What Vida Health does

Vida Health operates a US-only, virtual-first cardiometabolic care platform that delivers physician-led medical care, registered dietitian support, mental health therapy, and AI-assisted personalized coaching for obesity, type 2 diabetes, hypertension, hyperlipidemia, MASH, sleep, and related chronic conditions. The technology stack centers on the member-facing Vida app (iOS/Android/web) integrated with continuous biometric devices (CGMs, Oura Ring, fitness trackers, scales), the proprietary Metabolic Control Index scoring engine that triages members into acuity-based pathways (Vida Core, Vida Elevate, Vida Control, and the GLP-1 Companion add-on), and the third-party-powered Vida AI Assistant chatbot. Care is delivered by multidisciplinary clinical teams including board-certified obesity medicine physicians, nurse practitioners, registered dietitians, and therapists, supported by affiliated professional corporations in California, Kansas, New Jersey, and Delaware.

Vida monetizes primarily through enterprise B2B contracts with self-insured and fully-insured employers, commercial and government health plans (Marketplace, Medicare Advantage, Medicaid), and PBM partners, structured as multi-year value-based agreements with up to 100% of fees at risk tied to physical and mental health outcomes and billed via invoice or claims processing. A secondary revenue stream comes from the recently launched Vida Self-Pay defined-contribution platform (built with RxSaveCard) that lets employers fund transparent cash-priced GLP-1 prescriptions outside traditional PBM formularies, plus a direct individual subscription option for non-sponsored users. Go-to-market blends direct enterprise field sales, channel partnerships with PBMs, healthcare navigation/advocacy solutions, and benefits consulting firms, and self-serve member onboarding through the Vida app and the CMS Health Tech Ecosystem / Medicare App Library.

Name

Vida Health

Legal name

Vida Health, Inc.

Website

https://vida.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

251–500 employees

Ownership category

akta.pro rank

Product category

Virtual Cardiometabolic Care

NAICS

Home Health Care Services (62161)

SIC

Services-Home Health Care Services (8082)

akta.pro primary industry

Chronic Care & Remote Patient Monitoring (RPM) Platforms (HLALABAF)

akta.pro secondary industry

Cardiometabolic RPM & Chronic Disease Management (diabetes, hypertension, CHF, obesity) (HLALAFAA)

Keywords

• Virtual cardiometabolic care
• Chronic disease management
• Weight management platform
• Telehealth coaching services
• Behavioral health therapy

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices12 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. Enterprise Health Plan & Employer Contracts: B2B contracts with self-insured, commercial fully-insured, Marketplace, Medicare Advantage, and Medicaid health plans plus employer-sponsored benefits. Often value-based with up to 100% of fees at risk for both physical and mental health services tied to outcomes; flexible billing via invoice or claims processing.
2. Subscription / Recurring Clinical Service Fees: Recurring fees for telehealth services delivered through the Vida app and provider network (physicians, nurse practitioners, registered dietitians, mental health therapists, health coaches). Payment is typically sponsored by employer or health plan; subscription terms are described in checkout for individual payers.
3. Direct Payment Solutions / Self-Pay Medication Revenue: DTC and DTE medication payment models. Vida Self-Pay with RxSaveCard enables transparent cash-priced GLP-1 prescriptions funded via defined employer contributions, bypassing PBM markups.
4. Patient Self-Pay / Subscription Services: For individuals not covered by employer or health plan, Vida offers subscription services with automatic recurring billing per Terms of Use; cancellation effective at end of current subscription period.

Pricing tiers

Go-to-market motion4 records

Distribution channels6 records

Marketing channels9 records

Core offering

Vida Health operates a virtual cardiometabolic care platform that delivers physician-led medical care, registered dietitian support, mental health therapy, and AI-powered personalized coaching for obesity, diabetes, hypertension, hyperlipidemia, MASH, and related chronic conditions. Care is structured around the Metabolic Control Framework, which uses the Metabolic Control Index (MCI) to triage members into acuity-based pathways (Vida Core, Vida Elevate, Vida Control, and a GLP-1 Companion program), with an add-on cash-pay platform (Vida Self-Pay) for employer-funded GLP-1 prescriptions. Services are sold primarily through enterprise contracts with employers and health plans, with member access typically sponsored as a benefit.

Product overview

Vida Health operates a single, unified virtual cardiometabolic care platform — composed of the core Vida Health Platform, the member-facing Vida App, and the Vida AI Assistant chatbot — that delivers physician-led medical care, registered dietitian support, mental health therapy, and AI-powered coaching across the full metabolic spectrum (obesity, diabetes, hypertension, hyperlipidemia, MASH, and mental health). Care is organized through the Metabolic Control Framework, which triages members via the Metabolic Control Index (MCI) into the structured-behavioral Vida Core pathway (low-to-moderate metabolic instability) or the physician-led Vida Elevate pathway (complex cardiometabolic conditions), with Vida Control providing maintenance support and GLP-1 Companion as an add-on for GLP-1 adherence. Vida Self-Pay is an add-on cash-pay platform (with RxSaveCard) that enables employers to provide GLP-1 medications outside traditional PBM formularies, and Vida Medical is the affiliated clinical-services entity whose licensed providers deliver care through the platform. The portfolio integrates with third-party tools such as the Oura Ring (biometric data), Instacart Fresh Funds (category-specific grocery stipends), RxSaveCard and Judi by Capital Rx (medication management/payment), and synced devices (CGMs, fitness trackers, smart rings, scales).

Differentiator

Problem solved

Functional benefit

Brands

• Vida Self-Pay: A platform launched in partnership with RxSaveCard that enables employers to provide GLP-1 anti-obesity medications to employees while bypassing traditional Pharmacy Benefit Manager markups, with potential savings of up to $550 per member per month.

Products and services

• Vida Health Platform Virtual cardiometabolic care platform that integrates physician-led medical care, registered dietitian support, mental health therapy, and AI-powered personalized coaching for obesity, diabetes, hypertension, hyperlipidemia, MASH, and related chronic conditions. Sold to enterprise clients (employers, health plans, PBMs) and made available to individual members via benefits sponsorship.
• Vida App Member-facing mobile and web application where members connect with Vida providers via video visits, chat, and asynchronous messaging; syncs wearable and connected device data; delivers personalized lessons; and supports in-app tracking for food, weight, and mindset. Available to enterprise-sponsored members and individual subscribers.
• Vida Core Structured-behavioral care program that stabilizes emerging metabolic conditions for members with low-to-moderate metabolic instability. Includes Medical Nutrition Therapy, CBT-rooted coaching, device integration (scales, smart rings, activity trackers), and in-app tracking for food, weight, and mindset shifts.
• Vida Elevate Physician-led care program that restores metabolic control for high-risk members with complex cardiometabolic conditions. Includes comprehensive metabolic evaluation and lab oversight, frequent touchpoints with obesity-board-certified physicians and advanced practitioners, and responsible prescribing and titration (including GLP-1s).
• Vida Control Maintenance care program that supports sustained metabolic health through ongoing coaching, habit reinforcement, medication and adherence support, maintenance-focused monitoring, and post-GLP-1 support.
• GLP-1 Companion Add-on companion offering that improves adherence and accountability for GLP-1 therapy through structured lifestyle support, remote monitoring, refill accountability, and education designed to reinforce long-term habits.
• Vida Self-Pay Defined-contribution platform co-developed with RxSaveCard that enables employers to provide GLP-1 anti-obesity medications to employees while bypassing traditional Pharmacy Benefit Manager markups, with savings of up to $550 per member per month via transparent cash-priced prescriptions.
• Vida Medical (Affiliated Clinical Practices) Group of affiliated independently owned professional practices — Vida Medical, PC (CA), Vida Medical, P.A. (KS), Vida Medical, New Jersey, P.C. (NJ), and Vida Medical P.A. (DE) — that deliver clinical and telehealth services through the Vida Health platform via licensed physicians, nurse practitioners, registered dietitians, and mental health therapists.

Quantifiable outcome

• $2,040 average annual savings per engaged member (PMPY) — 10-20% reduction in medical costs for cardiometabolic members
• +11 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability9 records

Feature7 records

Partnerships

Eight partnerships are on record, tiered flagship, core and minor.

• Instacart HealthflagshipStrategic or Co-development Partner · 1 June 2026Nationwide partnership integrating Instacart Health Fresh Funds grocery stipends into Vida's virtual cardiometabolic care platform. Members use dietitian-approved category-specific stipends for healthier food purchases. Future phases plan to make disease-specific meal plans directly shoppable through Instacart Marketplace and explore employer-sponsored food assistance programs.
• Oura (ŌURA)flagshipTechnology or Integration · 1 April 2026Partnership to integrate Oura Ring biometric data — including sleep, heart rate variability, and resting heart rate — into Vida's virtual metabolic care platform for members covered through employers or health plans. Vida's care teams use the data to adjust care plans and provide more personalized coaching on sleep and stress, addressing gaps in cardiometabolic care that relies on episodic office visits.
• RxSaveCardcoreStrategic or Co-development Partner · 1 January 2026Co-developed "Vida Self-Pay" platform enabling employers to provide GLP-1 anti-obesity medications to employees while bypassing traditional Pharmacy Benefit Manager markups. Employers can save up to $550 per member per month by using a defined-contribution model that subsidizes transparent cash-priced prescriptions directly.
• Pharmacy Benefit Managers (PBMs)coreChannel Partner/ Reseller/ DistributorVida partners with PBMs to help control pharmacy costs and improve medication adherence through simplified contracting, streamlined integrations, and direct payment models for organizations without GLP-1 coverage.
• Healthcare Navigation & Advocacy SolutionscoreChannel Partner/ Reseller/ DistributorPartnerships that enhance access to care and improve engagement by embedding Vida's clinical programs into navigation and advocacy offerings for employer and health plan clients.
• Benefits Consulting FirmscoreImplementation/ SI/ Consulting PartnerVida partners with leading benefits consulting firms to provide innovative strategies for better workforce health and integrate its cardiometabolic programs into client benefit designs.
• CapRx (via Judi®)minorStrategic or Co-development PartnerCapRx case study: coordinated solution pairing Vida's personalized care with Judi®-driven medication management, promoting behavior change and appropriate use of GLP-1s.
• Centers for Medicare & Medicaid Services (CMS) — Health Tech EcosystemcoreGTM or Marketing PartnerVida is among over 700 companies that have signed onto the CMS Health Tech Ecosystem initiative, with more than 50 companies already listed or undergoing vetting for the Medicare App Library. The initiative transforms interoperability into a consumer-facing distribution system by connecting participating apps to CMS-backed data-sharing networks.

Scale indicators19 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Omada Health: Virtual cardiometabolic care platform offering diabetes prevention, hypertension, and behavioral coaching to employers and health plans with value-based contracts. Direct competitor to Vida across employer and health plan channels with overlapping GLP-1 management programs.
• Livongo (Teladoc Health): Pioneer in chronic condition management (diabetes, hypertension, weight) now part of Teladoc. Competes with Vida on employer-sponsored virtual cardiometabolic programs and behavioral coaching.
• Virta Health: Virtual clinic focused on type 2 diabetes reversal and metabolic health via nutrition and clinician-led care. Direct competitor in cardiometabolic employer and health plan contracts with similar value-based pricing.
• Noom: Digital health platform combining psychology-based coaching with weight management and chronic disease prevention, including GLP-1 support. Overlaps Vida on employer-sponsored weight-loss and cardiometabolic programs.
• Ro: Direct-to-patient telehealth platform with a significant GLP-1 weight-loss practice (Ro Body) plus chronic care offerings. Competes with Vida on employer channel and self-pay weight management, particularly around GLP-1 access.

Emerging players

• Hims & Hers Health: Consumer telehealth brand that has rapidly expanded into weight-loss and GLP-1 prescribing. Competes with Vida on direct-to-consumer and self-pay GLP-1 economics, though with a different brand and pricing architecture.
• Sword Health: Digital musculoskeletal and chronic pain clinic that has expanded into broader cardiometabolic and weight management. Overlaps with Vida's employer channel and value-based contracting approach.
• Lark Health: AI-driven chronic disease prevention and management platform (diabetes, hypertension, prediabetes) sold to health plans and employers. Competes with Vida in coaching-led cardiometabolic care, with stronger AI-coaching positioning.
• WellDoc: Digital health company providing FDA-cleared diabetes management software (BlueStar) with payer and provider distribution. Adjacent competitor in cardiometabolic care with overlapping health plan customers.

Broad incumbents

• Transcarent: Employer-facing health navigation and care platform offering bundled access to virtual cardiometabolic care including weight management. Competes with Vida through self-insured employer partnerships with whom several Vida executives have prior ties (Macaleer, Vandenberg).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/joinvida
• LinkedInlinkedin.com/company/vida-health
• Instagraminstagram.com/vidahealth
• Xx.com/vida

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles21 records

Subsidiaries1 record

Funding overview

Funding rounds6 records

Investors18 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vida Health