Corus Orthodontists

What Corus Orthodontists does

Corus Orthodontists Inc. is a Calgary-headquartered orthodontic partnership network founded in 2019 that operates 75 clinical locations across 13 U.S. states and 5 Canadian provinces, supported by 65 Doctor-Partners and roughly 1,000 team members. The company positions itself as a doctor-owned alternative to PE-backed Dental Service Organization (DSO) and Orthodontic Service Organization (OSO) models, with over 90% of equity held by practicing orthodontists who join as shareholders through a typical 70% cash / 30% stock buy-in rather than selling their practices outright.

The core product is the partnership platform itself: a centralized home office that delivers HR, accounting, IT, payroll, tax, marketing, and practice management services to partner practices, combined with Corus College continuing education, a Doctor Advisory Committee governance structure, and an internal share trading market that provides equity liquidity. Supporting technology includes digital communication platforms, practice management tools, and a tele-orthodontics / virtual care stack (Doxy.me video consultations and virtual photo check-ups) developed during the COVID-19 period to maintain patient continuity.

Corus monetizes primarily through partnership transaction fees (cash/stock buy-ins) and recurring operational support services, supplemented by quarterly profit-sharing distributions tied to 50% of net profit. Go-to-market is relationship-driven, combining field outreach to mid-career and late-career orthodontists, a structured new-graduate pathway (fellowship → associateship → partnership), conference presence at events such as the AAO Annual Session, and warm referrals from existing doctor-partners. In February 2026 the company closed its first institutional round, a C$20 million equity investment led by ATB Financial's Private Equity arm with co-investment from a Canadian family office, to fund further U.S. and Canadian expansion.

Name

Corus Orthodontists

Legal name

Corus Orthodontists Inc.

Website

https://corusortho.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Corus Orthodontists is a Calgary-based, doctor-owned orthodontic partnership network operating 75 clinical locations across 13 U.S. states and 5 Canadian provinces, serving practicing orthodontists through equity participation, centralized operational support, and continuing education.

Ownership category

akta.pro rank

Product category

Orthodontic Practice Partnership Services

NAICS

Offices of Dentists (621210)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Orthodontic Group Practices (HLABAKAC)

akta.pro secondary industry

Comprehensive Orthodontic Clinics (HLABABAA)

Keywords

• Orthodontic partnership network
• Orthodontic practice support
• Dental practice management
• Doctor-owned DSO alternative
• Orthodontic business services

Headquarters

HQ city

Calgary

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Partnership Fees and Equity Stakes: Doctor-partners pay to join the network through a cash/stock split (typically 70% cash/30% stock). Partners buy into something bigger rather than cashing out, becoming shareholders in Corus. This creates recurring equity value and quarterly dividend payments based on 50% of net profit.
2. Operational Support Services: Provides business support services including HR, accounting, IT, payroll, tax services, marketing, and practice management to partner practices in exchange for partnership fees. Non-clinical staff employment and equipment/lease management included.
3. Network Growth and Share Value Appreciation: As Corus adds more partner practices, overall EBITDA grows and share value increases. Value is retained by practicing orthodontist shareholders. Doctors can realize gains through internal trading market.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels5 records

Core offering

Corus Orthodontists operates a doctor-owned orthodontic partnership network across 75 locations in 13 U.S. states and 5 Canadian provinces. Practicing orthodontists join as Doctor-Partners and shareholders through a cash/stock buy-in, retaining clinical leadership, patient records, and practice branding while accessing centralized operational support (HR, IT, accounting, marketing, payroll, tax). The company delivers ongoing continuing education, mentorship, an internal share trading market, quarterly profit sharing, and a peer community across its North American network.

Product overview

Corus Orthodontists is a doctor-owned orthodontic partnership network that operates 75 locations across 13 U.S. states and 5 Canadian provinces. The company provides a partnership model where orthodontists join as Doctor-Partners and shareholders, maintaining clinical leadership and local practice autonomy while accessing centralized business support services including HR, IT, accounting, marketing, and operational expertise. The network emphasizes doctor-ownership (over 90% doctor-owned), clinical excellence, and collaborative growth across the North American footprint of partner practices.

Differentiator

Problem solved

Functional benefit

Products and services

• Doctor-Partner Network Membership Partnership offering for practicing orthodontists to join the Corus network as Doctor-Partners and shareholders, retaining clinical leadership, patient records, and practice branding while gaining centralized business support, an internal share trading market, quarterly profit sharing, and peer community across 75 North American locations. Partners buy in via a cash/stock split (typically 70%/30%) and participate in equity appreciation.
• Operational Support Services for Partner Practices Centralized business support services provided to Corus Doctor-Partner practices, including HR, accounting, IT, payroll, tax, marketing, practice management, non-clinical staff employment, and equipment/lease management. Delivered to partner orthodontic practices across North America in exchange for partnership fees.
• Corus College Continuing Education Internal continuing education program led by industry experts, providing clinical and professional career development through coaching and mentorship for doctor-partners and team members. Includes Corus College courses, Doctor Study Clubs, and structured pathway programs for new graduates progressing from fellowship through associateship to partnership.
• Tele-Orthodontics / Virtual Care Platform Remote patient care platform offered to Corus partner practices, providing video consultations via Doxy.me, virtual photo check-ups, and digital communication tools for maintaining orthodontic patient relationships outside in-office visits. Developed initially during the COVID-19 response and continued as an ongoing practice capability.

Quantifiable outcome

• Two consecutive years of double-digit organic growth prior to institutional investment
• +3 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators6 records

Recent moves8 records

Expansion highlights5 records

Others

• 3M Oral Care: Major manufacturer of orthodontic brackets, aligners, and oral care products. Comparable as an orthodontic industry participant whose products and technology enable Corus's partner practices, though as a manufacturer rather than a clinical operator.
• Align Technology: Manufacturer of Invisalign clear aligners and iTero scanners — a key technology supplier across the orthodontic industry. Comparable as an orthodontic ecosystem player whose products flow through Corus's network, though operating as a manufacturer rather than a clinical practice operator.

Direct peers

• Smile Doctors: Largest orthodontics-only DSO in the U.S., operating hundreds of affiliated practices. Direct peer to Corus given identical orthodontic-only focus and partnership/affiliation model targeting practicing orthodontists across North America.
• Orthodontic Partners: Orthodontic-only partnership network acquiring high-quality practices in the U.S. Closely comparable to Corus in its orthodontic-only focus and partnership model aimed at preserving doctor autonomy and clinical leadership.

Broad incumbents

• SmileDirectClub: Direct-to-consumer clear aligner company that disrupted the orthodontic industry. Comparable as a major orthodontic player, though with a fundamentally different (DTC) model that competes for the same end patients.
• Aspen Dental: Large multi-specialty DSO (general dentistry, oral surgery, orthodontics) with hundreds of branded locations across the U.S. Comparable as a major DSO competitor in the broader dental partnership/consolidation space, though multi-specialty rather than orthodontic-only.
• Heartland Dental: Largest U.S. dental support organization, supporting over 1,700 offices across general dentistry and specialties. Comparable as a large-scale DSO providing non-clinical practice support, though broader than Corus's orthodontic focus.
• Pacific Dental Services: Large DSO supporting hundreds of dental practices across the U.S. with a focus on modern, technology-enabled practices. Comparable as a DSO peer in the dental partnership space, though broader service mix than Corus's orthodontic-only focus.
• Sonrava Health: Multi-brand DSO (Western Dental, Brident) operating across general dentistry and orthodontics. Comparable as a large dental consolidator with both general and orthodontic service lines, competing in the broader partnership market.
• Great Expressions Dental Centers: Multi-specialty DSO with hundreds of affiliated practices across the U.S. Comparable as a dental partnership/support organization in the broader DSO competitive landscape, though broader than Corus's orthodontic-only model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/corus-orthodontists
• Instagraminstagram.com/corusortho

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds4 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Corus Orthodontists