Particle
Particle Industries provides an integrated IoT platform-as-a-service combining proprietary hardware modules, multi-radio connectivity (cellular, Wi-Fi, satellite, LoRaWAN), and a managed cloud to help OEMs and solution providers ship connected products at scale.
- Company typePrivate
- Founded2013
- HeadquartersSan Francisco, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Particle does
Particle Industries, Inc. is a San Francisco-based IoT platform-as-a-service provider founded in 2013 that helps OEMs, industrial equipment manufacturers, and solution providers build, deploy, and manage cellular-connected products. The company serves more than 8,500 companies and 270,000+ developers across verticals including HVAC, light electric vehicles, smart energy, emissions monitoring, asset tracking, and industrial equipment monitoring, with named enterprise customers including Halliburton, P&G, Goodyear, Jacuzzi, Trek, Exelon, Watsco, and Andersen.
The platform is built around a proprietary Device OS firmware that runs across a portfolio of cellular and Wi-Fi modules (M-SoM, B-SoM, P2), development boards (Muon, Boron, Photon 2), gateways (Monitor One, Tracker One), and the Tachyon 5G single-board computer with an integrated AI accelerator. Connectivity is delivered through EtherSIM and EtherSIM+ embedded SIMs that roam across 350+ carriers in 150 countries, with multi-radio support spanning Wi-Fi, LTE/5G, NTN satellite (via Skylo), and LoRaWAN (via Helium, The Things Industries, and Comcast MachineQ). The cloud layer provides OTA software updates (12 million per month, 60 billion messages per month delivered), Location Fusion, Particle Ledger digital twins, Particle Logic serverless compute, an Event Bus, and 250+ data integrations. Edge ML, powered by Edge Impulse, enables on-device machine learning for predictive maintenance and anomaly detection.
Particle operates a hybrid go-to-market combining a self-serve free tier for developers (up to 100 devices), direct enterprise sales for OEM and solution-provider deals, an online hardware store (store.particle.io), a three-tier partner program, an OEM/white-label motion, and Particle Studios professional services. Revenue is generated through subscription cloud services, hardware sales, professional services, and OEM/embedded licensing; Particle generated approximately $20 million in ARR growing double-digits annually. On January 27, 2026, Particle was acquired by Digi International for $50 million in cash, becoming part of Digi's IoT Solutions business unit.
Particle firmographics
Firmographics- Name
- Particle
- Legal name
- Particle Industries, Inc.
- Website
- https://particle.io
- Company type
- Private
- Founded year
- 2013
- Operating status
- Acquired
- Headcount range
- 101–250 employees
- Short description
- Particle Industries provides an integrated IoT platform-as-a-service combining proprietary hardware modules, multi-radio connectivity (cellular, Wi-Fi, satellite, LoRaWAN), and a managed cloud to help OEMs and solution providers ship connected products at scale.
- Ownership category
- akta.pro rank
Particle industry classification
Industry- Product category
- IoT Platform-as-a-Service
- NAICS
- Wireless Telecommunications Carriers (except Satellite) (517112)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Hybrid Cloud Compute & Virtualization Stack (HCI/VMs/Kubernetes) (HDABAMAF)
Keywords
Where Particle is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Markets served
Particle business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Supply Chain, Infrastructure, Operations
Revenue model
- Subscription / Annual Recurring Revenue (ARR): Recurring revenue from subscription-based sales of cloud services, device management, OTA, EtherSIM connectivity, and Particle platform features. Particle generates approximately $20 million in ARR, growing double-digits annually, per the Digi acquisition announcement.
- Hardware sales: Sale of Particle-branded devices, modules, single-board computers, and development kits through store.particle.io and channel partners, including Tachyon 5G SBC, M-SoM/Muon multi-radio modules, Boron, Photon 2, Monitor One gateway, and Tracker products.
- Professional services (Particle Studios): Fee-based engineering services ranging from design reviews and proof-of-concept builds to full custom hardware, firmware, and product development, plus manufacturing sourcing, certification, and scale-deployment support.
- OEM / white-label and embedded licensing: OEM and white-label arrangements where partners embed Particle hardware, firmware (Device OS), and cloud services inside their own branded products (e.g., Monitor One white-label enclosures), generating embedded-platform license and per-device revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free plan for prototyping up to 100 devices |
| Subscription | Annual | Enterprise / production subscription (quote-based) |
| Unit Pricing | Pay-as-you-go | Hardware unit pricing (Muon dev kit from $49) |
| Other | Multi-year contract | Professional services (Particle Studios) - engagement-based |
Go-to-market motion5 records
Distribution channels6 records
Marketing channels9 records
Particle product offering
Product offeringCore offering
Particle provides an integrated IoT Platform-as-a-Service that combines proprietary Device OS firmware, a managed Device Cloud, EtherSIM/EtherSIM+ embedded cellular connectivity across 350+ carriers in 150 countries, and multi-radio hardware modules, gateways, and single-board computers. The platform enables OEMs and solution providers to build, deploy, and manage secure connected products at scale with over-the-air updates, location services, digital-twin storage, serverless compute, and a data pipeline of 250+ integrations.
Product overview
Particle offers a unified IoT platform combining hardware modules (M-SoM, B-SoM, P2 Wi-Fi, Muon, Boron, Photon 2), ready-to-deploy products (Monitor One, Tracker One, TrackerSOM, Tachyon), and accessories (M-HAT, M1 Enclosure). All hardware runs Device OS, which connects through EtherSIM/EtherSIM+ cellular services (including Helium, The Things Industries, MachineQ LoRaWAN, and Skylo satellite integrations) to a cloud platform that delivers OTA Services, Location Fusion, Particle Ledger, Particle Logic, and an Event Bus exposed via REST API. Developers build with the Web IDE, Workbench, CLI, and Console, and can add Edge ML for on-device inference integrated with Edge Impulse, AWS Kinesis Video Streams, and partners such as Blynk, ilert, and Tulip. Particle Studios provides professional services and the Particle Partner Program supports resellers and integrators.
Differentiator
Problem solved
Functional benefit
Brands
- Particle Studios: Professional engineering services team that helps customers design, prototype, and deploy IoT products.
- Edge Impulse on Particle
- Particle for Good
Products and services
- Tachyon 5G SBC + AI accelerator Credit card-sized 5G SBC combining sub-6 GHz 5G, Wi-Fi 6E, EtherSIM+, octa-core Qualcomm Kryo CPU, Adreno 643 GPU, 12 TOPS NPU, 8GB RAM, 128GB UFS storage, Ubuntu Desktop, and Raspberry Pi HAT compatibility for edge AI and computer vision applications.
- M-SoM M-Series system-on-module with multi-radio support (Wi-Fi, cellular LTE/5G, satellite, LoRaWAN) launched as the successor to Boron/Photon, for embedding into IoT products.
- B-SoM
Quantifiable outcome
- 90% of Particle customers deliver a product at scale within 12 months
- +6 more outcomes
Companies that use Particle
Customer profileNamed customers22 records
Segments6 records
Ideal customer profiles6 records
Particle technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
AI capability11 records
Feature12 records
Particle partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered flagship, core and minor.
- Digi InternationalflagshipDigi International acquired Particle Industries for $50 million in cash in January 2026, integrating Particle into its IoT Solutions business unit. Particle gains access to Digi's resources and XBee ecosystem; Digi extends its embedded-as-a-service platform with Particle's edge-to-cloud infrastructure, increasing its IoT Products and Services ARR by over 60% and expecting ~$20M in Particle ARR plus $13–14M in revenue for fiscal 2026.
- Edge ImpulsecoreEdge Impulse provides the machine-learning tooling under Particle's Edge ML capability. Together they offer one-click data collection, low-code model training, and one-click deployment of ML models to Particle devices via OTA, supporting predictive maintenance, leak detection, and contextual awareness.
- QualcommcoreQualcomm is the silicon partner for cellular and Dragonwing processors used in Particle products. Particle is one of the first companies adopting Qualcomm's NTN-capable silicon for satellite IoT, and Tachyon is built on a Qualcomm Dragonwing QCM6490 platform.
- QuectelcoreQuectel manufactures the cellular modules used across Particle's hardware portfolio and is partnering on NTN satellite-capable modules for the M-Series.
- SkylocoreSkylo is Particle's satellite network operator for NTN connectivity, leveraging Viasat and Ligado satellites to provide a global network; currently live in North America and Western Europe with global expansion underway.
- HeliumcoreParticle integrates with the Helium decentralized LoRaWAN network, where 80% of the U.S. population is in range of a Helium Hotspot, providing network redundancy and a low-power option for battery-powered devices.
- The Things IndustriescoreParticle integrates with The Things Industries' LoRaWAN network server (The Things Stack), supporting more than 1.5 million LoRaWAN devices worldwide and serving as a de facto standard for managed LoRaWAN.
- Comcast MachineQcoreParticle integrates with Comcast's MachineQ enterprise LoRaWAN network, which manages 300M square feet of private network coverage and 500,000 devices for global quick-service restaurants, pharmaceutical companies, and hotel brands with SLA-backed support.
- Wind RiverminorWind River was welcomed alongside Particle as a new partner of the EDGE AI Foundation (formerly tinyML Foundation) at Taipei 2024 on November 19, 2024, joining a community of over 100 Fortune 500 technology companies.
- Ceva, Inc.minorCeva, Inc. was welcomed alongside Particle as a new partner of the EDGE AI Foundation at Taipei 2024 on November 19, 2024.
- Alif SemiconductorminorAlif Semiconductor was welcomed alongside Particle as a new partner of the EDGE AI Foundation at Taipei 2024 on November 19, 2024.
- InventelminorInventel is referenced as a Particle partner (CTO Robert Mawbey quoted on the Particle Partners page), part of the design and engineering partner ecosystem that helps Particle's customers deliver connected products.
- Spectra Conference organizers and partnersminorParticle hosts the Spectra Conference (spectra.particle.io) as its flagship annual event for major product announcements (M-Series in 2024, Tachyon, Linux, Edge AI).
Scale indicators15 records
Recent moves6 records
Expansion highlights7 records
Particle competitors and assessment
Company assessmentDirect peers
- Sierra Wireless (Semtech): Sierra Wireless (now part of Semtech) provides cellular IoT modules, gateways, managed connectivity, and IoT platform services. Directly comparable to Particle's hardware-plus-connectivity-plus-cloud offering with a stronger carrier-grade telecom heritage.
- Balena: Balena provides an IoT platform combining device OS, OTA, and fleet management for edge devices, including Linux-based fleets. Competes with Particle on the device-cloud and OTA layer, particularly for industrial and edge Linux use cases.
- u-blox: u-blox provides cellular and positioning modules plus connectivity services for IoT, with strong automotive and industrial exposure. Closely comparable to Particle's hardware-and-connectivity positioning, though with less cloud platform focus.
- Losant: Losant is an enterprise IoT platform offering device management, data pipeline, dashboards, and workflow automation — comparable to Particle Ledger, Logic, and Event Bus for industrial and enterprise IoT workloads.
- Telit Cinterion: Telit offers cellular IoT modules, connectivity (MVNO), and the deviceWISE IoT platform — an overlapping integrated stack for industrial and enterprise IoT customers, comparable to Particle's M-SoM/EtherSIM/Cloud combination.
- ClearBlade: ClearBlade provides an enterprise IoT platform with edge intelligence, digital twins, and asset monitoring — closely comparable to Particle's platform services and target industrial customer base.
Emerging players
- Hologram: Hologram provides global cellular IoT connectivity with a developer-friendly SIM and console, comparable to EtherSIM. Less integrated on the hardware side than Particle but a meaningful competitor in the programmable IoT connectivity layer.
Broad incumbents
- Samsara: Samsara is a much larger IoT platform with its own hardware, connectivity, and cloud for fleet/asset monitoring and industrial use cases — overlapping with Particle's asset-tracking and industrial-equipment segments at much greater scale.
- AWS IoT Core: AWS IoT Core (and the broader AWS IoT suite) is a hyperscaler IoT platform that competes with the cloud layer of Particle's platform for customers willing to assemble a multi-vendor stack around AWS-managed services.
- Twilio (Super SIM / IoT): Twilio's Super SIM and IoT connectivity/messaging offerings compete with Particle's EtherSIM and Event Bus on programmable cellular connectivity for connected products, although Twilio's stack is broader communications rather than full IoT PaaS.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
Particle social profiles
Digital presenceParticle compliance and trust
Trust signalCompliance6 records
Particle financial estimates
Financial estimateRevenue estimate
Valuation estimate
Particle leadership team
Management profileNumber of profiles
Profiles10 records
Particle subsidiaries and ownership
Company hierarchySubsidiaries1 record
Particle funding detail
Funding detailFunding overview
Funding rounds15 records
Investors21 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Particle M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Particle
What does Particle do?
Particle provides an integrated IoT Platform-as-a-Service that combines proprietary Device OS firmware, a managed Device Cloud, EtherSIM/EtherSIM+ embedded cellular connectivity across 350+ carriers in 150 countries, and multi-radio hardware modules, gateways, and single-board computers. The platform enables OEMs and solution providers to build, deploy, and manage secure connected products at scale with over-the-air updates, location services, digital-twin storage, serverless compute, and a data pipeline of 250+ integrations.
Is Particle a public or private company?
Particle is a private company. It is classified as corporate owned and is currently acquired.
When was Particle founded?
Particle was founded in 2013. It employs 101 to 250 people.
Where is Particle based?
Particle is headquartered in San Francisco, United States, in the North America region.
How does Particle make money?
Four revenue lines are on record. Subscription / Annual Recurring Revenue (ARR) is the primary driver. The others are hardware sales, professional services (Particle Studios) and OEM / white-label and embedded licensing.
Who are Particle's main competitors?
Direct peers on record are Sierra Wireless (Semtech), Balena, u-blox, Losant, Telit Cinterion and ClearBlade. Hologram is listed as an emerging player. Broad incumbents are Samsara, AWS IoT Core and Twilio (Super SIM / IoT).
Does Particle have an API?
Yes. Particle offers a public REST API that allows developers to programmatically interact with the IoT platform, including device management, event publishing/subscribing, and data access. Authentication uses access tokens issued per device or user. Developer tools include JavaScript SDK, CLI, and the Workbench/Web IDE. Developer documentation is at docs.particle.io.
What industry is Particle in?
Particle's product category is IoT Platform-as-a-Service. Its primary akta.pro industry code is HDABAMAF, Hybrid Cloud Compute & Virtualization Stack (HCI/VMs/Kubernetes). Its NAICS code is 517112 and its SIC code is 7373.