Snowflake

What Snowflake does

Snowflake operates the AI Data Cloud, a fully managed, multi-cloud data platform that unifies data warehousing, data engineering, analytics, AI, and application workloads for enterprise customers. The platform is built on a consumption-based pricing model — customers purchase compute credits ($2.00 Standard, $3.00 Enterprise, $4.00 Business Critical per credit) and pay separately for storage at $23 per compressed TB per month — and is available across AWS, Azure, and GCP. The core platform supports structured and semi-structured data via SQL, Python, Java, and Spark through Snowpark and Dynamic Tables, with Hybrid Tables extending it into transactional workloads and Snowflake Postgres (GA June 2026) adding production PostgreSQL. The AI layer is centered on Cortex AI (Cortex Analyst for natural language queries, Cortex Search, Cortex Agents, Cortex AI Functions, Cortex Inference), augmented by Snowflake CoCo (an AI coding agent with 7,100+ users), Snowflake CoWork (a personal work agent), Cortex Sense (an 83% accuracy-boosting memory layer), and native integration of Anthropic's Claude Fable 5 model.

Snowflake serves more than 10,500 customers (7,200+ brand logos) across healthcare and life sciences, financial services, retail and consumer goods, technology, manufacturing, telecommunications, public sector, and media, including 751 Forbes Global 2000 companies. The company generates revenue through three streams: consumption-based compute and storage billing, Snowflake Marketplace commissions and Native App allocations (up to 25% of capacity commitments), and capacity contracts such as the $6 billion five-year AWS infrastructure commitment. Q1 FY2027 revenue reached $1.39 billion (33% year-over-year growth), with full-year FY2027 guidance of $5.84 billion. Distribution combines direct enterprise field sales, self-service signup at signup.snowflake.com, the Snowflake Partner Network (Accenture, Deloitte, Capgemini, MegazoneCloud), and listings on AWS Marketplace.

The business is governed by a unified security and governance framework (Snowflake Horizon) with SOC 2 Type II, HIPAA, FedRAMP Moderate, ISO 27001, PCI DSS, GDPR, CCPA, and Korea CSP compliance, and an ARD consortium partnership (with Microsoft, Google, NVIDIA, Salesforce, and others) positions Snowflake as a standards-setter in agentic AI discovery. The company remains in investment mode, posting a $1.3 billion net loss in fiscal 2026 while funding aggressive M&A (Observe, Datometry, Select Star, Crunchy Data, Natoma Labs) and R&D.

Name

Snowflake

Legal name

Snowflake Inc.

Website

https://snowflake.com

Company type

Public

Founded year

2012

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Snowflake operates the AI Data Cloud, a consumption-based, multi-cloud data platform serving 10,500+ enterprise customers across healthcare, financial services, retail, and technology. The platform unifies data warehousing, analytics, transactional workloads, and agentic AI through Cortex AI, CoCo, and CoWork on AWS, Azure, and GCP.

Ownership category

akta.pro rank

Headquarters

HQ city

San Mateo

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Consumption-based Cloud Data Platform: Snowflake charges customers based on compute credit consumption and storage usage. Credits are consumed when running warehouses, with pricing varying by edition (Standard, Enterprise, Business Critical) and tier. Storage is billed separately at $23/TB/month after compression. This consumption-based model allows customers to scale costs with usage.
2. Snowflake Marketplace: Revenue from data providers listing products on Snowflake Marketplace, with providers potentially paying listing fees or revenue share arrangements for data products and applications.
3. Snowflake Native Apps: Revenue from native applications available on Snowflake Marketplace, including third-party data products where customers can allocate up to 25% of Snowflake Capacity commitment toward products.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels10 records

Core offering

Snowflake provides an AI Data Cloud platform delivered as a fully managed service across AWS, Azure, and GCP. Its core offering combines cloud data warehousing, data engineering, analytics, data sharing, and AI/ML capabilities under a consumption-based pricing model, with enterprise-grade security and governance. The company monetizes primarily through credit-based compute consumption and separately billed storage.

Product overview

Snowflake offers a unified AI Data Cloud platform combining data warehousing, analytics, data engineering, and AI capabilities. The core platform (Snowflake AI Data Cloud) supports structured data workloads across SQL, Python, Java, and Spark. The AI layer (Cortex AI) provides LLM and ML capabilities including Claude Fable 5 integration with Anthropic. Snowflake CoCo is an AI coding agent for developers, while Snowflake CoWork serves as a personal work agent for natural language queries. Snowflake AIM consolidates migration tools (SnowConvert AI, Snowpark Migration Accelerator, Datometry) for enterprise modernization. Snowpark enables programmatic data pipeline development, while Dynamic Tables and Pipeline Builder handle data transformation and orchestration. Snowflake Horizon provides unified governance and security, including Horizon Context for semantic context and Horizon AI Guardrails for AI security. Snowflake Intelligence delivers enterprise-wide AI agents powered by natural language interaction.

Differentiator

Problem solved

Functional benefit

Brands

• Snowflake CoCo: AI coding agent that accelerates end-to-end development with governed AI capabilities for code generation, SQL, Python, and pipeline management.
• Snowflake CoWork
• Snowflake Cortex AI
• Snowflake Horizon
• Snowflake Marketplace
• Snowflake Ventures

Products and services

• Snowflake AI Data Cloud A multi-cloud data platform providing a fully managed, unified environment for data warehousing, analytics, engineering, AI, and application development across enterprise workloads.
• Cortex AI Snowflake's AI layer providing secure creation and deployment of LLMs and ML models customized with enterprise data, including Cortex Analyst, Cortex Search, Cortex Agents, Cortex AI Functions, and Cortex Inference.
• Snowflake CoCo (Cortex Code) An AI-powered coding agent that accelerates end-to-end development with governed workflows, supporting SQL generation, Python scripting, DBT pipeline management, and Streamlit application development within Snowflake's secure perimeter.
• Snowflake CoWork A personal work agent that enables natural language queries and task execution across enterprise data, taking users from context to clarity to action within Snowflake's secure perimeter.
• Snowflake Postgres Production-ready PostgreSQL brought to the AI Data Cloud as a fully managed service, enabling customers to run Postgres alongside analytics without complex data pipelines.
• Snowflake AIM A unified AI-powered platform consolidating SnowConvert AI, Snowpark Migration Accelerator, and Datometry to help enterprises modernize, migrate, and virtualize data and code workloads to Snowflake.
• Snowflake Data Clean Rooms Privacy-preserving data collaboration technology enabling brands, retailers, and agencies to analyze shared audiences and measure campaign outcomes without exposing raw data.
• Snowflake Horizon Unified data governance, security, and compliance capabilities including Horizon Context for semantic context, Horizon AI Guardrails for prompt injection defenses, and comprehensive data stewardship.
• Snowflake Intelligence An enterprise intelligence layer enabling all users to get answers to complex questions in natural language with personalized AI agents tailored to their organization.
• Snowflake Marketplace Platform for discovering and deploying data products, applications, and services, including third-party Native Apps available to 11,500+ Snowflake customers.

Quantifiable outcome

• 33% revenue growth to $1.39 billion in Q1 FY2027
• +7 more outcomes

Named customers33 records

Segments8 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability11 records

Feature11 records

Partnerships

15 partnerships are on record, tiered core and flagship.

• MarketplacercoreGTM or Marketing Partner · 23 June 2026Marketplacer joined Snowflake's Marketplace Capability Delivery (MCD) Program to provide AI-powered tools and automation for enterprise retailers. Partnership focuses on enterprise retail, telecommunications, loyalty ecosystems, and AI commerce across North America, EMEA, APAC, and UK.
• UnlimitailcoreGTM or Marketing Partner · 17 June 2026Unlimitail selected Snowflake Data Clean Rooms to power Global Retail Media Data Hub across Europe and Latin America. Network spans 120 retail sites reaching 250 million shoppers, enabling privacy-preserving retail media measurement.
• Agentic Resource Discovery Consortium (Microsoft, Google, Cisco, GoDaddy, NVIDIA, Salesforce, ServiceNow, Databricks, GitHub, Hugging Face)coreStrategic or Co-development Partner · 17 June 2026Snowflake joined consortium launching Agentic Resource Discovery (ARD) specification under Apache 2.0 license. ARD standardizes how AI agents discover and utilize tools across enterprises, modeled on DNS architecture.
• AWSflagshipTechnology or Integration · 17 June 2026AWS announced new agentic AI capabilities with integrations for Snowflake at AWS AI Summit. Snowflake included in AWS Context and Continuum security tools preview.
• Snowflake AIM (Internal Platform)coreTechnology or Integration · 17 June 2026Snowflake AIM platform combines SnowConvert AI, Snowpark Migration Accelerator, and Datometry for enterprise migration and modernization to Snowflake.
• MegazoneCloudcoreChannel Partner/ Reseller/ Distributor · 9 June 2026MegazoneCloud named 2026 APJ Snowflake Resale Partner of the Year for second consecutive year. Achieved Elite Partner designation providing consulting, implementation, and adoption strategies using Cortex AI, Snowpark, and Marketplace.
• AnthropicflagshipStrategic or Co-development Partner · 8 June 2026Deepened strategic partnership with Anthropic at $200 million level. Claude Fable 5 model available on Snowflake Cortex AI through CoCo, CoWork, Cortex AI Functions, and Cortex Inference. Cortex Code has 7,100+ users and is Snowflake's fastest-growing product. Joint customers include Block, eSentire, Indeed, Carvana, Notion.
• ObservecoreTechnology or Integration · 2 February 2026Snowflake completed acquisition of Observe in February 2026. Observe provides AI-powered observability tools that integrate with Snowflake's platform, enabling customers to troubleshoot issues up to 10x faster while reducing costs and shifting from reactive to proactive monitoring.
• Select StarcoreTechnology or Integration · 24 November 2025Snowflake announced plans to acquire Select Star, a platform providing metadata management and data discovery capabilities. Integration will enhance Snowflake Horizon Catalog with data lineage and discovery features for advanced AI-driven data insights.
• DatometrycoreTechnology or Integration · 10 November 2025Snowflake acquired Datometry in November 2025 to enhance data migration capabilities. Datometry's Hyper-Q platform speeds workload migrations and simplifies database schema transfers, particularly helping clients migrate from Teradata and Oracle.
• AWSflagshipTechnology or IntegrationSnowflake operates on AWS infrastructure with dedicated compute agreements. $6 billion multi-year infrastructure commitment for Graviton compute and AI infrastructure. Adaptive Compute now generally available on AWS.
• dbt LabscoreTechnology or IntegrationDeepened partnership to bring dbt Projects and Fusion tools natively into Snowflake environment for data engineering teams.
• UnlimitailcoreGTM or Marketing PartnerPartnership to power Global Retail Media Data Hub serving 250 million consumers across Europe and Latin America.
• AWSflagshipTechnology or IntegrationSnowflake committed to deploying on AWS Graviton5-powered EC2 M9g instances for agentic AI workloads requiring real-time reasoning and multi-step task orchestration.
• Snowflake Partner Network (Various Technology Partners)coreTechnology or IntegrationExtensive partner ecosystem including technology partners, migration experts, and solution providers. Partners include Accenture, Capgemini, Deloitte, and numerous regional partners.

Scale indicators11 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Databricks: Databricks is Snowflake's most direct competitor, offering a unified data lakehouse and AI platform (with Mosaic AI) that overlaps across data engineering, ML, and now generative AI workloads for enterprise customers.
• Google BigQuery: Google's cloud-native serverless data warehouse with integrated AI/ML (Vertex AI), directly competing for enterprise analytics and AI workloads, often with bundled pricing advantages within GCP.
• Amazon Redshift: AWS's managed data warehouse service that competes head-to-head with Snowflake on AWS infrastructure; bundled into AWS pricing and increasingly integrated with Bedrock and SageMaker for AI workloads.
• Microsoft Fabric / Azure Synapse: Microsoft's unified analytics platform spanning Synapse, Power BI, and OneLake competes directly with Snowflake across enterprise data warehousing, with deep Microsoft 365 and Azure ecosystem integration.
• Palantir Technologies: Enterprise data and AI platform serving government and commercial customers with Foundry and AIP; competes with Snowflake in the high-end enterprise AI deployment market with emphasis on operational decision-making.

Broad incumbents

• Oracle: Legacy database and cloud infrastructure incumbent (Oracle Database, Autonomous Data Warehouse, OCI) competing in the same data warehouse/AI workloads with bundled enterprise software relationships.
• Teradata: Legacy on-premises data warehouse vendor that Snowflake explicitly targets for migration (Datometry acquisition enhances this); competes for large enterprise analytics workloads though declining in cloud share.
• IBM watsonx: IBM's enterprise AI and data platform competing in regulated industries (banking, healthcare, government) where Snowflake also has a strong presence, with watsonx.data as a direct lakehouse competitor.
• SAP Business Technology Platform: SAP's data and analytics platform (SAP HANA Cloud, Datasphere) with deep ERP integration; competes for enterprise data workloads particularly among SAP's installed base of large enterprises.

Emerging players

• Starburst: Enterprise data lakehouse platform built on Trino (open-source query engine) with focus on federated querying across data sources; competes in hybrid/multi-cloud analytics deployments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/snowflake-computing
• Xx.com/SnowflakeDB
• Facebookfacebook.com/snowflakedb

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries5 records

Funding overview

Funding rounds11 records

Investors19 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A21 records

Investments14 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Snowflake