Subscribili
Subscribili is a healthcare technology company offering a subscription infrastructure platform for dental practices and DSOs to launch in-office membership plans. The integrated platform combines membership management, automated billing, online scheduling, and referral coordination with native PMS/EHR integrations.
- Company typePrivate
- Founded2020
- HeadquartersAustin, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Subscribili does
Subscribili is a healthcare technology company founded in 2020 by Sudha Vetri and headquartered in Austin, Texas, that operates a cloud-based subscription infrastructure platform purpose-built for dental practices and Dental Service Organizations (DSOs). The platform enables providers to launch and administer in-office membership plans as a substitute for traditional PPO insurance, targeting the 100M+ uninsured Americans. Subscribili's core product is composed of four integrated modules: Loop for membership plan management and recurring billing, PulsePay for automated payment processing, Sync for online scheduling with Google Reserve and PMS-embedded booking, and Link for referral tracking between GPs and specialists.
The technical architecture is anchored by native, vendor-certified bidirectional API integrations with more than 30 practice management systems (Dentrix, Eaglesoft, Open Dental, CareStack, Denticon, Athena, Elation, Vyne Trellis), covering 95%+ of dental PMS/EHR systems. This integration layer is the foundational design choice of the platform, enabling real-time writes of membership status, payment activity, scheduling, and renewal data back to the practice management system. The company also operates as a fully licensed Discount Medical Plan Organization (DMPO) and Third Party Administrator (TPA) in all 50 U.S. states, absorbing regulatory compliance burden on behalf of providers. Certifications include SOC 2 Type 2, HIPAA, PCI DSS Level 2, GDPR (EU and UK), and CCPA.
Subscribili's revenue model is primarily subscription-based, charging providers recurring platform fees scaled to practice size and feature usage. Pricing is quote-based with no public disclosure and no long-term contracts. The go-to-market motion is hybrid: enterprise field sales for DSOs and multi-location groups, inside sales for mid-market practices, product-led growth via an ROI calculator and self-serve demo booking for solo practitioners, and integration partner referrals through Henry Schein One and Vyne Dental. In October 2025, the company joined the Henry Schein One API Exchange as an Authorized Integration Vendor. The company has expanded internationally via a wholly-owned UK subsidiary, Subscribili UK Private Limited.
Subscribili firmographics
Firmographics- Name
- Subscribili
- Legal name
- Subscribili Inc.
- Website
- https://subscribili.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Subscribili is a healthcare technology company offering a subscription infrastructure platform for dental practices and DSOs to launch in-office membership plans. The integrated platform combines membership management, automated billing, online scheduling, and referral coordination with native PMS/EHR integrations.
- Ownership category
- akta.pro rank
Subscribili industry classification
Industry- Product category
- Dental Practice Management Software
- NAICS
- Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds (524292), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Prepackaged Software (7372), Hospital & Medical Service Plans (6324), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Dental Benefit Administration (DBA) & ASO/TPA for Dental (HLAEAIAJ)
- akta.pro secondary industries
- Dental Support Services Organizations (Non-Clinical MSO/Back-Office Platforms) (HLABAKAN), Dental & Vision Third-Party Administration (TPA) (FSAIAHAL), Payer-Provider Data Exchange (X12, prior auth, claims/clinical attachment) (HLACABAK)
Keywords
Where Subscribili is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Subscribili business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Subscription Platform Fees: Providers pay subscription fees for access to the Subscribili platform to run their in-house membership plans. The company charges providers fees for use of the platform and services.
- Membership Plan Administration: Subscribili earns fees by administering membership plans on behalf of dental and healthcare practices as a licensed DMPO and TPA.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Custom pricing based on practice needs |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Subscribili product offering
Product offeringCore offering
Subscribili provides an integrated healthcare subscription platform that enables dental practices and DSOs to launch and manage in-office membership plans, automate recurring billing and payments, run online scheduling with PMS sync, and coordinate referrals. The platform operates as a licensed Discount Medical Plan Organization (DMPO) and Third Party Administrator (TPA) in all 50 U.S. states and integrates natively with more than 30 practice management and EHR systems covering 95%+ of dental software. Customers pay monthly subscription fees for the platform with custom quote-based pricing and no long-term contracts.
Product overview
Subscribili is a healthcare technology platform offering a modular product suite built around subscription infrastructure for dental and healthcare providers. The core platform is anchored by Subscribili Loop for managing in-office membership plans, paired with Subscribili PulsePay for automated billing and payments, Subscribili Sync for online scheduling with uninsured patient detection, and Subscribili Link for referral management. These four products operate as an integrated system sharing a unified data layer and native PMS/EHR integrations, enabling a seamless patient journey from first booking to final payment without manual data entry.
Differentiator
Problem solved
Functional benefit
Brands
- Loop: Dental membership plan subscription management platform enabling practices to launch in-office membership plans
- PulsePay
- Sync
- Link
Products and services
- Subscribili Loop
Quantifiable outcome
- Up to 25% revenue increase after implementing Subscribili-powered subscription plans
- +10 more outcomes
Companies that use Subscribili
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles3 records
Subscribili technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration15 records
AI capability3 records
Feature6 records
Subscribili partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Henry Schein OnecoreSubscribili joined Henry Schein One API Exchange as an Authorized Integration Vendor, enabling seamless integration with Henry Schein's dental practice management ecosystem. This partnership provides access to Henry Schein's extensive customer network through trusted technology advisor relationships.
Scale indicators10 records
Recent moves6 records
Expansion highlights5 records
Subscribili competitors and assessment
Company assessmentDirect peers
- Kleer: Kleer is a dental membership plan platform that enables practices to create and manage in-house subscription plans. It is a direct competitor to Subscribili's Loop product, serving solo practices through DSOs with similar PPO-reduction value propositions.
- Membersy: Membersy offers dental membership plan software for practices and DSOs, with direct-to-consumer subscription plan design and management. It is now part of Henry Schein One, making it both a competitor and a platform neighbor to Subscribili within the Henry Schein ecosystem.
- BoomCloud: BoomCloud provides dental membership plan software focused on helping practices build recurring revenue through in-house plans. It competes directly with Subscribili in the SMB and mid-market dental practice segment.
- DentalHQ: DentalHQ is a dental membership platform that helps practices launch and manage subscription-based membership plans. It competes with Subscribili in the dental membership space, with similar focus on PPO independence and recurring revenue.
- Plan Forward: Plan Forward offers in-office dental membership plan software enabling practices to create customizable subscription plans for uninsured patients. It is a direct competitor to Subscribili's Loop product targeting similar dental practice customers.
Emerging players
- Bento: Bento provides modern dental and vision benefits technology, including employer-sponsored and direct-to-consumer dental plans. It overlaps with Subscribili in serving uninsured/underinsured dental patients but focuses more on benefits administration than in-office membership plans.
- Solutionreach: Solutionreach is a patient engagement platform for dental and healthcare practices, offering scheduling, reminders, recare, and patient communication. It overlaps with Subscribili's Sync scheduling module and broader patient engagement capabilities.
Broad incumbents
- Henry Schein One: Henry Schein One is the dental technology division of Henry Schein, offering Dentrix and other leading practice management systems. It is both a critical integration partner for Subscribili and a potential competitive threat through its Membersy acquisition and broader dental software portfolio.
- Rectangle Health: Rectangle Health provides healthcare payment processing and patient engagement solutions, including text-to-pay, card-on-file, and practice management integration. It competes with Subscribili's PulsePay module in the healthcare payments space.
- CareCredit (Synchrony): CareCredit is a leading healthcare financing product offered through Synchrony Financial, providing patient financing for dental and medical procedures. It is a broad incumbent in dental patient payments, complementary and competitive with Subscribili's payment offerings.
Market position
Strengths5 records
Weaknesses3 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Subscribili social profiles
Digital presenceSubscribili compliance and trust
Trust signalCompliance5 records
Subscribili financial estimates
Financial estimateRevenue estimate
Valuation estimate
Subscribili leadership team
Management profileNumber of profiles
Profiles1 record
Subscribili subsidiaries and ownership
Company hierarchySubsidiaries1 record
Subscribili funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Subscribili M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Subscribili
What does Subscribili do?
Subscribili provides an integrated healthcare subscription platform that enables dental practices and DSOs to launch and manage in-office membership plans, automate recurring billing and payments, run online scheduling with PMS sync, and coordinate referrals. The platform operates as a licensed Discount Medical Plan Organization (DMPO) and Third Party Administrator (TPA) in all 50 U.S. states and integrates natively with more than 30 practice management and EHR systems covering 95%+ of dental software. Customers pay monthly subscription fees for the platform with custom quote-based pricing and no long-term contracts.
Is Subscribili a public or private company?
Subscribili is a private company. It is classified as venture growth investor backed and is currently operating.
When was Subscribili founded?
Subscribili was founded in 2020. It employs 11 to 50 people.
Where is Subscribili based?
Subscribili is headquartered in Austin, United States, in the North America region.
How does Subscribili make money?
Two revenue lines are on record. Subscription Platform Fees are the primary driver. The others are membership Plan Administration.
Who are Subscribili's main competitors?
Direct peers on record are Kleer, Membersy, BoomCloud, DentalHQ and Plan Forward. Emerging players are Bento and Solutionreach. Broad incumbents are Henry Schein One, Rectangle Health and CareCredit (Synchrony).
Does Subscribili have an API?
No public API is recorded for Subscribili.
What industry is Subscribili in?
Subscribili's product category is Dental Practice Management Software. Its primary akta.pro industry code is HLAEAIAJ, Dental Benefit Administration (DBA) & ASO/TPA for Dental, with a secondary code of HLABAKAN, Dental Support Services Organizations (Non-Clinical MSO/Back-Office Platforms). Its NAICS code is 524292 and its SIC code is 7372.