+ service centers plus on-site service for megasites. Includes AI-backed predictive fuel delivery, wash bays, and tool room management.
- Online Marketplace Commissions: EquipmentShare.com operates a two-sided marketplace facilitating equipment rentals between equipment owners and renters. Generates transaction-fee revenue by enabling owners to list equipment and providing rental logistics.
- National Accounts & Government Services Contracts: Enterprise contract revenue from National Accounts (multi-site enterprise contractors) and Government Services segments offering dedicated pricing, terms, and credit application processing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | — | Quote-based equipment rental pricing across all categories |
| Subscription | — | T3® Advanced Telematics Subscription |
Go-to-market motion4 records
EquipmentShare product offering
Product offeringCore offering
EquipmentShare provides construction equipment rental through a network of 385+ branches across 45 states, supported by its proprietary T3 connected jobsite operating system that combines telematics hardware, AI-driven fleet analytics, predictive maintenance, and a software platform unifying people, equipment, and materials on construction jobsites. The company also operates a two-sided marketplace connecting equipment owners and renters, plus megasite enterprise solutions, mobile app rentals, parts retail, and disaster response services.
Differentiator
Problem solved
Functional benefit
Brands
- T3®: Proprietary connected jobsite technology platform integrating telematics, fleet management, access control, maintenance, logistics, and analytics for construction contractors and equipment owners.
- Advanced Solutions™
- Core Solutions
- Tooling Solutions
- Team Orange
- OWN Program
Products and services
- T3 Platform Proprietary connected jobsite technology platform and construction operating system providing live equipment location, GPS tracking, service/fuel alerts, theft deterrence, driver safety monitoring, predictive maintenance, and analytics across 349,000+ managed assets.
- T3 Advanced Telematics Service Subscription-based telematics layer including telematics device hardware, data services, and T3 software subscription; tracks equipment utilization, GPS location, fuel usage, maintenance history, and service intervals.
- Core Solutions
Companies that use EquipmentShare
Customer profileIdeal customer profiles4 records
EquipmentShare technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability11 records
Feature5 records
EquipmentShare partnerships and signals
Strategic signalRecent moves17 records
Expansion highlights6 records
EquipmentShare competitors and assessment
Company assessmentEmerging players
- Toro Company: Landscaping and turf equipment manufacturer with rental exposure via dealer network. Relevant peer in the agriculture/landscaping rental category where EquipmentShare competes with similar walk-behind and ride-on equipment.
- Doosan Bobcat: Major compact equipment manufacturer whose dealer network provides rental alternatives to EquipmentShare's compact earthmoving and material handling lines. Increasingly investing in connected-machine telematics that competes with T3 in the compact equipment segment.
Direct peers
- United Rentals: Largest equipment rental company in the world and EquipmentShare's closest direct competitor. United Rentals offers a similar full-line rental fleet (earthmoving, aerial, material handling) and increasingly invests in telematics/digital platforms, competing head-on with EquipmentShare's T3 across enterprise and SMB construction customers.
- Sunbelt Rentals (Ashtead Group): Second-largest North American equipment rental operator and a direct competitor in construction equipment rental. Operates a comparable multi-category fleet and branch network across the US, providing head-to-head competition for megasite and national account customers.
- Herc Holdings: Public equipment rental company (NYSE: HRI) with a similar mix of aerial, earthmoving, and material handling fleet. Competes with EquipmentShare in the mid-market construction rental segment and pursues comparable fleet expansion and digital strategy.
- H&E Equipment Services: Public equipment rental company (NASDAQ: HEES) serving construction and industrial customers with aerial, earthmoving, and material handling equipment. A comparable peer in fleet mix, customer base, and growth-by-acquisition strategy.
Broad incumbents
- Caterpillar: World's largest construction equipment OEM and a broad incumbent with Cat Financial and Cat Rental Store network. While primarily a manufacturer, Cat competes with EquipmentShare via dealer-affiliated rental operations and is a major partner/supplier of new fleet.
- Deere & Company: Major construction and agriculture equipment OEM with John Deere Financial and dealer rental operations. Relevant as both a fleet supplier and a competing channel for construction equipment rentals, particularly in earthmoving and site development.
- Oshkosh Corporation: Diversified specialty vehicle and equipment manufacturer (JLG aerial work platforms, telehandlers). Competes with EquipmentShare's Advanced Solutions specialty rental line and supplies key equipment categories through JLG.
Regional players
- Sunstate Equipment (Home Depot subsidiary): Construction equipment rental subsidiary of The Home Depot focused on compact equipment. Competes with EquipmentShare in the SMB/individual contractor rental segment but with a smaller fleet and narrower category mix.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
EquipmentShare social profiles
Digital presenceEquipmentShare compliance and trust
Trust signalCompliance4 records
EquipmentShare financial estimates
Financial estimateRevenue estimate
Valuation estimate
EquipmentShare leadership team
Management profileNumber of profiles
Profiles14 records
EquipmentShare subsidiaries and ownership
Company hierarchySubsidiaries3 records
EquipmentShare funding detail
Funding detailFunding overview
Funding rounds16 records
Investors43 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EquipmentShare M&A and investment
M&A and investmentM&A
Investments8 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EquipmentShare
What does EquipmentShare do?
EquipmentShare provides construction equipment rental through a network of 385+ branches across 45 states, supported by its proprietary T3 connected jobsite operating system that combines telematics hardware, AI-driven fleet analytics, predictive maintenance, and a software platform unifying people, equipment, and materials on construction jobsites. The company also operates a two-sided marketplace connecting equipment owners and renters, plus megasite enterprise solutions, mobile app rentals, parts retail, and disaster response services.
Is EquipmentShare a public or private company?
EquipmentShare is a public company. It is classified as public and is currently ipo.
When was EquipmentShare founded?
EquipmentShare was founded in 2015. It employs 1,001 to 5,000 people.
Where is EquipmentShare based?
EquipmentShare is headquartered in Columbia, United States, in the North America region.
How does EquipmentShare make money?
Six revenue lines are on record. Equipment Rental is the primary driver. The others are T3 Software & Telematics Subscriptions, new and Used Equipment Sales, equipment Service & Parts, online Marketplace Commissions and national Accounts & Government Services Contracts.
Who are EquipmentShare's main competitors?
Emerging players on record are Toro Company and Doosan Bobcat. Direct peers are United Rentals, Sunbelt Rentals (Ashtead Group), Herc Holdings and H&E Equipment Services. Broad incumbents are Caterpillar, Deere & Company and Oshkosh Corporation. Sunstate Equipment (Home Depot subsidiary) is listed as a regional player.
Does EquipmentShare have an API?
No public API is recorded for EquipmentShare.
What industry is EquipmentShare in?
EquipmentShare's product category is Construction Equipment Rental. Its primary akta.pro industry code is TLABAFAJ, Surface Preparation & Compaction Equipment Rental/Leasing (Compactors, Rollers, Grinders), with a secondary code of TLABAFAA, Earthmoving & Excavation Equipment Rental/Leasing. Its NAICS code is 532412 and its SIC code is 3531.