Nord Security

What Nord Security does

Nord Security is a Vilnius, Lithuania-headquartered internet privacy and security company founded in 2012 that develops and sells subscription-based cybersecurity products to consumers, small and medium businesses, and larger enterprises. The portfolio spans seven core products: NordVPN (premium VPN with built-in next-gen antivirus and threat protection), NordPass (password manager), NordLocker (end-to-end encrypted cloud storage), NordLayer (network access security with ZTNA and VPN for SMBs), NordStellar (threat exposure management), Coveron (identity theft protection, rebranded from NordProtect in May 2026 with up to $2M recovery coverage), and Saily (travel eSIM service spanning 200+ destinations). The company has executed an active inorganic strategy, acquiring Atlas VPN in October 2021, merging with Surfshark in February 2022, and acquiring IronWall in 2025.

Name

Nord Security

Legal name

Nord Security

Website

https://nordsecurity.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Nord Security is a Lithuania-based cybersecurity company providing consumer and business security products including NordVPN, NordLayer, NordPass, NordLocker, NordStellar, Coveron, and Saily eSIM. It serves 15M+ users across 26 countries primarily through subscription-based offerings.

Ownership category

akta.pro rank

Product category

Cybersecurity software

NAICS

Software Publishers (5132), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)

SIC

Services-Computer Programming Services (7371)

akta.pro primary industry

Secure Access Service Edge (SASE) & SSE (HDADABAB)

akta.pro secondary industries

Secure Access Service Edge (SASE) & Secure SD-WAN (HDAIAFAH), Network Security Services (Firewall/VPN/ZTNA/SASE Integration) (BPAEAEAG), VPN & Remote Access Gateways (HDADABAD)

Keywords

• Cybersecurity software
• VPN services
• Password management
• Network security platform
• Identity theft protection

Headquarters

HQ city

Vilnius

HQ country

Lithuania

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Subscription Services (NordVPN, NordPass, NordLocker): Recurring subscription revenue from consumer cybersecurity products including VPN, password manager, and encrypted file storage services. Subscription tiers offer monthly and annual billing options with discounts for longer commitments.
2. Business Security Solutions (NordLayer, NordStellar): Enterprise and SMB security solutions sold through direct sales and MSP channels, offering network security, threat exposure management, and secure access capabilities on subscription basis.
3. Identity Protection (Coveron): Identity theft protection service offering dark web monitoring, credit monitoring, and recovery services with coverage up to $2 million.
4. Saily eSIM Data Plans: Travel eSIM service offering data plans in 200+ destinations with pay-per-use and subscription models (Saily Ultra). Plans range from $16.99 for 500MB per 24 hours up to $69.99 for 5GB over 30 days.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Core offering

Nord Security develops and sells a portfolio of consumer and business cybersecurity and privacy products, centered on its flagship NordVPN service and extended through NordPass (password manager), NordLocker (encrypted cloud storage), NordLayer (business network security with ZTNA), NordStellar (threat exposure management), Coveron (identity theft protection), and Saily (travel eSIM). Revenue is driven primarily by recurring subscriptions sold via direct-to-consumer websites, app stores, and for B2B products through field sales and MSP/channel partners across more than 25 countries.

Product overview

Nord Security is a multi-product cybersecurity company offering a portfolio of eight distinct products organized across consumer and business segments. The consumer lineup centers on NordVPN (premium VPN with built-in next-gen antivirus and threat protection), NordPass (password manager), NordLocker (end-to-end encrypted cloud storage), Coveron (identity theft protection, formerly NordProtect), and Saily (eSIM travel service). The business portfolio includes NordLayer (network security platform with ZTNA/VPN capabilities, expanded with NordLayer Browser), NordStellar (threat exposure management), and the NordLayer Browser (enterprise secure browser for SMBs). The products share the Nord brand and operate as complementary security tools, with NordVPN serving as the original flagship product (launched 2012) and the company having expanded via acquisitions (Atlas VPN in 2021) and mergers (Surfshark in 2022). The portfolio collectively addresses personal privacy, business network security, credential management, file encryption, threat intelligence, and identity protection.

Differentiator

Problem solved

Functional benefit

Brands

• NordVPN: Premium VPN service with built-in next-generation antivirus, providing online privacy and security for consumers.
• NordPass
• NordLocker
• NordLayer
• NordStellar
• Coveron
• Saily

Products and services

• NordVPN Premium consumer VPN service offering state-of-the-art encryption, next-generation antivirus built in, dark web monitoring, call protection, and scam protection for individual users across 178 locations in 129 countries.
• NordLayer Toggle-ready network security platform for businesses providing ZTNA (zero-trust network access), business VPN, and cloud firewall capabilities for SMBs and MSPs.
• NordLayer Browser Enterprise-grade secure web browser for small and medium-sized businesses providing shadow IT management, browser data loss prevention, IP anonymization, DNS filtering, SSO/MFA, and zero-trust browsing capabilities.
• NordPass Next-generation password manager for secure generation, storage, management, and sharing of passwords, passkeys, notes, and payment information, including Data Breach Scanner, Password Health, and Email Masking.
• NordLocker End-to-end encrypted cloud storage service providing safe file storage, sharing, and backup across web, desktop, and mobile devices using advanced end-to-end encryption algorithms.
• NordStellar Advanced threat exposure management platform designed for businesses to identify, monitor, and respond to cybersecurity threats across their digital infrastructure, including ransomware statistics publishing and threat intelligence capabilities.
• Coveron Comprehensive identity theft protection service for US consumers offering 24/7 dark web monitoring, credit monitoring, home title fraud protection, and up to $2 million in identity theft recovery coverage through HSB insurance partnership.
• Saily Travel eSIM app offering data plans in 200+ destinations with built-in cybersecurity features, exclusive travel perks, second phone number functionality, and cruise ship-specific plans under flexible and subscription pricing.

Quantifiable outcome

• In April 2026, threat protection and antivirus services blocked 4.8 million threats including over 3 million malware events
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability2 records

Feature7 records

Partnerships

Eight partnerships are on record, tiered core, flagship and regional.

• AcroniscoreTechnology or Integration · 26 June 2026Integration of NordLayer into Acronis Cyber Protect Cloud platform, allowing MSPs to deploy security agents efficiently. Automates NordLayer deployment across multiple customers and endpoints, reducing manual installations and operational overhead.
• EBANXcoreTechnology or Integration · 24 June 2026Partnership enables Pix Automático, Brazil's recurring payment feature. Six months post-integration, Pix Automático accounts for 28% of Nord Security's total payment volume in Brazil with 35% user adoption rate.
• InternewsflagshipStrategic or Co-development Partner · 16 March 2026Partnership to expand access to secure digital tools for journalists, human rights defenders, and civil society organizations. Includes joint donation incentive campaign and participation in RightsCon 2026.
• WavelinkregionalChannel Partner/ Reseller/ Distributor · 9 March 2026Distribution partnership to strengthen channel support for MSPs and resellers across Australia and New Zealand. Wavelink distributes Nord Security's integrated security stack including NordLayer, NordPass, and NordStellar.
• CrowdStrikeflagshipStrategic or Co-development Partner · 15 January 2026Strategic partnership to deliver enterprise-grade SMB cybersecurity combining CrowdStrike Falcon platform with Nord Security's secure access and credential management solutions. Includes Falcon Go and Falcon Enterprise distribution through NordLayer and MSP offerings via Pax8.
• Pax8coreChannel Partner/ Reseller/ Distributor · 15 January 2026MSP distribution channel for combined CrowdStrike/Nord Security security offerings including Falcon Next-Gen SIEM with 90-day free access promotion.
• AdyencoreTechnology or IntegrationSix-year partnership for payment optimization delivering 10% uplift in conversion, 35% reduction in risk rules, and 60% adoption of Brazil's Pix payment method.
• Lithuanian GovernmentcoreOthersNord Security is a flagship company in Lithuania's Cyber City tech district in Vilnius, part of the country's startup ecosystem valued at 16B euros.

Scale indicators8 records

Recent moves9 records

Expansion highlights7 records

Direct peers

• ExpressVPN: Direct competitor in the consumer VPN market with comparable subscription pricing and global server footprint. ExpressVPN is owned by Kape Technologies and competes head-to-head with NordVPN on speed, privacy, and pricing.
• Proton (ProtonVPN/Proton AG): Swiss-based privacy company offering ProtonVPN alongside ProtonMail, ProtonPass, and Proton Drive - a directly comparable bundled privacy/security ecosystem. Competes with NordVPN/NordPass/NordLocker across overlapping product categories.
• 1Password: Direct competitor in the consumer and business password manager market against NordPass. Both offer password vaults with breach scanning, SSO, and passkey support for individual and team plans.
• Surfshark: VPN/cybersecurity company that merged with Nord Security in 2022 under common ownership. Continues to operate as a sister brand offering consumer VPN, antivirus, and alternative ID services directly comparable to NordVPN's product line.
• Airalo: Travel eSIM marketplace leader against which Saily competes for international traveler data plans. Both offer country, regional, and global data packages via app-based self-serve purchase.
• LastPass: Established password manager competing directly with NordPass for consumer and business credential management. Both compete on passkey support, secure sharing, and breach monitoring.

Broad incumbents

• Cloudflare One (SASE/SSE): Cloudflare's SASE/SSE platform competes directly with NordLayer for enterprise zero-trust and network security budgets. As a much larger incumbent with global edge infrastructure, Cloudflare is the primary public competitor for NordLayer's enterprise business.
• Zscaler: Public enterprise SASE/ZTNA leader competing with NordLayer for enterprise secure access deals. While Nord targets SMBs and Zscaler focuses on large enterprises, both address secure access service edge demand.
• Bitdefender: Established cybersecurity vendor with consumer and enterprise antivirus, VPN, and threat protection products. Competes with NordVPN's Threat Protection Pro and Nord's broader bundled security positioning.
• CrowdStrike: CrowdStrike partnered with Nord Security to deliver combined SMB cybersecurity via Pax8 in January 2026, making it both a partner and adjacent competitor. Falcon platform competes with NordStellar threat exposure management and NordLayer Browser for endpoint/browser security.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/NordNewsroom
• LinkedInlinkedin.com/company/nordsecurity
• Facebookfacebook.com/Nord-Security-101541928375246

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles20 records

Subsidiaries3 records

Funding overview

Funding rounds2 records

Investors8 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nord Security