Rex Shares
REX Shares is a private U.S. ETF issuer specializing in alternative-strategy exchange-traded products, including 2X/-2X leveraged single-stock ETFs (T-REX), first-to-market spot crypto ETFs with staking (REX-Osprey), covered-call and autocallable income ETFs, and thematic ETFs, distributed to active traders and income investors via CBOE, Nasdaq, and global brokerage partners.
- Company typePrivate
- Founded2014
- HeadquartersRedding, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Rex Shares does
REX Shares, operating through its investment advisor entity REX Advisers, LLC, is a private U.S. exchange-traded product issuer specializing in alternative-strategy ETFs and ETNs. Founded in 2014 and headquartered in Redding with a lean staff of 1-10 employees, the firm creates and distributes products across four families: T-REX leveraged ETFs offering 2X and -2X daily target exposure to individual stocks, cryptocurrencies, and thematic baskets (40+ tickers including MSTU, NVDX, TSLT, BTCL, ETU, CRWU, CCUP, and recently SpaceX); REX-Osprey spot crypto ETFs that were first-to-market for spot Solana with staking (SSK), spot XRP (XRPR), and spot Dogecoin (DOJE); REX income and thematic ETFs including the Growth & Income suite (NVII, TSII, WMTI), Covered Call ETFs (FEPI, AIPI, CEPI), the IncomeMax Option Strategy ETF (ULTI), the Autocallable Income ETF (ATCL), the pure-play Drone ETF (DRNZ), and the Laddered T-Bill ETF (TLDR); and the MicroSectors ETN line for sector-specific leveraged exposure.
The firm's core technology is the T-REX platform, which combines total return swap capabilities with daily-reset leveraged replication to enable single-stock 2X/-2X exposures that previously required over-the-counter derivatives. This platform is also licensed to external issuers such as Roundhill Investments, extending distribution without proportionate capital deployment. Revenue is generated through two streams: ETF management fees embedded in expense ratios (0.65% to 1.49% depending on product complexity) and platform licensing royalties from co-branded partner products. Products are listed on CBOE BZX and Nasdaq, reaching investors through standard U.S. brokerage accounts, with additional registration for Japanese retail distribution through Matsui and Nomura and a European UCITS shelf.
Rex Shares firmographics
Firmographics- Name
- Rex Shares
- Legal name
- REX Advisers, LLC
- Website
- https://rexetf.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- REX Shares is a private U.S. ETF issuer specializing in alternative-strategy exchange-traded products, including 2X/-2X leveraged single-stock ETFs (T-REX), first-to-market spot crypto ETFs with staking (REX-Osprey), covered-call and autocallable income ETFs, and thematic ETFs, distributed to active traders and income investors via CBOE, Nasdaq, and global brokerage partners.
- Ownership category
- akta.pro rank
Rex Shares industry classification
Industry- Product category
- Exchange-Traded Funds (ETFs)
- NAICS
- Open-End Investment Funds (52591), Funds, Trusts, and Other Financial Vehicles (525)
- SIC
- Investment Advice (6282), Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- Sector & Industry Equity ETFs (FSAAAFAC)
- akta.pro secondary industries
- Index-Tracking Funds, ETPs & Structured Index Products (Crypto) (FSADAHAC), Leveraged Tokens & Synthetic Leveraged ETPs (Crypto) (FSADAGAF), Fixed Income ETFs (Government, Corporate, Munis, TIPS) (FSAAAFAD), Real Assets & Infrastructure ETFs (REITs, Infrastructure, Natural Resources) (FSAAAFAH)
Keywords
Where Rex Shares is headquartered
LocationHeadquarters
- HQ city
- Redding
- HQ country
- United States
- HQ region
- North America
Markets served
Rex Shares business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- ETF Management Fees: REX Shares earns revenue through management fees embedded in expense ratios charged on its ETF products. Expense ratios range from 0.65% to 1.49% depending on the product complexity.
- Platform Licensing: REX Shares licenses its T-REX leveraged ETF platform and brand to partners like Roundhill Investments for co-branded leveraged products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Standard ETF Expense Ratios |
| Other | Weekly | Growth & Income ETFs Distribution Rates |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels3 records
Rex Shares product offering
Product offeringCore offering
REX Shares creates and distributes exchange-traded products (ETFs and ETNs) focused on non-traditional, intelligently engineered strategies. Its core offering includes a large suite of T-REX 2X and -2X daily leveraged and inverse single-stock and cryptocurrency ETFs, spot crypto ETFs with staking rewards, covered call and growth & income ETFs delivering weekly distributions, options-based income strategies, autocallable income ETFs, and thematic ETFs such as the pure-play drone ETF, all listed on major U.S. exchanges and accessible through standard brokerage accounts.
Product overview
REX Shares is an innovative ETP (Exchange Traded Product) provider specializing in alternative-strategy ETFs and ETNs. The firm operates multiple distinct product lines: T-REX Leveraged ETFs (2X/-2X daily leveraged exposure to 40+ individual stocks and cryptocurrencies including Strategy, NVIDIA, Tesla, Bitcoin, Ether, SpaceX, CoreWeave, Circle, and more); REX-Osprey ETFs (first U.S.-listed spot crypto ETFs for Solana with staking, XRP, and Dogecoin); REX Covered Call ETFs (FEPI, AIPI, CEPI) offering volatility-based income strategies; REX Growth & Income ETFs (NVII, TSII, WMTI) providing amplified single-stock exposure with weekly income through synthetic options; REX IncomeMax (ULTI) targeting volatile stocks with dynamic options; REX Drone ETF (DRNZ) as the first pure-play drone thematic ETF; REX Autocallable Income ETF (ATCL) with daily laddered autocallable structure; MicroSectors ETNs for sector-specific leveraged exposure; and Laddered T-Bill ETF (TLDR) for fixed income. The firm created MicroSectors and co-created the T-REX product lines of leveraged and inverse tools, and recently launched option-based income strategies. Products are listed on Cboe and Nasdaq exchanges.
Differentiator
Problem solved
Functional benefit
Brands
- MicroSectors: Exchange Traded Notes (ETNs) providing leveraged and inverse exposure to specific market sectors.
- T-REX
- REX-Osprey
- REX IncomeMax
Products and services
- T-REX Leveraged ETFs A comprehensive suite of 2X and -2X leveraged and inverse ETFs providing 200% or -200% daily target exposure to individual stocks, cryptocurrencies, and thematic targets including Strategy (MSTU), NVIDIA (NVDX), Tesla (TSLT), Bitcoin (BTCL), Ether (ETU), SpaceX (SPAX), CoreWeave (CRWU), Circle (CCUP), Robinhood (ROBN), and more. Designed for active traders seeking pinpoint daily positioning with daily rebalancing and accessible through standard brokerage accounts.
- T-REX 2X Long DRAM Daily Target ETF (RAM) A 2x leveraged ETF providing 200% daily exposure to the Roundhill Memory ETF (DRAM), targeting the AI infrastructure and memory-chip theme including Micron Technology, for active traders seeking amplified exposure to AI infrastructure buildout.
- T-REX 2X Long SpaceX Daily Target ETF (SPAX) A 2x leveraged ETF providing 200% daily exposure to SpaceX shares following the company's 2026 IPO, enabling traders to express amplified directional views on SpaceX equity.
- T-REX 2X Long Strategy Daily Target ETF (MSTU) A 2x leveraged ETF providing 200% daily exposure to Strategy Inc. (MSTR) shares through total return swaps, holding $557 million in net assets and achieving $205 million in average daily trading volume.
- T-REX 2X Long NVIDIA Daily Target ETF (NVDX) A 2x leveraged ETF providing 200% daily exposure to NVIDIA Corporation (NVDA) stock for traders seeking amplified directional exposure to AI chip leaders.
- T-REX 2X Long Bitcoin Daily Target ETF (BTCL) A 2x leveraged ETF providing 200% daily exposure to Bitcoin price movements for active crypto traders seeking amplified exposure via standard brokerage accounts.
- T-REX 2X Long Ether Daily Target ETF (ETU) A 2x leveraged ETF providing 200% daily exposure to Ether (ETH) price movements for active crypto traders.
- REX FANG Innovation Equity Premium Income ETF (FEPI) A covered call ETF providing exposure to the Solactive FANG Innovation Index with an option-based income strategy, targeting 15 highly liquid tech stocks and offering a 34.07% distribution rate.
- REX AI Equity Premium Income ETF (AIPI) A covered call ETF tracking the BITA AI Leaders Select Index with a volatility-based income strategy, providing exposure to AI-focused companies with a -0.34% 30-Day SEC Yield.
- REX Crypto Equity Premium Income ETF (CEPI) A covered call ETF tracking the BITA Crypto Assets and Digital Payments Index, targeting 25 crypto-engaged companies and offering a 42.92% distribution rate.
- REX NVDA Growth & Income ETF (NVII) An actively managed ETF targeting weekly income and leveraged exposure to NVIDIA Corporation using derivatives and covered call strategies, offering a 48.12% distribution rate and $102 million in AUM.
- REX TSLA Growth & Income ETF (TSII) A single-stock growth and income ETF providing leveraged exposure to Tesla Inc. (TSLA) with amplified equity exposure and weekly income through partial call option strategies using synthetic swaps.
- REX WMT Growth & Income ETF (WMTI) A single-stock growth and income ETF providing leveraged exposure to Walmart Inc. (WMT) with amplified equity exposure and weekly income through partial call option strategies.
- REX IncomeMax Option Strategy ETF (ULTI) An actively managed options strategy ETF targeting the most volatile U.S. stocks with dynamically adjusted put and call positions, seeking to turn volatility into weekly income with downside mitigation against extreme market swings.
- REX Autocallable Income ETF (ATCL) The first autocallable ETF with daily laddered exposure, seeking income of 10%+ above SOFR with a diversified daily laddered autocallable portfolio and enhanced downside mitigation through a deep maturity barrier.
- REX Drone ETF (DRNZ) The first pure-play drone thematic ETF providing targeted exposure to the global drone and UAV economy spanning defense and commercial innovation, based on the VettaFi Drone Index tracking companies earning significant revenue from drones.
- REX-Osprey SOL + Staking ETF (SSK) The first U.S.-listed ETF providing spot exposure to Solana (SOL) with on-chain native staking rewards, combining REX's ETF structure with Osprey's crypto fund expertise.
- REX-Osprey XRP ETF (XRPR) The first U.S.-listed ETF providing spot exposure to XRP cryptocurrency for investors seeking regulated spot XRP exposure through standard brokerage accounts.
- REX-Osprey DOGE ETF (DOJE) The first U.S.-listed ETF providing spot exposure to Dogecoin for investors seeking regulated spot DOGE exposure through standard brokerage accounts.
- Osprey Bitcoin Trust (OBTC) A Bitcoin trust product providing spot exposure to Bitcoin through the Osprey Funds partnership, offering investors a Bitcoin exposure vehicle within the REX product ecosystem.
- GIF ETF An ETF launched on Cboe Global Markets holding equal-weight positions in nine leveraged single-stock ETFs, paying weekly dividend distributions funded by covered call premiums across names including Strategy, Coinbase, Nvidia, Tesla, Robinhood, Palantir, CoreWeave, Eli Lilly, and Walmart.
- MicroSectors ETNs A suite of Exchange Traded Notes (ETNs) under the MicroSectors sub-brand providing leveraged and inverse exposure to specific market sectors, enabling sophisticated investors to capitalize on specific sector trends with pinpoint accuracy.
- REX Laddered T-Bill ETF (TLDR) A fixed income ETF providing exposure to laddered Treasury bills for stable income generation, complementing REX's higher-octane product lines with a conservative cash-management option.
- BMO REX AI ETNs (AIQU and AIQD) Leveraged exchange-traded notes co-developed with BMO offering 3x long and -3x short exposure to a benchmark index of 25 U.S.-listed AI companies, trading under tickers AIQU and AIQD on NYSE Arca with maturity date May 30, 2046.
Quantifiable outcome
- DRAM ETF generated 150%+ total return since April debut
- +2 more outcomes
Companies that use Rex Shares
Customer profileSegments3 records
Ideal customer profiles3 records
Rex Shares technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature5 records
Rex Shares partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Tuttle Capital ManagementcoreTuttle Capital Management is a key partner in the T-REX leveraged ETF platform, co-developing single-stock leveraged ETFs with REX Shares. The partnership has produced products including MSTU (Strategy), RAM (DRAM), and SpaceX products.
- Roundhill InvestmentscoreRoundhill Investments partnered with REX Shares (T-REX platform) to launch the Roundhill T-REX 2X Long DRAM Daily Target ETF (RAM), providing leveraged exposure to the memory-chip theme and AI infrastructure buildout.
- VettaFicoreVettaFi (formerly TMX VettaFi) collaborated with REX Shares on index design for the REX Drone ETF (DRNZ), creating the VettaFi Drone Index that tracks companies with significant drone-related revenues.
- Osprey FundscoreREX partnered with Osprey Funds to launch the REX-Osprey ETH + Staking ETF (SSK) and other crypto ETFs, combining REX's ETF structure with Osprey's crypto fund expertise.
- Bank of Montreal (BMO)minorBMO and REX Shares jointly launched leveraged ETNs offering 3x long and -3x short exposure to a benchmark index of 25 U.S.-listed AI companies, trading under tickers AIQU and AIQD.
Scale indicators7 records
Recent moves6 records
Expansion highlights7 records
Rex Shares competitors and assessment
Company assessmentDirect peers
- Leverage Shares: Single-stock and thematic leveraged ETP provider with US and European listings. Directly competes with T-REX on individual stock 2X/-2X products and pursues similar thematic wrappers (crypto, AI).
- GraniteShares: Issuer of single-stock leveraged and inverse ETFs (e.g., on TSLA, NVDA, AAPL, MSTR). Closest pure-play competitor to REX's T-REX line in the single-stock daily leverage category.
- Direxion: Established leveraged and inverse ETF issuer with daily-reset 2X/-2X products across equities, sectors, and commodities. Directly comparable to T-REX on the leveraged single-stock and sector levered axis, though REX is more focused on single-stock daily leverage.
- Defiance ETFs: Thematic ETF issuer focused on disruptive technology, AI, quantum, and next-gen internet themes. Overlaps with REX's thematic single-stock and crypto income products (AIPI, CEPI).
- Roundhill Investments: Direct thematic ETF issuer that both partners with REX (launching DRAM/RAM on the T-REX platform) and competes with overlapping products in covered call (YIELD), thematic (AI, meme), and leveraged wrappers. Most relevant competitor given the licensing and rivalry dynamic.
- AXS Investments: Thematic and income-focused ETF sponsor with products in cannabis, SPAC, covered call, and single-stock income strategies. Comparable on income-thematic ETFs (similar to FEPI/NVII/TSII).
- Simplify ETFs: Innovative ETF issuer with option-income, derivatives-overlay, and thematic products. Comparable to REX IncomeMax (ULTI), ATCL autocallable, and the FEPI/AIPI/CEPI covered call line on the income-strategy axis.
- Tuttle Capital Management: Co-develops the T-REX leveraged product line with REX and independently launches thematic and leveraged ETFs (including meme-stock and single-stock products). Effectively both a partner and a parallel competitor in the speculative-theme leveraged space.
Broad incumbents
- ProShares: Large incumbent leveraged and inverse ETF provider (ultra 2X/-2X products across indices and sectors) and major crypto futures ETF issuer (BITO). Wider product breadth but lower single-stock and thematic specificity than REX.
Emerging players
- Volatility Shares: Emerging ETF issuer focused on volatility, derivatives-income, and forward-looking yield strategies. Comparable on the option-income (ULTI/ATCL) and innovative-structure axis.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Rex Shares social profiles
Digital presenceRex Shares financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rex Shares leadership team
Management profileNumber of profiles
Profiles4 records
Rex Shares funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rex Shares M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rex Shares
What does Rex Shares do?
REX Shares creates and distributes exchange-traded products (ETFs and ETNs) focused on non-traditional, intelligently engineered strategies. Its core offering includes a large suite of T-REX 2X and -2X daily leveraged and inverse single-stock and cryptocurrency ETFs, spot crypto ETFs with staking rewards, covered call and growth & income ETFs delivering weekly distributions, options-based income strategies, autocallable income ETFs, and thematic ETFs such as the pure-play drone ETF, all listed on major U.S. exchanges and accessible through standard brokerage accounts.
Is Rex Shares a public or private company?
Rex Shares is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rex Shares founded?
Rex Shares was founded in 2014. It employs 1 to 10 people.
Where is Rex Shares based?
Rex Shares is headquartered in Redding, United States, in the North America region.
How does Rex Shares make money?
Two revenue lines are on record. ETF Management Fees are the primary driver. The others are platform Licensing.
Who are Rex Shares's main competitors?
Direct peers on record are Leverage Shares, GraniteShares, Direxion, Defiance ETFs, Roundhill Investments, AXS Investments, Simplify ETFs and Tuttle Capital Management. ProShares is listed as a broad incumbent. Volatility Shares is listed as an emerging player.
Does Rex Shares have an API?
No public API is recorded for Rex Shares.
What industry is Rex Shares in?
Rex Shares's product category is Exchange-Traded Funds (ETFs). Its primary akta.pro industry code is FSAAAFAC, Sector & Industry Equity ETFs, with a secondary code of FSADAHAC, Index-Tracking Funds, ETPs & Structured Index Products (Crypto). Its NAICS code is 52591 and its SIC code is 6282.